Vision2030

Our vision

Our vision

Saudi Arabia... The heart of the Arab and Islamic worlds, the investment powerhouse, and the hub
connecting three continents.

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The Kingdom of Saudi Arabia is blessed with many rich resources. Its geographic, cultural, social,
demographic and economic advantages have enabled The Kingdom of Saudi Arabia to take a
leading position in the world.

To build a progressive future for the country, the Kingdom of Saudi Arabia's has developed a vision
based on three pillars that highlight its unique competitive advantages (listed below). The Kingdom
of Saudi Arabia regional status and stature enables it to take a leading role as the “heart” of Arab
and Islamic nations, the Kingdom will use its investment power to create a more diverse and
sustainable economy, and finally, The Kingdom will use its strategic location to connect the three
continents of Africa, Asia and Europe together.

Our vision is based on the following three pillars: a vital society, a thriving economy, and an
ambitious nation. These pillars are integrated to achieve the objectives of the Kingdom.

Quality of Life Program

The Quality of Life Program endeavors to improve the individual and families’ quality of life by
creating the necessary environment to develop and support new livability and lifestyle options.
These options will bolster the participation of citizens, residents and visitors in cultural,
entertainment, sports, tourism, and urban activities, and other related activities that nurture their
quality of life. Such diverse options will definitely have their own economic and social impact
through creating jobs, diversifying economic activity, and consequently boost Saudi cities' ranking
amongst the World’s top livable cities.