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Ciesla and Yairi experienced tough times in funding and starting their operations.

However, they broke over their bad luck because they had a strong passion, drive, and

persistence to overcome the bad luck. They believed in their products and the foreseen ability to

give customers a unique experience taken away after the introduction of technology. According

to the information on the Tactus website, they strongly believe in their products and the

capability to meet customers' demands. This is because ''tactile feedback allows for the superior

discrimination when successive data needs to get resolved faster, the feel of touch is about five

times faster than vision'' (Tactus Technology) (Crick & Crick, 2018). Therefore, persistence

made Ciesla and Yairi overcome the challenge of getting a person to fund the enterprise. They

are currently in a position to create a product that can be used for many years and has more

applications than the initial intended ones. If I were the company owner, I would develop a

strong passion for the products, creating consistency in operation (Horne et al., 2012). If an

individual lacks passion or does not love what they are creating or doing, there is no valid reason

to continue with it. Besides, I will be able to accept risks as they are part of success challenges in

the business (Bessiere et al., 2020). Lastly, having persistence is primary to starting and running

an enterprise because it will always keep the partners and co-founders going. Persistence also

helps make an individual anticipate, thus pushing forward when all seems to be bad luck.

I understand that there are two main primary forms of financing available to small

businesses: debt and equity. I will use debt and equity to finance my business because the rate at

which the enterprise grows is of great concern to me (Crick & Crick, 2018). However, for a

starting business, I will use small business loans, which can be accessed at a reasonable rate and

help raise the venture's finance level. The only disadvantage of startup loans is that the owner

must pay them back, and the enterprise needs to generate revenue. The scheme excellently helps
fund a new venture or expand an existing small business (Horne et al., 2012). It also comes with

twelve months of free mentoring, which is invaluable for new entrepreneurs. Secondly, I will go

for the small business Grants from government and private firms. The grants are available for

existing businesses that support technology and economic growth in specific areas. Therefore,

because my business will deal with technological developments such as software creation and

local creation of awareness and support groups, the vetting process will favor its plan. The main

advantage of this funding option is that there is no paying back. However, grants will not be the

priority because they have specific eligibility requirements that may be time-consuming and limit

the company's innovativeness. Besides, business accelerators are favorably viable sources of

revenue for starting a business. They are programs that offer developing startups a small

investment in exchange for equity, including mentorship services, provision of office spaces, and

network access. The funding method helps the business to become sustainable and self-sufficient

within a short period.

The initiative is also advantageous as it provides access to future investors once the

entrepreneurs have completed the accelerator program (Crick & Crick, 2018). However, the

initiative has a high tendency of failure as many companies face difficulty transitioning from the

high level of support they receive in the program to complete autonomy. Lastly, I will use a

crowdfunding platform that allows the business owner to raise funds from several small

contributions from investors or purchasers. I will run an equity-based crowdfunding campaign by

exchanging equity for the investment and, to some extent, use the reward-based crowdfunding

campaign as the investors will receive perks or rewards in exchange for their capital. It is an

effective funding technique because it doubles the business's effective marketing, increases sales,

and wins trust and partnership from investors (Bessiere et al., 2020). However, it has a
shortcoming of consuming more time in preparation and marketing for running and creating a

successful campaign. Thus, it is an excellent alternative way of financing a startup business.

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