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Culture Documents
RIZAL
A Feasibility Study
Presented to
Binangonan, Rizal
In Partial Fulfillment
KRISTINE C. SALCEDO
November 2022
1
CHAPTER 1
INTRODUCTION
The most popular and frequently requested food item by children, nuggets
are kid-friendly. According to a study done on a well-known fast food chain in the
past, a 10-piece box of chicken nuggets will provide about half of an adult's daily
salt needs. Consuming more sodium than is advised might increase the risk of
stroke, heart disease, and cancer as well as other health issues like high blood
pressure. High levels of sugar, fat, and preservatives are present in nuggets
because they are fried in hydrogenated oil. They are therefore a bad choice,
especially if you consume them frequently. This is so because chicken isn't the
has a number of possible health advantages. Eggplants are an easy and delicious
addition to any healthy diet, helping with everything from blood sugar control and
weight loss to lowering the risk of heart disease. We chose eggplant because of
its high fiber, low calorie, nutrient-rich, and other potential health benefits. In
contrast to chicken nuggets, which are chicken items made from chicken meat that
delightful addition to any healthy diet since they support our bodies' overall health,
Children today do not consume the required daily amount of veggies. This
increased childhood obesity and resulted in inadequate food intake. We feel that
nuggets are a highly popular dish, thus our research aims to produce vegetarian
nuggets for both children and adults. Instead of using chicken meat as the primary
nuggets" for everyone, but especially for kids who dislike eating veggies. We will
develop this dish to assist adults and kids to naturally eat their vegetables. Our
eggplant nuggets. The product we'll make has a unique quality that helps parents
encourage reluctant veggie eaters without using pressure. This is not just a regular
tasting, nutritious nugget that is also sold at a very cheap price. Additionally, we
selected crispy eggplant nuggets since, in the first place, we observe a lot of young
pupils who exclusively purchase fast food and soda outside of school. And by
doing so, we'll make money and maybe even contribute to the health of young
BACKGROUND INFORMATION
provide many important health benefits to your body. For instance, carrots are known
for being very high in vitamin A, which plays an important role in eye health, as you
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grow older. Eating vegetables every day is important for health. They provide
essential vitamins, minerals, and other nutrients, such as antioxidants and fiber.
Research consistently shows that people who eat at least 5 servings of vegetables
a day have the lowest risk of many diseases, including cancer and heart disease.
B-6, and thiamine. It also contains other vitamins and minerals. In addition,
the ancient Indian system of ayurvedic medicine, practitioners used white eggplant
to treat diabetes and the roots to relieve asthma. While eggplant isn't the most
nutritious vegetable, it does give you a decent supply of potassium and fiber. And
at just 25 calories and less than 1 gram of fat per serving, it's a pretty guilt-free
food -- as long as you don't soak it in oil. Eggplant has antioxidants like vitamins A
and C, which help protect your cells against damage. It's also high in natural plant
processing sugar if you have diabetes. Eggplant is used in the cuisines of many
countries. Due to its texture and bulk, it is sometimes used as a meat substitute in
vegan and vegetarian cuisines. Eggplant flesh is smooth. Its numerous seeds are
small, soft and edible, along with the rest of the fruit, and do not have to be
removed.
chicken meat that is breaded or battered, then deep-fried or baked. Invented in the
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1950s, chicken nuggets have become a very popular fast food restaurant item, as
well as widely sold frozen for home use. The chicken nugget was invented in the
in batter and then deep fried, was called the "Chicken Crispie" by Baker and his
associates.
The demand for ready to eat and easily prepared precooked foods is
increasing due to the lack of time for food preparation. However, the consumption
The meat industry has been searching for food additives and ingredients for
their products that provide nutritional benefits, such as the use of fibres, minerals
or bioactive compounds that enable the reduction of the product fat levels
substitution since it does not compromise the texture and increases the water
binding capacity, with positive results and cost reductions (SHIMOKOMAKI and
OLIVO, 2006). The inclusion of dietary fibres as ingredients in meat products has
been considered of interest for the partial replacement of the meat, due to their
inherent functional and nutritional effects (HUR et al., 2009; KUMAR et al., 2010).
According to Giuntini et al. (2003), the ideal characteristics for fibres include
a high concentration, good proportion between the soluble and insoluble fibres,
and soft sensory properties. The positive effects on human health should also be
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costs are essential and decisive. Several types of fibre have been analysed or
combined with other ingredients in the formulation of meat products with reduced
fat, such as restructured and emulsified products (WEISS et al., 2010). According
to García et al. (2002), the main fibres that can be used in meat products are those
The purpose of the research is to assess the viability of producing crispy eggplant
3. To support fresh, creative thinking and assess the market possibilities for it.
The findings of this study may be useful to business owners, those who are
just starting out entrepreneurs, those who enjoy conducting business, and
particularly to the people especially children who live in Libis Binangonan, Rizal,
To the Customers. This will help the customer to maintain their healthy
eating habits and also help and serve as guide in additional knowledge for
because business can and will generate income and pay the necessary taxes that
are levied.
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product that can be enjoyed by all ages, especially children because they can now
Libis Binangonan Rizal, which offer a high quality, healthy and affordable eggplant
nuggets. All of the people residing in Binangonan will be covered as part of the
business.
The product will be distributed through direct and online sales, and It is also
open for resellers. Orders are also accepted from the customers outside the area
of Binangonan, Rizal from those people who wants to purchase our product. The
researchers will manage the said business. It consists of product maker, helper
and sales manager. The business operation starts from 7 o’clock in the morning
until 3 o’clock in the afternoon. In online platform, it can message anytime for pre-
Definition of Terms
In this study, the following terms are defined operationally and conceptually
Antioxidant are substances that may protect your cells against free radicals,
Ayurvedic medicine a medical system from India that has been used for
thousands of years. The goal is to cleanse the body and to restore balance to the
Eggplant nuggets a product in which chicken replaced with eggplant that can be
Polyphenols a substance that is found in many plants and gives some flowers,
CHAPTER 2
volunteer) efforts to achieve goals through the use of available resources, such as
management.
Without it, the production resources are perpetually underutilized and incapable of
being used for production. In actuality, no nation would ever be formed without
objectives.
Before establishing the business, there are a number of crucial factors that
practical and viable, the proponents will conduct survey through the use of google
form.
The people who will assume complete accountability for the organization's
entire endeavor are the proponents. The proponents contribute to the operation
and process by imparting knowledge and skills necessary to achieve the goals of
The majority of the role, duties, and obligations would be handled by the
researchers, who are also the business owner, during the operating period.
Proponent
Owner
owner is in charge of overall management of the business; the owner which is the
researchers is also the one who invest money and responsible to problems may
encounter. Starting the business will need at least 150,000 in initial capital for the
acquisition of the needed equipment and materials and etc. The renovation of
market gave rise to the suggested corporation. The creators and founders are the
researchers.
The friends, family, and relatives of the researchers are the business's
promoters.
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Personnel or Workforce
The owner of the business is the one to hire laborers and or personnel
documents to start the business. Table 1 shows the functions and number of
Table 1
Workforce Needed
• Communication permits
The table shows the duties and responsibilities of owner and laborers
Table 2
Investment Cost
Monthly Cost
Salaries 9,000.00
This is where the actual operation of the business starts and the product
Table 3
Table 2 shows the list of personnel required in the operating period of the
responsibility for running the proposed business and for managing its profits or
future business goals. The researchers also intended to investigate a lot of the
corporate world.
Organizational Structure
and overseen in order to achieve organizational objectives. The basis upon which
of the organization's goals and objectives as well as the effective and efficient
expand are all signs of a weak organizational structure. Your company can run
and expand in a way that you can better manage with the aid of an effective
can make better decisions more quickly by giving specialized jobs to lower-level
staff.
Owners
Production Sales
Makers Manager
Figure 1
Table 4
2023
Facilities, Kitchen Tools, and Supplies May 16, 2023 – May 31, 2023
2022 2023
Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul
Research
Funds
Location
Licenses
and
Permits
Facilities,
Tools and
Supplies
Employees
Promotion
Business
Operation
Figure 2
GANTT CHART
GANTT chart showing the sequence of activities before the operation and
CHAPTER 3
MARKETING
This chapter details the supply, expected supply, demand, pricing, and
Rizal . The Primary target of the said business is the households in Binangonan
Rizal.
are all parts of marketing, which also incorporates the marketing mix, commonly
referred to as marketing
Marketing is also one of the said life lines of every business. Without
marketing, your business is as good as dead. No business runs a long life time
Table 5
Demand
service means that the consumer wants it and is willing and able to pay for it. As
a result, it also determined the demand for the items that a company would offer
in the needs and wants of the target market, with a wide range and satisfaction of
desire to purchase more as the price drops, the demand curve typically has a
downward slope. Price is only one of several variables that affect demand; other
limitless at a certain price. One of the two primary factors affecting market
Eggplant Nuggets the researchers would prepare, the researchers surveyed 100
5%
95%
Figure 3
Eggplant Nuggets while five (5) percent showed no interest. The product is
Table 6
Year Demand
2021 297,950
2022 304,595
2023 311,388
2024 318,332
2025 325,431
buy crispy eggplant nuggets that resulted to 95%. The researchers used the
population growth rate for the increase in demand to level with the increase in the
target population.
Supply
financial assets, or other economic agents are willing provide to the marketplace
Supply is often plotted graphically with the quantity provided (the independent
variable) plotted horizontally and the price (the dependent variable) plotted
vertically.
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Table 7
Market Supply
The table shows the projected supply based on the service revealed by
Projected Supply
Table 8
Year Supply
2021 29,040
2022 29,688
2023 30,350
2024 31,027
2025 31,719
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The proponents get the projected supply for the next five years by 12
which is the total number of months a year. The 2.23% increase in supply per
Table 9
Pricing
Pricing is the process whereby a business sets the price at which it will
sell its products and services, and may be part of the business marketing plan. In
setting prices, the business will take into account the price at which it could
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acquire the goods, the manufacturing cost, the market place, competition, market
only part of the marketing mix that generates revenue (product, promotion and
place are all about marketing costs). Price is a marketing variable that can be
Table 10
Table 11
Brand Price
Competitor A P75.00
Competitor B P95.00
Competitor C P105.00
Competitor D P125.00
The table shows the price per tub of Crispy Eggplant Nuggets and price
Marketing Program
achieve marketing objectives. Marketing objectives are strategic sales goals that
fit the products' strengths and are based on various characteristics of the product
brand and logo design, sales calls, web sites, brochures, packaging, shows
The target market of the business Crispy Eggplant Nuggets is the overall
population of Binangonan Rizal. The target market is families residing in the said
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location. The quality of the product that is offered by Crispy Eggplant Nuggets is
that it is really affordable; anyone from any age especially kids can enjoy it, every
household can afford the said product, it also has the texture and taste of the
regular nuggets, and that the product is really innovative as it is produced using
Channel of Distribution
services pass until it reaches the end consumer. Those channels are broken into
direct and indirect forms, with a direct channel allowing the consumer to buy the
goods from the manufacturer and an indirect channel allowing the consumer to
Wholesalers/Retailers
Crispy Eggplant Nuggets
Consumer/Households
Figure 4
Channel of Distribution
consumers.
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Promotion
The proponents of the business use tools like tarpaulins, paper materials,
and also social media advertisements to spread the word about the business to
Table 12
The table shows the projected sales of five (5) years of Crispy Eggplant
Nuggets. The projected supply of quantity is multiplied by price per tub of Crispy
Eggplant Nuggets. The amount will be the projected sales. Annually, the increase
Table 13
The table shows the projected sales and quantity of the seafood nuggets,
in which the business can produce one hundred twenty-one (121) tubs with two
thousand four hundred twenty (2,420) pieces of nuggets per day, six hundred five
(605) tubs with twelve thousand one hundred (12,100) pieces per week, two
thousand four hundred twenty (2,420) tubs with twenty-eight thousand four
hundred (28,400) pieces per month, and twenty-nine thousand forty (29,040)
tubs with five hundred eighty thousand eight hundred (580,800) pieces annually.
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Chapter 4
product or service to help customers and to meet their needs. Production also
focuses on mastering all processes and operations to make the product useful and
safe so that it can fully satisfy customers. The chapter deals with product
material and immaterial inputs into finished goods and services. The production
that determines the output of a firm, an industry, or an entire firm for all
outputs and inputs, only those combinations that cover a maximum output for a
concentrate on developing a good or service that will benefit clients and fulfill their
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all procedures and processes that make the product useful and secure.
Product Specification
Crispy Eggplant Nuggets will be selling at most affordable price, and can
eat in any occasions such as breakfast, lunch and dinner. And also can be
consumed.
incorporated into the mixture to provide a new twist to this crunchy and bite-sized
delicacy that has been accepted through generations. The researchers of the study
came with the idea of creating healthier product. Eggplant nuggets consist of iron,
Crispy Eggplant Nuggets also take the appearance and the taste of the
regular commercial nuggets to the point they never point out the difference
between them. It is because the researchers would like to present eggplant in new
and innovative way that the society embrace and patronize it.
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Production Process
2. Wash the eggplant and cut it in thin but not ultra-thin to hold its shape.
5. Prepare the bowls filled with flour mixing with black pepper and crispy fry,
6. Dip the nuggets first in egg, second in the flour and again in the egg and
Production Schedule
quarterly.
7:00 A.M in the morning and ends at 3:00 P.M in the afternoon.
The distribution of the said product took place from Saturday at 11:00
The acquisition of the raw materials required from Daily, 5:00 A.M
to 6:30 A.M.
Table 14
Days Time
Working Hours Monday - Friday 7:00 a.m – 3:00 p.m
(Production)
Product Distribution Saturday 11:00 a.m – 3:00 p.m
Ingredient Acquisition Daily 5:00 a.m – 6:30 a.m
The table shows the time table of the business. The required
working hours will be five (5) weekdays and one (1) day for Ingredient
Acquisition.
PHYSICAL FACILITIES
facilities. The use of the facilities is explained on the next table as follows.
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Office Area
Cashier
Storage Room
Figure 5
Facilities Layout
Table 15
The table 13 explains the use of each facility to be used by the said
business.
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Production Input
tools and cleaning materials. These are the required items possible to
Table 16
Table 17
Office Supplies
Table 18
Table 19
PRICE
Eggplant (10kg) 1,000.00
Egg (2 tray) 440.00
Cornstarch (3kg) 180.00
Breadcrumbs (2kg) 200.00
Crispy fry (2pcs sachet) 50.00
Black Pepper ½ 150.00
Magic Sarap Seasoning (6pcs) 30.00
TOTAL AMOUNT 2,050.00
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Table 20
Cleaning Materials
Table 21
Table 22
Utilities
WASTE DISPOSAL
The business does not use any harmful waste nor any harmful
chemicals that can destroy and damage the environment. The collection of
Figure 6
CHAPTER 5
laws, and regulations that vary from one nation to the next.
who is responsible for paying the tax. The tax rate is applied as a specified
by its tax policy. Tax penalties apply to unpaid taxes or payments in part.
You sent
where the owner is two or more. Obtaining legal papers is easier and less
obtain legal documents and also ensures that the company is under the
the Business.
Table 23
Municipal Fees
Table 24
Table 25
the owners to make its transaction legal. Since the business is in the form
offices include the DTI or the Department of Trade and Industry, BIR or
Chapter 6
This section specifically includes the initial amount of investment and how
performance of the business and evaluates whether it will gain a profit or make
some losses.
The first factor to consider starting a business is the capital Before investing
in an enterprise, an investor will first seek the financial position of the business as
well as the return of investment. To observe the yearly condition of the business,
Financing
owners. The owners of the business are responsible for financing the business
Table 26
Total ₱127,599.28
Add: Contingency Fund ₱22,400.72
TOTAL PROJECT COST ₱150,000.00
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Financial Estimates
For the proposed project to be feasible, the researchers used financial projection
to support their claim. These include the list of projected income statement,
projected balance sheet, projected cash flow, and other assumptions and
supporting computations.
General Assumptions
4. The inflation rate, which is the rate at which the general level of prices for
10. Cash payments are required for all supply purchases, with an annual
11. No new long-term assets will be purchased over the next five years.
Net Income (loss) Before Tax ₱737,011.15 ₱789,325.66 ₱844,240.81 ₱901,857.37 ₱962,316.13
Less: Income Tax (30%) (₱221,103.35) (₱236,797.70) (₱253,272.24) (₱270,557.21) (₱288,694.84)
Net Income(loss) After Tax ₱515,907.81 ₱552,527.96 ₱590,968.57 ₱631,300.16 ₱673,621.29
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RETURN ON SALES
Net Income ₱515,907.81 ₱552,527.96 ₱590,968.57 ₱631,300.16 ₱673,621.29
Net Sales ₱2,642,640.00 ₱2,774,772.00 ₱2,913,510.60 ₱3,059,186.13 ₱3,212,145.44
Return on Sales 0.20 0.20 0.20 0.21 0.21
RETURN ON ASSETS
Net Income ₱515,907.81 ₱552,527.96 ₱590,968.57 ₱631,300.16 ₱673,621.29
Average Total Assets ₱783,829.59 ₱1,241,546.32 ₱1,730,795.71 ₱2,253,120.81 ₱2,810,155.47
Return on Assets 0.66 0.45 0.34 0.28 0.24
ASSET TURNOVER
Net Sales ₱2,642,640.00 ₱2,774,772.00 ₱2,913,510.60 ₱3,059,186.13 ₱3,212,145.44
Average Total Assets ₱783,829.59 ₱1,241,546.32 ₱1,730,795.71 ₱2,253,120.81 ₱2,810,155.47
Asset Turnover 3.37 2.23 1.68 1.36 1.14
Chapter 7
SOCIAL DESIRABILITY
Making a profit is the primary focus of businesses in the current day. If there
is no profit, the company is dead and need to be shut down. This is the reason that
firms of all sizes are attempting to figure out how to maximize and recoup their
profits. The general public is the company's client, and client happiness is highly
valued.
dense food at a low cost. Gaining more clients and increasing earnings are both
By providing society with a high-quality good at the lowest possible cost, the
suggested study aids in the development and health of the neighborhood as well
To be able to carry out its duties, the government must be able to collect
taxes from those who are subject to them. Before the question is asked, the
business will make a payment in the BIR-style payment format. Application for
As a result, the national economy expands, generating more money and tax
revenues for the government. As a result, the state gains significantly from this
57
because it boosts tax generation and secures the nation's economic recovery.
regardless of how little or large the business is, and this generates additional
company must have a reliable method for recycling the waste materials that are
generated.
Due to its beneficial effects on their bodies, the crispy eggplant nuggets
By hiring the necessary staff for the company's daily operations, the
rate. As the business improves and expands, however, more staff will be required.
As a result, the number of unemployed people decreases the more employees the
company hires.
58
Chapter 8
In this chapter, the researchers have taken into account potential issues
that the company might run into, as well as the corresponding solutions and
Projected Problems
The major problem of this study is how the proponents establish the
feasibility and viability of producing a product that is different from the existing
product in the market at an affordable price with the same quality, given that the
1. There is a lot of competition from brands and products that are comparable to
yours.
Recommendations
2. The proponents should keep track of changes in the business's overall state
and make sure they have a backup plan in case raw supplies become
insufficient.
59
3. The proponents should create and enhance the organizational to ensure the
company' success and remain on the market. And upgrading the eggplant
nuggets in many sorts of variations for keeping the customer and attract even
competitor’s consumers.
4. The proponents should be flexible and tech-savvy, so that sales of the product
Conclusion
of crispy eggplant nuggets is viable and feasible based on the conducted research
Based on the ratio analysis, it was all possible to get a return in less than a year.
BIBLIOGRAPHY
Websites
https://www.healthline.com/nutrition/eggplant-benefits#TOC_TITLE_HDR_9
https://sentientmedia.org/how-are-chicken-nuggets/
https://southflcardio.com/the-connection-between-high-sodium-intake-and-stroke-risk/
https://www.stylecraze.com/articles/amazing-benefits-of-eggplantbrinjal/
https://www.coursehero.com/file/64743124/EGGPLANT-NUGGETS1pdf/
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8619213/
https://www.easyveganmealplan.com/recipe/wprm-crispy-eggplant-nuggets/
https://www.webmd.com/diet/health-benefits-vegetables
https://www.hsph.harvard.edu/nutritionsource/what-should-you-eat/vegetables-and-
fruits/
https://www.medicalnewstoday.com/articles/279359#:~:text=Eggplants%20are%20rich
%20in%20fiber,compounds%20that%20act%20as%20antioxidants.
https://www.webmd.com/food-recipes/eggplant-health-
benefits#:~:text=While%20eggplant%20isn't%20the,t%20soak%20it%20in%20oil.
https://en.m.wikipedia.org/wiki/Chicken_nugget
https://www.sciencedirect.com/science/article/abs/pii/S0309174010001531
https://www.scielo.br/j/bjft/a/k4tJfNKMNfk5djVKdQcQCwg/?format=pdf&lang=en
61
APPENDICES
62
APPENDIX A
Business Logo
63
APPENDIX B
Interpretation of Logo
names that make up the brand, which are the names of the three owners. The golden
brown color of the nuggets represents the high quality of the product and how delicious
and healthy it can be. Additionally, the sauce complements the flavor of the nuggets,
APPENDIX C
Dear Ma’am,
In consideration of your held experience and specialization, you are proposed to be the
Adviser of Chrizly Maea P. Cerda, Kristine C. Salcedo and Kryss Angel A. Toniza
whose feasibility study entitled “Production of Crispy Eggplant Nuggets in Libis,
Binangonan Rizal”, has been approved by the research committee in partial fulfilment of
the requirements for the degree Bachelor of Science in Business Administration major in
Financial Management.
If you are agreeable to this, please sign the conformed below.
Conforme,
Signature
Date:
65
APPENDIX D
Dear Sir,
In consideration of your held experience and specialization, you are proposed to be the
Chairman of the Panel of Chrizly Maea P. Cerda, Kristine C. Salcedo and Kryss Angel
A. Toniza whose feasibility study entitled “Production of Crispy Eggplant Nuggets in
Libis, Binangonan Rizal”, has been approved by the research committee in partial
fulfilment of the requirements for the degree Bachelor of Science in Business
Administration major in Financial Management.
If you are agreeable to this, please sign the conformed below.
Conforme,
Signature
Date:
66
APPENDIX E
Dear Sir,
In consideration of your held experience and specialization, you are proposed to be the
Accounting Mentor of Chrizly Maea P. Cerda, Kristine C. Salcedo and Kryss Angel A.
Toniza whose feasibility study entitled “Production of Crispy Eggplant Nuggets in
Libis, Binangonan Rizal”, has been approved by the research committee in partial
fulfilment of the requirements for the degree Bachelor of Science in Business
Administration major in Financial Management.
If you are agreeable to this, please sign the conformed below.
Conforme,
Signature
Date:
67
APPENDIX F
Dear Sir,
In consideration of your held experience and specialization, you are proposed to be the
English Critic of Chrizly Maea P. Cerda, Kristine C. Salcedo and Kryss Angel A.
Toniza whose feasibility study entitled “Production of Crispy Eggplant Nuggets in
Libis, Binangonan Rizal”, has been approved by the research committee in partial
fulfilment of the requirements for the degree Bachelor of Science in Business
Administration major in Financial Management.
If you are agreeable to this, please sign the conformed below.
Conforme,
Signature
Date:
68
APPENDIX G
SURVEY QUESTIONAIRE
9. Can you recommend crispy eggplant nuggets to people you know when the operation
starts?
() Yes () No
69
APPENDIX H
APPENDIX I
APPENDIX J
BIR Permit
73
APPENDIX K