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BUSINESS PLAN
BUSINESS NAME: TEGEMEO ELECTRICAL SERVICES ENTERPRIS
E.
BUSINESS ADDRESS: 168-40100,
KISUMU.
I hereby ratify that this business plan is my original document and it is derived f
rom my supervisors’ instruction, my own thoughts, and study and was not copie
d from any other source
Candidate s Name…………………………………
4
Signature……………………….. Date………………..
Supervisor Name: Mr. Alex Odhiambo Otieno.
Sign……………………… Date…………………..
DEDICATION.
I would like to dedicate this document to my H.o.d, Mr. George Otieno. My frie
nds and also entire Ugenya Technical and Vocational College fraternity, for thei
r staunch support before and during the course. Truly you are the solid foundati
on for my success.
ACKNOWLEDGEMENT
First I would like to thank myself for having dedicated my full efforts for search
ing, writing and compiling the document.
Secondly I register my profound gratitude to my supervisor Mr. ALEX ODHIA
MBO and to whom I owe so much, for success of this work. He showed so muc
h interest, spent valuable time, gave guidance, encouragement, useful critique, s
upport and pieces of advice as they blindly read and help me organize this word.
5
Contents
BUSINESS PLAN..............................................................................................................................1
DECLARATION................................................................................................................................2
DEDICATION...................................................................................................................................2
ACKNOWLEDGEMENT....................................................................................................................2
EXECUTIVE SUMMERY....................................................................................................................4
CHAPTER ONE................................................................................................................................5
1.0 BUSINESS DESCRIPTION...............................................................................................................5
1.1 BUSINESS NAME..........................................................................................................................5
BUSINESS LOGO.................................................................................................................................5
1.2 BUSINESS LOCATION....................................................................................................................5
1.3 FROM OF OWNERSHIP................................................................................................................8
1.4 TYPES OF BUSINESS.....................................................................................................................8
1.5 PRODUCTION AND SERVICES.......................................................................................................8
1.6 JUSTIFICATION OF OPPORTUNITY................................................................................................8
1.7 INDUSTRY....................................................................................................................................9
6
EXECUTIVE SUMMERY
This business will operate as a sole proprietorship where single person decided t
o start a wholesale for electrical equipment after brainstorming market research
from the entire field. The business name will be TEGEMEO ELECTRICAL SE
RVICES ENTERPRISE, to be located at mambo Leo Kisumu where customers
will obtain high quality and affordable goods and services.
The business targets domestic’s consumer, institution of higher learning, factori
es and industries within and outside the town. The business will also have bran
ches across the country to make business establish its roots and fume to attain t
he business aim of providing goods more closely to the people. The advertiseme
nts will be done using posters, billboards and using local radio station, newspap
er and direct e-mail.
Sales and promotions will be done to enable our customers appreciate our work.
The proposed business will use a number of sale tactics to increase its sales volu
me and maximize its profit output. The sale tactics is also aimed at challenging t
he competitors in the business.
The business shall have support staff which include the general manager, the su
pervisor, secretary, two technicians, driver and security officer. The qualificatio
n and experience of the staff have to be considered mostly during the processes
of recruitment per easy duty to perform. The recruitment, training and staff pro
motions will be done in an orderly manner to suit all members involved .salaries
of employees will be determined by nature of work.
8
For the electric and electrics to star and be able to run with stability it required r
oughly 850,000 to build the shop and workshop and bring up the goals in it to ru
n smoothly. The amount will be from saving and loans from the banks. The tabl
e below shows the proposed sources of capital.
Saving 350,000/=
Loan from banks 300,000/=
CHAPTER ONE
1.0 BUSINESS DESCRIPTION
The proposed business that is TEGEMEO ELECTRICAL SERVICES ENTERPRISE will be
dealing specifically with the sale of electrical materials, tools and equipment and also will be
offering electrical services such as repair of electrical equipment, tools or gadget, winding of
motors etc.
BUSINESS LOGO
9
TO WIGON GARDENS
T0 KAKAMEGA
MAMBBOLEO
TEGEMEO
MARKET
ELECTRICAL
SERVICES
ENTERPRISE
SHOW
GROUND
NYS
• The business will be situated in an area reachable to many people enhancing the business
to grow. Also transportation of materials and workers will be easy as the business will be
near the road
1.7 INDUSTRY
The business will be both commercial and services industry as it will be on purchasing m
aterials, tools equipment etc. to sell them to customers as well as doing services like repai
ring, rewinding motor etc. the industry is suitable because transportation of these material
s will be easy due to the access of road, there is market as the business will be located in a
n area where there is less competition, availability of skilled personnel and tools /equipme
nt’s required hence quality productions and services offered.
CHAPTER TWO
2. O MARKETING PLAN
TEGEMEO ELECTRICAL SERVICES ENTERPRISE has many strategic plan to achieve its objectiv
e and to reach the market demands. These are like expanding its operation and space and al
so employing skillful person to help in management. The business will be located in a central
place which can be reached by many thus capturing many customers. The business will do t
14
hroughout advertisement of its services and products, offer promotion, descent etc. To win
the interest of people. The pricing of items and services will be relatively chapter as to win t
he interest of competitors. These products and services will always be readily available.
2.3 COMPETITION
TEGEMEO ELECTRICAL SERVICE ENTERPRISE will face stiff completion from other business lik
e BENCO, ANYIKO, GEFF, BUYA and others who were established 5 years ago. The business
will base on completion weakness to conquer the business scene. Despite these competition,
the enterprise will have measures to cope and analysis competition i.e.
• Develop Excellency in production and services provision.
• Increase the size for the business by expanding its operations and shop floor.
• Persuading more customers through promotions
• Improving the quality of goods and services each day
• Choosing the right and low cost technology with high volume
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• Marking the services and production through business exhibition and shows.
• Offering free example on goods bought hence attracting more people.
2.4.2 ADVERTISEMENT
The business will employ the following advertisement methods.
• Use of sigh post to show where TEGEMEO ELECTRICAL SERVICES ENTERPRISE can be f
ound.
• Through local from radio e.g. Mayienga FM, west FM, MULEMBE FM who can pass in
formation in local language to many people.
• Through posters where all the activities and location of the business will be written o
n the posters and special all over the mambo Leo market.
• Through the newspapers like Kambi fairy Asubuhi Nizikize etc. which are locally writt
en and do reach many people around.
• Through direct email to the middlemen who can be potential customers.
• All these methods will ensure that customers are, well informed about the direction,
location, operating time and kind services provided.
• Adopting an attractive way of pricing where goods or services wants be priced so hig
h hence affordable everyone.
• Advertise frequently goods and services of the business through the radio, posters, n
ewspapers etc.
• Employing very polite, humble, friendly, net and education workers who will attend t
o customers and others persons correctly.
CHAPTER THREE
3.0 ORGANIZATION PLAN/MANAGEMENT
• To recruit staffs
• To carry out short term and long term planning of the business
• He will be the custodians of the business that is to say he is the owner and head of the b
usiness.
b) Supervisor
Qualification
• Must have diplomas in electrical and electronics engineering and vast experience in elect
rical field
• Must have 25 years.
SECRETARY
Qualification
• Should be at least a bearer of module ll with basic knowledge in book keeping and office
practice
• Must be computer literate
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TECHNICIAN (2)
Qualification
• Must be computer literate
• Must be a craft certificate holder or above in electrical engineering.
ARTISANS
The proposed business will have five artisans
Qualifications
• Must be in a position to express him/herself in English and Kiswahili
• Must have competent skill in electrical field
SECURITY OFFICER
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RECRUITMENT
• The business shall advertise available vacancies through local FM Radio like Mayienga F
M, local newspaper etc.
• Interviews shall be asked to affirm their level of competency. Besides, individual dignity
and honor will be a pre-requisite so as to meet the intended customer satisfaction.
Training
• New employment will be taken through workshop safety measures, their roles in the bus
iness to reduce chance of injuries involving electricity
• Training shall be conducted to new employment according to their qualifications to impr
ove efficiency knowledge and to promote team work as well.
• Seminar or workshop shall be organized to all employees such that their all can learn ne
w invention ,ideas and hence promote their productivity in the business
PROMOTION
• Promotion to employment will depend on the performance in the business.
The following shall be considered when promoting employment:
INCENTIVES
i) Financial incentives
Employment will be paid money according to their production and hours worked for. Also th
ey can earn overtime, hours and interest.
JOB TITLE NUMBER OF P SALARIES (Ks MEDICAL ALLO OTHER SP TOTAL (Ks
ERSONNEL hs) P.M. WANCE ECIFY hs)
Manager 1 30,000 3000 2000 35,000
supervisor 1 15,000 2800 1000 18,800
Technician 3 12,000 2500 500 15,000
Secretary 1 9000 1500 10,000
Artisans 5 7000 1000 8000
Security 2 5000 1000 6000
Officer
Total 93,300
SOKLAW ADVOCATES
P.O. BOX 840-40100
KISUMU.
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CHAPTER FOUR
4.0 PRODUCTION/OPERATION PLAN
4.1PRODUCTION DESIGN
4.2PRODUCTION FACILITIES AND CAPACITY
TEGEMEO electrical services enterprise will require a premise to operate from. The premise
will be situated at Mamboleo market in Kajulu area. The enterprise will require offices for ot
her manager, supervisor and accountant (for this case the secretary)
Other facilities that will be required are as tabulated below.
Below are maintenance measures that shall be taken care of by TEGEMEO ELECTRICAL SERVI
CES ENTERPRISE;
• Regular maintenance where tools and equipment will be checked for maintenance t
o make sure they work effectively
• Keeping tools and equipment clean to prevent them from the effect of rusting and co
rrosion.
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Total 10,000
Total 93,300
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ITEMS AMOUNT
Rent 3000
Transport 6000
Telephone 1000
Labor 93,300
Insurance 3000
Material 1000
Stationary 1000
Water 500
Electricity 1500
Repair and maintainer 6000
Entertainment 2000
Advertisement 3000
Miscellaneous 2000
Total 132,300
Purchasing of the stock i.e. material, tools and equipment to be sold and used in the
business.
STEP TWO
Transportation of goods purchased to the location area of the business.
STEP THREE
Unloading of goods and storing them in the store. Some to be arranged in the shelve
s ready for sale.
STEP FOUR
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Warm welcoming of new and potential customers to make their choice on purchase.
STEP FIVE
Legal transaction will made should customers to willing to buy purchase items. Recei
pt will be issued upon sale of any items from the business. The receipt shall contain t
he following:
• Name of the business
• Name of the customers
• Items bought
• Date to which transaction was made
• Signature of the salesperson
STEP SIX
Packing of purchased goods into cartons, if there is need for transaction then special arrang
ements to be made between the enterprise and the customers.
STEP SEVEN
Customer’s leaves at their own will
STEP EIGHT
Replacing and purchasing of the other items
When offering the serving of repairs then the following steps shall be taken production.
• Welcoming the customers to enjoy the services offered
• Fault diagnose the electronic gadget or equipment brought foe services then advice
accordingly
• Initiate payment over the work and agree on how to be paid
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FOR TEGEMEO ELECTRICAL SERVICES ENTERPRISE to run smooth as it is dealing with alread
y made goods, it will have to adhere to regulation measures below:
• PROTECTION GARMENTS
The business shall have protection gears for every employment in the promise. This include
a dust coast, helmets, boots, gloves etc. Security officer shall be provide with raincoats.
• ENVIRONMENT
JAMII Electrical services enterprise shall participate fully in cleaning and conserving the envir
onment. The business will always ensure that it minimize chance of environment pollution
FIVE EXTINGUISHER.
Fire extinguisher shall be provided in every room to help in the case of an outbreak of fire d
ue to sparking especially in the worker shop.
Trade license
To ensure legal operations, TEGEMEO business will obtain a trade license.
Description Cost
Registration 5000
Machine tools and equipment 100,000
Stock 100,000
Banking 15,000
Transport 6000
Advertisement 3000
Elect. Installation 20,000
Salaries and wages 93,300
Miscellaneous 2000
Insurance 3000
Stationary 1000
Furniture and fitting 1000
Water installation 15,000
Total 373,300
Source Kshs
Personal saving 350,000
Bank loan 300.000
Contribution 200,000
Total 850,000
Description JAN FEB MAR APR MAY JUNE JULY AUG SEPT
Cash in flo
w
30
Capital 450,0
00
Loan 300,0
00
Duration fr 200,0
om friends 00
Cash sales 100,0 130,0 12500 120,0 14000 150,00 100,0 150,0 200,0
00 00 0 00 0 00 00 00
Debtors 80,00 40,00 20,00 15000 20,00 120,00 35,00 20,00 50,00
0 0 0 0 0 0 0 0
Total in flo 680,0 170,0 145,0 13500 160,0 16200 135,0 170,0 250,0
w 00 00 00 0 00 00 00 00 00
Cash out flo
w
Rent 3000 3000 3000 3000 3000 3000 3000 3000 3000
Salaries 93,30 93,30 93,30 93,30 93,30 93,300 93,30 93,30 93,30
0 0 0 0 0 0 0 0
Water 500 500 500 500 500 500 500 500 500
Electricity 2000 3000 2500 3500 2200 1500 3000 2000 2000
Interest loa 2000 2000 2000 2000 2000 2000 2000 2000 2000
n
Creditors 3000 3000 5000 3000 1000 1200 1000 1000 2000
Advertisem 20,00 15000 10,00 3000 2000 6000 1000
ent 0 0
Telephone 1000 1000 800 900 600 1200 1000 800 9000
License 10,00
0
Promotion 8000
Loan paym 10,00 10,00 8000 6000 10,00 5000 15,00 10,00 12000
ent 0 0 0 0 0
Insurance 15,00
0
Furniture 10,00
0
Miscellane 3000 3000 3000 3000 3000 3000 3000 3000 3000
ous
Total out fl 180,0 13380 12810 11520 118,6 14420 12180 116,2 127,8
ow surplus 00 0 0 0 00 0 0 00 00
accumulate
d
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ity
5% furniture fitting 750 500 600
10% vehicle 20,000
10% computers 15,000 10,000 12,000
Totals 18,750 165,00 41,600
Total fixed asserts 80,000 100,000 200,000
Current assert
Cash at hand 300,000 400,000 450,000
Cash at bank 200,000 300,000 500,000
Stock 80,000 100,000 150,000
Debtors 250,000 270,000 300,000
Totals 830,000 10,70,000 1400,000
Totals assert 910,000 1170,000 1600,000
Current liability
Creditors 300,000 400,000 980,000
Bank over draft 200,000 350,000 550,000
Description Kshs
Sales 1,700,000
Variety
Purchase 400,000
Telephone 900
Advertisement 50,000
Repair and maintenance 25000
Water 4000
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Year
3,240,000/170,000*100
=190%
Year 1
141792/89250*100
=158.87%
Year 2
2146452/750,000*100
=286.19%
Year 3
2577.960/1,030,000*100
250.29%
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