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SREXXX10.1177/23326492231217232Sociology of Race and EthnicitySolís et al.

Original Research Article

Sociology of Race and Ethnicity

Skin Tone and Inequality of


1­–19
© American Sociological Association 2023
DOI: 10.1177/23326492231217232
https://doi.org/10.1177/23326492231217232

Socioeconomic Outcomes journals.sagepub.com/home/sre

in Mexico: A Comparative
Analysis Using Optical
Colorimeters and Color
Palettes

Patricio Solís1 , Braulio Güémez2 ,


and Raymundo M. Campos-Vázquez1

Abstract
We study the association between skin tone and socioeconomic outcomes in Mexico. Previous studies
have relied on subjective measures of skin tone, but these may suffer from measurement error and bias
from “money lightening” effects, and they do not include other physical attributes, which could lead to
overestimation. We use a new data source in Mexico specifically designed to address these challenges,
including an objective measurement of skin tone based on optical colorimeters. We find that the estimates
of the association between skin tone and socioeconomic outcomes are consistent across data collection
techniques (interviewer-rated, self-rated, machine-rated) and surveys. Around half of the association
is explained by differences in socioeconomic background, a finding that emphasizes the importance of
considering both historically accumulated disadvantages and current mechanisms of generating inequality.
We also find that phenotypical characteristics other than skin tone (eye and hair color) are significant
predictors of socioeconomic outcomes. These findings suggest that more than a strict pigmentocracy,
where light skin is the only element or the definitive one, ethnoracial stratification in Mexico may be better
characterized in a broader sense: as one where people with a set of racialized physical features linked to
European origins have greater accumulated privilege and social advantages than those with features linked
to Indigenous or Black ancestry.

Keywords
skin tone, Mexico, social inequalities, measurement, racialization

Introduction 1
El Colegio de México, Ciudad de México, Mexico
Over the last decade, an increasing number of stud- 2
Duke University, Durham, NC, USA
ies have documented the strong association between
Corresponding Author:
skin tone and socioeconomic outcomes in Mexico
Patricio Solís, El Colegio de México, A.C., Centro de
(Bailey, Saperstein, and Penner 2014; Solís and Estudios Sociológicos. Carretera Picacho Ajusco 20,
Güémez 2020; Telles 2014). Skin tone is associated Ampliación Fuentes del Pedregal, 14110, Ciudad de
with educational attainment (Telles, Flores, and México, México.
Urrea-Giraldo 2015), occupational status (Flores Email: psolis@colmex.mx
2 Sociology of Race and Ethnicity 00(0)

and Telles 2012; Villarreal 2010), and economic on color palettes could still be affected by measure-
outcomes (Bailey et al. 2014; Campos-Vazquez and ment error and subjective biases which may lead to
Medina-Cortina 2019; Monroy-Gómez-Franco, endogeneity. As a consequence of “money lighten-
Vélez-Grajales, and Yalonetzky 2018; Reeskens ing” (Roth, Solís, and Sue 2022), where people rate
and Velasco Aguilar 2021). Results are generally others and themselves as lighter than they are when
consistent: Individuals with lighter skin tones reach they have higher socioeconomic status (SES), esti-
more advantaged socioeconomic positions than mates of the effect of skin tone on SES using color
those with dark skin. This work has also shown that palettes might be biased. To address this bias and
the association between skin color and socioeco- its potential influence on measures of socioeco-
nomic outcomes is independent of socioeconomic nomic coefficients, we used a novel measurement
background and other relevant ethnoracial charac- of skin tone using optical colorimeters, a color-
teristics, such as speaking an indigenous language capturing electronic device with its own source of
or ascription to an ethnoracial category (e.g., “mes- light that allows us to obtain nonsubjective esti-
tizo” or “White”). The consistency of these findings mates of the respondents’ skin tone.
has led some to characterize the racial stratification Third, in addition to issues related to measure-
system of Mexico and other Latin American coun- ment, we argue that skin tone might not be the only
tries as a “pigmentocracy” (Telles 2014). relevant physical characteristic in determining
Despite the empirical consistency of this “pig- socioeconomic outcomes. Ethnographic and exper-
mentocratic” pattern, unresolved methodological imental evidence in Mexico has shown that facial
and substantive debates persist regarding the asso- features signaling European, Indigenous, or
ciation between skin tone and socioeconomic out- African ancestry (e.g., the type of nose, eyes, and
comes. This article uses the Project on Ethnic-Racial hair) are importantly associated with class in
Discrimination in Mexico (PRODER) survey, a new Mexico (Krozer and Gómez 2023; Nutini 1997).
data source in Mexico, to address four distinct chal- However, these other physical markers have not yet
lenges: assessing the validity of the Project on been incorporated into survey studies, and thus
Ethnicity and Race in Latin America (PERLA) color their relevance as predictors of socioeconomic out-
palette; mitigating potential measurement error, per- comes is still unknown. To test for this, we include
ception bias, and endogeneity issues related to skin in our analysis measures of other phenotypical
color measurements derived from color palettes; characteristics (eye color and hair type) that might
considering other physical attributes often over- be associated with socioeconomic outcomes inde-
looked; and examining the role of socioeconomic pendently of skin tone.
background in explaining the relationship between Finally, we examine the role of socioeconomic
skin tone and socioeconomic outcomes. background in explaining the relationship between
First, we aim to assess the validity of the skin tone and socioeconomic outcomes. We focus
PERLA color palette, which has previously been on how contemporary patterns of socioeconomic
utilized to measure skin tone in Mexico and other inequality by skin tone can be explained by two
Latin American countries. This instrument has distinct processes: inherited disadvantages, on the
been crucial to unveil the previously neglected one hand, and current mechanisms generating
association between skin tone and social inequality. inequality, on the other (Abascal and Garcia 2022;
However, because it was designed to measure skin Flores and Telles 2012). To measure socioeco-
tone across various Latin American countries, this nomic origins, we use a multidimensional index of
color palette may not adequately capture the spe- socioeconomic background that integrates three
cific skin tone distribution of the Mexican popula- dimensions: occupational status and educational
tion. These problems result in a distribution that is attainment of the main caregiver, and the economic
highly concentrated on three out of its 11 color cat- standing of the household when the respondent was
egories, missing variations in mid-level skin tones. 14 years old.
Consequently, using the PERLA color palette may Our analysis includes four steps. First, we
introduce measurement biases when estimating the assess the extent to which the skin tone distribution
impact of skin color on socioeconomic outcomes. captured by optical devices matches the color range
To address this potential issue, we have designed of the PERLA and PRODER color palettes.
and tested a new color palette to capture in greater Second, we compare the distribution of skin tone
detail the distribution of skin tone in Mexico. captured by the PRODER palette with the one cap-
Second, we argue that even with a color palette tured by the colorimeter. Third, we compare esti-
better suited for Mexico, all measurements based mates of the association between skin tone, other
Solís et al. 3

phenotypical characteristics, and socioeconomic 2014; Moreno Figueroa 2012; Saldívar 2014), the
outcomes, with relevant controls for the colorime- inclusion of ethnoracial characteristics in official
ter and PRODER color palette measurements. government data has historically been scarce. For a
Finally, we extend this comparison to previous great part of the twentieth century, the ability to
national surveys that use the PERLA color palette. speak an indigenous language was the only eth-
Our results show, first, that the PRODER color noracial criterion officially used to classify the
palette provides a more realistic representation of population in national statistics. This situation
the skin tone distribution in Mexico. However, changed in the 2000 Mexican Census, which
there is a substantial discrepancy in skin tone mea- included a question about indigenous self-ascrip-
surement between the colorimeter ratings and tion, and then in the 2020 Mexican Census, when a
interviewers’ classifications using the PRODER question about African ancestry was also part of the
palette. Second, despite these differences, we find main questionnaire (Saldívar, Solís, and Arenas
that the estimates of the association between skin 2020). Skin color categories, however, were not
tone and socioeconomic outcomes are consistent included.
across data collection techniques and even across The PERLA1 was a pioneering initiative that
surveys. These results, which use nonsubjective collected ethnoracial information through national
skin tone measures for the first time, validate previ- surveys in various Latin American countries. One
ous findings about the effects of these racialized of its main contributions was an 11-tone color pal-
characteristics on socioeconomic outcomes. Third, ette used by interviewers to assign a skin color cat-
our results also show that around half of the overall egory to the survey respondent. This was a crucial
association between skin tone and socioeconomic innovation because it introduced for the first time
outcomes is explained by differences in socioeco- in a large quantitative survey the phenomenon of
nomic origins, a finding that emphasizes the impor- skin color stratification, which had previously been
tance of considering both historically accumulated documented by anthropologists and historians (see
disadvantages and current mechanisms of generat- Friedlander 1975 for the case of Morelos; see
ing inequality. Finally, we present evidence that Gabbert 2001 for the case of Yucatan; see Nutini
phenotypical characteristics other than skin tone 1997 for the case of Central Mexico). The palette
(eye and hair color) are significant predictors of has been used in other nationally representative
socioeconomic outcomes, even after adjusting for surveys, for example, the LAPOP Americas
socioeconomic origins and colorimeter measure- Barometer, and in several national-level surveys
ments. These findings suggest that rather than a conducted in Mexico.
pigmentocracy, where light skin is the only element An important feature of the PERLA palette is
or even the definitive one, ethnoracial stratification that it was designed with a special emphasis on the
in Latin America may be better characterized in a dark end of the color spectrum (Dixon and Telles
broader sense: as one where people with a set of 2017:416). Although using a single palette is nec-
racialized physical features linked to European ori- essary for comparison purposes across different
gins have greater accumulated privilege and social countries, we believe it may not adequately capture
benefits than those with physical features linked to within-country variation across Latin America. A
Indigenous or Black ancestry. detailed gradient of dark skin tones can be very
useful in capturing the skin tone variation in Brazil
or Colombia, where there are considerable popula-
Challenges And Issues tions of dark-skinned people of African descent.
In Analysis Of The However, it might be less useful in countries like
Association Between Mexico, where a much larger proportion of the
population has a skin color in the mid-level tones,
Skin Color And where the PERLA palette is unable to register
Socioeconomic Outcomes important variations (cf. Telles et al. 2015:48).
Measurement of Ethnoracial These validity issues may introduce bias to esti-
mates of inequality.
Characteristics in Mexico
The measurement of skin tone in Mexican surveys
is a relatively recent innovation. As a consequence The Endogeneity of Skin Color
of the nation-building project of mestizaje in Recent research has shown that ethnoracial classi-
Mexico (Casas Martínez et al. 2014; Loveman fication and self-classification are not independent
4 Sociology of Race and Ethnicity 00(0)

of SES (McNamee 2020; Saperstein and Penner Other attributes, such as height (Vogl 2014), weight
2012; Schwartzman 2007; Telles and Paschel 2014; (Campos-Vazquez and Nuñez 2018), the shape of
Villarreal 2014; Villarreal and Bailey 2020). For the face, and hair and eye color, are incorporated
instance, Luisa Farah Schwartzman (2007) shows along with skin tone into the racialized cognitive
that in interracial marriages between “Whites” and schemes used in everyday life to identify, classify,
“non-Whites” in Brazil, parents with higher educa- and provide differential treatment to individuals.
tional levels tend to classify their children more as Ethnographic evidence (Krozer and Gómez 2023;
“White.” Andrés Villarreal (2014) found a similar Nutini 1997) has documented that people with high
pattern using data from the Mexican census: SES not only have lighter skin tones, but also have
Parents with higher educational levels who speak a range of phenotypical characteristics associated
an indigenous language tend to classify their chil- with a White European heritage. Similarly, there is
dren as nonindigenous language speakers. extensive evidence that people, mainly from lower
It is usually assumed that skin tone is a rela- socioeconomic origins, experience discrimination
tively exogenous variable whose measurement is based on diverse phenotypical features associated
not affected by social, nonphenotypical factors. with an Indigenous or African descent (Castellanos
However, there is an emerging body of research, Guerrero 2005; Solís et al. 2019).
mostly in the United States, showing that percep- These phenotypical characteristics can be seen
tions of skin color may be influenced by such fac- as racial cues of “typicality” (Monk 2022; Monk,
tors, thus challenging this assumption. Using an Esposito, and Lee 2021) within stigmatized or
experimental design, Denia Garcia and Maria privileged ethnoracial groups. For example, a per-
Abascal (2016) found that photographs of people son with brown skin and green eyes may receive
are rated with darker skin tones when they are preferential treatment due to their perceived “atyp-
assigned a Latino-sounding name. In a nationally icality” compared to other brown-skinned indi-
representative sample of U.S. residents, Ellis P. viduals, suggesting a closer association with
Monk (2015) found that self reported skin tone is a whiteness, unlike someone with the same skin tone
stronger predictor of perceived discrimination than but black eyes. This perception may even lead to a
interviewer rated skin tone, implying that there are mistaken perception of a lighter skin tone, poten-
different social interpretations attached to measure- tially resulting in an overestimation of its impact.
ments of skin tone (Roth 2016). Some recent stud- Therefore, it is crucial to consider these additional
ies have compared measurements with optical phenotypical features. They can serve as signifi-
devices to subjective measurements of skin tone to cant racial markers themselves and, given their
gauge these social interpretations. Mara C. Ostfeld likely correlation with skin tone, may confound
and Nicole D. Yadon (2022) show that Latino the independent effect of skin tone on socioeco-
Trump supporters self-classify with lighter skin nomic outcomes.
tones than those measured by a spectrophotometer.
Employing a similar methodology and the same
data used in our study, Wendy D. Roth, Patricio Socioeconomic Origins
Solís, and Christina A. Sue (2022) show that Previous research has highlighted the importance
Mexicans with higher SES self-classify and are of distinguishing between two contributing pro-
classified by interviewers with lighter skin tones cesses to the current link between skin tone and
than those captured by an optical device. socioeconomic outcomes. First, individuals with
These findings demonstrate that the perception darker skin tones may face present-day discrimina-
of seemingly objective phenotypical features is tion in key social domains like education (Telles
influenced by social and economic environments; et al. 2015) and the job market (Arceo-Gomez and
however, it is still unknown whether these misper- Campos-Vazquez 2014), leading to their disadvan-
ceptions meaningfully affect measures of the asso- taged socioeconomic position. Second, individuals
ciation between skin tone and socioeconomic with racialized characteristics associated with
outcomes. Indigenous or African descent may also experience
greater disadvantage due to past discrimination
faced by their families (Flores and Telles 2012;
Beyond Skin Tone: Other Racialized Solís et al. 2019). In this sense, ethnoracial dispari-
Phenotypical Characteristics ties in socioeconomic outcomes can also be
Skin tone may not be the only phenotypical charac- explained by mechanisms of class reproduction
teristic associated with ethnoracial inequality. and cumulative disadvantage.
Solís et al. 5

Previous studies have accounted for the latter PERLA palette has been adopted in social surveys
process by including parental socioeconomic back- in Mexico, notably in the 2016 Module of
ground variables such as occupation (Flores and Intergenerational Social Mobility (MMSI) and the
Telles 2012; Telles et al. 2015), mother’s education 2017 ESRU Social Mobility Survey (EMOVI),
(Bailey, Fialho, and Penner 2016), or more recently, both of which relied on respondents’ self-classifi-
parental education and household assets (Campos- cations rather than interviewer appraisals.
Vazquez and Medina-Cortina 2019). However, The PERLA palette has significantly contrib-
these measurements have been unidimensional and uted to our understanding of skin color and social
may underestimate the effect of historically cumu- inequality in Mexico and other Latin American
lative inequalities. countries. However, it may have limitations in
An advantage of our study is that it includes representing the distribution of skin tones in the
more comprehensive measurements of parental Mexican population. National data collected by
socioeconomic background, encompassing eco- PERLA, MMSI, and EMOVI allow us to evalu-
nomic, occupational, and educational dimensions. ate the actual distribution of skin tone obtained
Unlike other designs such as sibling models with the PERLA palette (Supplemental Table
(Abascal and Garcia 2022; Ryabov 2016), our data A1). This distribution reveals a concentration of
cannot fully isolate the effects of socioeconomic skin tone classifications in three colors of the
background. However, a thorough measurement of palette, with minimal usage of the darkest and
socioeconomic origins can provide more robust lightest colors. This concentration raises con-
estimates of these cumulative historical effects. cerns about the sensitivity of the PERLA palette
in capturing the full range of skin color varia-
tions in Mexico.
Data And Methods This led us to design the PRODER color palette,
Our primary data source is the 2019 PRODER sur- specifically adapted to capture subtle variations in
vey (n = 7,187). This nationally representative sur- skin color, and particularly skin lightness, in the
vey was designed to address topics associated with Mexican population (see bottom panel, Figure 1).
racism, ethnoracial discrimination, and social The initial reference for this palette was the Pantone
inequality. The sampled population consisted of indi- skin tone guide, which provides 110 variations of
viduals aged 25 to 64 years living in households. skin tones ordered by lightness, hue, and undertone.3
Trained interviewers conducted computer-assisted This guide establishes a professional global standard
personal interviews in the respondents’ households.2 for skin color variations, ensuring accurate color
The questionnaire collected current economic, representation in each tone of the PRODER palette
educational, and occupational data from the for future replication. To maintain comparability
respondents, as well as information about their par- with the number of colors in the PERLA palette, the
ents (or the main wage earner in the household) PRODER palette includes 11 tones, selected accord-
when respondents were 14 years old. It also ing to variations in lightness.
included a comprehensive set of questions about We then tested both the PRODER and PERLA
the ethnoracial characteristics of the respondents, palettes in 19 focus groups conducted across differ-
including indigenous language, ethnoracial self- ent regions of the country.4 We identified among
identification, external identification, and physical focus groups participants two reasons behind the
racialized attributes, particularly skin color. high concentration of cases in three colors of the
Several methodological considerations con- PERLA palette: First, the inclusion of very dark skin
cerning skin color measurement in Mexico and tones aimed at capturing variations among people of
Latin America guided our approach in the PRODER African descent, which are less prevalent in Mexico
survey. The PERLA study, developed by Telles compared to other Latin American countries; sec-
(2014), introduced a color palette for measuring skin ond, the aversion toward the three lightest skin
tone in Latin American household surveys. While tones, because they were perceived as an unnatural
this palette was originally designed for capturing skin pink color for human skin. On the other hand, in sev-
tone variations in various Latin American countries eral focus groups, participants encountered greater
like Brazil, Colombia, and Mexico, it encompassed a difficulty in self-classifying their skin tone using the
wide spectrum of colors (see top panel of Figure 1). PRODER palette. They explained that it took them
Survey interviewers were provided with a printed more effort to classify themselves within a more
card displaying the color palette and were instructed nuanced spectrum of colors, while in the PERLA
to classify respondents’ skin tone based on it. The scale they easily discarded most of the colors.
6
Figure 1. Perla and Proder palettes.
Note. PERLA = Project on Ethnicity and Race in Latin America; PRODER = Project on Ethnic-Racial Discrimination in Mexico.
Solís et al. 7

While the PRODER palette may improve the Higher ITA values indicate lighter skin tones. We
accuracy of skin color classification, it does not utilize ITA to empirically test the relationship
fully address potential measurement errors and between skin tone and socioeconomic outcomes.
biases. Classification based on color palettes can be Unlike continuous tridimensional colorimeter
influenced by external factors, such as lighting skin tone ratings, color palette classifications are
conditions during the survey, and perception biases discrete and limited to a specific number of colors
associated with respondents’ gender, socioeco- (11 colors for the PERLA and PRODER palettes).
nomic attributes, or other physical characteristics. We convert each color in the PRODER palette to its
To obtain more precise measurements and assess corresponding CIELAB L*, a*, and b* values, and
the effects of measurement error and bias in color then derive the ITA value. This enables us to obtain
palettes, we obtained direct measurements of a comparable ITA measure of skin tone across col-
respondents’ skin color using portable pocket-size orimeter and color palette measurements, facilitat-
digital optical colorimeters. Optical colorimeters ing a comparison of the magnitude of the
are color scanners equipped with their own light association between each measure and socioeco-
source, providing highly accurate color measure- nomic outcomes.
ments (average ΔE < 1 on 2,000 colors) and a very Socioeconomic outcomes are measured using a
high interinstrument agreement (average ΔE < composite index referred to as “SES index,” which
0.3). Since colorimeter-based skin tone measures combines household assets, goods, and services.6
are based on a digital scan with controlled lighting, The index was constructed using the first three
they are not influenced by interviewer subjective components of a polychoric principal component
biases and are less prone to measurement error. analysis, accounting for 59 percent of the overall
The colorimeter was tested on a convenience variance. The components are weighted according
sample in Mexico City and in the 19 focus groups. to their contribution to the total variance (29, 20,
It was decided to collect measurements specifi- and 10 percent, respectively) and then added to
cally from the inside of the wrist and the back of obtain the final index. This composite index is a
the hand, as these areas are both exposed and valid proxy for permanent income level and house-
unexposed to the sun. While hand measurements hold wealth (Filmer and Pritchett 2001).
may slightly differ from what observers focus on In addition to examining the association
when assessing someone’s color, they are still rep- between skin tone and socioeconomic outcomes,
resentative of natural facial skin tone and less we also consider the influence of other physical
likely to be affected by makeup or bleaching attributes and respondents’ background both as
creams. In addition, measuring exposed areas cap- independent determinants and potential confound-
tures the current perception, but may not accu- ers of this association. Regarding physical attri-
rately reflect past perceptions. Therefore, the butes, we use the classifications of eye and hair
average of the wrist and back of the hand mea- color of the respondent made by interviewers in the
surements was used as the final measurement of initial section of the PRODER survey. Respondents’
respondents’ skin color5 (Dixon and Telles 2017; background is measured with three variables: rural/
Ostfeld and Yadon 2022). urban residence, whether the respondent or their
Colorimeter skin tone measures were coded in parents speak an indigenous language, and a socio-
the CIELAB color space, which is recommended economic background index. The socioeconomic
for scientific classification of skin colors background index, generated through a principal
(Weatherall and Coombs 1992). The CIELAB component analysis, incorporates information on
color space decomposes color into three values: L* the occupational status (Ganzeboom and Treiman
for lightness ranging from 0 (black) to 100 (white), 1996) and years of education of the primary eco-
a* for color variation from green, and b* for color nomic provider in the respondent’s household at
variation from blue to yellow. Dermatologists have age 14, along with indicators of access to goods
proposed an integrated measure of skin tone, called and services at the same age. To account for
the individual typological angle (ITA), based on changes in access to goods and services across
the L* and b* values (Del Bino and Bernerd 2013; birth cohorts, the index is standardized by quin-
Ly et al. 2020): quennial birth cohorts, thus reflecting the relative
SES of the respondents’ family of origin within
their cohort.
 L* − 50  180
ITA = arctan  × After analyzing skin lightness values obtained
 b*  π from the colorimeter and the PRODER color
8 Sociology of Race and Ethnicity 00(0)

palette, as well as descriptive measures of the


association between eye and hair color and skin
tone, our focus shifts to examining the relation-
ship between skin tone and socioeconomic out-
comes. We employ the SES index as the dependent
variable, both as a continuous variable and
grouped into quintiles. Linear and multinomial
logit regression models are separately fitted, using
the skin lightness value obtained from the color-
imeter and the PRODER color palette as indepen-
dent variables. This allows us to evaluate the
association between colorimeter and color palette
measures of skin tone and socioeconomic out-
comes side by side.
Finally, we expand our analysis to three previ-
ous national surveys, comparing the PRODER
2019 colorimeter skin lightness coefficients with
those obtained using the PERLA color palette. The
three surveys are the original PERLA (2010) sur-
vey conducted by Telles et al., the 2016 MMSI car-
ried out by Instituto Nacional de Estadística y
Geografía (INEGI), and the 2017 EMOVI survey
by the Centro de Estudios Espinosa Yglesias
(CEEY). The PERLA survey introduced its color
palette to Latin America and is the only survey
among the three that includes interviewer-based
skin tone information. However, its sample size is
small (N = 1,000), and it lacks a comprehensive set
Figure 2. Distribution of skin color based on
of questions on socioeconomic background. In
optical colorimeter ratings.
contrast, the MMSI and EMOVI surveys have Note. Authors’ calculations. The PERLA and PRODER
much larger sample sizes (N = 25,000 and 17,700, color palette values are obtained from those shown
respectively) and include a comprehensive set of in Figure 1. PERLA = Project on Ethnicity and Race in
socioeconomic questions, but their data on skin Latin America; PRODER = Project on Ethnic-Racial
tone rely solely on the respondent’s self-classifica- Discrimination in Mexico; ITA = individual typological
angle.
tion using the PERLA palette.7 Despite these meth-
odological differences, it is possible to estimate
skin tone regression models across surveys and
b* colorimeter values. The graph defines six skin
utilize them to compare the estimated associations
lightness areas, based on a classification of ITA
between skin tone and socioeconomic outcomes.
values proposed by dermatologists (Ly et al. 2020).
As with the PRODER palette, we convert the
The median skin lightness value is 15.4°, classified
PERLA colors into skin lightness values, enabling
as “tan” by dermatologists. Only a small fraction of
direct comparisons with the colorimeter values
the sample falls into the classifications of “dark”
obtained in the PRODER survey.
(ITA <−30°) and “light” or “very light” (ITA
>41°).
Results The figure also includes markers representing
the colors in the PRODER (blue) and PERLA (red)
Comparing Colorimeter Ratings and color palettes. This enables an assessment of the
Interviewers’ Skin Tone Classifications coverage of both palettes compared to the actual
We begin with a descriptive analysis of skin tone distribution of skin lightness values in a representa-
measurements obtained from colorimeters and tive sample of the Mexican population. The PERLA
compare them with interviewers’ assessments color palette focuses on extreme values of skin
using color palettes. Figure 2 displays a scatterplot lightness, with 7 out of 11 categories situated at the
of cases in the PRODER survey based on L* and higher or lower ends. However, the central area of
Solís et al. 9

Table 1. Distribution of Interviewers’ Skin Color Classifications on the PRODER Palette, According to
ITA Quartiles.

ITA Quartiles

Interviewers’ Classification Q1 (Darkest Q4 (Lightest


on PRODER Palette Skin) Q2 Q3 Skin) Total
A 3.5 0.1 0.8 0.3 1.2
B 10.9 4.4 2.1 0.7 4.5
C 12.9 11.9 6.3 2.4 8.4
D 17.2 16.3 15.8 3.9 13.3
E 16.5 17.4 18.2 11.9 16.0
F 15.0 17.8 15.5 13.4 15.4
G 11.9 14.9 15.0 15.8 14.4
H 8.3 11.8 15.4 18.3 13.5
I 2.9 4.6 7.2 14.8 7.4
J 0.7 0.6 2.7 12.9 4.2
K 0.4 0.4 0.9 5.8 1.9
Total 100.0 100.0 100.0 100.0 100.0

Note. Authors’ calculations. PRODER = Project on Ethnic-Racial Discrimination in Mexico; ITA = individual
typological angle.

the distribution is represented by only one PERLA the H–K tones). However, there are also important
color (F). The adjacent PERLA colors (E and G) discrepancies between colorimeter ratings and
are located at the extremes of the main cloud of interviewers’ classifications. These differences are
colorimeter-observed skin lightness values. The in part explained by socioeconomic whitening. For
colors in the PRODER palette align more closely a detailed analysis of how socioeconomic whiten-
with the observed distribution. The central part of ing and other factors affect skin color appraisals in
the distribution encompasses four PRODER colors the PRODER survey, see Roth et al. (2022).
(C–G), and the complete range of colors captures
the actual distribution of skin lightness values. It is
evident that the PRODER color palette provides a Other Physical Attributes and Skin Tone
more balanced representation of the population’s Skin tone may not be the only physical attribute
skin tone variability in Mexico compared to the linked to ethnoracial inequality. Other physical
PERLA palette. attributes, combined with skin tone, may influ-
A different question is whether interviewers ence racialized cognitive schemes used in every-
accurately classify respondents’ skin tone even day life to identify, classify, and provide
when using the more representative PRODER pal- differential treatment to individuals. Moreover,
ette. Table 1 displays the distribution of interview- given their correlation with skin tone, excluding
ers’ classifications of respondents’ skin tone on the these attributes in the analysis can result in biases
PRODER palette, grouped by quartiles of skin when estimating the independent effects of skin
lightness values. The association between actual tone.
skin tone, as measured by the colorimeter, and the In this study, we examine two additional physi-
interviewers’ classifications on the PRODER pal- cal attributes: hair and eye color. Table 2 displays
ette is evident. Respondents with the darkest skin the distributions of these attributes in the Mexican
tones, as rated by the colorimeter, were more likely population, along with average skin lightness and
to be classified by interviewers in the darkest col- SES values. Black hair is the most common (46.2
ors of the PRODER palette (44.5 percent were percent), followed by brown hair (36.5 percent). A
classified in the A–D tones). Similarly, respondents small percentage has natural blond hair (2.7 per-
with the lightest skin tones, as rated by the colorim- cent), and 7.1 percent have dyed blond hair. Brown
eter, were more frequently classified in the lightest eyes are predominant (54.7 percent), while black
skin tones of the PRODER palette (51.8 percent in eyes are next (40.9 percent). Green eyes are
10 Sociology of Race and Ethnicity 00(0)

Table 2. Physical Attributes and Association indigenous language or have parents who do so
with Skin Tone and Socioeconomic Status. (26.2 vs 10.2 percent).
Given our interest in evaluating the association
Hair Color % ITA (M) SES (M) between skin tone and socioeconomic outcomes,
Black 46.2 −0.27 −0.23 our statistical models must consider these other
Brown 36.5 0.19 0.15 characteristics. Although we lack appropriate data
 Natural blond 2.7 0.95 0.64 to fully identify the effects of the background of the
respondents, these models allow us to better esti-
Dyed blond 7.1 0.45 0.39
mate the extent to which the current association
Bald 1.5 0.11 0.21
between skin tone and socioeconomic outcomes is
 Gray 4.7 −0.15 −0.03
explained by the historical accumulation of disad-
Other 1.2 0.40 0.17
vantage compared to contemporary inequality-gen-
Eye Color % ITA (M) SES (M) erating mechanisms, such as discrimination.
Black 40.9 −0.27 −0.23
Brown 54.7 0.12 0.12
 Green or blue 4.4 1.03 0.68 Regression Models
Table 4 displays the descriptive statistics for all
Note. Authors’ calculations. ITA = individual typological
angle; SES = socioeconomic status; M = mean.
variables in the regression models, excluding eye
and hair color (presented in Table 2). Table 5 pres-
ents the results of linear regression models, with
reported for only 3.6 percent of respondents, and the SES index as the dependent variable and skin
less than 1 percent are classified with blue eyes. lightness and other relevant variables as indepen-
There is a clear association among hair and eye dent variables.8 The left panel shows the models
color, skin tone, and SES. Respondents with black with skin lightness measurements from the color-
hair and eyes exhibit darker skin tones and lower imeter, and the right panel shows the models with
SES. Conversely, the minority of respondents with skin lightness measurements from the interview-
naturally blond hair and blue eyes display the high- er’s assessment using the PRODER color palette.
est average skin lightness and SES values. This The first model includes only skin lightness values
suggests that hair and eye color are not only associ- and basic sociodemographic controls. The second
ated with skin tone but also with SES, which gives model introduces additional physical attributes,
support to the idea that these physical attributes and the third model adds background characteris-
must be considered along with skin tone as inde- tics, including the socioeconomic background
pendent predictors of SES. index. This allows us to assess the independent
coefficients of eye color, hair color, and back-
ground variables and examine how their inclusion
Skin Tone and Respondents’ in the models affects skin lightness coefficients.
Background The skin lightness coefficients for the colorim-
Based on previous research, we know that the asso- eter and PRODER palette are similar across mod-
ciation between skin tone and socioeconomic out- els. In the first model, the estimated coefficients are
comes may be partially explained by other 0.243 for the colorimeter and 0.260 for the
socioeconomic, regional, and ethnic background PRODER palette. In the third model, which
characteristics associated with skin tone. In Table includes controls for eye and hair color and back-
3, we present a descriptive view of this association. ground variables, these coefficients decrease to
Respondents with the darkest skin (Quartile 1 of 0.080 and 0.073, respectively. In the following sec-
ITA) were raised in families with lower SES: 27.2 tions we discuss this unexpected result. Since the
percent were in the lowest quintile of the socioeco- results from the colorimeter and PRODER palette
nomic background index, compared to 15.62 per- models are comparable, we focus our discussion on
cent in the highest quintile. In contrast, 11.4 percent the colorimeter models.
of respondents with the lightest skin tones (Quartile The estimated coefficients for skin tone in the
5 of ITA) came from the lowest socioeconomic regression models suggest that a significant portion
background quintile and 30.5 percent from the of the association between skin tone and socioeco-
highest quintile. In addition, respondents in the nomic attributes can be explained by other physical
darkest skin tone quartile were more likely to reside attributes such as eye and hair color. In the second
in rural areas (35.9 vs 19.8 percent) and speak an model, which includes eye and hair color, the
Solís et al. 11

Table 3. Skin Tone and Respondents’ Background, Mexico 2019.

Skin Tone (ITA % in Q1 Socio- % in Q5 Socio- % % Respondent or Parent


Quartiles) economic Background economic Background Rural Speaker of Indigenous Language
Q1 27.2 11.4 36.0 26.2
Q2 20.4 16.1 30.6 19.9
Q3 16.8 21.8 25.4 15.9
Q4 15.6 30.6 19.9 10.2

Note. Authors’ calculations. ITA = individual typological angle.

Table 4. Descriptive Statistics of Main Variables.

Variable M/% SD Minimum Maximum


Skin lightness—colorimeter (Std.) 0.0 1.0 −4.6 3.5
Skin lightness—PRODER palette (Std.) 0.0 1.0 −2.9 1.9
Socioeconomic background 0.0 1.0 −2.1 4.0
Socioeconomic status 0.0 1.0 −2.3 2.9
Female 51.9 — — —
Age 41.5 10.8 25.0 64.0
Marital status
Married/cohabitation 66.3 — — —
Divorced/separated 6.6 — — —
Widow 6.6 — — —
Single 20.5 — — —
Indigenous language
Respondent not speaker 82.0 — — —
At least one parent speaker 7.3 — — —
Respondent speaks indigenous language 10.7 — — —
Rural 27.9 — — —

Note. PRODER = Project on Ethnic-Racial Discrimination in Mexico; SD = standard deviation; M = mean.

coefficient for skin lightness decreases from 0.243 individuals with higher SES choosing to dye
to 0.169, indicating a reduction in the initial asso- their hair, or perhaps that individuals who lighten
ciation. In addition, the inclusion of eye and hair their hair may be effectively shaping their socio-
color improves the goodness of fit, with the R2 economic experiences by adapting to a racist
increasing from .068 to .114. environment.9
Eye color and hair color not only modify the When background variables are included in the
coefficient for skin tone but also have their own model (Models 3 and 6), the coefficient for skin
independent association with socioeconomic lightness further decreases from 0.169 to 0.080.
outcomes. Even after controlling for background Socioeconomic background emerges as the most
variables, respondents with brown, green, and influential predictor, with a coefficient of 0.457,
blue eyes show positive and statistically signifi- indicating its strong association with socioeco-
cant coefficients (0.092, 0.176, and 0.307, nomic outcomes. Rural residence also plays a sig-
respectively) compared to those with black eyes. nificant role, with a coefficient of −0.579, suggesting
A similar association is observed for hair color, a disadvantage for individuals residing in rural
where respondents with blond hair have an aver- areas. The coefficients for indigenous language
age SES index that is 0.279 higher than those indicate that individuals who speak indigenous lan-
with black hair. Remarkably, respondents with guages face a disadvantage in socioeconomic out-
dyed blond hair exhibit a similar coefficient, comes, with a coefficient of −0.155 compared to
suggesting either a reverse causality path, with those who do not speak indigenous languages.
12 Sociology of Race and Ethnicity 00(0)

Table 5. Regression Models Predicting Socioeconomic Status.

Optical Colorimeter PRODER Color Palette

(1) (2) (3) (4) (5) (6)


ITA (standardized) 0.243*** 0.169*** 0.080*** 0.260*** 0.179*** 0.073***
(0.017) (0.018) (0.013) (0.018) (0.019) (0.014)
Sex (Ref.: male)
Female −0.169*** −0.231*** −0.172*** −0.171*** −0.229*** −0.169***
(0.035) (0.034) (0.026) (0.034) (0.034) (0.026)
Age
−0.000 −0.000 −0.004** −0.001 −0.001 −0.004**
(0.002) (0.002) (0.001) (0.002) (0.002) (0.001)
Marital status (Ref.: married/cohabiting)
Divorced/separated −0.058 −0.072 −0.136** −0.049 −0.066 −0.134**
(0.069) (0.068) (0.050) (0.068) (0.068) (0.051)
Widowed −0.255*** −0.270*** −0.162** −0.181** −0.216** −0.140**
(0.068) (0.066) (0.049) (0.069) (0.066) (0.050)
Single 0.045 0.022 −0.115*** 0.061 0.036 −0.109***
(0.044) (0.043) (0.031) (0.044) (0.043) (0.031)
Eye color (Ref.: black)
Brown 0.179*** 0.092** 0.162*** 0.087**
(0.036) (0.028) (0.037) (0.028)
 Green or blue 0.487*** 0.198** 0.466*** 0.199**
(0.096) (0.063) (0.095) (0.063)
Hair color (Ref.: black)
Brown 0.225*** 0.037 0.217*** 0.037
(0.040) (0.031) (0.040) (0.031)
 Natural blond 0.497*** 0.279*** 0.475*** 0.278***
(0.115) (0.080) (0.114) (0.080)
Dyed blond 0.481*** 0.245*** 0.462*** 0.243***
(0.071) (0.054) (0.070) (0.054)
Bald 0.210 0.122 0.203 0.124
(0.108) (0.078) (0.115) (0.080)
 Gray 0.179* 0.089 0.156* 0.081
(0.077) (0.061) (0.078) (0.060)
Other 0.244* 0.029 0.235* 0.031
(0.096) (0.106) (0.095) (0.105)
Rural/urban residence (Ref.: urban) −0.579*** −0.581***
Rural (0.032) (0.032)
Indigenous language (Ref.: not speaker) 0.153** 0.145**
Parent (0.048) (0.048)
Respondent −0.155*** −0.151***
(0.045) (0.045)
Socioeconomic background 0.457*** 0.456***
(0.014) (0.014)
Constant 0.100 −0.106 0.362*** 0.116 −0.086 0.368***
(0.079) (0.082) (0.061) (0.078) (0.082) (0.060)
No. of observations 7,136 7,136 7,136 7,136 7,136 7,136
R2 .068 .114 .445 .076 .116 .444

Note. Authors’ calculations. Standard errors in parentheses. PRODER = Project on Ethnic-Racial Discrimination in
Mexico; ITA = individual typological angle.
*p < .05. **p < .01. ***p < .001. Two-tailed tests.
Solís et al. 13

Figure 3. Predicted probabilities of socioeconomic outcomes (quintiles), by colorimeter and PRODER


color palettes.
Note. Authors’ calculations, using the multinomial logistic regression results equivalent to the linear regression from
Table 4, Column 3. The dark bar uses the fifth and the light bar the 95th ITA percentile. The rest of the variables are
evaluated at their mean. PRODER = Project on Ethnic-Racial Discrimination in Mexico; ITA = individual typological
angle.

However, individuals who do not speak indigenous outcome in the lowest socioeconomic quintile is
languages but have parents who do show a posi- only 0.07 for respondents with the lightest skin
tive coefficient, possibly indicating positive tones, against 0.19 for those in darkest percentiles.
selectivity in terms of upward social mobility (see Similarly, in the color palette model, the former
Villarreal 2014). probability is .09 and the latter is .17.
The comparison between the coefficients of
socioeconomic background and skin lightness
(0.457 vs 0.080) provides a perspective on the rela-
Previous Studies Using the PERLA Color
tive magnitude of the associations with socioeco- Palette
nomic outcomes. While socioeconomic background So far, our analysis has been based solely on data
takes precedence in importance, the association from the 2019 PRODER survey. To obtain more
between skin tone and socioeconomic outcomes robust conclusions, we conducted a comparative
remains significant. To further evaluate the magni- analysis by adjusting linear regression models for
tude of this association, multinomial logit models three other recent national surveys that utilized the
are used to estimate the probabilities of different PERLA color palette: the original PERLA survey
socioeconomic outcomes for respondents in the (2011), the MMSI (2016), and the EMOVI (2017).
fifth and 95th skin lightness percentiles of the col- While the PERLA survey has limited variables on
orimeter and the PRODER palette, holding all socioeconomic background and is only partially
other variables in Models 3 at 6 at their mean val- comparable, the other two surveys include compre-
ues (Figure 3). The results reveal important differ- hensive questions on socioeconomic background
ences in predicted outcomes. For example, in the and other relevant variables that are fully compa-
colorimeter model the estimated probability of an rable to PRODER. This allows us to obtain
14 Sociology of Race and Ethnicity 00(0)

Figure 4. Estimated coefficients of skin tone on socioeconomic outcomes.


Note. Own estimates using EMOVI (2017), MMSI (2016), PERLA (2014), and PRODER (2019). EMOVI = ESRU Social
Mobility Survey; MMSI = Module of Intergenerational Social Mobility; PERLA = Project on Ethnicity and Race in Latin
America; PRODER = Project on Ethnic-Racial Discrimination in Mexico.

comparable models, with minor adjustments to the across different data collection methods, color pal-
specifications. ettes, and surveys.
It is important to note that eye and hair color
information is not included in these earlier surveys,
as they do not collect such data. Another difference Discussion And
among these surveys is in who reports skin tone: Conclusion
The MMSI and EMOVI surveys rely on respon-
dents’ self-classification using the PERLA palette, In this study, we reassessed the association between
while the PERLA survey relies on interviewers’ ethnoracial characteristics and socioeconomic out-
classifications. This difference may introduce varia- comes in Mexico using a novel nationally represen-
tions because individuals might classify themselves tative survey. This survey included measurements
differently from how interviewers classify them. of skin color based on digital colorimeters, eye and
Despite these considerations, contrasting these sur- hair color, and detailed information on socioeco-
veys is valuable for expanding our conclusions nomic origins and destinations. Our findings con-
regarding the association between skin tone and tribute substantially to the field of racial and social
socioeconomic outcomes using colorimeter versus stratification in Mexico and Latin America, particu-
color palette methodologies. larly regarding the relationship between skin tone,
Figure 4 presents the standardized linear other physical attributes, and socioeconomic out-
regression skin lightness coefficients for each of comes. Here, we highlight five key contributions.
these surveys.10 The regression for the PRODER First, in line with previous research (Campos-
survey includes two coefficients: one for colorim- Vazquez and Medina-Cortina 2019; Solís and
eter-based measures and the other for the PRODER Güémez 2020; Telles et al. 2015), our results con-
palette. The results show a consistent pattern firm that skin tone has a statistically significant and
across all surveys. The point estimates for both substantial association with socioeconomic out-
PRODER measures are consistently higher, comes in Mexico. We introduced two methodologi-
although the confidence intervals indicate that cal innovations that might contribute to provide
these differences are not statistically significant. more solid measures of this association: a new
Thus, despite the PERLA color palette not ade- color palette, which is more representative of the
quately representing the actual distribution of skin variation in skin tone observed in the Mexican pop-
tone in the Mexican population, as shown in Figure ulation, and an alternative measure of skin tone
2, the estimated association between skin tone and based on optical colorimeters, which is indepen-
socioeconomic outcomes remains consistent dent of subjective appraisals and therefore of
Solís et al. 15

socioeconomic bias. Our results are consistent with categorization and prompt different mechanisms of
those obtained in previous research based on the discrimination. A promising area of research in this
PERLA color palette, and therefore show that the topic is dating applications, where individuals’
association between skin tone and socioeconomic physical appearance plays an important role in suc-
outcomes reported in previous studies is robust and cessful “matching” and therefore the conjoint
relatively independent of the methodologies used effect of a series of racialized physical attributes
to measure skin color. Although this association is can be analyzed. Another topic for future research
secondary to that of socioeconomic background, it is whether differences in other physical attributes
is still substantial in terms of its conditioning on the have effects on a variety of outcomes for individu-
probabilities of reaching the highest or lowest als with similar skin tones.
socioeconomic quintiles. This supports the notion A third finding is that a substantial part of the
that skin tone is an important ascriptive character- association between socioeconomic outcomes, skin
istic that contributes to explain inequality of oppor- tone, and other physical attributes is explained by
tunity in Mexico. their association with contextual socioeconomic
Second, we provide novel evidence about how characteristics, and most importantly with socio-
other physical attributes, which have not been for- economic background. More specifically, our mod-
mally considered in previous quantitative research els show that approximately half of the association
on race and social stratification in Mexico and Latin which might initially be attributed to skin tone are
America, may play an important role in generating explained by this indirect path. The magnitude of
social inequality, independently of skin tone. Our this association is significantly higher than those
results show that eye color and hair color not only presented by previous studies (Bailey et al. 2016;
have an independent association with socioeco- Flores and Telles 2012). For instance, Stanley R.
nomic outcomes, but also that the coefficients for Bailey et al. (2016) report a change of approxi-
skin tone are substantially attenuated after control- mately 5 percent in the coefficient before and after
ling for these attributes. This finding supports a controlling for the educational attainment of their
body of research which highlights the importance of respondents’ mothers. This may be explained by
considering skin tone as only one component of a the relative weakness of the measurements of
broader set of external physical attributes associated socioeconomic background in these studies, which
to ethnoracial discrimination and social inequality are mostly unidimensional (either parental occupa-
(Monk 2022; Nutini 1997; Schachter, Flores, and tion or parental education) and do not consider the
Maghbouleh 2021). economic position of the family of origin.
These results suggest that, more than a strict This result reinforces the notion that to under-
“pigmentocracy,” where skin color is the only or stand ethnoracial stratification, it is crucial to con-
the most important racialized physical characteris- sider both the cumulated disadvantages from past
tic associated with socioeconomic outcomes, racial discrimination—expressed in the differences in
stratification in Mexico may be better character- socioeconomic background across ethnoracial
ized in a broader sense: as one where a set of racial- characteristics including skin tone—and current
ized physical features linked to European origins, inequality-generating mechanisms such as skin
as opposed to Indigenous or African origins, are tone discrimination (Flores and Telles 2012; Solís
associated with greater accumulated privilege and and Güémez 2020). The effects of these two pro-
socioeconomic opportunities. This perspective cesses on contemporary inequality might be of
opens a new line of research that could delve into similar magnitude. However, a limitation of this
the mechanisms driving this general statistical article is that our data source may not allow us to
association and, in general, the role of these charac- fully capture the full effects of unobserved differ-
teristics in specific interpersonal and organiza- ences in respondents’ background. Future research
tional contexts such as labor market discrimination should consider the use of more suitable data and
or union formation (Arceo-Gomez and Campos- methods that can provide better estimates of such
Vazquez 2014; Campos-Vazquez and Nuñez 2018; effects, such as sibling models (Abascal and Garcia
Güémez and Solís 2022). Future research should 2022).
advance in a more detailed analysis of how these Fourth, there are several methodological aspects
and other racialized physical characteristics (e.g., regarding the measurement of skin tone and its
type of nose, height, and perhaps even weight), relationship with socioeconomic outcomes that
independently or in interaction with skin tone, deserve further discussion and may open new ave-
affect ethnoracial social identification and nues for future research. Our methodological
16 Sociology of Race and Ethnicity 00(0)

analysis indicates that the PERLA palette may not (Roth et al. 2022), which should lead to an overesti-
capture important variations in the distribution of mation of the association with socioeconomic out-
skin tone in Mexico. We designed an alternative comes. Perhaps these socioeconomic lightening
color palette, which provides a more representative effects are not strong enough to substantially affect
distribution of skin tones and therefore may poten- the overall estimates. In any case, to understand this
tially improve the measurement of skin tone. In unexpected result, future studies should introduce
addition, given that, independently of their color methodological innovations that allow us to isolate
representativeness, both palettes may be affected the biases introduced by socioeconomic lightening
by subjective perception bias, we introduced an in measures obtained with color palettes. Two pos-
alternative measurement of skin lightness, based sible alternatives are instrumental variables, which
on optical colorimeters. might help to control for the endogeneity intro-
Despite these shortcomings, the overall esti- duced by socioeconomic lightening, or longitudinal
mates of the coefficients for socioeconomic out- studies, which could identify changes in percep-
comes based on the PRODER palette are similar to tions of skin tone associated with social mobility
those obtained by PERLA in previous studies, and subsequently analyze how these changes affect
regardless of whether skin tone appraisals were estimates of the association between skin tone and
obtained from external sources (interviewers) or socioeconomic outcomes.
respondents’ self-classification. As we mentioned
before, this finding is important because it vali- Funding
dates the use of the PERLA palette to estimate the
The author(s) disclosed receipt of the following financial
magnitude of the overall association between skin
support for the research, authorship, and/or publication of
tone and socioeconomic outcomes. However, a this article: This study is a project of El Colegio de
question that remains unanswered is why the México, with funding from the W. K. Kellogg Foundation
PERLA and PRODER coefficients are similar. A and Oxfam México.
possible explanation is that, despite its limitations
in capturing variations in skin tones at the central
part of the distribution, PERLA efficiently captures
ORCID iDs
differences at the extremes, which are most impor- Patricio Solís https://orcid.org/0000-0002-9470-8362
tant for measuring inequality in socioeconomic Braulio Güémez https://orcid.org/0000-0001-6774-
outcomes. If this is the case, the advantages of the 5013
PRODER palette in measuring skin tone variations
in the middle region of the distribution may be
irrelevant for estimating socioeconomic effects.
Supplemental Material
Another possible explanation is that the overall Supplemental material for this article is available online.
estimated association, summarized in a single
regression coefficient for each palette in our analy- Notes
sis, conceals substantial differences in local effects
across various regions of both color palettes. Future 1. More information in https://perla.princeton.edu/
about/
research should investigate these possible explana-
2. More details on the conceptual design, the sample
tions, as well as potential differences between the design, and the technical aspects of the application of
two palettes in other outcomes such as education, the PRODER survey can be consulted here:https://
health, and discrimination. This could contribute to discriminacion.colmex.mx/?page_id=4655
a more comprehensive assessment of the similari- 3. https://www.pantone.com/articles/product-spot-
ties and differences between the two skin tone light/skintone-guide-revealing-the-new-pantone-
palettes. skintone-guide.
Finally, another unexpected finding is that the 4. During the first semester of 2019, we conducted 19
estimates from both the PERLA and PRODER pal- focus groups (six persons per group, three males and
ettes are also similar to those obtained from the col- three females) in Mexico City, Mérida, Monterrey,
and Oaxaca City, as well as in select towns within
orimeter. This is particularly intriguing because we
Yucatán state. Within each city, we organized three
have established that, despite being correlated, mea- focus groups, representing individuals with low,
sures based on the color palette and the colorimeter medium, and high SES. In addition, we formed an
are considerably different. In addition, there are extra group consisting of individuals with medium
solid reasons to believe that these differences are at SES who possessed ethnic or racialized physical
least partly explained by socioeconomic lightening traits that rendered them susceptible to racism and
Solís et al. 17

discrimination. The primary purpose of these focus Mobility: Evidence From Mexico.” Demography
groups was to obtain information on how respon- 56(1):321–43. doi:10.1007/s13524-018-0734-z.
dents use ethnic and racial categories and perceive Campos-Vazquez, Raymundo M., and Roy Nuñez. 2018.
racism and ethnoracial discrimination. However, “Obesity and Labor Market Outcomes in Mexico.”
we also utilized these focus groups to pilot test cer- Estudios Económicos 34(2):159–96.
tain questions and scales later incorporated into the Casas Martínez, Ricardo, Emiko Saldívar, René Flores,
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blender, gas or electric stove, washing machine, Castellanos Guerrero, Alicia. 2005. “Exclusión Étnica En
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Solís et al. 19

Villarreal, Andrés, and Stanley R. Bailey. 2020. “The America. He is currently the principal investigator of the
Endogeneity of Race: Black Racial Identification and Project on Racial-Ethnic Discrimination in Mexico
Men’s Earnings in Mexico.” Social Forces 98:1744– (PRODER). His work has been published in journals such
72. doi:10.1093/sf/soz096. as American Sociological Review, Demography, Latin
Vogl, Tom S. 2014. “Height, Skills, and Labor Market American Research Review, and Population Research and
Outcomes in Mexico.” Journal of Development Policy Review.
Economics 107:84–96. doi:10.1016/j.jdeveco.2013.
11.007. Braulio Güémez is a PhD student in sociology at Duke
Weatherall, Ian L., and Bernard D. Coombs. 1992. “Skin University. He studies class and ethnoracial stratification
Color Measurements in Terms of CIELAB Color in Mexico and Latin America. His work has been pub-
Space Values.” Journal of Investigative Dermatology lished in Population Research and Policy Review and
99(4):468–73. doi: 10.1111/1523-1747.ep12616156. Estudios Demograficos y Urbanos.

Raymundo M. Campos-Vázquez is a professor at the


Author Biographies Center for Economic Studies of El Colegio de México.
Patricio Solís is a professor at the Center for Sociological His research areas are labor economics, public sector eco-
Studies of El Colegio de México. In his research, he exam- nomics, and development economics. His work has been
ines social mobility, educational inequalities, discrimina- published in journals such as American Economic Review,
tion, and other processes leading to the intergenerational Demography, Oxford Development Studies, and El
reproduction of social inequality in Mexico and Latin Trimestre Economico.

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