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Customer Service Alternate Assignment

Marketing is a formal process of telling and showing potential customers how their needs and
wants will be met by a business. Start by reading pages 191-196 in the Customer Service
textbook. Then, read the following article “25 Restaurant Marketing Ideas: How to Market a
Restaurant”.

https://www.wordstream.com/blog/ws/2015/01/14/restaurant-marketing

Select five (5) of the ideas presented in this article. Your assignment is to prepare a marketing campaign
for Bistro 118 using these five ideas. Briefly describe which ideas you will use and how you will
implement these ideas on the Hillsborough Community College Dale Mabry campus. Your plan should be
practical and achievable, preferably something that could be put in place with minimal staff time and
dollars. Along with your initiatives, include timelines and cost.

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