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How to cite this article: Jecu, Marta. 2017. “Tradition and Architectural Representation.” Martor
22: 39-55.
Published by: Editura MARTOR (MARTOR Publishing House), Muzeul Ţăranului Român (The
Museum of the Romanian Peasant)
URL: http://martor.muzeultaranuluiroman.ro/archive/martor-22-2017/
Martor (The Museum of the Romanian Peasant Anthropology Journal) is a peer-reviewed academic journal
established in 1996, with a focus on cultural and visual anthropology, ethnology, museum studies and the dialogue
among these disciplines. Martor Journal is published by the Museum of the Romanian Peasant. Interdisciplinary
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Martor (Revue d’Anthropologie du Musée du Paysan Roumain) est un journal académique en système peer-review
fondé en 1996, qui se concentre sur l’anthropologie visuelle et culturelle, l’ethnologie, la muséologie et sur le
dialogue entre ces disciplines. La revue Martor est publiée par le Musée du Paysan Roumain. Son aspiration est de
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Marta Jecu
Researcher, Collége d'Etudes Mondiales, Paris
zarzarii@yahoo.com
ABSTRACT KEYWORDS
Very often tradition has been reinvented in order to legitimize a certain ideology, Art, architecture, vernacular techniques,
discourse or political agenda and representation has played a crucial role in this post-digital materialities, tradition.
process. Any representation is itself the product of a row of representations,
and moreover a tradition – a process through which content is transported
and created. For Cadava (2001: 39) the image is never closed, content and form
are often based on an invented genealogy. In this article, I propose to focus on
architecture and the way in which political content and ideology have been
transmitted through the images architecture produces. These are intended to
represent and apparently 're-produce' certain traditions. My examples will focus
on both the discipline of architecture (specifically recent practices of recreation
of vernacular architecture and construction techniques) and artistic approaches
to architecture.
“E
verything passes in time but The image is always at the same time an
time itself!,” proclaims on a image of ruin, an image about the ruin of
quite melancholic tone Eduardo the image, about the ruin of the image’s
Cadava (2001). For him, the present is capacity to show, to represent, to address
not simply the present, but a result of the and evoke the persons, events, things,
multitude of images that form it “now” truths, histories, lives and deaths to which
and that might come from alien spaces and it would refer. Nevertheless, what makes
historical moments. Any image is for him the image an image is its capacity to bear
always the image of another time. the traces of what it cannot show, to go
In his enchanting book Lapsus Imaginis: on, in the face of this loss and ruin, to
The Image in Ruins, Cadava (2001) offers suggest and gesture toward its potential
an account of why an image can never be for speaking (Cadava 2001: 36).
regarded as being complete and constituted.
What Cadava calls the lapsus of the image The fact that the past can be experienced
(Lat. for lapse, slip, missing) reveals the only in terms of loss and ruin doesn’t
inherent condition of the image which is mean that the constant need to produce it
to be perpetually undergoing the process into the present is not recurrent. In fact,
of its own constitution. For him the image art and architecture are paradigmatic for
exists through the dialectical relationship the process in which the past is reloaded
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Marta Jecu
into “the present image” and therefore for architecture, mainly based on case-studies
the way in which “traditions” are recast. recorded during my fieldwork at the 4th
These are not only formal visual traditions, Marrakesh Biennale, which promoted
but most of all ideological content that is an architectural approximation to local
transported and reinterpreted with every techniques through a decided conceptual
new invented representation. approach. The cases I will discuss later in
Cadava talks about an image that is the article deal critically with architecture
bearing several memories at once (2001: and aim to uncover political agendas that
39). He inspires a reading of the past that invoke what are in fact reinvented traditions
overpasses its reiteration and enactment. in urbanism and habitation.
He advocates for internalizing and I will also refer to the so-called ecologic
transforming the image of the past to suit and “vernacular” architecture offices, for
the needs of the present. This recalls Eric example the Francis Kéré Architecture office
Hobsbawm’s famous inaugural paragraphs in Berlin, Germany, and the I-Studio India,
in his “Introduction” to The Invention in Mumbai, among others. I will consider as
of Tradition (Hobsbawm, Ranger 1992), well critical examinations of “traditional”
where he describes the way in which techniques in experimental architecture
traditions imply an automatic continuity coming from the field of conceptual art in
with a (for them) relevant past that is often the work of artists such as Sinta Werner
fictitious. “Traditions are responses to novel and Tadashi Kawamata among others.
situations, which take the form of references I would like to show the fact that the
to old situations” (Hobsbawm 1992: 2). critical, anarchic and reactionary tradition
Very often tradition has been reinvented of conceptual art, and its preoccupations
in order to legitimize a certain ideology, with the discipline of architecture, have not
discourse or political agenda, and only reflected back on the discipline, but
representation has played a crucial role in have also revolutionised the understanding
this process. In this article, I will explore and theorizing of architecture. Artistic
how architectural representation is itself practices have shifted in the past decades
the product of a row of representations the focus from architecture as habitation,
and moreover a tradition of representation to architecture as both philosophical
– a process through which content is experience and social practice. The
transported and created. Following Cadava’s deconstructivism and postmodernism
notion that the image is never closed (2001: of the late 1980s advanced new ways
39), I will draw on a few examples to show of understanding architecture, which
how content and form are often based on an destabilized architectural traditions and
invented genealogy. the values historically associated with
In the following, I will focus on artistic architecture. These paths of thinking have
and architectural cases in which political been continued in the past decades in often
content and ideology have been transmitted non-representational, performative and
through the images and the imaginary that conceptual works, rendering the definition
architecture produces. These are intended of “tradition” rather complex.
to represent and apparently “re-produce”
certain traditions. My examples will focus
........
1. See complete both on the discipline of architecture – Deconstructed architecture
bibliography under
Derrida, J.
specifically recent practices of recreation
of vernacular construction techniques – In his writings and practical collaborations
and on technological experiments with with the architect Bernard Tschumi,
environmental architecture. Jacques Derrida proposed an architecture
I will also refer to artistic approaches to that surpasses the function of habitation.
40
Tradition and Architectural Representation
Derrida theorized in a body of texts and the user to meet the work, to invent it and
interviews1 (1997, 1997b) an architecture to maintain it in the present (“maintenant
which is transformative and essentially l’architecture”) (Derrida 1997b: 324–336,
structured like an event – attributes that section 9).
Derrida associated with the deconstructive Postmodern architectural experiments
“architectural experience.” Derrida shifted transposed quite literally the deconstructive
at this point essentially the thinking on theory of Jacques Derrida into practice
architecture, pleading for an architecture – with the result of non-functional and
that is not necessarily subjected to the quite absurd architectural environments,
function of living and which steps out of which found no utility or continuation
Heidegger’s concept of “dwelling.” in the discipline. Constructions like
For him, architecture is a philosophical the private houses (House I–IV, House
and conceptual experiment (Derrida 1989a) X) or the “Fin D’Ou T Hou S” of Peter
that materializes through a temporary Eisenman manifest a disjunction in style:
event. Deconstruction, which is connected the fragment gains stylistic autonomy,
to the evenimential nature of architecture, the elements are opposed and juxtaposed
is not a process meant to remove or destroy into the body of the construction. These
something that has already been built (in a extreme “deconstructed forms” were finally
concrete or cultural sense) in order to make criticized for ending up negating what they
space for a domain that could be “cultivated” were standing for and hindering use. More
again. On the contrary, deconstruction is moderate constructions such as “Folie” in
essentially what he calls a “non-Heideggerian Parc de la Villette in Paris (a practical as
constructing and dwelling” (Derrida 1989a: well as theoretical collaboration between
74) – an architecture that does not find its Derrida and Tschumi) were integrated
finality in something outside itself (is non- into the urban circuit, and the pavilions
architectural), but which also does not easily found uses such as restaurants, bars,
propose a nihilistic form of habitation. cinemas, platforms, and viewpoints over
Mainly, this new direction of thinking the canal.
stepped out of the modernist attempt to In the context of constant reinvention
restore a “pure,” “original” architecture. of architectural traditions of thought and
Derrida also saw architecture as the result practice, I would like to highlight what I
of the correlation with other media and believe to be the crucial role of contemporary
other arts. Moreover, he also regarded the art for the renovation and the critical
viewer (or user) of architecture as being examination of the discipline. I have argued
a constituent part of architecture, as that recent conceptual art practices related
being inside the architectural body. The to architecture come close to Derrida’s
architecture ceases to be a container, and understanding of architecture (Jecu 2016)
the user becomes a co-producer of the – closer than experiments made by the
architectural event, which emerges only discipline itself. Approaching architecture
with the presence of its user. His concepts in a performative, intellectual, non-formal
of trans-architecture and an-architecture way, recent artistic experiments with space
(Derrida 1997b) were formulated to and place reload the philosophical legacy
designate an architecture that exists only of Derrida and at the same time transmit
through the presence of an audience, as to the audience a more contextual and
an essential condition of its existence: an- critical take on architecture, which is rather
architecture is the place of what he calls the analytic than practical.
dynamic undermining of the tectonic and The critical uncovering of the
housing qualities of architecture whereas complex mechanisms of the discipline
trans-architecture is a medium for making and its “traditions” through practices
41
Marta Jecu
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Tradition and Architectural Representation
limestone plaster is mixed with pigment. to go deeper into the work of Tadashi
I had this 4,000 year-old Moroccan Kawamata, an influential personality in
technique, used traditionally for the field of experimental and sustainable
hammams and palaces, in the bathroom architecture. The architect-artist born in
of my hotel. It is called tadelakt in Berber 1953, in Japan, is known for his temporary
and means literally to rub, as they rubbed extensions of historic architecture, which
it to squeeze out the air bubbles. It is a very he squeezes like nests on already built large-
cheap and ecological technique, but it is scale structures, starting with the 1980s.
dying out. It started to get resurrected by His working method became a reference
the people who are buying and restoring with his 1989 Toronto installation, in which
riads in the medina. It has been imported he connected two neo-classicist buildings
in Europe as a extremely expensive and on an abandoned lot of the Colonial Tavern
luxurious finishing. (Domanović 2012) Park with a huge heap of recuperated 3. See https://
woodcuts engulfing the bank edifice. www.designboom.
com/art/mud-brick-
Another work produced for the Works-in-progress that are meant and-mirror-spiral-
Biennale was Elín Hansdóttir’s “Mud Brick to disappear, most of Kawamata’s installation-by-elin-
hansdottir/.
Spiral” (2012)3, placed in a rural area near performative installations are to be
Marrakesh. Here the interest lies rather in activated or transformed by the audience.
working with the expressive qualities of For his “Carton Workshop” (2010) at Centre
the local materials. The artist constructs Pompidou4, he built a series of nests all over
an installation that is destined for both the façade of the centre. Previously that
the Western and the local visitor, giving year he had built in Berlin another series
them the opportunity to experiment with of nests at Haus der Kulturen der Welt.
the qualities and agency of brick and These are commonly referred as “social
added mirror pieces by walking through a sculptures”, “nests of civil disobedience.”
labyrinth-like construction. Characteristic of Kawamata’s practice are 4. For details, see
recycled and transformed materials. His http://artistes-k-l.
artcatalyse.com/
I got very interested in the traditional temporary installations are all ephemeral, tadashi-kawamata-
carton-workshop-
Berber building technique, the mud and what remains are only sketches, et-huts-au-centre-
bricks. I was fascinated by the fact that leftovers of materials and traces. However, pompidou.html.
unlike us in the West, they almost use his Pompidou show featured six cabinets,
no tools during construction, it’s mainly “closets of memory,” which displayed a series
manpower and imagination. Furthermore, of videos by Gilles Coudert documenting
it is interesting that they use the soil on his projects over the last twenty years.
the actual construction site to produce the
building material. This results in whole
villages almost seeming to mutate out of
the landscape. (Hansdóttir 2012)
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Marta Jecu
The “Tree Huts” remain out of reach the incorporation of marginal cultures,
and use. But their radical visual and poetic habitations and cultural practices in the
impact casts a doubt on the authority of mainstream European culture. Exposing
institutions and representational program an exclusive and dominant capitalist
that are historically transmitted. At the cultural system, Kawamata’s art pieces
same time his “Nests” stimulate a physical have been nevertheless contested for
and mental re-appropriation of the building indirectly contributing to the maintenance
which they parasitize. Kawamata compares of the system they criticize. At one of
his interventions to “natural phenomena” the world’s most luxurious art fairs, Art
in this way opposing two traditions. One Basel, Kawamata constructed the “Favela
tradition is that of an auratic architecture Cafe” (2013)5, a lounge and bar built
of display with its claims of durability – of with techniques encountered in favelas.
which the iconic Centre Pompidou is an The work introduces, on one hand, a
5. See https:// emblem. The other one is the “tradition of neighborhood typology recognizable
www.designboom. the hut”: found material in random shapes, for its resourceful construction into the
com/architecture/
favela-cafe-by-tadashi- improvised, ephemeral and precarious mainstream “fair,” but, on the other hand,
kawamata-occupies-art-
basel/.
structures, subject to decay. it disregards the irony of quoting one of the
These hybrid forms, which have no most impoverished housing structures into
functions in the urban environment, the exclusive consumption site which is an
can also be perceived as establishing a art fair. In this sense it places itself on the
continuity with non-European building border between raising awareness and mis-
techniques (inscribing themselves in the appropriation of the “unprivileged foreign.”
philosophy of immateriality of the Japanese It can be interesting to compare Tadashi
historic habitation). His work recalls Kawamata’s conceptual practice with the
also Japanese contemporary architecture works of an architectural office equally
(which Kawamata in fact anticipates by working with non-European building
two decades). We can think for example techniques. More linked to habitation than
of the iconic and radical buildings of Sou to the critical examination of the discipline,
Fujimoto (“House NA,” 2008 or “Wooden I-Studio (www.istudioarchitecture.com/)
House in Kumamoto,” 2006) or of another intends to reintroduce vernacular building
Japanese architect inspired by vernacular techniques into high-class Indian living
traditions, Shigeru Ban. Contrary to these standards.
examples of recent habitation architecture, From an interview with one of the
Kawamata’s invasive and labyrinthine members of the office, Prashant Dupare,
6. For details, principles of construction show modes of published in the online magazine Matter
see http:// detouring reality by introducing the chaos (Parikh 2017), we learn that the architects
www.archdaily.
com/599780/ factor: polymorphous, hybrid elements have drawn inspiration from both
brick-house-istudio-
architecture.
based on motion, chance, transformation, European building complexes in India and
dys-functionality. local crafts. Among his references, Dupare
This temporary manifestation of lists the modernist ensemble built by Le
a potentiality for change represents a Corbusier in Chandigarh, India (designed
principle of creativity in relation to the 1953 and completed around 1968). “What
authoritative context: the works bring out interests me from modernism is the idea of
new functions in the given system. Using democratic wellbeing,” Dupare adds.
the codes of “extra-European” traditions, For the work discussed in this interview,
they produce a result that surpasses what a “Brick House,” 2013 (located in Wada
system can actually generate, constituting village, Maharashtra Region)6, Dupare
an innovation in the given (actual) reality. confesses that the starting point for the
At the same time these hybrids plead for bungalow were the childhood memories of
44
Tradition and Architectural Representation
the client, who grew up in a small Indian (Cruz 2013), which Wright had himself
brick village. In the same interview we read adopted from Louis Sullivan. But I-Studio
that brick was selected also for its “flexibility is nevertheless binding in also postmodern
in designing” and because of its texture, techniques extracted from the architecture
which “lends itself to architecture in a way of “Auroville,” namely the ferro-cement
that allows one to feel close to nature. There techniques. Built in the 1960s by the French
is a sense of earthiness, tradition and age.” architect Roger Anger, “Auroville” was
The building technique and the another site of experimentation between 7. For more
information, consult
philosophy behind are indebted – as Dupare Western and Asian techniques and his website: http://
reveals – to important architects in the principles, which seems to be more organic www.lauriebaker.
net/.
history of Indian sustainable architecture, than Le Corbusier’s Chandigarh.
Laurie Baker and Nari Gandhi. Laurence Another architectural studio that I
Wilfred “Laurie” Baker (1917-2007) was a would like to discuss, also bridging Western
British-born Indian architect, renowned and non-Western traditions and needs, is
for his initiatives in cost-effective energy- Francis Diébédo Kéré office.8 Born in 1965
efficient architecture. His designs that in Gando, a small village in Burkina Faso,
offered solutions for natural ventilation Francis Kéré not only re-implemented
and light promoted the revival of regional vernacular techniques in his projects in
building practices and use of local materials Ouagadogou, Burkina Faso, but also refused
– inspired also by the personality and large scale projects in favour of what could
teachings of Mahatma Ghandi. He is be called “workshop-architecture.” In his 8. For Kere’s projects
historically acknowledged as a pioneer of small scale projects, like the 2001 Gando please consult his
website: http://www.
sustainable and organic architecture which Primary School, he developed techniques kere-architecture.com/
projects/secondary-
he associated with social and humanitarian that could be easily copied by the local school-dano/.
goals, and for this he was called the “Gandhi population for private use, and he also
of architecture.”7 Nari Gandhi (1934–1993), provided courses and training to them.
another personality that inspired I-Studio, His practice is a statement against large
also worked for the reviving of ancient scale “Western” programs, involving local
crafts, following his apprenticeship with techniques for costly projects that end up
Frank Lloyd Wright in the United States. being unfunctional for the local population
Gandhi applied Wright’s historic idea of or have no continuity.
“organic architecture” to the Indian context In an interview with Kéré, Alain Juppé
and also involved local craftsmen for the (Juppé 2012) asks him if the NGOs active
completion of his works. in the region support his efforts to empower
“Brick House” (2013) is defined by the local population when it comes to 9. My translation
curved walls – each enclosing and opening building.9 of excerpts from
the French original
to a space – and by the brick and stone “Francis Kéré: I am free and independent, interview.
used in multiple forms to create changing I am not waiting for NGOs to offer me work
surface articulations. As the structure of the in Burkina. I have openly said that big
house is more complex than that of a rural development infrastructures represent a
habitation but the materials are the same, the business. Nevertheless, organizations such
stability of the building became a difficult as GTZ in Germany create employment
point to solve. Nevertheless, as Dupare says possibilities in Europe as well as in Africa
in the quote above, the deciding aspect was – which is not negative. These gigantic
the image that this type of architecture structures devour a lot of money in order
carries: “earthiness, tradition and age.” to function. If they would realize projects
“Brick House” follows the modernist – that would respond to the actual needs of
and at that time revolutionary – “form the population, giving them the means
follows function” Wrightian precept to become self-governed, they would stop
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comes from the nature encountered in contemporary artist, which runs the risk
Morocco but that is a perfect form, made of affirming an implicitly domineering
by coordinating the winds and the dunes. discourse or feeding a local nationalistic
The dunes I animated in a program called sensibility. In dialogues like those with
Cinema 4D, and I transformed it back into Francis Kéré and Megumi Matsubara we
something physical, which I built with have seen how “interventions” in foreign
rudimentary, basic tools and materials. contexts and participatory social actions
Marta Jecu: You animated the dunes, ultimately contribute less to an economic
brought them into movement and then balance, but rather participate in universal
brought them back into a still? In this sense, activities of global capitalism and the global
you fused natural landscape with a digital market.
imagination and with local, analogue Following Francis Kéré, we can see
materials and building crafts in Morocco? how big development infrastructures are
S. W.: Yes, these connections are marked not designed to respond to the actual
by my use of colour. I wanted the colour to needs of the population, to enable them to
look quite synthetic, like a non-colour. This become self-governed, otherwise the project
yellow neon that I use to coat the installation developers would stop having a reason to
is something that is used for street signs. It exist. Nevertheless, the images transmitted
is something very aggressive and artificial. through the building of these structures
I wanted to put a contrast to the natural are meant to feed the imaginary about
forms that inspired me.” vernacular traditions – for the European
........ eye as well as for the local population.
In this article I consider also the critical,
Conclusion anarchic and reactionary potential of
conceptual art for this context. Artistic
I have tried to explore in this article how practices have shifted in the past decades
architectural representation is the product the focus from architecture as habitation
of an often contradictory and politically to architecture as both philosophical
ambiguous tradition of representation experience and social practice, until recent
– which carries superposed images and practices in the so-called post-humanism –
content. I have tried to show, using various which render the definition of “tradition”
examples, how the appeal to a tradition or rather complex.
to the vernacular is often based on a forced These are nevertheless by no means
identification of the so-called “other” with less controversial – for example Christoph
one’s own value system and movements that Schlingensief’s Operndorf Afrika, which
equalizes in order to assimilate. In cases such is paradigmatic for other artistic attempts
as the artworks and temporary architectures to contribute towards destabilizing the
produced during the Marrakesh Biennale, authoritative and hierarchical legitimacy
for example, we witness an ethnographic of architectural projects implemented and
interest for collecting elements of the financed by capitalist structures in non-
“local culture” (seen implicitly as “real” European countries. Schlingensief regards
or “authentic”) and introducing them art as the only possibility for effective
into one’s own art as proof of integrating self-analytic and critical action-taking,
a certain context. On the other hand, this which acts on a micro-level – the only
assimilating of local craft techniques or possible level of an anarchic counter-action.
elements within contemporary art practices Schlingensief considers art as a cathartic tool
may then pass as a “re-valorization,” for uncovering political mechanisms which
a “saving” of traditional values by the legitimize non-ethical urban planning and
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Marta Jecu
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