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What are the Key Areas of Strategy Audit?

Strategic Goals and Objectives: Assessing the clarity, relevance, and achievability of organizational goals.

• Internal Analysis: Evaluating the organization's strengths and weaknesses, including its resources,
capabilities, and overall competitiveness.

• External Analysis: Examining the external environment, considering factors like market trends,
competition, and regulatory changes.

•Strategic Planning Process: Reviewing the methods used for strategic planning and decision-making
within the organization,

Implementation and Execution: Assessing how well the strategies have been put into action and whether
they are achieving the intended results.

• Monitoring and Measurement: Evaluating the systems in place for tracking and measuring progress
toward strategic goals.

Adaptability and Flexibility: Assessing the organization's ability to adapt to changes in the internal and
external environment.

Risk Management: Identifying and addressing potential risks that may impact the success of the
strategies.

• Organizational Culture and Leadership: Examining how organizational culture and leadership support
or hinder the execution of strategic initiatives.

• Performance Metrics: Analyzing the effectiveness of performance metrics in measuring strategic


success.

Initial Contents

•Week 1: Introduction to Strategic Management


• Overview of strategic management concepts

• Importance of strategic planning in organizational success

Week 2: Strategic Goals and Objectives

Defining and setting strategic goals

• Criteria for effective goal-setting

•Week 3: Internal Analysis

• Evaluating organizational strengths and weaknesses

• Resource and capability analysis

Week 4: External Analysis

• Analyzing the external environment

• Identifying opportunities and threats

Week 5, Strategic Planning Process

Different approaches to strategic planning

Decision-making models in strategic management

Week 6: Implementation and Execution


Strategies for effective implementation

Overcoming common challenges in execution

Week 10: Organizational Culture and Leadership

Impact of culture on strategy

Leadership styles and their influence on strategic initiatives

Week 11: Performance Metrics

Selecting and refining performance metrics

Evaluating the effectiveness of measurement systems

•Week 12: Comprehensive Case Study

• Applying strategic audit concepts to a real-world case

Presenting findings and recommendations

• Assessment:

• Midterm Exam: Covering concepts from weeks 1-6

Final Exam: Covering concepts from weeks 7-12

• Group Project: Conducting a strategic audit for a chosen organization


• This syllabus provides a structured approach to teaching the key areas of a strategic audit, allowing
students to gain practical skill and insights into strategic management.

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