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British Journal of Management, Vol.

••, ••–•• (2011)


DOI: 10.1111/j.1467-8551.2011.00789.x

What Makes Better Boards? A Closer


Look at Diversity and Ownership
Walid Ben-Amar, Claude Francoeur,1 Taïeb Hafsi1 and Réal Labelle1
Telfer School of Management, University of Ottawa, 55 Laurier East, Ottawa, Ontario K1N 6N5, and
1
HEC Montreal, 3000 Côte-Sainte-Catherine Road, Montreal, Quebec H3T 2A7, Canada
Email: benamar@telfer.uottawa.ca, claude.francoeur@hec.ca, taieb.2.hafsi@hec.ca, real.labelle@hec.ca

This study investigates the joint effect of corporate ownership and board of directors’
diversity configurations on the success of strategic merger and acquisition (M&A)
decisions. Board diversity is defined as the extent to which its demographic diversity as
measured by the culture, nationality, gender and experience of its directors complements
its statutory diversity. A theoretical framework linking ownership, board diversity and
M&A strategic decision making is proposed and tested. Based on a sample of 289 M&A
decisions undertaken by Canadian firms over the period 2000–2007, demographic diver-
sity is found to have a clear and non-linear effect on M&A performance while statutory
diversity is of limited influence. Ownership is found to influence the effect of diversity,
making the relation finer and more precise. This has practical implications. First,
statutory diversity is not sufficient for well-performing boards. Also, ownership is an
important factor. The most advocated board diversity aimed at insuring the board’s
independence is not valid across all ownership configurations. From a public policy
perspective, results provide support for the principles-based approach in governance.
Governance regimes should encourage the search for a balance between board diversity
and the need for cohesion that best serves the firm’s purpose and obligations.

Introduction Jensen, 1983). SD is mandated by law or best


practices and is often reduced to board members’
Board’s diversity and its effect on firm perform- independence from management. The second
ance have been extensively studied and yet it important issue is the belief that there is a linear
seems that we know little about the issue. Con- relationship between diversity and performance.
flicting findings, unclear or unclean methodolo- This is questioned by both logic and extant
gies, leave scholars and managers in a quandary. research (Manzoni, Strebel and Barsoux, 2010;
The first important reason for such a situation is Milliken and Martins, 1996). The third important
the dominant use of agency theory premises that issue is ownership. It is increasingly believed that
statutory diversity (SD) is all that counts to different owners pursue different goals, even when
control management and provide it with incen- they share the same kinds of assets. This may have
tives to protect shareholder value (Fama and significant effects on firm governance and ulti-
mately performance (Sur, 2009).
Claude Francoeur and Réal Labelle gratefully acknowl- In this study, we propose what we believe is a
edge financial support from the Social Sciences and more convincing theory and finer empirical find-
Humanities Research Council of Canada (Grant 410- ings by considering these issues. To do so, we
2011-2639), the Stephen A. Jarislowsky Chair in govern- recognize that SD has an effect, but we consider
ance and the CGA Professorship in Strategic Financial such effect to be contingent on individual charac-
Information. Taïeb Hafsi acknowledges support from
the Montreal Interuniversity Institute of Governance teristics of actual board members, or demo-
(IGOPP), from the Rebrab, and from the Somers graphic diversity (DD), and on the nature of
families. owners. SD, and in particular DD, are measures

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management. Published by Blackwell Publishing Ltd,
9600 Garsington Road, Oxford OX4 2DQ, UK and 350 Main Street, Malden, MA, 02148, USA.
2 W. Ben-Amar et al.

of pluralism or heterogeneity in the composition the tenure of directors. These differences may
of boards of directors. This is seen as breeding a explain why Molz’s (1988, 1995) proposition that
higher level of openness and decision making ana- performance is related to pluralism was not sup-
lytical quality, and despite expected difficulties in ported by his empirical investigations. Neither
reconciling the resulting variety of perspectives, social (Molz, 1995) nor financial (Molz, 1988)
leading to better decisions (Erhardt, Werbel and performance was found to be significantly related
Shrader, 2003; Watson, Kumar and Michaelsen, to pluralism.
1993). The framework presented in Figure 1 structures
In the second section of the paper, our exami- and motivates what we do. It underlines the dual
nation of the literature supports these assertions but complementary fiduciary and advisory gov-
and is used to build a theoretical model and ernance roles the board plays in strategic decision
develop hypotheses. Then, we subject the model making, given the firm’s ownership structure.
and hypotheses to various statistical tests using a From a fiduciary or statutory perspective, the
sample of 289 merger and acquisition (M&A) board is deemed to indirectly influence firm per-
decisions undertaken by Canadian firms over the formance by focusing on decision control to mini-
2000–2007 period. As in McDonald, Westphal mize agency costs. This monitoring role, where
and Graebner (2008), we focus on M&A decisions independence and related statutory board charac-
as it might reasonably be expected that boards teristics are assumed to ensure better representa-
exercise greater influence on acquisition perform- tion and protection of minority shareholders’
ance than on overall firm performance, the latter interests, has been the main proposition of agency
being related to a wider array of organizational theory (Fama and Jensen, 1983) and the focus of
and environmental factors (Hermalin and most governance research and reforms, such as
Weisbach, 2001). Sarbanes-Oxley. From such a perspective, board
The following section describes the findings, effectiveness is measured in terms of its independ-
and in particular the joint effects of SD, DD and ence from management or SD. This means that
ownership on firm performance. In the final the diversity of incentives between outsiders and
section, these findings and the methods used are insiders represented on the board should help
discussed, and a few concluding comments and them meet their fiduciary obligations (Fama,
suggestions for future research are offered. 1980; Hillman, Nicholson and Shropshire, 2008;
Jensen and Meckling, 1976) and keep managerial
discretion within proper bounds. However, the
Theoretical framework and hypotheses results of empirical research on the relation
development between performance and statutory independence
are mixed (Bhagat and Black, 2002). This may not
The question of what impact board characteristics come as a surprise given that in theory, as
have on firm performance is among the most described in our framework, the main goal of
extensively researched topics in the large body fiduciary governance is to minimize agency costs,
of corporate governance research (McDonald, thus only indirectly affecting the strategic decision
Westphal and Graebner, 2008). The first attempt making process. This is the basis of our first
to explain performance, taking into account the hypothesis where we test the relationship between
interactions among the factors that make up SD and M&A performance.
diversity and independence, was Molz’s (1988, In contrast, the left-hand side of the proposed
1995). He developed a pluralism index to that framework asserts that board members are a key
effect, and classified boards into management resource and directly contribute to better strategic
dominated and pluralistic. In contrast to what we decision making (Raatikainen, 2002). By ques-
are proposing in this paper, Molz (1988, 1995) did tioning, criticizing, advising and counselling, they
not distinguish between DD and SD, lumping enhance the strategic decision making process.
them together, and did not take the firm’s owner- They also provide ‘access to channels of informa-
ship structure into account. Furthermore, his tion between the firm and environmental contin-
model only integrated gender diversity while we gences, preferential access to resources, and
also include diversity of culture and experience as legitimacy’ (Hillman, Withers and Collins, 2009,
measured by the presence of foreign directors and p. 1408). So, given that SD may be necessary but

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 3

Figure 1. Ownership, diversity in corporate governance and board strategic decisions: theoretical framework

not sufficient to materially influence corporate broad construct (Hambrick and Mason, 1984)
value, other theories based on the provision of that may include measurable demographics
resources, competences and cultural values including innate characteristics which are social,
(Barney, 1991; Hillman, Nicholson and Shrop- racial, cultural diversity, and acquired character-
shire, 2008; Selznick, 1990) must be harnessed to istics related to life experience. In this research,
complement the insights of agency-based theories DD refers to the participation of women and
and to better understand the governance– foreign directors with diverse cultures on the
performance relation. From this advisory per- board as well as to the experience of directors as
spective, board effectiveness also requires a measured by their tenure.1 Knowledge and com-
diversity of cultures, experiences and genders, petences per se are seen as exogenous. In other
referred to as demographic diversity (DD), in words, all firms are assumed to select their direc-
order to guide and contribute to organizational tors with the objective of optimizing the level of
learning and improved management strategic knowledge and competence obtained. It is their
decision making. The emphasis is on the directors’ decision relative to the mix of SD and DD which
ability to counsel and ‘mentor’ rather than may make a difference.
‘monitor’ management. DD goes beyond SD, Board diversity is expected to be positively
which mainly promotes financial literacy and the related to firm performance, especially in situa-
need for a diversity of incentives between mana- tions of complex decisions, because both DD and
gement and shareholders. Although minority SD should enhance the board’s overall qualifica-
investors’ protection still matters, under this per- tions and lead to better debates, thus triggering
spective a greater consideration is given to all
stakeholders and DD is intended to foster greater 1
pluralism on the board. Racial diversity on boards was not included in our index
as this information was not available in the proxy state-
We define board diversity or pluralism as the ments from which we manually collected the data. To the
extent to which its demographic characteristics best of our knowledge, this information is not available
complement its statutory characteristics. DD is a in any other public database in Canada.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
4 W. Ben-Amar et al.

better M&A decisions (Erhardt, Werbel and tions are based on the assumption that a board of
Shrader, 2003; Watson, Kumar and Michaelsen, directors’ independence from management
1993). Our research design distinguishes the effects enhances its monitoring function and indirectly
of ‘statutory’ diversity or highly recommended improves performance (Fama and Jensen, 1983;
‘best practices’ from ‘voluntary’ DD on firm per- John and Senbet, 1998). SD includes regulated or
formance. This leads to our second hypothesis that recommended governance practices, including in
there is a relationship between a firm’s level of DD particular a higher proportion of outside directors
and the success of its M&A decisions. However, as on the board and the separation of the functions
in Luis-Carnicer, Martínez-Sanchez and Pérez- of CEO and chairperson of the board, generally
Pérez (2008) and because heterogeneous groups referred to as the leadership structure. These are
have to work through their communication designed to foster a greater diversity of interests
problems and conflicts to end up making better or incentives than if executive directors or domi-
decisions, we expect a curvilinear relationship nant shareholders were controlling the board. It
between DD and M&A performance. also includes such other ‘best practices’ as encour-
Agency theory and recent governance reforms, aging share ownership by directors to further
which are mainly concerned with SD, have been align their interests with those of all shareholders.
respectively formulated and initiated in the Theoretical and empirical governance research
context of the US capital market where corporate (Dalton et al., 1998; John and Senbet, 1998) has
ownership is relatively more widely held than else- examined most of agency theory’s propositions,
where in the world (La Porta, Lopez-De-Silanes in particular that the board of directors monitor-
and Shleifer, 1999). Furthermore, Sur (2009) and ing function is an important pillar of a firm’s cor-
Klein, Shapiro and Young (2005) have shown porate governance system. As described on the
that governance arrangements and firm perform- right-hand side of Figure 1, from that fiduciary
ance are related to ownership characteristics. perspective, SD is assumed to indirectly improve
Thus, our last hypothesis concerns the presumed the board’s effectiveness in creating value through
joint effect of ownership and governance configu- minimizing agency costs. In other words, loss to
rations on performance. the principal resulting from interests’ divergence
Referring to the theoretical framework pre- may be curbed by imposing governance or deci-
sented in Figure 1, we shall now first justify why sion control structures to the agent. In so doing,
we distinguish board of directors SS and DD agency costs are minimized, which indirectly
given the firm’s ownership structure, then organ- affects value creation.
ize the relevant governance and M&A literatures To examine SD, we build a SD index based on
and finally develop hypotheses on their relative four proxies, all widely used in the governance–
effects on M&A performance. performance empirical literature, to measure the
board’s independence. These are the leadership
structure, the proportion of outside directors in
Statutory board diversity total board membership and the levels of owner-
‘Statutory’ board diversity (SD) refers to the ship by inside and outside directors.
regulation-mandated or highly recommended Empirical tests of the relation between tradi-
governance ‘best practices’ or guidelines put tional proxies for SD and firm performance are
forward in several countries.2 SD recommenda- generally inconclusive (Dalton et al., 1998).
According to Bhagat and Black (2002, p. 265), ‘a
2
priori, it is not obvious that independence (without
For instance, in the USA, ‘listed companies must have a knowledge or incentives) leads to better director
majority of independent directors’ on their board
(section 303A.01 of the New York Stock Exchange performance than knowledge and strong incen-
Listed Company Manual). Canada employs a principles- tives (without independence)’. This may not come
based approach to corporate governance through the as a surprise for two reasons. First, according to
implementation in National Instrument 58-101 and stewardship theory, there are ‘situations where
National Policy 58-201 of best practices guidelines. This executives as stewards [including those that are
approach is in combination with a mandatory ‘Statement
of corporate governance practices’ in the firm’s annual sitting as directors] are motivated to act in the best
report or proxy statement as to the extent of compliance interests of their principals’ (Davis, Schoorman
with such guidelines. and Donaldson, 1997, p. 24). Second, as shown in

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 5

our framework, according to agency theory the to the strategic issues that the organization is con-
main goal of fiduciary governance is to minimize fronted with. There may also, however, be an
agency costs, and thus improve performance, intriguing mediating effect of beliefs in diversity
though indirectly. Agency costs, and the effect of on group performance, as developed by van Knip-
SD, may be particularly important in major stra- penberg, Haslam and Platow (2007). According
tegic decisions such as M&As, which justifies our to this psychological perspective, when groups
desire to test the following hypothesis: value diversity they may be better able to use it
fruitfully. In contrast, when either diversity is
H1: There is a positive relationship between a
unexpected or its impact is downplayed, its effects
firm’s board SD and the quality of its board
may be depressed.3 Nevertheless, board DD could
strategic decisions.
also produce integration difficulties, result in
poorer strategic decisions in contexts that require
fast decisions (Milliken and Martins, 1996), and
Demographic diversity
even ‘backfire on company boards’ (Manzoni,
In the previous section, we referred to the stream of Strebel and Barsoux, 2010). In the context of
fiduciary governance research which mainly top managers, Hambrick, Cho and Chen (1996)
resorts to agency theory to examine the board of indicate that heterogeneity is negatively related
directors’ effectiveness. We now turn to advisory to the possibility of reaching a consensus in a
governance (left-hand side of Figure 1), which decision making process.4 According to them, het-
focuses on the board as a provider of key resources. erogeneity slows down the process by which strat-
There is substantial evidence (see Hillman, Withers egy is formulated and could considerably impair
and Collins (2009) for an overview) that boards of the decision making performance of managers
directors play an important advisory role in cor- and, ultimately, of the firm’s board members.
porate strategic decisions. From this advisory per- Diversity increases creativity (Pelled, Eisenhardt
spective, DD as more precisely specified later in and Xin, 1999), but also conflict (Jehn, 1995), and
this section is assumed to enhance the skills and decreases commitment and communication (Tsui,
general competence of boards of directors and Egan and O’Reilly, 1992).
directly impact strategic decision making and per- Prior research on diversity has mostly exam-
formance. According to Hillman and Dalziel ined the relation between one factor of DD at a
(2003) and Westphal (1999), directors are in a time and organizational performance. In this
position to affect strategy by providing advice and research, we test the joint effect of gender, culture
social support to the CEO. They can also affect the or nationality and tenure of board members on
organizational context within which strategic deci- M&A performance.
sions are made (McNulty and Pettigrew, 1999).
Hambrick and Mason (1984), focusing on the
Gender diversity. The complexity of board hete-
top management team, argue that demographic
rogeneity effects may explain that results of extant
heterogeneity enhances the ability to deal with
research on the relationship between board and
strategic change. More recently, building on their
top management gender diversity and financial
work on upper echelons of management, Ham-
performance are mixed and inconclusive (Adams,
brick (2001), Canella, Park and Lee (2008) and
Gupta and Leeth, 2009; Carter, Simkins and
Hambrick, Werder and Zajac (2008) extend the
Simpson, 2003; Daily, Trevis and Dalton, 1999;
theory to address the issue of diversity on the
Erhardt, Werbel and Shrader, 2003; Haslam
board. Raatikainen (2002) asserts that diverse
et al., 2010; Shrader, Blackburn and Iles, 1997).
groups make better decisions, which may lead
For instance, Adams, Gupta and Leeth (2009)
to better performance. Diversity improves the
knowledge base, the creativity and the quality of
the decision making and monitoring processes of 3
We gratefully acknowledge that this argument has been
a group (Erhardt, Werbel and Shrader, 2003; suggested and developed by one of this paper’s reviewers.
4
Watson, Kumar and Michaelsen, 1993). Further- One of the reviewers wondered whether consensus was
necessary. We believe that in major M&A decisions, it is
more, Milliken and Martins (1996) suggest that important for the board to show a united front. A simple
diversity of qualifications engenders favourable majority decision is an ominous signal that may cast a
board dynamics and fosters innovative solutions shadow on the value to the firm of the M&A operation.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
6 W. Ben-Amar et al.

find no difference in firms’ financial performance members can affect the time value and the accuracy
around the appointment of a woman or a man as of decisions (Ruigrok, Peck and Tacheva, 2007).
a CEO in the USA. Haslam et al. (2010) also Empirical tests generally confirm the positive
report that there is no association between effect of foreign directors on firm performance.
women’s board representation and accounting- Oxelheim and Randøy (2003) document that
based performance measures but they find a nega- Swedish and Norwegian firms with Anglo-
tive correlation with stock-based performance American outside directors have higher valua-
measures. tions than comparable firms without foreign
In exploring the relationship further, Fran- outside directors. Choi, Park and Yoo (2007) also
coeur, Labelle and Sinclair-Desgagné (2008) report a positive effect of foreign directors on
document a positive relation between gender firm performance in the Korean context. So,
diversity and financial performance in the case of in general, international diversity among board
firms operating in riskier environments. The pres- members can be expected to have a positive effect
ence of women on boards appears to help deal on performance.
with more complex strategic issues. Recently,
Adams and Ferreira (2009) show that female Directors’ tenure. According to organizational
directors have a significant impact on board demography research, tenure in a group has an
inputs and governance. More specifically, gender- effect on firms’ performance (Kosnik, 1990), stra-
diverse boards allocate more effort to monitoring tegic actions, and strategic change (Golden and
management, but the true relation between Zajac, 2001). As their association with a board
gender diversity and firm performance is complex. lasts, directors’ experience and familiarity with
For instance, these authors find that the relation the corporation’s specific governance issues and
between gender diversity and firm performance is problems increase (Kesner, 1988). Directors with
contingent upon the quality of governance. ‘We longer board experience also better understand
find that diversity has a positive impact on per- the ongoing management team practices and can
formance in firms that otherwise have weak gov- carry their oversight responsibilities with greater
ernance, as measured by their abilities to resist skills. Experienced directors can also contribute
takeovers. In firms with strong governance, to company strategy (Bilimoria and Piderit, 1994)
however, enforcing gender quotas in the board- and have a better understanding of the firm’s
room could ultimately decrease shareholder resources and operations (Alderfer, 1986). In con-
value’ (Adams and Ferreira, 2009, p. 308). trast, newly appointed directors may be captured
Overall, empirically, gender diversity is found to by the incumbent CEO (Finkelstein and Ham-
be either positive or neutral vis-à-vis performance. brick, 1988). However, tenure diversity may have
negative consequences as well. Katz (1982) sug-
Culture or nationality diversity. Oxelheim and gests that longer tenure is associated with greater
Randøy (2003), Choi, Park and Yoo (2007) and rigidity, increased commitment to established
Ruigrok, Peck and Tacheva (2007) have explored practices and procedures, and increased insula-
the effect of foreign directors’ representation tion from new ideas. According to the manage-
on the board’s processes and dynamics and ment friendliness hypothesis (Vafeas, 2003),
ultimately on firm performance. Their findings directors with long board tenure are less effective
confirm the dialectic mentioned earlier. On the one at monitoring management, which increases the
hand, in agreement with the resource dependence chances of CEO entrenchment. Vafeas (2003)
perspective, foreign directors’ cultural knowledge argues that extended tenure may reduce intra-
and expertise in foreign markets is beneficial group communications and lower the quality of
(Ruigrok, Peck and Tacheva, 2007). In particular, firms’ decisions. This study shows that the partici-
foreign directors extend board international expo- pation of senior directors in the compensation
sure and its network of contacts, an important committee is associated with higher compensation
source of competitive advantage in international payments to the firm’s CEO.
acquisition strategies. On the other hand, diversity In summary, long tenure is useful and leads to
of nationalities on the board may create commu- better performance, but pushed to the extreme it
nication and integration problems. In particular, leads to groupthink and the tendency to suppress
misunderstandings and conflicts among board conflicts, even at the expense of good decisions.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 7

Overall, DD is seen as having a positive effect. family governance, first in terms of coherence,
But there are situations where negatives are also trust (Eddleston et al., 2010; Steier, 2001) and
observed. This mixed evidence suggests a non- long-term orientation of board members (Le
linear relationship with performance. Diversity Breton-Miller and Miller, 2006).
has to be significant before it can be domesticated Introducing SD in family firms’ boards reduces
and made acceptable to all board members (van reluctance towards R&D investment (Chen and
Knippenberg, Haslam and Platow, 2007). When Hsu, 2009) and voluntary disclosure (Chau and
it is, it improves performance. This leads to our Gray, 2010). Anderson and Reeb (2004) have also
second hypothesis. shown that public firms where independent direc-
tors balance family board representation perform
H2: There is a non-linear relationship between
better. However, higher levels of diversity are
a firm’s board DD and the quality of its board
likely to lead to conflicts and loss of firm-specific
strategic decisions. Low levels of DD diminish
knowledge detained by family members (Dyer,
the quality of board strategic decisions while
2006; Jones, Makri and Gomez-Mejia, 2008). We
higher levels of DD enhance it.
therefore suggest that board strategic decision
making may be adversely affected when the levels
of SD and DD in place are too high. This leads to
The ownership factor in governance
our last hypothesis.
Finally, Figure 1 shows that the diversity of the
H3: In the presence of high ownership concen-
board or its composition is affected by the firm
tration, low levels of diversity (SD and DD)
ownership configuration. This reflects the findings
enhance the quality of board strategic decisions
of studies conducted in the USA by Sur (2009)
while higher levels of diversity diminish it.
and in Canada by Klein, Shapiro and Young
(2005). Sur (2009) shows that board composition,
strategic decisions and performance are all related
Control variables
to ownership. He proposes three ownership types
other than the widely held firms: institutional, Prior research identifies several variables that are
family and corporate blockholder. For dispersed deemed to affect M&A success. A high relative
outside investors, the main concern is the quality size of the target company to the acquirer
of SD to ensure that managers’ opportunism is (Asquith, Bruner and Mullins, 1983; Kohers and
kept in check. Institutional behaviour is geared at Kohers, 2000) and paying in cash (Huang and
maximizing shareholders’ value within well diver- Walking, 1987; Travlos, 1987) are factors that are
sified portfolios; corporate blockholder behaviour generally viewed as favourable by the market. In
is guided by the strategy of the dominant owner; contrast, acquiring public targets, compared with
and owners of family firms are less diversified and private ones, is generally associated with lower
dominated by ideological or value considerations performance (Faccio, McConnel and Stolin,
(Sur, 2009). In Canada, Klein, Shapiro and 2006; Fuller, Netter and Stegemoller, 2002).
Young (2005) also conclude that the effect of Cross-border transactions create value for the
board independence or SD on performance differs acquiring firm by exploiting market imperfections
by ownership category. in outside markets (Eun, Kolodny and Scheraga,
So, a higher level of diversity, be it SD or DD, 1996). However, integration costs and cultural
is not a panacea for all types of firms in board problems could undermine these gains. Empirical
strategic decision making. Using a similar typol- results have been somewhat mixed (Cakici, Hessel
ogy as in Sur (2009), we argue that firms charac- and Tandon, 1991; Eun, Kolodny and Scheraga,
terized by high ownership concentration such as 1996; Faccio, McConnel and Stolin, 2006).
family firms will benefit more from low levels than Technology-based industries are characterized by
from high levels of SD and DD. high growth potential and high risk due to the
Introducing DD in the board at low levels may uncertainty associated with the complexity of
bring new ideas and perspectives to the directors their activities and the unproven nature of tech-
representing institutions or the controlling family nology used within these companies (Kohers and
without threatening their coherence. In general, Kohers, 2000, 2001). Finally Datta, Pinches and
there are indeed clear advantages to close-knit Narayanan (1992) note that the relatedness,

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
8 W. Ben-Amar et al.

among the acquiring and target firms’ activities, is Table 1. Sample selection
a key determinant of the level of value creation in Raw data from Thomson-SDC 941
their merger. Synergies are indeed easier to Less: income trusts (294)
achieve when the merged firms operate in the Less: overlapped transactions in estimation period (110)
same type of business (Rumelt, 1982). Less: missing returns in CFMRC database (168)
Less: missing predictor variables in SEDAR (80)
Final sample 289

Data and methodology


In this section, we first explain why we selected a
sample of M&As conducted by Canadian firms to M&A performance (dependent variable). M&As
examine the joint effect of ownership and diver- offer the right context within which to test
sity on the success of M&A strategic decisions. the contribution of diversity in governance to
We then present the dependent and independent enhanced decision making. M&A decisions are
variables of our empirical model. strategic, complex and fraught with uncertainty.
Also, complex strategies and decisions of M&As
Institutional setting and sampling procedure are typically under the responsibility of top man-
agement and the board of directors. Given the
The Canadian institutional setting offers a particu-
uncertainties related to both the transaction
larly good ‘laboratory’ to study ownership and
itself and the future integration of the firms
diversity configurations and their joint relation
involved, M&As are likely to reveal disagree-
with performance. With regards to ownership, its
ments among and a greater involvement of board
mix of closely and widely held firms is representa-
members.
tive of corporate ownership around the world
In line with research on the impact of M&As on
(Denis and McConnell, 2003; Faccio and Lang,
shareholders’ wealth, we use the Brown and
2002; La Porta, Lopez-De-Silanes and Shleifer,
Warner (1985) event study methodology to assess
1999). Yet, its mostly voluntary principles-based
the success of M&A strategic decisions.5
approach to corporate governance is significantly
different from the US mostly rules-based approach
(Broshko and Li, 2006) and the resulting manage-
Diversity configuration. If individual director
rial latitude may thus be more conducive to a
characteristics interact to produce the board’s
broader diversity. Our final sample consists of 289
behaviour, their diversity may constitute either a
observations covering 206 acquiring firms. Table 1
stimulus or a challenge (or both) to the board’s
summarizes the sample selection process.
effectiveness and innovativeness. Therefore,
rather than only examining the relationship
Empirical model between directors’ individual characteristics and
The resulting model is described in more detail performance, we combine all dimensions of diver-
later but can be summarized as follows: sity or pluralism discussed earlier into two indices,
SD and DD, to examine their interaction and
CAR it = constant effect on the success of M&A strategic decisions.
+ β1it STATUTORY_DIVERSITY The construction of our diversity indices is
+ β2 it DEMOGRAPHIC_DIVERSITY straightforward. As in prior research that calcu-
+ β3 it INST + β 4 it FAM + β5 it RELSIZE lated governance indices (e.g. Black, Jang and
+ β6 it CASH + β7 it TARGETPUB Kim, 2006; Gompers, Ishii and Metrick, 2003) we
+ β8 it CROSSBORDER
+ β9 it HIGH_TECH + β10 it RELATED
5
where CARit is the cumulative abnormal return This short-window event study methodology is widely
around the announcement date. Dependent and used in previous M&A studies (Bruner, 2002; McWil-
liams and Siegel, 1997; Tuch and O’Sullivan, 2007). It
control variables are described in Table 2. We produces the most statistically reliable evidence on
now turn to discussing both the dependent and whether M&As create value for shareholders (Andrade,
the independent variables. Mitchell and Stafford, 2001).

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 9

Table 2. Description of the ownership and control variables and hypothesized relationships

Hypothesized
relationship

Ownership variables
Widely held firms: dummy variable that equals 1 when there is no dominant shareholder at the 10% threshold or ?
when the largest shareholder is a widely held corporation
Institutional blockholder: dummy variable that equals 1 when the largest shareholder at the 10% threshold is an +
institutional shareholder (for instance, pension funds and mutual fund managers) (INST)
Family firms: dummy variable that equals 1 when the largest shareholder at the 10% threshold is an individual or a +
family (FAM)
Control variables
Relative size of the transaction to the acquiring firm market value prior to the deal announcement – RELSIZE +
Method of payment, binary variable – CASH +
Public status of the target (public or private), binary variable – TARGETPUB –
Cross-border transactions, binary variable – CROSSBORDER ?
Target operating in the high technology sector, binary variable – HIGH-TECH ?
Relatedness of the activities acquirer/target, binary variable – RELATED +

The dependent variable is the cumulative abnormal returns for a three-day window around the M&A announcement date (-1, 0, +1),
CAR.

compute our index scores by adding points for Table 3. Description of the independent variables and construc-
every characteristic that enhances the level of tion of the indexes
diversity of the board. Dichotomous variables Independent variables of Construction of the index
are given values of 0 and 1. As in Dittmar and interest
Mahrt-Smith (2007) and Francoeur, Labelle
Statutory diversity index (SD)
and Sinclair-Desgagné (2008) we split the sample CEO is not chairperson – 0 if CEO is also chairperson;
into terciles for continuous variables to rank binary variable 1 if not
firms’ board diversity levels. These groups then Percentage of independent First tercile: 0 mark
take values of 0, 1 and 2.6 The procedure is sum- directors Second tercile: 1 mark
marized in Table 3. Third tercile: 2 marks
Percentage of outside First tercile: 0 mark
directors ownership Second tercile: 1 mark
(voting rights) Third tercile: 2 marks
Ownership configuration. To take ownership
Percentage of inside First tercile: 0 mark
into consideration, we rely on the same method- directors ownership Second tercile: 1 mark
ology as La Porta, Lopez-De-Silanes and Shleifer (voting rights) Third tercile: 2 marks
(1999) and Faccio and Lang (2002) to measure the Demographic diversity index (DD)
ultimate voting and ownership rights held by the Percentage of women on the First tercile: 0 mark
firm’s largest blockholder. Sample firms are clas- board Second tercile: 1 mark
sified in three groups of owners: widely held, when Third tercile: 2 marks
CEO is a woman – binary 0 if the firm’s CEO is not
there is no dominant owner at the 10% threshold variable a woman; 1 otherwise
level; institutional investor, when the largest Percentage of foreign First tercile: 0 mark
shareholder at the 10% threshold level is a directors (residence is Second tercile: 1 mark
financial institution (e.g. mutual fund, pension outside Canada) Third tercile: 2 marks
fund etc.); and family firms, again when the Directors’ tenure (number of First tercile: 2 marks
years) within the firm Second tercile: 1 mark
largest shareholder at the 10% threshold level is a Third tercile: 0 mark
family.

Control variables. The model controls for


factors that are identified in the literature as potentially affecting stock market returns at the
announcement date of M&A transactions. These
factors have been mentioned earlier, and their
6
For a robustness check, we divided our sample by the expected relationships with performance are
median or in quartiles and obtained similar results. summarized in Table 2.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
10 W. Ben-Amar et al.

Table 4. Descriptive statistics Table 5. Distribution of observations by diversity score

Mean Median Standard Statutory N Demographic N


deviation diversity diversity

Independent variable 0 2 0 42
CAR_mm 0.014*** 0.012 0.078 1 11 1 67
Diversity 2 39 2 87
Statutory 3.758 4 1.423 3 85 3 67
Demographic 1.931 2 1.276 4 58 4 16
5 61 5 8
Ownership 6 26 6 2
Widely held 0.494 0 0.495
7 7
Institutional 0.253 0 0.435
Total 289 289
Family 0.253 0 0.435 Mean 3.8 1.9
Control variables Median 4.0 2.0
Relsize 0.281 0.113 0.469 Standard deviation 1.4 1.3
Cash 0.588 1 0.493
Targetpub 0.28 0 0.45
Crossborder 0.54 1 0.499 Table 6 presents the distribution of SD and DD
High-tech 0.17 0 0.376 by type of ownership. Part (a) shows that firms
Related 0.574 1 0.495
controlled by institutional investors exhibit the
N 289 highest level of SD (average 4.14) among the firms
CAR_mm, cumulative market model abnormal return. of our sample, followed by widely held firms
***p < 0.01. (average 3.68) and family controlled firms (average
level 3.52). Table 6, part (a), also shows that the
difference between SD scores of firms controlled
Results and analyses by institutional investors and the two other groups
Descriptive statistics and univariate analyses is statistically significant. In contrast, family firms
do not seem to differ from widely held firms in the
Table 4 provides descriptive statistics. First, the level of SD. These results suggest that institutional
mean cumulative market model abnormal returns investors promote more intensely the adoption of
(CAR_mm) obtained in the three-day window best practices governance guidelines.
around the announcement date (-1, 0, +1) is posi- Table 6, part (b), compares the level of DD
tive and significant (1.4%, p = 0.01). The average between the three groups of owners. Widely held
SD score is 3.75 and the median is 4.00. Board firms exhibit the highest average DD score (2.14),
DD measures its gender diversity, its cultural and followed by family firms (1.74) and institutional
international exposure and its directors’ experi- investors firms (1.71). The results also show that
ence within the firm. The average DD score is 1.93 the DD level observed in widely held firms is sta-
while the median is 2.00. Results also show that tistically higher than the level achieved by family
42.2% of the firms in our sample are widely held, and institutional investors firms (at the 10% level).
25.3% are controlled by an institutional investor Taken together, the results presented in Table 6
and 25.3% are controlled by a family. The propor- show that owner identity has a significant effect
tion of family firms in our sample is comparable on the diversity configuration of firms.
with what it is in previous Canadian studies. Table 7 presents a matrix of correlations
The average relative deal size to the bidder between independent and explanatory variables.
market value is 28.1%, and 58.8% of the transac- The highest correlation coefficient is –0.338
tions are paid exclusively in cash. Moreover, 28% (correlation between family and institutional
of the transactions involve publicly held targets dummies). These results indicate that multicolline-
while 54% involve foreign targets. Table 4 also arity is not a serious problem in our multivariate
shows that 17.0% of the acquired companies analyses.
belong to the high-tech industry and 57.4% of the
transactions involve an acquirer and a target from
Multivariate analyses
related industries (same three-digit SIC code).
Table 5 presents the distribution of the SD and Table 8 presents the results of three ordinary least
DD indices. squares regressions testing the three hypotheses of

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 11

Table 6. Descriptive statistics and comparisons of group means by type of ownership

One-way ANOVA Scheffe multiple group comparisons:


row mean – column mean (p value)

Ownership Mean Standard deviation Frequency Widely held Institutional

(a) Statutory diversity


Widely held 3.6853 1.4013 143
Institutional 4.1370 1.2618 73 0.4517
(0.085)*
Family 3.5205 1.5555 73 –0.1648 –0.6164
(0.719) (0.032)**
Total 3.7578 1.4228 289
p value 3.87**
(b) Demographic diversity
Widely held 2.1399 1.1903 143
Institutional 1.7123 1.1605 73 –0.4275
(0.064)*
Family 1.7397 1.4816 73 –0.4001 0.0274
(0.090)* (0.991)
Total 1.9308 1.2756 289
p value 3.89**

*p < 0.10; **p < 0.05; ***p < 0.01.

our theoretical framework of Figure 1 and includ- relationship between board diversity and M&A
ing the control variables. In regression 1 we test for performance. The result of regression 2 shows a
a linear relationship between SD and DD non-linear relationship between the DD of the
(Hypothesis 1) and M&A financial performance. board members and CAR at the time of M&A
In regression 2 we consider that the tested relation- announcement which is in line with our second
ships between performance and board SD and hypothesis. The coefficient of the DD variable is
especially DD (Hypothesis 2) may not be linear. negative and statistically significant whereas the
Thus, we include the squared values for board coefficient of its squared value (DD2) is positive
diversity variables to test for the existence of and significant, which is consistent with an asym-
an inflexion point. Finally, in regression 3 we intro- metric U-shaped curve. Figure 2 graphically rep-
duce ownership dummies to test our third hy- resents the relationship between DD and M&A
pothesis of a joint interactive effect of board performance. It suggests that introducing DD on
diversity variables and owners’ identity on M&A the board of directors has at first a negative effect
performance. on the success of acquisition decisions, probably
As suggested by Aiken and West (1991), the because the benefits of DD are counterbalanced by
independent variables (SD and DD) are mean- problems related to integration difficulties. But
centred to attenuate the problem of multicolline- beyond a certain level,7 DD starts enhancing the
arity in our regression models when introducing board’s knowledge base and ability to deal with
quadratic terms. We also tested for multicollinear- complex strategic decisions and results in better
ity among our explanatory variables by computing M&A decisions. In total, these results confirm our
the variance inflation factors (VIF) for each of the second hypothesis.
regression coefficients. As presented in Table 8, the Regression 3 where ownership is introduced
highest VIF value in our models is 2.13, which is shows the same relation between DD and board
well below the cut-off value of 10 suggested by strategic decisions. Institutional and family own-
Neter, Wasserman and Kutner (1985). ership also have a significant positive impact on
Results of the first regression indicate that the the dependent variable over and above the widely
levels of SD or DD of the board of directors are not held firms. Figure 3 summarizes Table 8’s results
statistically related to the financial success of
M&As. We then use two quadratic regressions to 7
Technically, this level corresponds to the inflexion point
test the more plausible hypothesis of a non-linear of the U-shaped curve, a value of 1.1.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
12 W. Ben-Amar et al.

Table 8. Regressions of the acquiring firm’s CAR around the

FAM, dummy variable that equals 1 when the largest shareholder at the 10% threshold is an individual or a family; RELSIZE, value of transaction/acquirer’s market value ; CASH = 1
All correlations are based on the full sample of 289 observations. INST, dummy variable that equals 1 when the largest shareholder at the 10% threshold is an institutional shareholder;

if method of payment is cash only, 0 otherwise; TARGETPUB = 1 if target is publicly traded, 0 if target is private; CROSSBORDER = 1 if target nation is not Canada, 0 if it is;
HIGH-TECH
M&A announcement on their diversity index

0.072
Regression 1 Regression 2 Regression 3

SD 0.0023 0.0022 0.0013


(0.483) (0.486) (0.784)
CROSSBORDER

SD2 -0.0004 0.0044

0.158***
(0.763) (0.119)

0.020
DD -0.0051 -0.0066 -0.0177
(0.180) (0.090)* (0.008)***

HIGH-TECH = 1 if target is operating in the high tech industry; RELATED = 1 if three-digit SIC code of acquirer and target are the same, 0 if not.
DD2 0.0030 0.0056
(0.072)* (0.049)**
INST 0.0277
TARGETPUB

(0.046)**
–0.212***

0.148**
–0.056

FAM 0.0600
(0.002)***
SD_INST -0.0056
(0.439)
SD2_INST -0.0072
–0.308***
0.187***
CASH

(0.060)*
–0.072
0.034

DD_INST 0.0225
(0.014)**
DD2_INST 0.0046
–0.243***

(0.345)
RELSIZE

0.064
–0.059
–0.023
0.088

SD_FAM 0.0051
(0.523)
SD2_FAM -0.0083
(0.024)**
0.179***
–0.150**

–0.128**

DD_FAM 0.0242
FAM

–0.045

0.010
–0.008

(0.022)**
DD2_FAM -0.0090
(0.029)**
RELSIZE 0.0230 0.0224 0.0222
–0.338***
0.130**
–0.145**

–0.118**
INST

(0.082)* (0.073)* (0.082)*


–0.044

–0.029
0.049

CASH -0.0007 -0.0008 0.0028


(0.952) (0.942) (0.806)
TARGETPUB -0.0360 -0.0343 -0.0256
–0.100*

(0.002)*** (0.002)*** (0.032)**


–0.087
0.022
–0.046
0.040
0.086
0.017
0.052
Table 7. Pairwise correlations between the study’s variables

DD

CROSSBORDER 0.0143 0.0135 0.0157


(0.114) (0.134) (0.089)*
HIGH-TECH 0.0121 0.0128 0.0101
0.155***

–0.167***

(0.436) (0.412) (0.491)


–0.120**

–0.138**
SD

–0.097
0.027

0.068

0.032
0.090

RELATED 0.0040 0.0053 0.0024


(0.664) (0.562) (0.788)
CONSTANT 0.0069 0.0008 -0.0239
*p < 0.10; **p < 0.05; ***p < 0.01.

(0.685) (0.950) (0.122)


–0.218***
CAR_mm

0.131**
0.121**

0.123**

Prob > F 0.004*** 0.005*** 0.000***


0.030
–0.083
0.076

0.038

0.084
0.012

R2 0.087 0.094 0.166


N 289 289 289
Mean VIF 1.11 1.11 2.13
CROSSBORDER

Dependent variable is the market model cumulative abnormal


TARGETPUB

returns over the (-1, +1) window. SD and DD are mean-centred


HIGH-TECH
RELATED

(diversity index – mean of diversity index) in regressions 2 and 3;


RELSIZE

SD2, SD squared; DD2, DD squared. Variables with under-


CASH
INST
FAM

scores represent interactions.


DD
SD

p values in parentheses: *p < 0.10; **p < 0.05; ***p < 0.01.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 13

few SD variables aimed at having the differences


in incentives between outsiders and insiders rep-
resented on the board. Our research has three
important distinctive features. First, we distin-
guish SD, either mandated or normatively recom-
mended to monitor management, from DD which
is related to the resource provision function of
board members and refers to their individual
background characteristics (in this case gender,
experience, nationality and culture). We propose
indices to capture the effects of either SD or DD.
The second important feature is the investiga-
tion of the effect of ownership. Multivariate
analyses are first conducted without including the
Figure 2. Relationship between DD and M&A performance ownership variables. In this first model, the influ-
ence of board diversity is barely noticeable, and
relative to the moderating influence of ownership more generally not significant. When including
on board diversity and strategic decision making the ownership variables, the picture is completely
as measured by M&A success. As predicted by different. Ownership does definitely make a dif-
Hypothesis 3, in firms whose largest shareholder ference. In our analyses, we show that diversity
is an institutional investor, high levels of SD seem can have a generalized effect and a more specific
to be detrimental to the quality of board strategic effect depending on the type of ownership.
decisions. The effect is the same and even a little The third feature is that we examine decisions
more pronounced in family firms. of M&As, which are clearly board responsibility.
The effects of low levels of DD in both institu- Therefore, we believe that the validity of the
tional investor and family dominated firms are findings is much greater than when general firm
positive. But higher levels of DD are detrimental performance is considered.
to family firms. Therefore, even though the We developed a theoretical framework summa-
hypothesis holds only partially for institutional rized in Figure 1 and generated three hypotheses.
investor dominated firms, it holds completely for The first hypothesis concerning the effect of SD on
family dominated firms. board strategic decisions is not confirmed. We
Looking at control variables, several of the explain this result by the fact that SD has become a
extant literature traditional findings are con- must during the study period and no longer dis-
firmed. In particular, the public status of the target criminates among firms. There are also nuances to
firm produces a negative impact on the dependent take into account. We can state unambiguously
variable consistently across all the regression that, in the case of Canadian M&A performance,
models. In agreement with the limited competition there is no generalized board SD effect, which
hypothesis (Chang, 1998), our results suggest that appears to go against generally accepted corporate
acquiring companies are likely to pay lower premi- governance ‘best’ practices. Moreover, SD is less
ums and earn higher returns for deals involving favourable to institutional and family owned firms
private targets than in the case of publicly listed than to widely held firms. This implies that it is
ones. Table 8 also shows a positive association appropriate to insist on SD or fiduciary govern-
between the target size, relative to the bidder, and ance when mostly dealing with widely held firms as
CARs around announcement date. These results in the USA, but that SD appears to have a limited
are consistent with the literature findings. effect when shareholding is more concentrated.
This is an important finding both for practical and
academic reasons. It confirms that one has to pay
Discussion and conclusion attention to the premises of agency theory and
ensure that they apply.
The effect of board diversity on performance has Hypotheses 2 and 3 have been confirmed. DD
been the topic of a large number of studies. Most has a general negative effect at lower levels and the
research, however, has focused on the effect of a effect reverses at higher levels. This suggests that

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
14 W. Ben-Amar et al.

Figure 3. Path diagrams: influence of diversity, ownership and their interaction on board strategic decisions
Note: These results are relative to widely held firms.

there is a threshold level beyond which the effect between control and freedom when the time
becomes positive. There is also a more specific comes to select board members. Good governance
effect of DD depending on the ownership configu- is probably more about the building of such a
ration. At lower levels, it is positive for institu- balance than the simple implementation of pre-
tional owners and families, but at higher levels specified rules of statutory independence.
family firms are affected adversely. The coherence, Our findings apply to the Canadian context.
trust and long-term vision of these close-knit Nevertheless, they may have a more general
boards (Eddleston et al., 2010; Le Breton-Miller value, from a public policy perspective. In par-
and Miller, 2006; Steier, 2001) is lessened when ticular, the complex and non-linear relationship
subjected to higher levels of DD. Family firms are between board diversity and board strategic
founded on a belief in the value of a homogeneous decisions provides some support for the
management structure. These firms tend to principles-based approach in governance used in
perform best under conditions of low DD as they several other countries such as for instance
do not value diversity (van Knippenberg, Haslam Great Britain and Australia. Rather than provid-
and Platow, 2007).8 ing strict rules, regulatory authorities should
To sum up, what do these findings mean? The allow companies to design the composition of
effect of diversity on firms’ performance is multi- the board according to their organizational and
factorial. Several aspects have to be considered to financial characteristics and reach an ‘optimal
get a clear picture. Board diversity does not have level’ of diversity.
either an overall positive or negative effect. Its This study has limitations. First, we use an index
effect depends on contextual factors and in par- to assess diversity on the board. Lumping together
ticular on ownership configurations. Further- several variables in a single index may have unex-
more, it does not have a linear effect. Diversity at pected drawbacks. When variables work at cross-
lower levels can be favourable for some types of purpose, we may end up with effects being hidden
firms and unfavourable for others. At higher rather than revealed. Nevertheless, we took
levels, effects change. The general picture that comfort in the theoretical belief that all the DD
comes out is that a balance should be struck variables considered are believed to have positive
effects on the quality of board decisions. Second,
8
We thank one of the anonymous reviewers for pointing although our short-term window (i.e. three days
this out. around the announcement date) has often been

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.
What Makes Better Boards? 15

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Review, 38, pp. 33–53.
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Kong’, Journal of International Accounting, Auditing and
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Walid Ben-Amar is Associate Professor of Accounting at the Telfer School of Management at the
University of Ottawa. He holds a PhD in accounting from HEC Montreal. His research interests
include corporate governance, mergers and acquisitions and corporate disclosure strategies. He has
published his work in academic journals such as Journal of Business Finance and Accounting, Cana-
dian Journal of Administrative Sciences and International Journal of Managerial Finance.

Claude Francoeur is CGA Associate Professor in Strategic Financial Information at HEC Montreal.
He earned a PhD in finance at the Université du Québec à Montréal. His research interests include
corporate governance and social responsibility, mergers and divestitures and financial reporting
quality. He has published in journals such as Journal of Business Ethics, Canadian Journal of Admin-
istrative Sciences and International Journal of Managerial Finance. He sits on the editorial board of
Contemporary Accounting Research.

Taïeb Hafsi is the Walter J. Somers Professor of International Strategic Management at HEC
Montreal. He has written numerous papers and books dealing with strategic management and change
in situations of complexity. He holds a Master of Science degree in management from the Sloan
School of Management at the Massachusetts Institute of Technology, Boston, and a Doctorate in
Business Administration from Harvard Business School.

Réal Labelle is Professor of Accounting and Ethics at HEC Montreal and holds the Stephen A.
Jarislowsky Chair in governance. He served as President of the Canadian Accounting Academic
Association and the International Academic Association of Governance. His research interests
mainly focus on governance, gender diversity, ethics and financial accounting. He has published
several peer reviewed book chapters and papers in among others Contemporary Accounting Research,
Journal of Business Ethics, Canadian Journal of Administrative Sciences and European Accounting
Review.

© 2011 The Author(s)


British Journal of Management © 2011 British Academy of Management.

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