Somaiya Vidyavihar University

Ph.D Course Work

RM Syllabus
KJSCE
(SVU 2023-2024 R-1)

Semester I

Syllabus - Ph.D Course Work (SVU 2023-24 R-1) RM Page 1

 Somaiya Vidyavihar University

Course Code Course Title

Research Methodology

TH P TUT Total
Teaching
02 - 01 03
Scheme(Hrs.)
Credits Assigned 02 -- 01 03
Examination Marks
Scheme
IA ESE Total
50 50 100

Course Objectives:
In this course the student will become acquainted with research methodologies such as survey
and field research, questionnaire design, content analysis, analysis of existing data, focus
group, individual and group observation (including participatory observation) etc. The course
will also introduce students to the safeguards against errors in both data collection and data
analysis and reporting.

Course Outcomes
At the end of successful completion of the course the student will be able to
CO1. Develop an understanding of introduction to research
CO2. Understand about Formulation of Research Problem and Research design
CO3. Develop the Data Analysis and interpretation.
CO4. Understand about importance of reporting results and publications

Module Unit Topics Hrs.

No. No.
1 Fundamentals of research 08
1.1 Definition of research and scientific thought
1.2 Types of Research
1.3 Process of Research
2 Formulation of the Research Problem and Development of the research 08
Hypothesis
2.1 Defining the Research problem
2.2 Formulation of the research Hypothesis
2.3 Research Design
3 Data Collection, Measurement and Scaling 08
3.1 Primary and Secondary Data Collection Methods
3.2 Quantitative v/s Qualitative Data Collection
3.3 Attitude Measurement and scaling
3.4 Questionnaire Designing
4 Respondent Section and Data Preparation 07
4.1 Sampling Techniques
4.2 Data Processing

Syllabus - Ph.D Course Work (SVU 2023-24 R-1) RM Page 2

 Somaiya Vidyavihar University

Module Unit Topics Hrs.

No. No.
5 Preliminary Data Analysis and Interpretation 08
5.1 Univariate & Bivariate Data Analysis
5.2 Testing of Hypothesis
5.3 Analysis of Variance Technique
5.4 Parametric and Non-parametric Test
6 Reporting Research Results 06
6.1 Report Writing
6.2 Presentation of Research
6.3 Preparing Final Thesis
$Total 45
$The no of hours includes the theory and tutorial sessions
Recommended Books:

Sr. Name/s of Author/s Title of Book Name of Publisher Edition and

No. with country Year of
Publication
1 C. R. Kothari Research Methodology: New Age International 4th Edition
Gaurav Garg Methods and Publishers
Techniques
2 William G. Business Research Cengage Learning 8th Edition
Zikmund, Barry J. Methods
Babin, Jon C. Carr,
Atanu Adhikari,
Mitch Griffin
3 Wayne C. Booth, The Craft of Research Chicago Guides to 4th Edition
Gregory Colomb, Writing, Editing and
Joseph M. Publishing
Williams ,William
Fitzgerald
4 Naresh K Malhotra, Marketing Research: Pearson 7th Edition
Satyabhushan Dash An Applied Orientation

Syllabus - Ph.D Course Work (SVU 2023-24 R-1) RM Page 3