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  • Trm115elearning Schedule

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    Lucky Magugwana
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    The learning schedule outlines the topics to be covered over two terms for a marketing course. Term 1 covers introduction to marketing, the marketing environment, consumer behavior and decision making over 7 weeks. Term 2 continues with consumer behavior, then covers segmentation, targeting and positioning over 3 weeks, before spending 2 weeks on developing products. The schedule notes public holidays and dates that may be subject to change.

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    TRM115ELEARNING SCHEDULE

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    TRM115ELEARNING SCHEDULE

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    The learning schedule outlines the topics to be covered over two terms for a marketing course. Term 1 covers introduction to marketing, the marketing environment, consumer behavior and decision making over 7 weeks. Term 2 continues with consumer behavior, then covers segmentation, targeting and positioning over 3 weeks, before spending 2 weeks on developing products. The schedule notes public holidays and dates that may be subject to change.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    3 views1 page

    Trm115elearning Schedule

    Uploaded by

    Lucky Magugwana
    The learning schedule outlines the topics to be covered over two terms for a marketing course. Term 1 covers introduction to marketing, the marketing environment, consumer behavior and decision making over 7 weeks. Term 2 continues with consumer behavior, then covers segmentation, targeting and positioning over 3 weeks, before spending 2 weeks on developing products. The schedule notes public holidays and dates that may be subject to change.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 1

    LEARNING SCHEDULE

    Term 1
    Wk Date Days Topic
    1 03 Feb – 07 Feb 2020 5 Induction week for new 1st year students
    2 10 Feb – 114 Feb 2020 5 Introduction to marketing
    3 17 Feb – 21 Feb 2020 5 Introduction to marketing
    4 24 Feb – 28 Feb 2020 5 The marketing environment
    5 02 March – 06 March 5 The marketing environment
    2020
    6 09 March – 13 March 5 Consumer behaviour and consumer decision
    2020 making
    7 16 March – 20 March 5 17 March 2020
    2020

    Term 2
    Wk Date Days Topic
    8 30 March – 03 April 5 Consumer behaviour and decision making
    2020
    9 06 April – 10 April 2020 *4 Segmentation, targeting and positioning
    10 13 April – 17 April 2020 *4 Segmentation, targeting and positioning

    11 20 April – 24 April 2020 5 Segmentation, targeting and positioning

    12 27 April – 01 May 2020 *3 Developing products


    13 04 May – 08 May 2020 5 6 May 2020
    14 11 May – 15 May 2020 5 Developing products
    5 JUNE MAIN EXAMINATIONS
    5 JUNE RE-ASSESSMENT EXAMINATIONS
    * = Public Holiday in that particular week
    *subject to change

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