INTRODUCTION

Quezon City was founded by and named after Manuel L. Quezon, the 2nd President of
the Philippines. It once served as the capital city from the 1940s through the 1970s but no longer
holds that designation. Quezon City classifies as one of Highly Urbanized City in the National
Capital Region. One of the basis is the annual income revenue of 17 billion. It is the most
populous city in the country, with a population of over 2.9 million, and 3.7% income poverty rate
according to the last national census. And largest land area in Metro Manila with almost 64
square miles (165.33 kilometers squared). This means that the population density is
approximately 46,000 people per square mile (17,759 residents per square kilometer).

The NCR’s labor force participation rate in 2013 for the NSO-LFS was estimated at 63.5
% of its working age population while those not in the labor force was 36.5%. Applied to the
city, this is estimated at 1,348,546 of the labor force population with 775,149 persons not
included in the labor force which is composed of mostly housewives, students, retirees and
PWDs. The 2013 NCR Integrated Survey of Households by NSO (Percent Distribution of
Employed by Major Industry) listed the top five (5) industries with highest employment, namely:

 Wholesale and retail Industry with the highest number of employed persons at 24.4%
share;
 Manufacturing sector with 10.4%;
 Construction Industries at 9.1%;
 Administrative and support services at 8.4%; and
 Accommodation and food services with 8.2%.
It could be noted that in terms of type/business classification, wholesale and retail also had the
biggest number in the registered business database of the City. The NCR 2013 unemployment
rate is 10.3% or an equivalent of about 138,900 unemployed persons in the City.
As a powerful growth engine, tourism catalyzes economic development, produces huge
exchange movements and accommodates big investments. The City intends to capitalize on its
tourist marketing points, such as:

QUEZON CITY AS WELLNESS CENTER

One of the main reasons for tourists to visit the City is the existence of its foremost medical
institutions. A fast-evolving reputation is that of being the wellness capital of the Philippines.
The only city with a high number of internationally renowned specialty hospitals that can form
the base of a thriving health & wellness industry. It has the most number of hospitals with the
biggest bed capacity.
The city is also the site for numerous health and other wellness services such as
diagnostic, dental health and beauty clinics, rehabilitation centers, nursing homes and health
spas, alternative healing centers, and the now very demanding physical fitness centers/gyms.
Located also in the metropolis is a unique residential convalescent and day care homes for the
elderly and retirees suitable for domestics and foreign clients. These services-oriented endeavors
places the City well into a center of health and medical tourism industry.

QC AS ICT CAPITAL
Quezon City has been declared as the ICT Capital of the Philippines having the highest
concentration of IT Parks/Economic Zones and having the biggest contribution in the growth of
Business Process Outsourcing-Call Center Industries, IT infrastructure and educational
programs, as well. The City plays a major role in the growth of ICT field. Based on data from the
Philippine Economic Zone Authority (PEZA), there are at present thirty-three (33) ICT
Parks/Buildings in the city. The Eastwood City Cyberpark in Libis was cited as the first and
biggest IT Park in the country. It also boasts of a so-called “Silicon Valley” in the Philippines
which is the Science and Technology Park area along Commonwealth Avenue.
The industry continues to be a significant attraction for local and foreign tourists/investors with
still other ICT projects being developed in different parts of the City. ICT empowers tourism,
with it’s newly develop e-commerce system already taking over the entire country. Thus,
tourism finds an effective marketing ally in ICT.

QC AS ENTERTAINMENT & RECREATION CENTER

The City has been known as a Center of Media Operations because of its high concentration of
television and radio stations prompting the title of the “Entertainment Capital of the Philippines”.
Located in the metropolis are nine (9) major television networks including two of the country’s
media giants -- GMA (Kapuso Network) and ABS-CBN (Kapamilya Network). Quezon City is
also a shopping mecca due to a number of big shopping malls/complexes taking center stage in
every dense community cluster.

QC AS NATIONAL GOVT CENTER

Envisioned as a center for tourism, Quezon City is the seat of many im-portant government
offices such as the Batasang Pambansa, the Sandigang Bayan, Civil Service Commission, Office
of the Ombudsman, etc. Aside from its location of being a National Government Center, it is also
the site of the nation’s Executive, Legislative and Judicial offices such as the Department of
Natural Resources (DENR), ment of Agriculture (DA), Department of Agrarian Reform (DAR),
Bureau of Internal Revenue (BIR), etc.

QC AS EDUCATION CENTER
Quezon City boasts of numerous learning institutions that are at par with the best in Asia and in
the world. Two of its well-known universities---the government-run University of the
Philippines (UP) and the Jesuit-owned, Ateneo de Manila University continue to graduate
students that shine in their various fields of endeavor. Vocational schools that offer trade skills
and business in their curriculum are found in the different barangays. Quezon City boasts of
numerous learning institutions that are at par with the best in Asia and in the world. Two of its
well-known universities---the government-run University of the Philippines (UP) and the Jesuit-
owned, Ateneo de Manila University continue to graduate students that shine in their various
fields of endeavor. Vocational schools that offer trade skills and business in their curriculum are
found in the different barangays.
Quezon City has also metamorphosed into a highly urbanized area, with its historical
artifacts carefully restored and preserved. A wide array of historical sites/landmarks and tourism
oriented facilities can be found in and around the City such as, the Pugad Lawin Shrine where
the first freedom cry of the Filipinos was held and the EDSA shrine where a bloodless 1986
People’s Power Revolution was showcased to the entire world.
“pa edit mo na lang yung phrase sa baba para mag collaborate,, mahina
ako sa collaboration of words” yan ang magiging weakness ko sa policy
paper ko” at nahahabaan ako sa intro

The Quezon City Government envisions itself to be a model of effective governance and
responsible leadership, working in partnership with the citizenry in building a Quality
Community.

Quezon City Officials clear commitment to partnership and reform from key government
departments and agencies and a shared commitment to improving baseline mapping, piloting
targeted development activities, and building effective governance structures and investment
models as witnessed in leading creative economies globally

Source: Businessmirror.com.ph
Quezoncity.gov.ph