Maharaja Agrasen Institute of Management Studies

(Affiliated to Guru Gobind Singh Indraprastha University, Delhi Sector -22,

Rohini, Delhi -110086, India; www.maims.ac.in)

Video Production Lab File

Subject Code: BA(JMC) 253

Submitted to: Submitted By:

Mr. Sumantra Sarthi Das Ms. Harshita Choudhary

(Assistant Professor) Enrollment No.- 12017002422

Batch: 2022-2025
 PUBLIC SERVICE ANNOUNCEMENT
Assignment-1

1. Title of the Video:

Unmasking Online Shadows

2. Synopsis:
"Unmasking Online Shadows" is a gripping PSA that unfolds the dangers of online
interactions without the use of dialogue. The video follows a girl excitedly preparing
for a date with someone she met online. As the communication unfolds through non-
verbal cues, a message in the conversation triggers skepticism in the girl. However, a
subsequent message seems to justify the initial concern, momentarily putting the
girl at ease.

The tension builds subtly as the girl goes about her preparations, creating a palpable
sense of suspense without the need for spoken words. The climax of the video
delivers a shocking twist as the true identity of the person is revealed in the last shot
—a hacker who skillfully manipulated the situation.

"Unmasking Online Shadows" serves as a visual narrative, emphasizing the deceptive

nature of online interactions. The absence of dialogue enhances the universality of
the message, allowing viewers from diverse backgrounds to interpret the story
through the powerful visual storytelling. The tagline, "Not everyone is who they say
they are," echoes in the silence, leaving a lasting impression about the importance of
vigilance in the digital realm. The video concludes with a chilling reminder that
behind the online façade, shadows may conceal unexpected dangers, urging viewers
to approach online interactions with caution.

1. Script:
S.No. Narration Visuals VFX SFX Duration
1. Scene starts with a girl in Medium NIL Drama 9 sec
her room, excitedly establishing music
getting ready for a date. shot playing in
background
2. Shift the focus to the Close Up shot NIL Drama 10 sec
girl’s phone, concealing music
 the screen for a moment. playing in
Subtle sound effects background
indicate incoming
messages. The camera
then pans to the girl
holding the phone,
capturing her delighted
responses, setting a
positive tone for the
interaction.
3. Cut to the girl grabbing Medium shot NIL Drama 2 sec
her dress to get ready music
playing in
background
4. The camera shifts to the Medium shot NIL Drama 5 sec
girl admiring herself in music
the mirror. playing in
background
5. The focus returns to the Medium shot NIL Drama 6 sec
girl as she receives a music
notification. She glances playing in
at the screen, her background
expression shifts upon
reading a skeptical
message, creating an
instant change in mood.
6. The scene seamlessly Close Up shot NIL Drama 3 sec
transitions to the music
cyberstalker, clutching playing in
the phone. The camera background
zooms in on the
conversation he had with
the girl, unraveling the
deceptive exchange in
his calculated lair.
7. Back to the girl, smiling, Close Up shot NIL Drama 3 sec
seemingly reassured that music
all is well. Unbeknownst playing in
to her, the deceptive background
nature of the messages
lingers beneath the
surface, creating an
 unsettling contrast.

8. Concluding the Medium shot NIL Drama 3 sec

sequence, the camera music
focuses on the playing in
cyberstalker’s side background
profile in the car,
immersed in his phone.
The video ends, leaving
the audience with a
chilling revelation of the
unseen threat lurking
behind the digital facade.
9. The last screen displays a Slide with text NIL Drama 3 sec
stark message: “Not written music
everyone is what they playing in
say they are.” The background
cautionary words linger,
serving as a potent
reminder of the hidden
dangers within the digital
realm.

2. Story Board with Shot Description:

MEDIUM SHOT OF THE GIRL GETTING READY

 CLOSE UP SHOT OF MAIN GIRL

MEDIUM SHOT OF GIRL GRABBING THE DRESS

 MEDIUM SHOT OF THE GIRL ADMIRING HERSELF

MEDIUM SHOT OF GIRL READING THE TEXT MESSAGE AND CHANGE IN

FACIAL EXPRESSION
CLOSE UP OF THE CHATS FROM CYBER HACKER’S PHONE

MEDIUM SHOT OF THE GIRL

 MEDIUM SHOT OF THE CYBERHACKER

3. List of Camera, Light and Sound Equipment Used:

Camera- Iphone 13
Light used- Warm Lightning
Laptop for Video editing (Done on Adobe Premiere Pro software)