Professional Documents
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Corporate Briefing
26th November, 2020
0
Habib Bank Limited
More than just a Bank Shareholding Pattern
18.5%*
23.5%
100%*
19.8%*
51.0%
15.8%
20%*
16.15%*
2.7%
2.1%
5.0%
50.51%*
100%*
AKFED CDC Related Entities
IFC Others - Foreign Others - Local
18%*
* HBL holding 1
Leading position across all segments
#1 ASSETS #1 ADVANCES #1 DEPOSITS #1 CUSTOMER BASE
Rs 3.6 Rs 1.1 Rs 2.7 30M+
Trillion Trillion Trillion Incl.5M+
Market Market share Konnect
share of of 14.4% customers &
11.9% 12M EKP
beneficiaries
#1 KONNECT QR POS
#1 BANK #1 #1
ATMs AGENTS Codes TERMINALS
BRANCHES
2,135 43,540 31,124 28,379
1,709
ANNUAL
SPEND
Rs 111B
Domestic Project Finance Bank of the Year Debt Deal of the Year – Domestic
Pakistan Domestic Trade Finance Bank of the Year Corporate & Investment Bank of the Year - Domestic
3
Digital momentum accelerates
Customer base of over 30m Mobile & Internet Banking use HBL Konnect – 44k agents
speeds up - 1.6M users 1.4m App Users
Branch Konnect 30.1
30
FMFB EKP
Trans. Vol (Rs B) 29.0 Trans. Vol (Rs B)
Trans. Count (M) Trans. Count (M)
20.3
30 25 250
350
25
12.0 25
19.6 300 20
16.4
200
20
2.6 1.9
20 250
15
1.7 15.1 15 150
3.7 5.0 15
371
200
10
150 10
203 100
10
Cards base 5.9m POS Terminals 28k 2,135 ATMs countrywide – trxn picked
Spend up 7% to Rs 79b in 9M’20 Spend rebound of Rs 30b in Q3, up in 3Q post lifting of lockdown
80 80 returning to pre-COVID Levels Trans. Vol (Rs B) Trans. Count (M)
41
39
45 31
70
78
Rs Bn
36 38 37 37
76 40
30
60 90 32
74
83 35
29
50
72 30
40 79 70 25
28
74 68 20
292 302
30
297 27
283 288
66 15
20
64 10
279 26
10
62 5
263 25
0 60 0 24
2,0 00
40 17.1
100 218
30
1,5 00
183
1,0 00 2,082 2,386
20
32.5 34.8 50
500
10
0 0
0
Dec 19 Sep 20 9M 19 9M 20 9M 19 9M 20
Trade Volumes – 9M’20 market Home Remittances – New #1 Ranked Primary Dealer,
share up to 10.8% partnerships restoring volumes volumes up 28% to Rs 6.5t
1,6 00 0
Intl USD Bn
7,000 30.0%
Dom 1,4 00
Vol ($Mn) 8.20% Secondary Market Vol (Rs b) 27.6%
Dom. Mkt share Market Share 6,000 Mkt Share
6.4 6.7 7
7
7
7
7
1,2 00
0
25.0%
7
7
7
7
1.1
6
6
6
12.0% 6
0.8
6 5,000
6
6
6
6
6
6
6
6
6
6
6
6
6
1,0 00
0
18.0% 20.0%
11.0% 10.8% 5
5
5
5
5
5
5
5
5
5
5
5
5
5
7.40% 4,000
5
5
5 800
5
4
4
4
4
4
4
4 15.0%
10.0%
9.4%
4
4
4
4
4
4
4
4
4
4
4
3
3 600 1,550 0 3,000
6,541
3
3
3
3
3
1,205
3
3
3
3
3
3
3
3
3 10.0%
9.0% 3
5.7
3
2
2
2
2
4,125
5.6
2
2
2 400 2,000
2
2
2
2
2
2
2
2
2 0
2
2
1
1
1
1
8.0% 1
1
1
1
1 5.0%
1
1
1 200 1,000
1
1
1
1
1
1
0
0
0
0
0
0
0
0
0
7.0% 0 0
- 0.0%
9M 19 9M 20 9M 19 9M 20 9M 19 9M 20
5
HBL continues to pioneer thought leadership and innovation
Fuel sustainable industries Reduce carbon footprint and mitigate risks Enable customers and employees
Set targets for financing to Shift towards renewable energy Advise customers on
sustainable industries sustainable operations
Reduce and recycle waste
Ceased lending to Coal Train employees on GBG and
based projects Integrate ESG criteria in vendor selection how to reduce personal footprint
7
HBL People
Pandemic – Catalyst for Change Diversity Agenda – Utmost Priority Cultural Transformation
• Leaders in implementing flexible work • Targeted female entry level hiring • Refreshed HBL Values and behaviors
arrangements including work from programs – IT, Operations cascaded throughout organization
home and split teams
• Mentoring for senior female • Continued emphasis on ethical
• Medical assistance to employees and employees conduct and practices through a new
their families – industry benchmark. Ethics and Conduct function
• Diversity champions continue to lead
• Continued to drive training by the diversity agenda and initiatives. • Gamified and virtual modes of
virtualizing the entire learning portfolio. interacting and recruiting
• Training initiated on eliminating
• Enhanced communication and unconscious gender bias • Continuing employee digital journey
engagement through employee app and chatbot
18%
12%
8%
7%
3% 3%
8
Our management of the COVID 19 crisis
3. Rotation-based Structure:
Department-wise rotational plans
developed and implemented.
4. Advisory Emails:
Multiple advisory emails sent to ensure
5. employees implement safety measures
Social Distancing
Protocols 3. 5. Work from Home
Protocols developed Network Where possible, employees are
and implemented. Optimization: encouraged to work from home; staff
Demand based exposure resultantly reduced.
4. Branch and ATM
Critical Services: opening.
Identification of critical back-office 6. Domestic Travel
services / processes to ensure high Travelling limited to unavoidable
availability situations only.
9
Business Development
10
Digital Channels – over 3.0 million users
Konnect HBL Mobile – for more than just banking
• 5.1+ million account base, 25% accounts opened by women. • 16% market share among commercial banks
• 3.5 Mn transactions monthly with turnover of PKR 33.8 Bn • Financial Transactions: 5 mn transactions/month, value Rs 60b
• Agent network of 43k. • 650+ Billers On-boarded: increase company on-boarding for
• 8% market share of total branchless banking transactions payments
• Eco-system partnerships established for Food, Fashion, Travel, • 32% market share of all mobile banking payments
Health, Entertainment and Education
HBL PAY – Self service digital portal for all transaction banking needs HBL Mobile – for all your
Lifestyle needs
E-commerce
POS Payments
Konnect Payments
Mobile
Apps
QR Payments
Tax and
custom duty
Utility bill
payment
11
Revolutionize the digital journey
Financial services even in remote areas Transform agriculture and farmer’s lives Digitize branches for world-class experience
Digitized account opening, loan Universal bankers to help
Targeted mobile marketing with digital services
application and approval
Waiting Time
service Kiosk
Payment
Done
Instant Debit card issued Buy insurance
Send Money
its monitoring
Appy for credit card Confirm
buyer
Customers can apply for loans on phones Advanced analytics to help reduce churn
Customer Convenient
applies from verification
Apply for
home process
credit card
Loans
Transactions Upload
Feed raw customer data into AA Identify customers at risk of leaving using AA pattern
Fast Edit
engine recognition
approval and
Your application was successful! delivery Verify details with your biometric signature
Channel Migration now key performance metric – OTC transactions reduced by 30%
Branches Trained
Looking Ahead
• Scripts outlining different scenarios
Enhance Migration
circulated
Increasing number of migrateable
• Mandatory E- learning modules on ADCs processes / transactions
• Workshops conducted for feedback &
clarity on ADCs. Aspirational Target
Customer Awareness 85% routine transactions
through ADC.
• HBL Mobile, Konnect and ATM awareness
spread through Social media.
• Marketing collateral placed in branches.
Enhance ADC
• Banners, posters, fascia and ‘Available
features
Here’ signs installed at Konnect agents.
Expand suite of digital
Other Major Steps Taken capabilities on ADCs
• Most sought after card in Pakistan • First bank to become advisor to Naya Pakistan Housing Authority
• Consistently ranked as Pakistan’s • Launched the first 20-year fixed rate mortgage in Pakistan
No.1 VISA credit card (by spend) • Underwritten PKR 34.5 Bn for mega projects
• Contactless – Bringing convenience • Full product range to purchase/ renovate/ construct houses and refinance loans
• 20k+ credit cards issued via HBL • Rs 12b construction financing in pipeline – majority for low-cost housing
Mobile since launch
• Portfolio: Rs 11.3bn, with total cards
base of 190k
• Total debit cards base of 5.7m –
industry highest
Merchant Acquiring Personal Loan – retaining Car Loan – gaining market share
leadership
• Largest POS network and highest • Improved position from 4th to 2nd
spend volume • To date, Rs 4.8bn disbursed to
• Value added propositions/alliances
• Contactless functionality ~28k clients through HBL Mobile
with leading manufacturers
deployment initiated. • Portfolio: Rs35.3bn
• Portfolio: Rs 24.1bn
14
Rural Banking
HBL continues its leadership in farmer financing amongst private commercial banks, serving more than 45,000 farmers
through a dedicated field force spread over 650+ Rural branches.
HBL - Punjab Land Record Authority Kisaan Ke Awaz goes virtual
(PLRA) Partnership
16
Transaction and Employee Banking
Cash Management - Collections Key Initiatives
3,50 0
3,00 0
Rs b
• Conventional & Islamic variants of HAW Konnect
2,50 0 available.
2,00 0
• Increased coverage in KPK / Balochistan / GBC.
3,182
•
1,50 0
2,610 2,850 Cross-sell of product suite to entire value chain of
1,00 0 2,189
1,753 corporate customers.
500
-
• Customized solutions tailored to client needs.
2016 2017 2018 2019 2020*
250
920
1000
• New global-standard digital platform under
745 implementation.
200 800
513
150
253
291 600 • Consolidate all solutions into single platform – HBL Pay
100 198 400
135
50
91 200
- 0
HBL Pay
1,60 0
1,40 0 Rs b
1,20 0
1,00 0
800
1,516
600
400
699
200
41 88 310
-
Value Proposition
• China coverage model – a separate desk, staffed by dedicated, mostly Chinese bankers, managing
end-to-end China business related relationships. Currently in place Pakistan and UAE, serving 400+
corporates and 2700+ individuals. Sri Lanka and Bangladesh planned for next year.
• Beijing to serve as origination engine.
• Target companies under BRI & CPEC.
• Enhance potential RMB business, trade flows and remittances.
20
HBL’S FORTRESS BALANCE SHEET
Net Advances Deposits
Rs b
Rs b
Dom Intl Dom Intl 2,736
1,167 1,141 2,438 259
1,080 2,137 266
144 191 209 1,999
852 1,886 224
748 216
136 296
157 2,477
976 1,913 2,172
937 932 1,590 1,783
592 716
2,477 258
2,172 196 199 225
1,783 1,913 100
189
1,590
50
2016 2017 2018 2019 Sep 2020 2016 2017 2018 2019 Sep 2020
21
A Well Diversified Loan Portfolio
Loan portfolio by line of business Loan portfolio by industry segments
Individual
Power & energy 9% Agriculture
6% 3% Food, tobacco
Chemical
International Financial 4% and beverages
18% 8% 4%
Construction
Others 4% 3%
Corporate Cement
Agriculture Textile
3%
Net loans: 45% 8% Net loans:
3%
Telecommunication
Retail 4% Rs 1.1 Tr. Rs 1.1 Tr. 3%
% coverage ratio
UAE
70 85%
27%
PKR Bln
60 80%
Bahrain
21% 50
Net loans: 76
75%
$1.3B 40
75 69 81 82 76 82 82 70%
70 72
30 65%
20 60%
Oman
5% United Kingdom 10 55%
30%
Singapore - 50%
7%
Dec 16 Dec 17 Dec 18 Dec 19 Sep'20
22
Lending to critical sectors of the economy
Strong Consumer growth;
Leadership in Rural Lending
Excellent portfolio quality
80
Advances NCL 2.5 % 40 Rs b
Rs b
70 35
2.0 %
60 30
1.5 %
50 25
40
0.7% 1.0 % 20
35
0.2% 15 32 32 33 31
30
0.2% 0.2% 0.5 %
20
41 71
10
0.0 %
10
46 53 60 5
-
-0.1% -0.5% -
2016 2017 2018 2019 Sep 2020 2016 2017 2018 2019 Sep 2020
70 Rs b
Deposits (Rs M) 487
500 50,000
60
Borrowers ('000)424
50 400 40,000
305
51,376
40
72 66
300
221
30,000
38,404
37,111
30
56
31,129
30,936
52 50 200 20,000
23,554
14,395
20,887
20
12,237
8,183
100 10,000
10
- - 0
2016 2017 2018 2019 Sep 2020 2016 2017 2018 2019 Sep 20
23
EARNINGS & DIVIDENDS
Book value Share price
Equity BV per Share HBL PSX
300
Rs b
175.7 200 .0 240
PSX: 33,229 PSX: 52,876 55
PSX: 40,735
250
153.2 180 .0 220
PSX: 40,569
50
140 .0 180
100
196 189 199 60.0 100 HBL: 157
HBL: 131
25
20
40.0 80
50
20.0 60 15
HBL: 201
- - 40 10
Sep-16
Sep-17
Sep-18
Sep-19
Sep-20
Nov-18
Nov-19
Nov-16
Nov-17
May-17
May-20
May-16
May-18
May-19
Jul-16
Jul-17
Jul-18
Jul-19
Jul-20
Mar-16
Mar-17
Mar-18
Mar-19
Mar-20
Jan-16
Jan-17
Jan-18
Jan-19
Jan-20
2016 2017 2018 2019 Sep 2020
20.0 120 %
35. 0x
30. 0x 100 %
15.0
40.3x
20.7x 25. 0x 80%
2016 2017 2018 2019 2020* 2016 2017 2018 2019 Sep 2020
* 9 months profit has been annualized 24
Key Indicators
Continuing deposit growth and Asset Quality remains strong Domestic NIMs, 5-Year high at 5.9% in
low credit demand reducing ADR 9M’20
FY 16 FY 17 FY 18 FY 19 9M 20 FY 16 FY 17 FY 18 FY 19 9M 20 FY 16 FY 17 FY 18 FY 19 9M 20
* Normalized C/I ratio excludes revaluation loss on open position, capital gains and USA 25