Renewable Energy Management

Seminar 1: Formalities

Prof. Dr. Joern Hoppmann

Management Research Group

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 1
Important information

• The course is designed in a "flipped classroom" format with case studies. This
means that every week when a lecture is scheduled, we will upload a video
containing the lecture content for you via this link: https://meeting.uol.de/b/joe-
qsn-oe5-wi8.
• Whenever a case study is scheduled, we will meet in person during the regular
lecture time (2.15 PM) in room A05 0-056 to do the case study together. We will
meet each Wednesday.
• Any questions you may have regarding the lecture content, we can settle in a
Q&A in the timeslot on Wednesdays between 2.15 pm and 3.45 pm in the room
A05 0-056 whenever a lecture is scheduled. You do not have to send your
questions to us via mail beforehand, but can just join us for the open Q&A and
we will clarify any questions regarding the course content then.
• We will upload the first video after today’s sessions so that you can ask
questions about the first video in the Q&A next week. After that, videos will be
uploaded in a similar manner.

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 2
Introduction

Swantje Freund
§ Research associate at the Management Research Group
§ Studied "Sustainability Economics and Management" (University of
Oldenburg) and Biological Diversity and Ecology (University of Göttingen)
§ Research stays at the University of Gothenburg (Sweden) and at the
Scottish Association for Marine Sciences (Scotland)
§ Research focus: strategic management, sustainability and post growth with
a focus on the ICT sector

Katharina Gaertner
§ Research associate at the Chair of Management
§ Studied of "Sustainability Economics and Management" (University of
Oldenburg) as well as English Studies, with a focus on linguistics and
business administration at the University of Mannheim
§ Research stay at Swansea University
§ Internship at Volkswagen AG
§ Research focus: strategic management, digital transformation,
sustainable mobility

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 3
Introduction

Prof. Dr. Jörn Hoppmann (on leave for research semester)

§ Head of the Management Research Group at the University of Oldenburg
§ Doctorate and habilitation in the Group for Sustainability and Technology,
ETH Zurich
§ Studied mechanical engineering and business administration (TU
Braunschweig)
§ Research stays at the University of Waterloo (Canada), Massachusetts
Institute of Technology (USA), IMD Business School (Switzerland) and
Harvard University (USA)
§ Research focus: Strategic management, sustainability and innovation with
focus on energy and mobility sector
§ Previous studies in the context of energy focus on photovoltaics, electric
utility companies, and battery storage

Luis Häcker
§ Student assistant at the Chair of Management
§ B.Sc. in environmental sciences (University of Lueneburg)
§ Studies “Sustainability Economics and Management” (M.A.)
§ Responsible for managing the “Cerego” online learning platform

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 4
Chair website: www.uol.de/en/management

The chair can also be found

on Twitter at
@Management_UOL

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 5
Contact

Contact: Prof. Dr. Jörn Hoppmann

Chair of Management
Department of Business Administration, Economics and Law
University of Oldenburg
joern.hoppmann@uni-oldenburg.de

Consultation hours: Upon request

Secretary: Ulrike Koch

Room A5 2-261
Tel.: 0441 798-4184
E-Mail: ulrike.koch@uni-oldenburg.de

Website: https://uol.de/en/management

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 6
Motivation: Climate change as major societal challenge

Historical trend: Future scenarios:

§ Meeting 1.5-degree goal requires major reduction in CO2 emissions

§ Stark contrast to trend of last decades, where emissions have almost steadily increased

Sources: Global Carbon Project 2021

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 7
Motivation: Energy as biggest contributor to global CO2 emissions

§ Among different sectors,

energy production biggest
contributor to CO2 emissions
§ Other sectors also rely
heavily on energy
§ Overall: Energy essential for
meeting basic needs
(heating, lighting, cooling,
etc.), but related emissions
contribute to climate change
§ Energy as important input
factor for almost all
economic activity
§ Energy industry also
responsible for local
emissions (such as soot)

Sources: Our World in Data

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 8
Motivation: Renewable energy technologies play
important role and experience the biggest growth

Energy sources 2021 (global)

Source Primary energy Electricity
Coal 27 % 36 %
Oil 31 % 3%
Gas 25 % 23 %
Nuclear 4% 10 %
Renewables 12 % 28 %
Hydro 57 % 54 %
Wind 25 % 23 %
Solar 14 % 13 %
Others 4% 10 %

Energy sources 2021 (Germany)

Source Primary energy Electricity
Coal 17 % 29 %
Oil 35 % 16 %
Gas 27 % 1%
Nuclear 5% 12 %
Renewables 16 % 42 %
Sources: IEA; BP Statistical Review of World Energy; Global Carbon Project, Our World in Data

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 9
Why should I care?

Job:
§ Management and economics skills extremely important
when making decisions in context of renewable energy
(as complement to technical skills)
§ Understanding policy and societal dynamics caused by
changes in energy industry helps you choose employer
§ Large (and growing) renewable energy industry that
might be interested in hiring you (even oil majors and
electric utilities increasingly focused on renewables)

Private life:
• Literacy with regard to renewable energies important to
understand ways of tackling climate change
• Understanding societal issues surrounding renewable
energy technologies important to being able to engage in
debates about pros and cons
• But also: Understanding renewable energies important to
question own behavior and reduce ecological footprint

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 10
Goals of the course

The module "Renewable Energy Management" offers an insight into the most important areas
relevant to the management of renewable energy companies (and companies aspiring to
become ones or doing business with them).

You should…
1. understand the most important economic principles
2. have a basic understanding of the functioning of energy markets
3. have an overview of the types and effectiveness of policies to promote renewable
energy technologies
4. understand the interaction between society and renewable energy technologies
5. know which aspects play an important role when founding renewable energy start-ups
and developing corporate strategies in the renewable energy sector
6. be able to assess alternative investment and financing possibilities in the context of
renewable energy
7. understand how renewable energy innovation projects can be structured and
implemented

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 11
Course elements and their purpose

Lecture Exercise Exam

§ Introduces basic § Illustrates problems, § 100% multiple choice

concepts and models drawing on practical questions (based on
§ Explains advantages tasks, games, simu- lectures, exercises and
and disadvantages of lations, or guest lectures online learning)
alternative concepts, § Trains problem-solving
models and skills
frameworks
§ Clarifies linkages
across different areas Online Learning
§ Clarifies relevance
using practical § Trains knowledge of
examples important concepts
and facts using
multiple choice
questions/interactive
flash card trainer

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 12
Course Structure

Week Seminar Homework Assignment

18/10/2023 Lecture: Formalities & Introduction -

25/10/2023 Lecture: Energy Markets Read Energy Markets Game Intro

01/11/2023 Exercise: Energy Markets Game -

08/11/2023 Lecture: Renewable Energy Policy Read Energy Policy Simulation

15/11/2023 Exercise: Energy Policy Simulation -

22/11/2023 Lecture: Renewable Energy and Society Read Intro Stakeholder Discussion

29/11/2023 Exercise: Stakeholder Discussion -

06/12/2023 Lecture: Renewable Energy Start-ups and Strategy Develop Start-up Idea

13/12/2023 Exercise: Start-up Pitches -

20/12/2023 Lecture: Renewable Energy Investment and Finance Read Exercise Investm. Calculation

10/01/2024 Exercise: Investment Calculation -

17/01/2024 Lecture: Renewable Energy Innovation and Project Management -

24/01/2024 Guest Lecture and Exam Prep -

31/01/2024 Exam and Discussion Course Evaluation -

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 13
Exam date

The (tentative) date of the first exam is

January 31, 2024, 2.15 to 3.00 PM

The exam will consist of multiple-choice questions and will

(probably) last 30 minutes. More details to follow. If possible (in
times of COVID), the exam will take place in room
V03 0-D001

There will also be a second exam.

The room booking is not yet completed, so I cannot tell you the
date yet.

I will give you more details closer to the exam date.

I will also let you know how to register for the exam.

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 14
Time expenditure (suggestion)

Lectures and exercises 14 x 2 h = 28 h

Preparation lectures 14 x 1 h = 14 h

Preparation exercises 5x2h= 10 h

Preparation exam 1 x 38 h = 38 h

Sum 90 h

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 15
Formalities

Requirements § None

Course size § No limitation

Language § English

Credits § 3 ECTS (2 SWS)

§ 100% exam
Grading
§ Participation in lectures and exercises is not graded (but helps)

Break § 5 minutes break after 45 minutes

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 16
Course material

• Slides of the lectures will be uploaded on Stud.IP along with

the video for the corresponding lecture
• Documents for exercises (e.g., information on simulation)
will also be made available on Stud.IP
• Optional additional literature and YouTube videos listed on
the last slide of the lecture slides

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 17
Offer and expectations

At the end of the course you will

In return, I expect that…
(hopefully)…

§ have an overview of how the § you prepare the homework

renewable energy sectors is shaped
by markets, policies, and society
§ Have gained some practical
knowledge on how to found start-
ups, develop strategies, make
investment decisions, and manage
projects in the context of
renewables
assignments
§ you deal critically and early with the
concepts, frameworks and cases
§ you take part in discussions during
the seminar
§ you contact me if you have any
questions or criticism (don’t wait until
the end of the semester!)

The course synthesizes my knowledge from several years of research and teaching in the
field of renewable energy and is conceived in the way I would have liked to have it in my
studies. However, I am very happy to receive suggestions on how it can be improved!

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 18
Online Learning Platform

§ CEREGO is a learning platform,

similar to an interactive flashcard
trainer
§ The principle is based on research
in learning psychology
§ On the day after each lecture (not
exercises!) we will put up a series of
multiple-choice questions to help
you practice your knowledge
§ Regular training increases your
chances of internalizing technical
terms and knowledge
§ Cerego's intelligent algorithm
selects the learning distances so
1. Link: https://cerego.com/join/management/rem2023
that you are optimally prepared (and
reminds you!)

Cerego ist also available as a mobile app!

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 19
Important Note on Data Security

§ Your registration and usage data are stored on a

server in the USA!
§ If you want to avoid that your personal data is
traceable for Cerego for data protection reasons, but
you still want to use Cerego, we recommend that you
§ set up an e-mail address with any e-mail service
from which their name is not recognizable, and
§ when registering for Cerego, enter a fantasy
name that does not allow any conclusion to be
drawn about your identity

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 20
Registration for Cerego

1. Open link: https://cerego.com/join/management/rem2023

2. Fill in the registration form:

3. Check your email inbox and confirm your email address

4. To start the exercises, click on “Learn” or select course at the bottom of page

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 21
 Introduction PINGO

§ PINGO stands for ”peer instruction

for very large groups”
§ The platform allows you to ask
questions to large groups, as you
know it from the audience question
at “Who wants to become a
millionaire”
§ To answer the question, all you have
to do is open a link that I will provide
to you about and choose one of the
possible answers (no registration
required)
§ Let’s give it a try…

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 22
Voting I: Motivation

https://pingo.coactum.de/640622

Why are you here? Choose the answer that fits best.

a) Because I have to (is in my timetable after all)…

b) Because I want to know what Renewable Energy
Management is (maybe I can use it sometime)…
c) Because I find Renewable Energy Managmeent
exciting (can‘t wait to learn more about it!)…

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 23
Voting II: Prior knowledge

https://pingo.coactum.de/190389

How much prior knowledge do you have in

renewable energy management?

a) None („Renewable Energy Management?

Never heard of it...“)
b) Basic knowledge („I‘ve had this before in
school.“)
c) Advanced knowledge („I‘ve already dealt
with it in my training, job, or studies.“)

Renewable Energy Management | Seminar 1: Formalities Prof. Dr. Joern Hoppmann | 18/10/2023 | 24