Copy of TV Show Pitch Worksheet — StudioBinder
Show Pitch: Breaking Bad
1 The Origin
2 Human Hook
3 Characters
4 Desires
5 Obstacles
6 Highlights
7 Open Road
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Pitch Map Sample; Breaking Bad
Vince Gilligan was talking to a friend when he was on The X-Files. He was recently
unemployed and thinking about leaving writing. He began joking around about cooking
meth in an RV to make ends meet. And Vince knew it was a great idea from the start.
Have you ever had trouble providing for your family? Do you wonder if they’d be taken care
of when you die? If you’d be remembered for anything besides your failures?
Walter White is in the same boat. He’s the high school chemistry teacher that no one
respects. A few weeks ago he was diagnosed with lung cancer. The guy doesn't even
smoke. His wife’s pregnant. His son has cerebral palsy, and they can barely make ends
meet with him alive.
When we meet him, he’s standing in the middle of the Arizona desert in his underwear.
Two dead bodies behind him. A gun in his hand, and a portable meth lab parked close by.
Sirens are blasting. Is this the end for Walter White? No. It’s just the beginning of our story.
Walter wants more than his short life has offered with him. That’s why he’s decided to
Break Bad. He’s about to learn what it takes to become the best meth dealer in town,
launder money, and let his newfound ego go to his head.
This is all while hiding his dirty little secret from his family and his DEA Agent brother-in-
law.
You’ll see him make new friends, dangerous enemies, and perform the single greatest train
robbery in history. Walter’s journey is from hero to villain.
They say money is the root of all evil. In this series, we’ll plant the seed in the pilot and
watch it grow. At the end, the dust settles as a legend is born and a man dies. This is
Breaking Bad.
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Copy of TV Show Pitch Worksheet — StudioBinder Pitch Map Sample; Breaking Bad

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Copy of TV Show Pitch Worksheet — StudioBinder Pitch Map; Worksheet

Pitch: Story Title...

1 The Origin What inspired you?

2 Human Hook Why should the audience care about the show?

3 Characters Who is this about?

4 Desires What do the characters really care about?

5 Obstacles Is there anything that's getting in the way of them reaching the goal?

6 Highlights What are some happy or sad moments that people will remember about the series?

7 Open Road What can we expected to see in the series?

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