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Quality price
ratio, positive feedbacks, and satisfying the need of belonging can all contribute to
brand loyalty. Loyalty to a brand is not easily got; in fact great quality and an affordable
price are the reasons behind brand loyalty. Interesting discounts and great offers
attract costumers and encourage them to purchase the product of a specific company
instead of buying it elsewhere. High services lead to great feedbacks; people today are
trust based relationship with its costumers to a way that they become loyal. Somehow
they experience a feeling of belonging to that certain brand, they feel attached and
might reach a certain self-satisfaction. In a nutshell these are the reasons behind brand
loyalty.