Silabus Mata Kuliah MM5006 - 2013

Kode Mata MM5006 / 3 SKS

Kuliah

Penyelenggara 291 - Administrasi Bisnis / SBM

Indonesia Inggris

Nama Mata Ekonomika Bisnis Business Economics

Kuliah

Silabus Ekonomika bisnis atau ekonomika manajerial membahas aplikasi Business Economics or Managerial Economics is concerned with
Ringkas prinsip prinsip dan metodologi ekonomika dalam kerangka the application of economic principles and methodologies to the
pengambilan keputusan bisnis yang dihadapkan pada risiko dan decision making process of the business firm operating under
ketidakpastian. conditions of risk and uncertainty.

Silabus Ekonomika bisnis atau ekonomika manajerial membahas aplikasi
Lengkap prinsip-prinsip dan metodologi ekonomika dalam kerangka
pengambilan keputusan bisnis yang dihadapkan pada risiko dan
ketidakpastian. Kuliah ini menegaskan prinsip-prinsip penting dalam
pelaksanaan bisnis. Praktik bisnis pada dasarnya dibahas dalam
disiplin keilmuan ekonomika manajerial. Kuliah ini fokus kepada
strategi kompetitif perusahaan dan tidak hanya sekedar membahas
pendapatan dan biaya. Kuliah ini akan membahas persoalan bisnis
nyata untuk mendemonstrasikan metode untuk mengidentifikasi
persoalan dan memformulasikan solusi. Secara umum, topik yang
akan dibahas meliputi pengantar ekonomika manajerial, teori
ekonomika mikro dan aplikasinya, serta teori ekonomika makro dan
aplikasinya.
Business Economics or Managerial Economics is concerned with
the application of economic principles and methodologies to the
decision making process of the business firm operating under
conditions of risk and uncertainty. The course establishes important
principles for business practice. Business practice is recognized and
incorporated into the discipline of Managerial Economics. The
course is concerned about the firm’s competitive strategy, rather
than simply costs and revenues. The course will put into the context
of real-world business decision problems, to demonstrate methods
of identifying problems and finding solutions. This course provides
and covers (1) a general introduction to Managerial Economics, (2)
Microeconomics Theory and its Applications and (3)
Macroeconomics Theory and its Applications.
Luaran 1. To identify and analyze central problems of a business case 6.
(Outcomes) 2. To construct multiple perspectives that integrate different
factors or aspects, other related business functions and
relevant contextual information
3. To create recommendation based on the constructed
perspectives and the company’s strategic objectives
4. To recognize ethical issues in business context
5. To identify global issues that may affect the industry (Global
Intellectual Capital)

Mata Kuliah
Terkait

Kegiatan
Penunjang

Pustaka 1. Salvatore, D., Managerial Economics in a Global Economy, 7, Thomson South Western, 2012
2. Colander, Economics, 8, McGraw-Hill, 2010

Panduan
Penilaian

Catatan
Tambahan
Satuan Acara Perkuliahan
Mingg Sumber
u Topik Subtopik Capaian Belajar Materi
1 Introduction Introduction Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions. Understanding
Satuan Acara Perkuliahan
Mingg
u Topik
1 Introduction
2 Elasticity & Application on Elasticity
Demand Estimation
2 Elasticity & Application on Application on Demand Understanding and applying knowledge and tools in the managerial and
Demand Estimation
3 Application on Demand
Estimation II & Production Estimation II
Theory
3 Application on Demand
Estimation II & Production
Theory
4 Cost Theory and
Estimation
4 Cost Theory and
Estimation
Sumber
Subtopik Capaian Belajar Materi
rational and non-rational behavior of people in order to purpose business
solution.
Demand, Supply, and Understanding and applying knowledge and tools in the managerial and KR
Equilibrium strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions.
KR
Estimation strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions.
Application on Demand Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
Production Theory Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
Cost Theory Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
Estimation Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
Satuan Acara Perkuliahan
Mingg Sumber
u Topik Subtopik Capaian Belajar Materi
solution.
5 Market Structure Market Structure I Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
5 Market Structure Market Structure II Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
6 Market Structure Market Structure Understanding and applying knowledge and tools in the managerial and KR
Application & Game Application strategic design pillar related with business economics. Understanding
Theory rational and non-rational behavior of people in order to purpose business
solution.
6 Market Structure Game Theory Understanding and applying knowledge and tools in the managerial and KR
Application & Game strategic design pillar related with business economics. Understanding
Theory rational and non-rational behavior of people in order to purpose business
solution.
7 Mid Test Mid Test Mid Test U
7 Mid Test Mid Test Mid Test U
8 Pricing Practices Pricing Practices Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
8 Pricing Practices Pricing Practices: Understanding and applying knowledge and tools in the managerial and KR
Applications strategic design pillar related with business economics. Understanding
rational and non-rational behavior of people in order to purpose business
solution.
Satuan Acara Perkuliahan
Mingg Sumber
u Topik Subtopik Capaian Belajar Materi
9 Intro to Macroeconomics Economic Growth, Understanding and applying knowledge and tools in the managerial and KR
Business Cycles, strategic design pillar related with business economics. Understanding
Unemployment, and rational and non-rational behavior of people in order to purpose business
Inflation solution.
9 Intro to Macroeconomics Measuring National Understanding and applying knowledge and tools in the managerial and KR
Output and National strategic design pillar related with business economics. Understanding
Income rational and non-rational behavior of people in order to purpose business
solution.
10 Macroeconomics Model The Aggregate Understanding and applying knowledge and tools in the managerial and KR
Demand/Aggregate strategic design pillar related with business economics. Using appropriate
Supply Model resources to analyze and to purpose alternative solutions.
10 Macroeconomics Model The Multiplier Model Understanding and applying knowledge and tools in the managerial and KR
strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions.
11 The Financial Sector and The Financial Sector and Understanding and applying knowledge and tools in the managerial and KR
Monetary Policy the Economy strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions.
11 The Financial Sector and Monetary Policy Understanding and applying knowledge and tools in the managerial and KR
Monetary Policy strategic design pillar related with business economics. Using appropriate
resources to analyze and to purpose alternative solutions.
12 Financial Crises, Panics, Financial Crises, Panics, Understanding and applying knowledge and tools in the managerial and KR
Macroeconomics Policy, & and Macroeconomics strategic design pillar related with business economics. Using appropriate
Deficits and Debt Policy resources to analyze and to purpose alternative solutions.
12 Financial Crises, Panics, Deficits and Debt Understanding and applying knowledge and tools in the managerial and KR
Macroeconomics Policy, & strategic design pillar related with business economics. Using appropriate
Deficits and Debt resources to analyze and to purpose alternative solutions.
13 International Financial International Financial Understanding and applying knowledge and tools in the managerial and KR
Policy & Review on Policy strategic design pillar related with business economics. Using appropriate
Satuan Acara Perkuliahan
Mingg Sumber
u Topik Subtopik Capaian Belajar Materi
Indonesia resources to analyze and to purpose alternative solutions.
13 International Financial Review on Indonesia Understanding and applying knowledge and tools in the managerial and KR
Policy & Review on strategic design pillar related with business economics. Using appropriate
Indonesia resources to analyze and to purpose alternative solutions.
14 Final Test Final Test Final Test U
14 Final Test Final Test Final Test U

Institut Teknologi Bandung