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Abstract

The Project “Website Development” is done for the company


Coimbatore Joint Ventures. Even in a lean economy, the evolution of the
Internet has business taking a new direction. Now companies need a Web
site...even if they aren't involved in e-commerce. Web sites need more
than good content. The website not only should tempt potential customers
to buy from the company but also tempt the customers to buy from the
company NOW! The site should be updated quite often.

A web site is like a giant public bulletin board where people can
get information on how to find you, where you are located, what you have
to offer, why your service is unique, and what’s new in the company.

A website is a marketing and communication tool that belongs to


the company. It controls and is used continually. It also services the
current customer base, giving them more options to communicate with the
company.

“Customers and other people who come in contact with the business
expect to find a reputable businesses on the Web, so don’t risk the
credibility by not being present.”

A large percentage of small businesses are clearly willing to spend


large sums of money to use the Internet as part of their relationships with
customers (and will benefit from such use), but only for appropriate
purposes, such as a basic informational web site.

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