About pop Music

Brand
Kazakh pop
music

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Abilkasym G. Bekmyrza A. Abduali A. Stambekova
L. Bolatkhan K.
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About
The
Brand

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What is a brand?
A brand is a product, service or concept that is publicly distinguished from

Description Here other products, services or concepts so that it can be easily

communicated and usually marketed.

Branding is the process of creating and disseminating the brand name, its
qualities and personality. Branding could be applied to the entire
corporate identity as well as to individual products and services or
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concepts.
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Preview 01

Description Here

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A country's brand is important for the same reason a corporate brand is important. Having a

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strong brand that people view positively increases the likelihood that consumers will purchase
from that brand. When we walk down the beverage aisle of supermarket, we are bombarded
with brand names. Pepsi, Coke, Sprite, Gatorade, Red Bull, all conjure up different images in
our heads. Positive images make it more likely that we will take that brand's products and put
them in our shopping carts.

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The same goes for a country. The Best Countries ranking is not merely a beauty contest and
for bragging rights when ambassadors get together. A positive country brand brings money
and economic growth to it

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About Kazakh pop

music The music of Kazakhstan is developing
rapidly now. The country has its own
music schools that teach students the
correct performance of their works.
There are popular performers in
Kazakhstan who are gaining popularity
outside their country. In general, this is a

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whole direction of music that a lot of
people like.
Kazakh pop music
This is the most common direction of
music, which is not surprising, because
the very concept of popular music
characterizes that it is the most listened
to. As in any other culture, Kazakh pop
music is made very softly so that almost
every listener can understand it. Simple
musical instruments, readable rhythm 03
and fairly simple lyrics.
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Groups
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Brand In Model

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Digital
Application
JUZ Entertainment was established in 2014 by
singer Erbolat Bedelhan, a member of
Kazakhstani boy group Orda.[3] The company
debuted boy group Ninety One as its first artist in
September 2015. In November 2018, the company
debuted Alba, a former member of the pop band
BN. In February 2019, the company signed rapper
Ne1tron. On July 25, 2019, the company signed the
top eleven contestants of the boy group reality

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show Project X as trainees, with three of them
being confirmed to debut alongside Ne1tron in
the upcoming boy group DNA. In August 2020,
Ninety One member and leader AZ left the group
and Juz Entertainment. In June 2021, Ne1tron left
both DNA and Juz Entertainment. Later that
month, Juz introduced Project X contender Tiny
as the new member of the group. However, in
September 2021, DNA disbanded and all the
members left Juz Entertainment. Later that
month, the five remaining Juz trainees from 10
Project X left the company and debuted as
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Juz
entertainment

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Description Juz Entertainment (stylized as JUZ
Entertainment) is a Kazakhstani
Here
record label and management
agency established in 2014 by
Kazakhstani singer Erbolat
Bedelhan.[2]

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Conclusion
A quick scroll through Kazakhstani YouTube gives you an idea of the sheer variety of
Kazakh-language entertainment in the country today. Gakku TV, the Kazakhstani version
of MTV, features domestic songs, videos, and web-series. JUZ Entertainment, the popular
Kazakhstani record label, has music videos and concert recordings. Domestic television
channels regularly upload their TV series.

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Russian-language content has been popular since Kazakhstan’s independence—but this
recent explosion in its Kazakh-language counterpart is a recent phenomenon that I call
the “cool Kazakh wave.”

Although Kazakh-language content has existed since 1991, its quality has been dubious—
and its content often a tool for government support or demonstrative of “national” (read:
ethnic) overtones. Such material falls into the canon of “patriotic content,” an expanded
definition of “patriotic entertainment,” which Marlene Laruelle has defined as an
“entertaining version of Kazakh history, adapted from reality shows, to discover national
heritage through a combination of patriotism and enter­tainment.”
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Thank You
For Your Attention

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