Reporting

CREATIVE FURNITURE
Creative Furniture adalah salah satu UKM asal
Jepara yang baru berdiri tahun 2021. Bergerak di
bidang jasa mebel dan melayani berbagai pemesanan
furniture modern minimalis
CREATIVE FURNITURE
Instagram Account

Before Take Over

1 July - 31 August 2023

Reach
- Instagram 21
- Facebook 2
CREATIVE FURNITURE
Instagram Account

After Take Over

1 September - 31 October 2023

Reach
- Instagram 3.589
- Facebook 4.165
CREATIVE FURNITURE
Instagram Account

Before Take Over

1 July - 31 August 2023

Profile Visit
- Instagram 60
- Facebook 1
CREATIVE FURNITURE
Instagram Account

After Take Over

1 September - 31 October 2023

Profile Visit
- Instagram 545
- Facebook 68
CREATIVE FURNITURE
Instagram Account

Before Take Over

1 July - 31 August 2023

Content Interaction
- Instagram 1
- Facebook 0
CREATIVE FURNITURE
Instagram Account

After Take Over

1 September - 31 October 2023

Content Interaction
- Instagram 150
- Facebook 9
CREATIVE FURNITURE
Instagram Account

Before Take Over

1 July - 31 August 2023

Follower
- Instagram 6
- Facebook 0
CREATIVE FURNITURE
Instagram Account

After Take Over

1 September - 31 October 2023

Follower
- Instagram 26
- Facebook 0
 Analysis
(Post FEED IMAGE with the most likes)

Like 4

Comment 0

Share 0

Impression 66

Reach 51

Interaction 4

Reaction 0
 Analysis
(Post FEED VIDEO with the most likes)

Like 6

Watch Time 17 m 39 s

Average Playtime 14 s

Impression 74

Reach 64

Interaction 6

Reaction 0
 Competitor Research
IG Account
No Content Title Link Coment Like Keyword Hashtag
Name

https://www.instagram.com/p/Ct2xh6Wv0HI/?u #modernfurnitur
Pre order, Custom
jepara_house_f Show case tm_source=ig_web_copy_link&igshid=MzRlOD #homedecor #interiordesign
1 3 12 furnitures,
urniture produk BiNWFlZA== #furniturejakarta
Worldwide shipping
#furniturermewah

#aptaliving #aptafunrniture
Meja kabinet https://www.instagram.com/reel/CzI0SH5rJT
Meja kabinet, #teakwood
yang elegan dan n/?utm_source=ig_web_copy_link&igshid=MzR 0 7
teakwood #furnituredesign
fungsional lODBiNWFlZA==
#handmadefurniture
2 Aptaliving
#aptaliving #design
Kursi jati https://www.instagram.com/p/Cy14IcvPvEq/?
Kursi, furniture, jati, #furniture #fyp #handmade
minimalis & utm_source=ig_web_copy_link&igshid=MzRlOD 9 13
design furniture #teak #furnituredesign
eksklusif BiNWFlZA==
#designfurniture

#diningtable #mejajati
https://www.instagram.com/p/CwPrTjBh9NW Dining table, dining
koleksi baru meja #diningset #mejamakan
/?utm_source=ig_web_copy_link&igshid=MzRl 9 214 chair, custom
makan jati #setmejamakan #teak
ODBiNWFlZA== design furniture
#kayujati
3 Kewsproject
meja makan https://www.instagram.com/p/Cyssum8B2ZF/ Dining table,
#diningset #mejamakan
mewah, unik dan ?utm_source=ig_web_copy_link&igshid=MzRlO 0 26 custom design
#setmejamakan
alami DBiNWFlZA== furniture
 Competitor Research
IG Account
No Content Title Link Coment Like Keyword Hashtag
Name

#buffetjogja #buffet #mejatv #buffettv

#mebelklasik #mebelkayu #mebelunik
#furnitureklasik #furniturekayu
https://www.instagram.com/p/Cm
#furnitureantik #mebelantik
Diskon Tahun 5F-JUynRo/?utm_source=ig_web_c buffet,
Baru
33 351
meja tv
#mebeljogja #mebeljogjamurah
opy_link&igshid=MzRlODBiNWFlZA
#dekorrumah #ruangtamu #roomdecor
==
#roomideas #furniture #furniturejogja
#sideboard #mejatv #meja
#mejacabinet #mebelsolo
4 Kajengliving

#buffetjogja #buffet #mejatv #buffettv

https://www.instagram.com/p/Cl5
1SmOJwAq/?utm_source=ig_web_
Sale Coming
copy_link&igshid=MzRlODBiNWFlZ
A==
#mebelklasik #mebelkayu #mebelunik
#furnitureklasik #furniturekayu
#furnitureantik #mebelantik
buffet,
27 245
meja tv
#mebeljogja #mebeljogjamurah
#dekorrumah #ruangtamu #roomdecor
#roomideas #furniture #furniturejogja
#sideboard #mejatv #meja
#mejacabinete
 Competitor Research
IG Account
No Content Title Link Coment Like Keyword Hashtag
Name

#interiordesign #furnitureharnas
Kursi #diningchair #kursimakan #stoolchair
https://www.instagram.com/p/Cyi hadden, #stoolbar #interiorindonesia
Koleksi kursi tXoihBBz/?utm_source=ig_web_co rotan #desaininterior #interiorjakartautara
2 1
terbaru py_link&igshid=MzRlODBiNWFlZA alami, #kursilipat #foldingchair #kursigarden
== bleaching #kursiteras #kursicafe #kursiwedding
, kayu jati
#eventorganizer #interiorcafe
#jasainterior #interiorbali
Furniture_Har
5
nas
#interiordesign #furnitureharnas
#diningchair #kursimakan #stoolchair
https://www.instagram.com/p/Cz kayu jati, #stoolbar #interiorindonesia
SqHXFLsvA/?utm_source=ig_web_ cushion #desaininterior #interiorjakartautara
Koleksi kursi 0 1
copy_link&igshid=MzRlODBiNWFlZ vienna, #kursilipat #foldingchair #kursigarden
A== bleaching #kursiteras #kursicafe #kursiwedding
#eventorganizer #interiorcafe
#jasainterior
POSTED CONTENT
Ads Report
SALES - OKTOBER
Oktober - Jawa A - Poster Harga

Metrics Result CPM Rp 26.874

Amount Spent Rp 183.014 CTR 2.67%

Lead Message 28 CPC Rp 1.006

Reach 5.031 Average Play time 3s

Impression 6.810 Cost per Message Rp 6.537

Oktober - Jawa A - Poster Non Harga

Metrics Result CPM Rp 62.827

Amount Spent Rp 6.157 CTR 2.04%

Lead Message 0 CPC Rp 3.079

Reach 89 Average Play time 0

Impression 98 Cost per Message 0

Oktober - Jawa A - Video 1

Metrics Result CPM Rp 46.571

Amount Spent Rp 652 CTR 0

Lead Message 0 CPC 0

Reach 13 Average Play time 1s

Impression 14 Cost per Message 0

Oktober - Jawa A - Video 2

Metrics Result CPM Rp 54.128

Amount Spent Rp 24.520 CTR 6.18 %

Lead Message 3 CPC Rp 876

Reach 388 Average Play time 7s

Impression 453 Cost per Message Rp 8.174

Oktober - Jawa B - Poster Harga

Metrics Result CPM Rp 32.389

Amount Spent Rp 90.982 CTR 3.24 %

Lead Message 12 CPC Rp 1.000

Reach 2.180 Average Play time 0

Impression 2.809 Cost per Message Rp 7.582

Oktober - Jawa B - Poster Non Harga

Metrics Result CPM Rp 76.311

Amount Spent Rp 5.647 CTR 0

Lead Message 0 CPC 0

Reach 68 Average Play time 0

Impression 74 Cost per Message 0

SALES - NOVEMBER
November - Broad - Poster Harga

Metrics Result CPM Rp 102.734

Amount Spent Rp 39.039 CTR 3.68 %

Lead Message 1 CPC Rp 2.789

Reach 334 Average Play time 8s

Impression 380 Cost per Message Rp39.039

November - Broad - Video

Metrics Result CPM Rp 76.938

Amount Spent Rp 1.231 CTR 12.50 %

Lead Message 0 CPC Rp 616

Reach 15 Average Play time 6s

Impression 16 Cost per Message 0

November - Spesifik - Poster Harga

Metrics Result CPM Rp 81.578

Amount Spent Rp 38.505 CTR 4.66%

Lead Message 2 CPC Rp1.750

Reach 409 Average Play time 2s

Impression 472 Cost per Message Rp19.253

November - Spesifik - Video

Metrics Result CPM Rp 203.000

Amount Spent Rp 1.628 CTR 0

Lead Message 0 CPC 0

Reach 8 Average Play time 5s

Impression 8 Cost per Message Rp 0

KESIMPULAN ADS
Kesimpulan Ads

Metrics Result CPM Rp 35.554

Amount Spent Rp 405,420 CTR 3,06%

Lead Message 48 CPC 1,162

Reach 8.030 Average Play time 6s

Impression 11.403 Cost per Message Rp 8.446

 ROAS
Ads Budget : Rp 500.000 include tax ( 11% )
Start Message : 48
HOT LEAD :3-5
Converted : 1 Custom Divan 180x200 cm = Rp 4.000.000

ROAS : 8x
KPI for Social Media and Ads
 Indicator Target KPI Result Realisation

Follower 100 26 Not Achieved

Profile Visit 400 545 Achieved

Interaction 100 151 Achieved

Reach 2.000 3.589 Achieved

ADS

Video Playtime 5 6 Achieved

CPM 10.000 30.315 Not Achieved

CTR 2% 2.95% Achieved

CTR Link 1% 1.03% Acieved

CPC dibawah 800 1.026 Not Achieved

Started Massages 40 43 Achived

ROAS 7,2 8 Achieved

 All Draft Creative Furniture

● Design Content
https://drive.google.com/drive/folders/1poktBLV0WEccBy5CIybpDFUnBYNgF9U2?u
sp=sharing