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60 ChatGPT Prompts • • I

For Outbound
• Lead Generation

Boost Your Sales And Increase Revenue With


the power of GPT & AI
Introduction

For most people, ChatGPT is a game-changer when it comes to writing.


For most people, ChatGPT is a game-changer when it comes to writing.

And it’s
it's true,
true, the
the free
free tool
tool can
can help
help greatly
greatly reduce
reduce the
the time
time spent
spent on
on each
each task.

task.

You will get content ideas, turn the topics suggested into social media posts, and
You will get content ideas, turn the topics suggested into social media posts, and

transform them
transform them into
into articles.

articles.

The possibilities
possibilities are
are truly
truly endless.

endless.

But one thing you don't see often is people using ChatGPT for outbound lead
But one thing you don’t see often is people using ChatGPT for outbound lead

generation..

generation

This includes
includes creating
creating emails,
emails, cold
cold calling,
calling, LinkedIn
Linkedln outreach,
outreach, lead
lead qualification,
qualification, data
data
management, parsing,
management, parsing, and
and so
so much
much more.

more.

At Expandi,
Expandi, we
we are
are always
always on
on the
the lookout
lookout for
for new
new and
and innovative
innovative ways
ways to
to enhance
enhance the
the
outbound lead
outbound lead generation
generation process.
process. After
After hearing
hearing about
about the
the GPT
GPT chat,
chat, my
my colleagues
colleagues and
and II
were eager
were to test
eager to test it
it out.
out. However,
However, asas we
we began
began to
to craft
craft GPT
GPT chat
chat prompts,
prompts, we
we quickly
quickly
realized that
realized that it
it was
was nono easy
easy task.

task.

We needed to find a way to create prompts that could effectively utilize the language
We needed to find a way to create prompts that could effectively utilize the language

model, provide
model, provide sufficient
sufficient context,
context, and
and generate
generate high-quality
high-quality text.

text.

To overcome
overcome these
these challenges,
challenges, we
we invested
invested time
time and
and effort
effort into
into researching
researching the
the nuances
nuances
of the
of the GPT
GPT model
model and
and came
came upup with
with over
over 50
50 proven
proven chat
chat prompts
prompts for
for every
every stage
stage of
of the
the
outbound lead
outbound lead generation
generation process.
process. These
These prompts
prompts were
were carefully
carefully crafted
crafted to
to ensure
ensure
relevance and
relevance and coherence
coherence and
and generate
generate engaging
engaging content. 

content.

By utilizing these prompts, we were able to boost our outbound lead generation process
By utilizing these prompts, we were able to boost our outbound lead generation process

and connect
and connect with
with potential
potential leads
leads in
in a
a more
more effective
effective way.

way.

After reading this guide, crafting the right prompt won't be a challenging aspect of
After reading this guide, crafting the right prompt won’t be a challenging aspect of

working with
working with ChatGPT
ChatGPT anymore.
anymore. Below,
Below, we’ll
we'll cover
cover 50+
50+ prompts
prompts you
you can
can use
use for
for
outbound lead
outbound lead generation.

generation.

By the end of this guide, you'll have a better idea of how to operate and get the most out
By the end of this guide, you’ll have a better idea of how to operate and get the most out

of ChatGPT
of ChatGPT for
for your
your business
business specifically.

specifically.

And before
before you ask
ask -- No,
No, ChatGPT
ChatGPT did
did NOT
NOT write
write this
this for
for us, everything you'll find
us, everything find here
here is
is
based on
based on our
our own experience ~
own experience
What’s In A ChatGPT Prompt?

A
A prompt
prompt is
is a
a short
short piece
piece of
of text
text that
that serves
serves as
as the
the starting
starting point
point for
for ChatGPT's
ChatGPT's response.

response.

And
And with
with the
the right
right prompt, you’re practically
prompt, you're practically unstoppable. 

unstoppable.

The technology
The technology is
is trained
trained on
on large
large amounts
amounts of
of data
data to
to understand
understand how
how people
people
communicate
communicate and
and respond
respond to
to certain
certain questions
questions or
or statements.

statements.

Machine
Machine learning
learning specialists
specialists leverage
leverage the
the power
power ofof collecting
collecting large-quality
large-quality data
data to
to train
train the
the
models.
models. ChatGPT,
ChatGPT, inin particular,
particular, is
is reportedly
reportedly trained
trained on
on more
more than
than 45
45 terabytes
terabytes of
of text,
text,
including
including conversations,
conversations, news,
news, blog
blog posts,
posts, books,
books, etc.

etc.

However,
However, oneone important
important thing
thing to
to keep
keep in
in mind
mind about
about its
its accuracy
accuracy is
is that
that ChatGPT
ChatGPT finished
finished
its
its "training"
"training" in
in 2021.

2021.

So,
So, for
for certain
certain prompts,
prompts, it
it might
might not
not produce
produce the
the most
most accurate
accurate or
or reliable
reliable info
info (i.e.
(i.e. for
for
news
news after
after 2021,
2021, for
for example).

example).

While
While itit may
may be
be tempting
tempting to
to copy
copy ChatGPT's
ChatGPT's answers
answers directly
directly to
to your
your blog
blog or
or cold
cold email,
email,
it's
it's always
always worth
worth double-checking
double-checking for
for accuracy,
accuracy, reliability,
reliability, and
and overall
overall cohesiveness.

cohesiveness.

So,
So, before
before we
we continue
continue to
to create
create the
the right
right prompt,
prompt, here
here are
are some
some general
general tips
tips to
to keep
keep in
in
mind
mind:

• ChatGPT
ChatGPT processes
processes up up to
to 4,096
4,096 tokens
tokens in in an
an input,
input, any
any character
character beyond
beyond that
that is
is
ignored
ignored without
without a a message.
message. A A token
token is is roughly
roughly equivalent
equivalent to to a a word,
word, depending
depending on on the
the
use
use case
case.
• The
The response
response generation
generation can can be
be stopped
stopped withwith the
the stop
stop button
button above
above the
the input
input field
field if
if
you
you notice
notice ChatGPT
ChatGPT is is going
going in
in the
the wrong
wrong direction
direction with
with your
your prompt
prompt.
• If
If there
there has
has been
been too
too much
much exchange
exchange during
during one
one session,
session, itit may
may bebe helpful
helpful toto start
start a
a
new
new chat
chat so
so that
that subsequent
subsequent replies
replies are
are not
not corrupted
corrupted or or based
based on on prior
prior information
information.
• As
As an
an AI
Al language
language model,model, the
the tool
tool doesn't
doesn't have
have a a specific
specific limit
limit on
on the
the maximum
maximum
number
number of of words
words it it can
can include
include in
in a
a response.
response. So, So, in
in theory,
theory, it it can
can write
write aa 5,000-word
5,000-word
blog
blog post
post if
if needed.
needed.
• The
The tool
tool can’t
can't give
give you
you “hidden”
''hidden'' data
data (e.g.
(e.g. how
how much
much search
search volume
volume a a keyword
keyword has)has).
As of
• As of February
February 1, l, 2023,
2023, OpenAI
OpenAI hashas introduced
introduced ChatGPT
ChatGPT Plus.Plus. Currently,
Currently, itit costs
costs $20/
$20/
month,
month, isis available
available eveneven when
when demand
demand is is high,
high, provides
provides a a faster
faster response
response speed,
speed, and
and
priority
priority access
access to to new
new features.

features.
IfIf you
you want
want to
to learn
learn more
more about
about rules, just read
rules, just read our
our guide
guide “15
''15 Rules
Rules ForFor Crafting
Crafting Effective
Effective
GPT
GPT Chat Chat Prompts”
Prompts''
What’s In A ChatGPT Prompt?

And
And according
according to
to OpenAI,
OpenAI, the
the limitations
limitations are
are as
as follows
follows:

• ChatGPT
ChatGPT sometimes
sometimes writes
writes plausible-sounding
plausible-sounding but but incorrect
incorrect oror nonsensical
nonsensical answers.
answers.
Fixing this issue is challenging, as: (1) (l) during RL training, there’s
there's currently no source of
truth; (2) training the model to be more cautious causes it to decline questions that it
can answer correctly; and (3) supervised training misleads the model because the ideal
answer
answer depends
depends on on what
what thethe model
model knows,
knows, rather
rather than
than what
what the
the human
human demonstrator
demonstrator
knows
knows.
• ChatGPT
ChatGPT is is sensitive
sensitive to
to tweaks
tweaks to to the
the input
input phrasing
phrasing or or attempting
attempting the the same
same prompt
prompt
multiple
multiple times.
times. ForFor example,
example, given
given one
one phrasing
phrasing ofof a
a question,
question, the
the model
model can
can claim
claim toto
not
not know
know the the answer,
answer, but
but given
given a a slight
slight rephrase,
rephrase, can
can answer
answer correctly
correctly.
• The
The model
model is is often
often excessively
excessively verbose
verbose andand overuses
overuses certain
certain phrases,
phrases, such
such as
as restating
restating
that
that it’s
it's aa language
language model
model trained
trained by by OpenAI.
OpenAI. These
These issues
issues arise
arise from
from biases
biases in in the
the
training
training data
data (trainers
(trainers prefer
prefer longer
longer answers
answers that
that look
look more
more comprehensive)
comprehensive) and and well-
well-
known
known over-optimization
over-optimization issues.1,
issues.l,2
--
• Ideally,
Ideally, the
the model
model would
would ask
ask clarifying
clarifying questions
questions when
when the the user
user provided
provided an
an ambiguous
ambiguous
query.
query. Instead,
Instead, our our current
current models
models usually
usually guess
guess what
what thethe user
user intended
intended.
• While
While we’ve
we've mademade efforts
efforts to
to make
make thethe model
model refuse
refuse inappropriate
inappropriate requests,
requests, itit will
will
sometimes
sometimes respond
respond to to harmful
harmful instructions
instructions oror exhibit
exhibit biased
biased behavior.
behavior. We’re
We're using
using thethe
Moderation
Moderation API API toto warn
warn oror block
block certain
certain types
types of
of unsafe
unsafe content,
content, butbut we
we expect
expect it it to
to
have
have some
some false
false negatives
negatives and
and positives
positives for
for now.
now. We’re
We're eager
eager toto collect
collect user
user feedback
feedback
to
to aid
aid our
our ongoing
ongoing work
work toto improve
improve thisthis system.

system.
ChatGPT Prompt Anatomy Examples

Some
Some of
of the
the most
most popular
popular entries
entries include
include the
the following
following:

• “''II want you to


want you to act
act as ___ for
as ___ for ___
___ ''
Your task
• “''Your task is
is to
to ___
--- ''
'' --- should
• “___ should ___
--- ''
'' -·-·- should
• “___ should not
not ___
-·-·- ''
To get
• “''To get started,
started, please
please ___
. . . .

___ ''
Assuming II am
• “''Assuming ___ , what
am ___, what would
would be
be the
the best
best way
way to
to ___
___ ''
Your job
• “''Your job is
is to ____ , II want
to ____, you to
want you to ___
___ ''
• “''II am ___ . You
am ___. You are
are ___.
___ ."
• “'' For ___ target
For ___ target audience
audience.. Create
Create ___.
___ ."
Assuming ___.
• “''Assuming ___ . How
How do
do II ___
___ ''
You will
• “''You will be
be in
in charge
charge of ___ as
of ___ ___ with
as ___ ___ . Then,
with ___. Then, II want you to
want you to ___”

___ ''

Similarly,
Similarly, you
you can
can use
use the
the following
following “mega
''mega prompt”
prompt'' approach
approach:

• Simulate
Simulate person
person or
or role
role.
• Complete
Complete or
or do
do tasks
tasks.
• Steps
Steps to
to complete
complete task
task.
• Context
Context /I constraints
constraints.
• Goal
Goal.
• Format
Format output.

output.

ItIt isis important


important toto note
note that
that crafting
crafting effective
effective GPT
GPT chat
chat prompts
prompts is
is not
not a
a one-time
one-time task.
task. Even
Even
with
with the the best
best prompts,
prompts, it
it may
may take
take several
several iterations
iterations to
to achieve
achieve the
the desired
desired results.
results. You
You may
may
need
need to to adjust
adjust and
and fine-tune
fine-tune the
the prompts
prompts based
based onon the
the language
language model's
model's response
response until
until
you
you get get the
the results
results you
you want.

want.

Now,
Now, let’s
let's take
take a
a look
look at
at some
some more
more practical
practical use
use cases
cases and
and zoom
zoom in
in on
on prompts
prompts for
for each
each
step
step of
of the
the outbound
outbound lead
lead generation
generation process.

process.

Ready
Ready to
to automate your lead
automate your lead generation
generation steps
steps with
with ChatGPT?

ChatGPT?

To make
To make sure
sure you
you get
get the
the most
most out
out of
of this
this section,
section, we’ll
we'll focus
focus on
on preparing
preparing for
for lead
lead
generation.
generation. And
And of
of course,
course, we’ll
we'll be
be using
using ChatGPT
ChatGPT prompts
prompts toto zoom
zoom in
in on
on our
our target
target
audience.

audience.
Proven ChatGPT Prompts For Every Stage Of
The Outbound Lead Generation Process

Here’s
Here's what
what we’ll
we'll be
be using
using ChatGPT
ChatGPT for
for:

• Identifying
Identifying personas
personas and
and target
target audience
audiences
• Creating
Creating market
market research
research for
for your
your audienc
audience
• Enriching
Enriching and
and cleaning
cleaning your
your lead
lead databas
database
• Outbound
Outbound lead
lead generation
generation material
material and
and resources

resources

Now,
Now, let’s
let's take
take a
a look
look at
at some
some prompt
prompt examples
examples that
that will
will help
help you
you define
define your
your target
target
audience
audience for
for outreach.

outreach.

#1.
#1. Identifying
Identifying buyer
buyer personas for cold
personas for cold outreach

outreach
Buyer
Buyer personas
personas help
help lead
lead generation
generation with
with defining
defining what
what people
people buy,
buy, when
when they
they buy
buy it,
it, and
and
how.

how.

IfIf you
you sell
sell to
to everyone
everyone itit means
means you
you sell
sell to
to none.
none. This
This is
is the
the fundamental
fundamental rule
rule that
that every
every
Sales
Sales & & Marketing
Marketing pro
pro should
should know.
know. That’s
That's why
why everyone
everyone should
should determine
determine who
who their
their ideal
ideal
client
client isis and
and write
write it
it down
down on
on paper.
paper. So you can
So you can always
always focus
focus only
only on
on the
the most
most important
important
prospects.

prospects.

Well-crafted
Well-crafted personas
personas also
also include
include psychographic
psychographic qualities,
qualities, such
such as
as how
how your
your prospects
prospects
think,
think, what
what their
their interests
interests and
and goals
goals are,
are, and
and so
so on.

on.
Check
Check out
out our
our full
full guide
guide on
on ideal
ideal customer
customer profiles
profiles vs
vs buyer
buyer personas
personas if you need
if you need more
more
examples
examples onon that.

that.

Idea Customer Profile


Example

Industry
Industry Location
Location Number
Number of
of employees
employees Business
Business Model
Model Revenue
Revenue

Furniture
Furniture United
United States
States <50
<50 Employees
Employees E-commerce
E-commerce <$500K
<$SOOK
#1. Identifying buyer personas for cold outreach

When
When defining
defining personas
personas with
with ChatGPT,
ChatGPT, you
you should
should make
make sure
sure to
to include
include:

• Audience’s
Audience's pain
pain points
points.
• Challenges
Challenges they
they face
face.
• Potential
Potential marketing
marketing channels
channels toto use
use and
and where
where they
they hang
hang out
out the
the most
most.
• Media
Media that
that is
is popular
popular with
with that
that audience
audience.
• What
What kind
kind of
of content
content to
to use
use.
• Objections
Objections they
they might
might have
have during
during the
the call.

call.

Prompt
Prompt Templates

Templates
Here’re
Here're the
the prompts
prompts that
that you
you can
can edit
edit and
and use
use for
for your
your business:

business:

Prompt
Prompt #1
#1

• I'm
I'm selling
selling aa {solution}
{solution} that
that helps
helps people
people achieve
achieve {benefits/outcome}.
{benefits/outcome}. Give
Give me
me 55 buyer
buyer personas
personas II should
should target
target in
in my
my cold
cold
outreach.
outreach. Include
Include their
their pain
pain points,
points, content
content II should
should create
create to
to overcome
overcome their
their objections,
objections, and
and what
what channels
channels II can
can find
find them
them
on.
on.
#1. Identifying buyer personas for cold outreach

Prompt
Prompt Templates
Templates
Prompt
Prompt #2
#2 (CONTINUE
(CONTINUE IN
IN THE
THE SAME
SAME CHAT)
CHAT)

• Give
Give me 7 pain
me 7 pain points
points for
for buyer
buyer persona
persona {#1}.
{#1}. Based
Based on
on that,
that, how
how can
can they
they use
use {solution}?
{solution}?

Don’t
Don't forget
forget to
to specify
specify your
your prompts
prompts before
before you
you get
get a
a good
good answer:

answer:
#1. Identifying buyer personas for cold outreach

Prompt
Prompt Templates

Templates

Prompt
Prompt #3
#3

• II sell
sell {solution}
{solution} to
to {target
{target audience}
audience} Give
Give me
me 5
5 objections
objections they
they might
might have
have and
and how
how II can
can overcome
overcome them
them in
in my
my
marketing.
marketing.

Prompt
Prompt #4
#4

• My
My target
target audience
audience isis {audience}.
{audience}. What
What marketing
marketing channels
channels should
should II focus
focus on
on to
to reach them? And
reach them? And argue
argue
about
about what
what II should
should choose
choose them.
them.
#1. Identifying buyer personas for cold outreach

Prompt
Prompt Templates

Templates
If
If you
you decided
decided to to find
find influencers
inftuencers in your industry,
in your industry, the
the CPT
CPT chat
chat can
can be
be an
an excellent
excellent
resource
resource for
for it.
it. The
The chat
chat can
can provide you with
provide you with a
a list
list of
of influencers,
inftuencers, so
so you
you may
may be
be able
able to
to
connect
connect with
with them
them directly,
directly, ask
ask for
for their
their advice,
advice, or
or suggest
suggest cooperation
cooperation in your service
in your service
promotion. 

promotion.

Prompt
Prompt #5
#5

• II am
am interested
interested in
in promoting
promoting {Expandi},
{Expandi}, and
and II believe
believe that
that collaborating
collaborating with
with {LinkedIn
{Linkedln outreach}
outreach} influencers
influencers
can
can bebe aa great
great way
way to
to reach
reach aa wider
wider audience.
audience. Can
Can you
you please
please provide
provide me
me with
with the
the top
top {10}
{10} {LinkedIn
{Linked In
outreach}
outreach} influencers,
influencers. along
along with
with the
the links
links to
to their
their profiles,
profiles, and
and a
a brief
brief explanation
explanation of
of why
why they
they are
are great
great
choices?
choices? Organize
Organize all
all data
data into
into the
the table
table

If
If you
you want
want to
to focus
focus on
on outbound
outbound lead
lead generation,
generation, all
all the
the following
following prompts
prompts will
will be
be for
for you.
you.
#2. Prepare your Linkedin account for cold
outreach

Preparing
Preparing your
your LinkedIn
Linkedln account
account for
for cold
cold outreach
outreach is
is important
important because
because it
it can
can significantly
significantly
increase
increase your
your chances
chances of
of success when reaching
success when reaching out
out to
to people
people you
you don't
don't know.
know. Here
Here are
are
some
some reasons
reasons why
why:

• Establishing
Establishing Credibility:
Credibility: When
When someone
someone receives
receives a
a cold
cold message
message from
from a
a person
person they
they
don't
don't know,
know, the
the first
first thing
thing they
they are
are likely
likely to
to dodo isis to
to check
check out
out the
the sender's
sender's LinkedIn
Linkedln
profile
profile to
to see
see ifif they
they are
are aa real
real person
person andand ifif they
they have
have any
any credibility
credibility in
in the
the industry.
industry. By
By
having
having a a complete
complete and and professional
professional LinkedIn
Linkedln profile,
profile, you
you can
can establish
establish your
your credibility
credibility
and
and make
make itit more
more likely
likely that
that the
the person
person will
will respond
respond to to your
your message
message.

• Building
Building Trust:
Trust: Cold
Cold outreach
outreach can
can be
be seen
seen as
as intrusive
intrusive or
or even
even spammy.
spammy. A
A well-crafted
well-crafted
LinkedIn
Linkedln profile
profile can
can help
help you
you build
build trust
trust with your message
with your message recipient.
recipient. When
When your
your
LinkedIn
Linkedln profile
profile shows
shows that
that you
you are
are a
a legitimate
legitimate professional
professional with
with relevant
relevant experience
experience
and
and expertise,
expertise, the
the recipient
recipient will
will have
have more
more reasons
reasons to
to trust
trust you
you and
and engage
engage with
with your
your
message
message.
• Making
Making a a Good
Good Impression:
Impression: Your
Your LinkedIn
Linkedln profile
profile is
is often
often the
the first
first impression
impression
someone
someone will
will have
have ofof you.
you. By
By having
having a a professional-looking
professional-looking profile,
profile, you
you can
can make
make aa
good
good impression
impression andand show
show that you are
that you are serious
serious about your career
about your career and your outreach
and your outreach
efforts.
efforts.

Prompt
Prompt Templates

Templates
1.
1. Headline:
Headline: Your
Your headline
headline appears
appears right
right below
below your
your name
name on
on LinkedIn
Linkedln and
and isis one
one of
of the
the
first
first things
things people
people see
see when visiting your
when visiting your profile.
profile. Make
Make sure your headline
sure your headline accurately
accurately
reflects
reftects your
your current job title
current job title and
and industry
industry and
and includes
includes keywords
keywords relevant
relevant to your skills
to your skills and
and
expertise.

expertise.

Prompt
Prompt #6
#6

• I'm
I'm {Stefan
{Stefan Smulders},
Smulders}, {founder
{founder ofof Expandi
Expandi -- a
a Linkedin
Linkedin cold
cold outreach
outreach tool}.
tool}. My
My current
current headline
headline is:{
is:{ "Currently
"Currently
Scaling
Scaling my
my SaaS
Saas bootstrapped
bootstrapped to to $10M
$10M ARR
ARR |11;: Feat.
Feat. #54
#54 on
on Latka
Latka |I ꜰᴀɪʟᴇᴅ
FAILED ꜱᴛᴀʀᴛᴜᴘꜱ
STARTUPS ɪɴ
IN ᴘʀɪᴠᴀᴛᴇ
PRIVATE -- ɴᴏᴡ
NOW ɪI
ʀᴇᴛʀʏ
RETRY ɪɴ
IN ᴘᴜʙʟɪᴄ
PUBLIC |I Sharing
Sharing my
my mistakes
mistakes so
so you
you can
can avoid
avoid them
them -->"}Come
-->"}Come up up with
with {10}
{10} different texts for
different texts for the
the
headline
headline of
of my
my Linkedin
Linkedin Profile
Profile based
based on
on the
the current
current version
version but
but make
make it it more
more {funny}.
{funny}. The
The target
target audience
audience is is
{SaaS
{Saas founders}. Add emojis.
founders}. Add emojis.
#2. Prepare your Linkedin account for cold
outreach

2.
2. Summary:
Summary: Your
Your summary
summary is is an
an opportunity
opportunity to
to showcase
showcase your
your professional
professional
achievements,
achievements, skills,
skills, and
and interests.
interests. Use
Use this
this section
section to
to tell
tell your
your story,
story, highlight
highlight your
your
accomplishments,
accomplishments, and and share your career
share your career aspirations.
aspirations. Make
Make sure
sure your
your summary
summary isis well-
well-
written,
written, easy
easy to
to read,
read, and
and relevant
relevant to
to the
the type
type of
of outreach
outreach you'll
you'll be
be doing.

doing.

Prompt
Prompt #7
#7

• Come
Come upup with
with 5
5 options
options for
for the
the LinkedIn About section
Linkedln About section text
text based
based on
on my
my resume.
resume. Use
Use my
my work
work experience
experience
and
and include
include {my
{my total years of
total years of experience},
experience}, the
the keyword
keyword {'marketing
{'marketing manager'},
manager'}, and
and keep
keep it
it shorter
shorter than
than {150
{150
words}.
words}. Make
Make in
in a
a {storytelling
{storytelling style}.
style}. Include
Include bullet
bullet points
points to
to increase
increase readability.
readability.
#2. Prepare your Linkedin account for cold
outreach

Here
Here is
is the
the text
text from
from my
my resume:

resume:

{"Results-oriented
{"Results-oriented marketing
marketing professional
professional with
with over
over 55 years
years of
of experience
experience in
in digital
digital
marketing.
marketing. Skilled
Skilled in
in creating
creating and
and executing
executing successful
successful marketing
marketing campaigns
campaigns that
that drive
drive
brand
brand awareness
awareness and
and lead
lead generation.
generation. Proficient
Proficient in
in SEO,
SEO, SEM,
SEM, social
social media
media marketing,
marketing,
email
email marketing,
marketing, content
content marketing,
marketing, and
and marketing
marketing automation.
automation. Experienced
Experienced in in managing
managing
marketing
marketing budgets
budgets andand analyzing
analyzing campaign
campaign performance
performance to to optimize
optimize results."}

results."}
#2. Prepare your Linkedin account for cold
outreach

2.
2. Make
Make several
several posts
posts related to the
related to the ICP you defined:

ICP you defined:


Sharing
Sharing content
content related
related to your area
to your area of
of expertise
expertise before
before cold
cold outreach
outreach can
can help
help provide
provide
context
context for
for why
why you
you are
are reaching
reaching out
out to
to someone.
someone. It
It shows
shows that
that you
you are
are actively
actively engaged
engaged
in your field
in your field and
and have
have relevant
relevant insights
insights and
and perspectives
perspectives to
to share.

share.

Everyone
Everyone knows
knows you
you can
can use
use ChatGPT
ChatGPT to
to create
create content
content for
for your
your Linkedin
Linkedin posts.

posts.

But
But you
you can
can take
take it
it a
a step
step further
further and
and get
get it
it to
to create
create cluster
cluster topics
topics for
for your
your posts
posts as
as well
well
based
based on your pain
on your pain points.

points.

Prompt
Prompt #8
#8

• Name
Name {5}
{5} relevant
relevant topics
topics II can
can create
create content
content around
around for
for a
a {LinkedIn
{Linkedln automation
automation SaaS}
SaaS} to
to inform
inform users
users {so
{so they
they
can
can make
make aa purchase}.
purchase}.

Na:me 5 relevant topics I can create content around for a Linkedln automation Saa,S to
inforrn u1sers so that they can m:ake a purcha,se?

.,'1 1 I ;1
·1 Benefits of us.i ng Linked In automation for bus.i ness gro\J\lih and productivity . . l,

2 How Linked In automation saves time and streamlines outreach e-ff orts
3 Best practic:es for LI sing Linked In automation ethically and avoiding acc:ount suspension
4 Success stories and case studies of b LI sinesses who have achieved results using Linked In
automation
5 Comm only asked questi ans and concerns about using Linked In aLitomationr with cl ear
and concise answers.

More
More examples you can
examples you can use:
use:

Prompt
Prompt #9
#9

• My
My target
target audience
audience is
is {persona}
{persona} and
and II help them achieve
help them achieve {outcome}.
{outcome}. Give
Give me
me 10
10 posts
posts II can
can create
create to
to
generate
generate leads.
leads.

Prompt
Prompt #10
#10

• I’m
I'm the
the CEO
CEO of
of {solution}.
{solution}. Create
Create a
a content
content plan
plan based
based on
on {the
{the target
target audience's}
audience's} pain
pain points.
points. The
The goal
goal is
is to
to
get
get them
them to
to message
message me me and
and sign
sign up
up for
for a
a free
free consultation.
consultation. So,
So, II want
want you
you to
to give
give me
me topics
topics that
that are
are relevant
relevant
when
when it
it comes
comes to
to decision-making.
decision-making.
#2. Prepare your Linkedin account for cold
outreach

Prompt
Prompt #11
#11

• What
What topics
topics would
would help
help {the
{the audience}
audience} want
want to
to make
make a
a purchase
purchase or
or get
get on
on a
a call with me?
call with me? Give
Give me
me 5
5 post-
post-
topic
topic ideas.
ideas.

Prompt
Prompt #12
#12

• Can
Can you
you help
help me write aa LinkedIn
me write Linked In post
post about
about {growth
{growth hacks
hacks for
for LinkedIn
Linkedln cold
cold outreach}?
outreach}? II want
want to
to share
share some
some
tips
tips and
and tricks
tricks for
for reaching
reaching out out to
to potential
potential clients
clients through
through LinkedIn,
Linked In, but
but I'm
I'm not
not sure
sure where
where to to start.
start. Please
Please
provide
provide a a post
post that
that is
is informative,
informative, engaging,
engaging, and
and helpful
helpful for
for my
my network.
network. Make
Make this
this text
text up
up toto {400}
{400} words.
words.
Made
Made itit in
in {storytelling}
{storytelling} style.
style. Make
Make it
it {funny
{funny and
and practical}.
practical}. Add
Add emojis
emojis and
and bullet
bullet points
points if
if need
need bebe

Prompt
Prompt #13
#13

• My
My writing
writing style
style is
is based
based on
on {influence}
{influence} and
and II run
run company
company {URL}.
{URL}. Can you create
Can you create a
a LinkedIn
Linkedln post
post under
under 250
250
words
words on
on {topic}
{topic} to
to achieve
achieve {outcome}
{outcome} for
for {target
{target audience}?
audience}?

Prompt
Prompt #14
#14

The {following
• The {following UR}L
UR}L is
is a
a blog
blog post
post II wrote.
wrote. Can
Can you
you go
go through
through it
it and
and tell
tell me
me what
what the
the writing
writing tone
tone of
of voice
voice is
is
like? Then, create
like? Then, create a
a similar
similar post
post about
about {topic}.
{topic}.

Prompt
Prompt #15
#15

The following
• The following text
text is
is a
a blog
blog post
post II wrote
wrote on
on {topic}.
{topic}. Can
Can you
you emulate
emulate this
this writing
writing style
style and
and repurpose
repurpose the
the article
article
into
into a
a 200
200 word
word LinkedIn
Linkedln post.
post.

Now
Now you’re
you're ready
ready for
for your
your Linkedin
Linkedin outreach
outreach game
game
#3. Scraping and enriching your lead database

In
In this
this section,
section, we’ll
we'll be
be using
using ChatGPT
ChatGPT and
and Google
Google Sheets
Sheets to
to find
find the
the right
right prospects
prospects
automatically. 

automatically.

All this,
All this, with
with 0
O coding
coding skills
skills required.

required.

Let's
Let's assume,
assume, we
we wantwant to
to reach
reach companies
companies who
who are
are hiring
hiring specialists
specialists in
in our
our niche.
niche. This
This
might
might be
be useful
useful ifif you're
you're a
a design
design agency
agency reaching
reaching out
out to
to companies
companies that
that are
are hiring
hiring
designers.

designers.

Though, the
Though, the steps
steps can
can be
be applied
applied to
to any
any niche.
niche. For
For example’s
example's sake,
sake, let’s
let's assume
assume we’re
we're
selling
selling SEO
SEO services.

services.

We
We will
will:

1. Find
Find companies
companies looking
looking for
for SEO
SEO specialists
specialists.
2. Scrape
Scrape the
the list
list into
into a
a CSV
CSV file
file.
3. Find
Find the
the right
right contact
contact info
info.
4. And
And create
create a a script
script with
with ChatGPT
ChatGPT to to find
find the
the right
right person
person (again,
(again, 0
0 coding
coding skills
skills
required)
required) -- "Find
"Find a a LinkedIn
Linkedln profile
profile from
from the
the company
company name
name and job title"

and job title"

This
This script
script allows
allows you
you to
to scrape
scrape all
all the
the data
data directly
directly in
in your
your Google
Google sheet. 

sheet.
All you need
All you need isis to
to add
add the
the formula
formula “=getPerson(NAME
''=getPerson(NAME OF OF THE
THE COMPANY)”
COMPANY)'' where
where “NAME
''NAME
OF THE COMPANY”
OF THE COMPANY'' is is a
a cell
cell with
with the
the name
name of
of the
the company
company (in(in my
my case
case it’s
it's A2,
A2, A3
A3 …
... A24)
A24)
and
and click
click “ENTER”:

''ENTER'':

• Growth Hiring * [I] 0


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EZ
-- •
-
e
J
~ 1

"getPerson(A2 )
$ % .. .
.o .00 123• • 11 • 1B I <'
-;:r
-
A

r T

1
A

employerName companyDelailsi j.obTitle


B C

url
D
l CEO's Name~ F

Linkedln
I
_ 2 ~~~~:~~~~~~!~:] www.launchpola Performance Ma https:/fwww.gla• =getPerson(A2) I
3 Liquibase www.liguibase.cj Sen ior Technical https:/fwww.glas
-
4 Webg ility www.webgility.cc Senior Marketin~ https:/fwww.glas
5 Launch Potato www.launchpota Senior Content ~ https:llwww.glas
1:> Ordermark https:l/www.next Senior Growth rv https:/lwww.glas
7 Kentik www.kentik.com Senior Manager, h_ttps:l/www.glas
B Pipe17 www.pipe17.con Sr. Content Marl- https:/lwww.glas
9 lnvonto www.invonto.cor Digital Marketint; httos:l/www.glas
1o Your Creal.Ive PE www.yourcreativ Sr. Content Stra1 https:/fwww.glas

In
In a
a few
few seconds,
seconds, this
this function
function will
will return
return your
your CEO’s
CEO's Name
Name and
and the
the LinkedIn
Linkedln account
account URL
URL
of
of this
this person:

person:
• Growth Hiring * 1"£1 0
I.I File Ed it View Insert Format Data

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Tools

123.
Extensions

Arial
Help Last edit was seconds ago
When
When you
you have
have all
all the
the necessary
necessary
data,
data, you
you can
can reach
reach the
the leads
leads with
• 10

E3 • ., I with
IemployerName IcompanyDetails,.jobTitlec r 7,____F-~r__
Expandi.

A B D E G _ _,_f_ _H_ _
-
1
2 Launch Potato
url
www.launchpota Performance Ma https:l/www.glas Greg
CEO's Name Linkedln
n https:l/www.linkedin.ccm/ihe;,
Expandi.
- 3 Liquibase www.liguibase.c1 Senior Technical https://www.glasi 1
4 Webgility www.webgility.cc Senior Marketin~ https://www.glas
s
r.
7
Launch Potato
Ordermark
Kenlik
www.launchpota Senior Content~ https:/lwww.glas
https://www.next Senior Growth rv 11ttps:!/www.glas
www.kentik.com Senior Manager, httos:llwww.glas
Not
Not bad,
bad, right?

right?
B Pipe17 www.pipe17.con Sr. Content Ma~ https://www.glas
-
9 lnvonto www.invonto.cor Digital Marketin1; https://www.glas
#3. Scraping and enriching your lead database

ee
ee our
our full
full guide
guide on
on this
this for
for a
a detailed,
detailed, step-by-step
step-by-step breakdown:
breakdown: Convert
Convert Companies
Companies Who
Who
are
are Hiring
Hiring Right
Right Now
Now into
into Your
Your Sales
Sales Leads
Leads on
on LinkedIn
Linkedln |I 36%
36% Reply
Reply Rate
Rate Campaign

Campaign

Now,
Now, let’s
let's get
get back
back to
to getting
getting the
the most
most out
out of
of using
using ChatGPT
ChatGPT for
for outbound
outbound lead
lead
generation.

generation.
So
So how
how to
to get
get the
the script
script for
for this
this use
use case?
case?

Prompt
Prompt #16
#16

• II need
need a
a Google Apps Script
Google Apps Script function
function that
that utilizes the
utilizes the Google
Google Custom
Custom Search API to
Search API to fi nd aa {{Person's
find Person's name
name}}
and LinkedIn pro
and {{Linkedln file} from
profile} from a company name
a {{company name}} and
and {j ob title
{job title}.
}.

1
1 function
function findPerson
findPerson (( companycompany,, jobTitle
jobTitle)) {
{
2
2 var apiKey == 'YOUR_API_KEY'
var apiKey 'YOUR_API_KEY' ;
;
3
3 var searchEngineid == 'YOUR_SEARCH_ENGINE_ID'
var searchEngineId 'YOUR_SEARCH_ENGINE_ID' ;
;
4
4 var query == company
var query company ++ '' '' ++ jobTitlejobTitle ++ '' linkedin'
linkedin' ;
;
5
5 var
var url 'https://www.googleapis.com/customsearch/v1?key=' ++ apiKey
url == 'https://www.googleapis.com/customsearch/v1?key=' '&ex=' ++ searchEngineId
apiKey ++ '&cx=' '&q=' ++ query
searchEngineid ++ '&q=' query;
;
6
6 var response == UrlFetchApp
var response UrlFetchApp.. fetch fetch (( url
url);

);
7
7 var
var datadata == JSON JSON .. parse
parse(( response
response .. getContentText
getContentText ());
());
8
8 if (( data
if data .. items
i terns )) {
{
9
9 for
for ((varvar ii == 00;; ii << data data.. items
items .. length
length ;; ii ++
++ )) {
{
10

10 var
var itemitem == datadata .. items
items [[ ii ];

];
11

11 if (( item
if item.. link indexOf(( "linkedin.com/in/"
link.. indexOf "linkedin.com/in/" )) !== -1
!== - 1)) {
{
12

12 var
var namename == item item.. title
title ;
;
13

13 var profileUrl == item


var profileUrl item.. link
link;
;
14

14 return
return {
{
15

15 name
name:: name
name ,
,
16

16 profileUrl
profileUrl:: profileUrl

profileUrl
17

17 };

};
18

18 }
}
19

19 }
}
20

20 }
}
21

21 return null
return null ;
;
22

22 }
}
23
23 ​
#4. Prepare your contacts Database before
outreach

IfIf you’ve
you've ever
ever tried
tried to
to collect
collect data
data for
for outbound
outbound lead
lead generation,
generation, you
you know
know that
that the
the info
info
might
might be be in
in so
so many
many different
different variations.
variations. For
For example,
example, the
the company
company name
name might
might look
look like
like
www.companyname.com
www.companyname.com or or Company
Company LTD,LTD, and
and so
so on.
on. Since
Since you’re
you're using
using this
this data
data for
for
cold
cold email/LinkedIn
email/Linkedln personalization,
personalization, you
you need
need to
to remove
remove it.
it. GPT
GPT can
can help
help you
you with
with it!
it!

Prompt
Prompt #17
#17

• Create
Create a a Google
Google Sheets
Sheets formula
formula that
that extracts
extracts a a clean
clean company
company name
name from
from a a cell
cell containing
containing a
a URL
URL oror domain
domain
name,
name, which
which may
may include
include 'www'
'www',, 'https://'
'https://',, and
and other
other prefixes.
prefixes. Additionally,
Additionally, remove
remove common
common suffixes
suffixes like
like 'LTD'
'LTD',,
'LLC'
'LLC',, and
and 'Inc'
'Inc' from
from the
the extracted
extracted company
company name. name.

11 =REGEXREPLACE
=REGEXREPLACE(( REGEXREPLACE
REGEXREPLACE ((SUBSTITUTE
SUBSTITUTE((SUBSTITUTE
SUBSTITUTE((SUBSTITUTE
SUBSTITUTE((A1
A1,, "https://"
"https://" ,, ""
"" ),
), "http://"
"http://" ,, ""
"" ),
), "www."
"www." ,, ""
"" ),
), "\b(inc|llc|ltd)\b"
"\b(inclllclltd)\b" ,, ""
"" ))

You
You can
can use
use the
the following
following Google
Google Sheets
Sheets formula
formula to
to extract
extract a
a clean
clean company
company name
name from
from a
a
cell
cell containing
containing aa URL
URL or
or domain
domain name.

name.

A '
B

Type of data CompanyName


-
expandi Expandi
----il
---------•
· .expandi.io Expandi.lo
expandi.io Expandi.lo
---1

https ://expand i Expandi


http://expandi.io Expandi.lo

Note
Note that
that this
this formula
formula assumes
assumes that
that the
the URL
URL or
or domain
domain name
name is
is in
in cell
cell A1.
Al. IfIf your
your data
data is
is in
in
aa different
different cell,
cell, simply
simply replace
replace "A1"
"Al" with
with the
the other
other cell
cell in
in the
the Google
Google sheets.

sheets.

The same
The same happens
happens with
with people’s
people's names.
names. Sometimes
Sometimes people
people might
might have
have unusual
unusual Latin
Latin
letters
letters in
in their
their names,
names, for
for example
example àáâãäå

aaaaaa
#4. Prepare your contacts Database before
outreach

Here’s
Here's how
how to
to solve
solve it
it with
with GPT:
GPT:

Prompt
Prompt #18
#18

• Develop
Develop aa Google
Google Sheets
Sheets formula
formula that
that replaces
replaces unusual
unusual Latin
Latin letters
letters in
in a
a list
list of
of names
names with with their
their English
English
counterparts.
counterparts. Ensure
Ensure the
the formula
formula covers
covers multiple
multiple Latin
Latin characters,
characters, such
such as
as 'ø'
'0',, 'à'
'a',, 'é'
'e',, and
and others,
others, converting
converting
them
them to
to the
the closest
closest English
English equivalents.
equivalents.

11 =ArrayFormula
=ArrayFormula ((REGEXREPLACE REGEXREPLACE((REGEXREPLACE
REGEXREPLACE(( REGEXREPLACE REGEXREPLACE ((REGEXREPLACE REGEXREPLACE((REGEXREPLACE REGEXREPLACE ((REGEXREPLACE
REGEXREPLACE ((REGEXREPLACE
REGEXREPLACE (( REGEXREPLACE
REGEXREPLACE ((REGEXREPLACE
REGEXREPLACE((REGEXREPLACE REGEXREPLACE ((REGEXREPLACE REGEXREPLACE ((REGEXREPLACE REGEXREPLACE ((REGEXRE REGEXRE
PLACE
PLACE ((REGEXREPLACE
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#4. Prepare your contacts Database before
outreach

Also,
Also, imagine
imagine you
you have
have a
a list
list of
of company
company names,
names, but you need
but you need to
to find
find their
their domains
domains for
for
better
better research.
research. GPT
GPT can
can help you with
help you with it:
it:

Prompt
Prompt #19
#19

• Create
Create a
a Google
Google Sheets
Sheets solution
solution to
to find
find the
the company
company domain
domain from
from aa given
given company
company name
name using
using external
external
search
search engine
engine APIs,
APls, such
such as
as Bing
Bing Web
Web Search
Search API.
API. Ensure
Ensure that
that the
the formula
formula returns
returns the
the most
most relevant
relevant domain
domain
for
for each
each company
company name
name while taking into
while taking into account
account any
any limitations
limitations and
and terms
terms of
of service
service associated
associated with
with the
the
chosen API.
chosen API.

Following
Following this
this tutorial,
tutorial, you
you can
can get
get contacts’
contacts' domains
domains instead
instead of just company
of just company names
names
directly
directly in your Google
in your Google Sheets.
Sheets.
r

CompanyName Domain
B C
I D
I E
I F
I G
I H
I I J K

Expandi expandi.io
Pipedrive piped rive.com

---------------~==~~--------------------------------------
Pandadoc
~-u-~~P-<:~------
pandadoc.com
=IMPORTXML( "https: //api. bing. microsoft. com/v7. ~ earch?q=tl &ENCODEURL(A5 )& "&count=1 &responseFi 1 ter=webPages&key=YOUR_API_KEY _HERE" , ti //url ti )

IMPORTXML(l!IJ, xpath_query, locale) v

••

J
#5. ChatGPT prompts for cold emails

Cold
Cold email
email templates

templates

You
You can
can use
use ChatGPT
ChatGPT prompts
prompts for
for cold
cold email
email creation
creation by
by taking
taking the
the prompts
prompts as
as a
a starting
starting
point
point and
and then
then tailoring
tailoring the
the content
content to your specific
to your specific needs.

needs.

For
For example,
example, ifif you
you want
want toto introduce
introduce yourself
yourself and
and your
your product/service
product/service to
to a
a potential
potential
client,
client, you
you can
can use
use the
the first
first prompt
prompt and
and write
write an
an email
email that
that includes your name,
includes your name, your
your
company,
company, andand aa brief
brief description
description ofof what
what your
your product
product or
or service
service does.
does. You
You can
can also
also
include
include aa call-to-action
call-to-action (CTA)
(CTA) that
that encourages
encourages the
the recipient
recipient to
to take
take action,
action, such
such as
as
scheduling
scheduling a a call
call or
or meeting.

meeting.

IfIf you
you want
want to
to send
send aa personalized
personalized email
email that
that shows
shows youyou have
have researched
researched the
the recipient
recipient and
and
their
their company, you can
company, you can use the second
use the second prompt
prompt forfor finding
finding the
the company
company beforehand
beforehand to to
understand
understand their
their pain
pain points
points or
or challenges. Then, you
challenges. Then, you can
can craft
craft an
an email
email that
that explains
explains how
how
your
your product/service
product/service can
can help
help them
them specifically
specifically and
and offer
offer a
a solution
solution to
to their
their problem.

problem.

By
By using
using ChatGPT
ChatGPT prompts,
prompts, you
you can
can save
save time
time and
and ensure
ensure that your cold
that your cold emails
emails are
are
effective
effective and
and engaging.
engaging. However,
However, it's
it's important
important to
to remember
remember toto tailor
tailor your
your emails
emails to
to your
your
specific
specific audience
audience and
and their
their needs
needs and
and avoid
avoid using
using aa one-size-fits-all
one-size-fits-all approach.

approach.

Prompt
Prompt #20
#20

• Write
Write aa cold
cold email
email to
to a
a prospect
prospect in
in the
the {Sales
{Sales Industry}.
Industry}. Their
Their main
main pain
pain points
points are
are {not
{not generating
generating enough
enough
qualified
qualified leads
leads at
at scale,
scale, and
and manually
manually trying
trying toto reach
reach leads
leads on
on LinkedIn
Linkedln one
one by
by one
one which
which is
is proving
proving toto be
be
time-consuming}.
time-consuming}. The The solution
solution we
we offer
offer is
is {Linkedin
{Linkedin outbound
outbound software}.
software}. Keep
Keep the
the email
email within 100 words.
within 100 words. II
scraped
scraped {LinkedIn
{Linkedln event
event attendees}.
attendees}. So
So II know
know their
their {emails},
{emails}, {Names},
{Names}, and
and {Event
{Event name
name they
they will
will attend}.
attend}. Add
Add
variables based
variables based on
on this
this data
data
#5. ChatGPT prompts for cold emails

Personalize
Personalize LinkedIn
Linkedln outreach
outreach directly
directly in
in Google
Google Sheets

Sheets

GPT
GPT is
is insane!
insane! It
It can
can help
help you
you with
with personalization
personalization and
and preparing
preparing messages
messages for your
for your
LinkedIn
Linkedln or
or Email
Email outreach.

outreach.

Prompt
Prompt #21
#21

• I'm
I'm writing
writing aa cold
cold Linkedin
Linkedin message
message toto {Stefan
{Stefan Smulders}
Smulders} from
from {Expandi}.
{Expandi}. Could
Could you
you pls
pis create
create a
a quick
quick
message
message plspis use
use some
some news
news or
or articles
articles published
published in
in media
media about
about {Expand}i
{Expand}i to
to hook
hook the
the attention
attention in
in the
the first
first
few
few lines
lines

H,ey, I'm llya and l1 m writing a cold Link,edln m essa,ge to Stef,an Smulders fr 0,m Expandi.
1 1

Coul,d y,ou p,ls cr,eate a quick message pis use some n,ews 0 r articles publishe,d on medi,a
1

ab,o ut Expandi to hook the att,e ntion i1n the first few lines

Sure, here's an example c,o ld Linkedln message to, s.tefan Smulders from Expandi that rtJ QJ
us,es. a recent article p,ub,lished in the m1,edia to ho,oik attention:

Subject: Congratulatio,ns on the recent featu1re in Forbes,!

Hi Stefan,

I ho,pe this messa,g e finds you well. I recently came across Expandi's feature in Forbes,
1

highlighting the inno,va1tive appro,ach you1r team is taking to Link,edl1n automati,on.


Co1
n.gratulations on the recognition - it's always grreat to see businesses, makin,g an impact
in their indu:stry.

I wanted to c,0 1n nect with you because I believ,e that ou1r busi1
n esses share a com11m on ,g oal
of helping clients to increas,e their Li1
nkedln enga gement and c,onversions. I would love to
1

learn more about your services and discuss po,tentia l coll.a1bor.atio,n1opportunities,.


1

Than1k y,ou for y,our time, an1d I loo,k forwar,d to hea ring from you soon ..
1

As you
As you can
can see,
see, my
my prompt
prompt wasn’t
wasn't too
too comprehensive,
comprehensive, GPT GPT personalized
personalized the
the message
message
based
based on
on its
its knowledge
knowledge about
about the
the company
company I’m I'm writing
writing to.

to.
But
But in
in the
the native
native Chat
Chat GPT
GPT interface
interface you
you can’t
can't scale
scale it.
it. You
You can’t
can't prepare
prepare 50+
50+ personalized
personalized
cold
cold messages.
messages. In In fact, you can
fact, you can do
do this,
this, but
but it’ll
it'll take you hours.

take you hours.


So
So let
let me
me show
show youyou aa solution,
solution, you
you can
can create
create dozens
dozens of of LinkedIn
Linkedln icebreakers
icebreakers directly
directly in
in
Google
Google Sheets

Sheets
#5. ChatGPT prompts for cold emails

Here
Here is
is the
the example:
example:
first- name - last- name -- profile_link - job_title T company_n. - Icebreaker --
- -
Sjoerd Goddeke https://www.linke Chief Sales Offic Teamleader
Rob Klijsen https://www.linke VP of Sales at T1Trengo - Smart C
Anisa Berberi, MBA https://www.linke Snr. Director of~ KnowBe4
Melvin Roos https://www.linke Head of Sales - I Epson Europe B
Chris Moojen https://www.linke Head of Sales E Atlassian
Chrysann Sutton https://www.linke Head of Sales, ECitizenlab
Martijn Terpstra https://www.linke SVP, Global SalE Lux Research
Grega Grmovsek https://www.linke Co-Founder & H Druga Perspekti•
Frans Welling https://www.linke Head of Sales E KPMG Netherlar
Trevor Sergison https://www.linke Head of Inside S MessageBird

and
and in
in 2
2 mins
mins you
you have
have this:
this:
first name - last name -:- profile_link -:- job_title T company_n. -:- Icebreaker
I've noticed the recent article about Teamleader on Forbes,
it's extremely interesting to know that they've raised $22
million in funding, so I've checked what Teamleader is doing
and might say that you're doing a great job in providing
all-in-one software for CRM, project management, and
• • •
Sjoerd Goddeke https://www.linke Chief Sales Offic Teamleader 1nvo1c1ng.
I've noticed the recent article about Trengo on Forbes, it's
extremely interesting to know that they're revolutionizing
customer communication with their smart conversations
platform, so I've checked what Trengo is doing and might
say that they're doing a great job in streamlining
Rob Klijsen https://www.linke VP of Sales at T1Trengo - Smart ~ communication for businesses.
I've noticed the recent article about KnowBe4 on Forbes, it's
extremely interesting to know that they've raised $300
million in funding, so I've checked what KnowBe4 is doing
and might say that you're doing a great job in providing
Anisa Barberi, MBA https://www.linke Snr. Director of~ KnowBe4 cybersecurity training to businesses.
I've noticed the recent article about Epson Europe B.V. on
TechRadar, it's extremely interesting to know that they're
revolutionizing the printing industry with their EcoTank
technology, so I've checked what Epson Europe B.V. is
doing and might say that they're doing a great job in
Melvin Roos https://www.linke Head of Sales - I Epson Europe B providing sustainable printing solutions.
I've noticed the recent article about Atlassian on Forbes, it's
extremely interesting to know that they have doubled their
revenue in the past year, so I've checked what Atlassian is
doing and might say that you're doing a great job in
Chris Moojen https://www.linke Head of Sales E Atlassian revolutionizing team collaboration tools.
I've noticed the recent article about Citizenlab on
TechCrunch, it's extremely interesting to know that they're
empowering citizens to participate in decision-making
processes, so I've checked what CitizenLab is doing and
miaht sav that vou're doina a areat iob in oromotina ---

Want
Want to
to learn
learn more
more about
about how
how to
to realize
realize it, just jump
it, just jump into
into the
the “5
''5 practical
practical ways
ways to
to
personalize
personalize LinkedIn
Linked In outreach
outreach using
using GPT
GPT & & AI”
Al'' article

article

More
More prompts:
prompts:

Prompt
Prompt #22
#22

• Use
Use this
this email
email opening
opening example:
example: {“Yamini,
{"Yamini, II notice
notice that
that you’ve
you've been
been the
the CEO
CEO ofof HubSpot
HubSpot since
since 2021
2021 andand II
wanted
wanted to to reach
reach out”}
out"} to
to write
write a
a casual
casual email
email that
that isis 50-100
50-100 words,
words, consider
consider that
that the
the person
person we’re
we're reaching
reaching
out
out to
to is
is named
named {full_name}
{full_name} and
and they
they are
are the
the {title}
{title} of
of {company_name}
{company_name} since
since {formatted_date}.
{formatted_date}. Include
Include a a 1-2
l-2
sentence
sentence case
case study
study ofof how
how we
we (case
(case study
study example)
example) andand end
end with
with a
a CTA
CTA to
to book
book aa 10-minute
10-minute call.
call.
#5. ChatGPT prompts for cold emails

Email
Email subject
subject lines

lines

What
What are
are some
some ofof the
the best
best email
email subject
subject lines
lines for
for the
the email
email text
text above
above that
that consistently
consistently get
get
70% open
70% open rates?
rates? Give
Give me
me 10
10 examples.
examples. Mention
Mention {the
{the Event
Event name
name they
they are
are going
going to
to
attend}.
attend}. Exclude
Exclude ones
ones that
that sound
sound robotic
robotic or
or bland.

bland.

Prompt
Prompt #23
#23

• What
What are
are some
some of
of the
the best
best email
email subject
subject lines
lines that
that consistently
consistently get 70% open
get 70% open rates?
rates? Give
Give me
me 10
10 examples.
examples.
Exclude
Exclude ones
ones that
that sound
sound robotic
robotic or
or bland.
bland.

More
More prompts:
prompts:

Prompt
Prompt #24
#24

• I’m
I'm following
following up
up with
with a
a prospect
prospect who
who hasn’t
hasn't replied
replied for
for 8
8 days.
days. Give
Give me
me 5
5 different
different subject
subject lines
lines II can
can say.
say.

Prompt
Prompt #25
#25

• What
What elements
elements can
can II include
include in
in my
my subject
subject line
line so
so that
that it
it stands
stands out
out in
in a
a lead’s
lead's inbox?
inbox?
#5. ChatGPT prompts for cold emails

Follow-up
Follow-up templates
templates

Prompt
Prompt #26
#26

• Give
Give me
me an
an email
email follow-up
follow-up template
template for
for aa lead
lead who
who hasn't
hasn't replied
replied after
after 7
7 days.
days. Don't
Don't sound
sound robotic
robotic and
and don't
don't
mention
mention "I
"I hope
hope this
this email
email finds you well".
finds you well". Use
Use FOMO
FOMO and
and scarcity
scarcity but
but don't
don't make
make it
it sensational.
sensational.

More
More prompts:
prompts:

Prompt
Prompt #27
#27

The following
• The following isis an
an email
email II sent
sent to
to a
a prospect
prospect who
who hasn’t
hasn't replied
replied yet. Write aa follow-up
yet. Write follow-up email
email with
with a
a similar
similar
writing
writing style.
style. Don’t
Don't sound
sound robotic.
robotic. Keep
Keep the
the tone
tone casual
casual and
and friendly.
friendly.

Prompt
Prompt #28
#28

• Give
Give me
me an
an email
email follow-up
follow-up that
that incentivizes
incentivizes the
the prospect
prospect to
to reply.
reply. Keep
Keep it
it casual
casual and
and friendly.
friendly.

Prompt
Prompt #29
#29

• What
What are
are some
some elements
elements II can
can include
include inin my
my follow-up
follow-up to
to convince
convince aa lead
lead to
to reply?
reply? II can
can give
give them
them a
a longer
longer
than
than usual
usual free
free trial
trial for
for my
my SaaS
SaaS tool,
tool, give
give me
me more
more examples.
examples. II am
am the
the head
head of
of marketing
marketing and
and SEO
SEO at
at
(company).
(company).
#5. ChatGPT prompts for cold emails

Personalization
Personalization placeholder
placeholder ideas
ideas

Prompt
Prompt #30
#30

• I'm
I'm writing
writing a
a cold
cold email
email targeting
targeting agency
agency owners.
owners. Give
Give me
me 55 examples
examples of
of personalization
personalization placeholders
placeholders II can
can
research
research and
and personalize
personalize for
for my
my campaign.
campaign. Exclude
Exclude {first
{first name}.
name}.

More
More prompts:
prompts:

Prompt
Prompt #31
#31

• Give
Give me
me 5
5 examples
examples of
of personalization
personalization placeholders
placeholders II can
can use
use for
for my
my target
target audience
audience {persona}.
{persona}.

Prompt
Prompt #32
#32

• Where
Where can
can II look
look to
to personalize
personalize my
my emails
emails based
based on
on (placeholders)?
(placeholders)?

Prompt
Prompt #33
#33

The following
• The following is
is a
a cold
cold email
email II wrote
wrote for
for {persona}.
{persona}. Give
Give me
me pointers
pointers on
on how
how II can
can make
make this
this more
more
personalized.
personalized. Use
Use placeholders
placeholders ifif needed.
needed.
#6. ChatGPT prompts for LinkedIn outreach

Ask
Ask GPT
GPT to
to write
write a
a message
message based
based on
on our
our mutual
mutual connections

connections

IfIf you
you have
have mutual
mutual connections
connections with
with someone,
someone, it
it can
can be
be a
a great
great reason
reason to
to connect
connect with
with
them.
them. When
When reaching
reaching out
out to
to someone
someone based
based on
on mutual
mutual connections,
connections, youyou could
could start
start by
by
mentioning
mentioning the the person
person or
or people
people you
you both
both know
know and
and how
how you
you are
are connected
connected to
to them.
them.
This can
This can help
help establish
establish common
common ground
ground and
and make your initial
make your initial outreach
outreach more
more personable.

personable.

Before
Before this
this step
step you
you should
should get
get all
all data
data from
from еру
epy contact’s
contact's Linkedin
Linkedin profil

profil

Q. Search ••
•• II • Ill' M
Horne My Network Jobs Messagi ng Notificat ions

T'~_A_fFIC ! CONVERS 10 N 04- ~


SUMMIT ScioStock w founder500
I
Stefan Smulders aa ·1st
Currently Sca li ng my Saas bootstrap ped to $10 M ARR I Feat. #54 on Latka I FAI LED STARTUPS I N P RIVATE -
Now I RETRY IN PUBLIC I Shar in g my mistakes so you ca n avoid t hem -- > Fol low my jollrney
Eindhov en, North Brabant, Netherlands · Contact info
1.
l. Visit
Visit the
the profile
profile you
you need 

need
eBook "From Zero to Saas Hero"
7,474 followers · 500+ connections
e
2.
2. Click
Click “other
''other mutual
mutual
.,,,=,
UA l lya Azovtsev - I help w ith Saas Growth, Noah Green, a d 23 ot her mutual connections
connections”
. ''
connections
.--, Message ( Save in Sales Navigator ) ~ ~ Shortlink)

Providing services
Pu bl ic Speaking
Show details

Highlights
o.!J You both work at Expandi.io Li nkedln Lead Generation Strategies &

O. Search t9 ••
••
Home My Netwo rk Jobs Messag ing Notificat ions

People..- 1st0 ..- stefan Smulders ~ ..- ( Locations ..- ) ( Current company ..- ) I ( A ll fi lters:

Lyubomir Yankov • 1st


Hello World! I'm Lyubo - a coder by day at expandi(.)io and guitar play
C- - -) G ShortLink )
Eindhove
••
•• anuel De Vits. Max Makarenko I.I"- and 17 other mutual connections

ndrei Frujina • 1st


Back End Developer at Expandi.i
Netherl'and
3.
3. Copy
Copy page
page data
data
••
•• ax Makarenko w.. Noah Green, and 10 other mutual connections

Li eke Tilburgs • 1st


ustomer Success Manager@ Expandi I Helping Companies Skyrocket
Pel
• Max Makarenko w.. Lesia Polivod WI. and 16 other mutual connections
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Miiii!hfflfflll
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#6. ChatGPT prompts for LinkedIn outreach

4.
4. Use
Use this
this text
text in
in the
the prompts
prompts

Prompt
Prompt #34
#34

• II want
want to
to reach
reach out
out to
to {Stefan
{Stefan Smulders}
Smulders} {https://www.linkedin.com/in/smuldersstefan/}.
{https://www.linkedin.com/in/smuldersstefan/}. Could you please
Could you please
create
create aa personalized
personalized outreach
outreach icebreaker
icebreaker (max
(max 250
250 characters).
characters). ItIt should
should start
start with
with "Hi"
"Hi" but
but in
in the
the language
language
that
that is
is common
common in in the
the location
location of
of this
this person
person (for
(for example
example ifif Ukraine
Ukraine hi
hi =
= Привіт,
np1..1s1r. Italy
Italy hi=
hi= ciao,
ciao. and
and soso on),
on).
the
the whole
whole text
text after
after it
it should
should bebe in
in English.
English. The
The outreach
outreach should
should useuse "Common
"Common connection
connection the the real
real Person's
Person's
Name"
Name" asas a
a reference
reference to to the
the reason
reason why
why I'm
I'm reaching
reaching out
out to.
to. Common
Common connections:
connections: {info}
{info}

@ Hi Stefan, greetings fro•m your fellow 1st-degree connection Lyubo Yankov! I hope this
message finds you well. I 1/ltanted to reach o•ut as we have ai common connection in Lyubo,
and I've been following your thought leadership on Linked In. Your expertise in lead
generation and entrepreneurship is impressive, and I would love to learn more about your
jour11ey. Would you be open to connecti11g and chatting further? Best regards .

Comment
Comment on the contacts’
on the contacts' posts
posts before you send
before you send a
a connection
connection message
message to warm up
to warm up
your
your campaign

campaign

This warm-up
This warm-up process
process helps
helps to
to improve
improve your
your response
response rates
rates and
and increases
increases the
the likelihood
likelihood of
of
converting your leads
converting your leads or
or clients.
clients. It
It is
is an
an effective
effective way
way to
to establish
establish trust
trust and
and credibility
credibility with
with
your
your target
target audience
audience and
and build
build aa strong
strong network
network on
on LinkedIn.
Linkedln.

Prompt
Prompt #35
#35

• Visit
Visit the
the post
post {Link
{Link to
to the
the Linkedin
Linkedin post}.
post}. Create
Create a
a personalized
personalized comment
comment II could
could leave
leave that
that would
would show
show off
off my
my
topic
topic authority.
authority. Don’t
Don't sound
sound robotic.
robotic.
#6. ChatGPT prompts for LinkedIn outreach

Connection
Connection requests
requests and
and lead
lead generation
generation message
message

Prompt
Prompt #36
#36

• Create
Create aa Linkedin
Linkedin connection
connection request
request under
under 300
300 characters.
characters. Don't
Don't say
say how you came
how you came across
across their
their profile
profile and
and
don't
don't sound
sound robotic.
robotic. Include
Include a
a pain
pain point
point agency
agency owners
owners face
face and
and why
why they
they should
should connect
connect with
with me.
me.

More
More prompts:
prompts:

Prompt
Prompt #37
#37

• II connected
connected with
with {persona}
{persona} on
on LinkedIn.
Linkedln. Send
Send a
a follow-up
follow-up message
message to
to get
get on
on a
a call.
call. Remember
Remember II am
am
{persona}.
{persona}.

Prompt
Prompt #38
#38

• Send
Send aa friendly,
friendly, engaging
engaging message
message to
to aa new
new connection
connection called
called {name}.
{name}. Don’t
Don't sound
sound robotic
robotic and
and don’t
don't sell
sell
anything. Ask an
anything. Ask an engaging
engaging question
question in
in an
an attempt
attempt to
to establish
establish a
a relationship.
relationship.
#7. ChatGPT prompts for cold calling

Prompt
Prompt #39
#39

• Imagine
Imagine I'm
I'm cold
cold calling
calling marketing
marketing agency
agency owners
owners in
in my
my area.
area. Create
Create a
a potential
potential script
script making
making sure
sure to
to:
• Ask
Ask for
for their
their permission
permission to to hear
hear the
the pitch
pitch without
without coming
coming across
across as
as too
too sales-y
sales-y.
• Come
Come across
across asas casual
casual and
and friendly
friendly.
• Overcome
Overcome any any potential
potential objections
objections they
they might
might have
have.
• Don't
Don't make
make itit all
all about
about me.
me.

Prompt
Prompt #40
#40

• Imagine you're aa {marketing


Imagine you're {marketing agency
agency owner}
owner} that
that provides
provides {lead
{lead generation
generation services
services for
for B28
B28 Companies}.
Companies}. I'm
I'm
pitching
pitching you
you a
a {LinkedIn
{Linkedln automation
automation SaaS}
SaaS} you
you can
can {use
{use to
to automate
automate certain
certain actions
actions on
on Linkedin
Linkedin (such
(such as
as
sending
sending connection
connection requests, follow-ups, and
requests, follow-ups, and even
even emails
emails all
all from
from one
one platform)}.
platform)}. What
What are
are some
some objections
objections
you might
you might have?
have? Phrasing
Phrasing them
them asas questions?
questions? Then,
Then, explain to me
explain to me 1-3
1-3 angles
angles of
of how
how II could
could overcome
overcome those
those
objections.
objections.

More
More prompts:
prompts:

Prompt
Prompt #41
#41

• II am
am the
the {head
{head of
of sales
sales of
of LinkedIn
Linkedln lead
lead generation
generation automation
automation SaaSSaas too}l.
too}I. You
You are
are the{
the{ owner
owner of
of a
a marketing
marketing
agency}.
agency}. II want
want you
you to
to roleplay
roleplay those
those roles,
roles, acting
acting as
as if{
if{ I'm
I'm cold
cold calling
calling you
you through
through a a phone}.
phone}. (You
(You can
can
roleplay with ChatGPT
roleplay with ChatGPT directly
directly or
or have
have it
it create
create a
a potential
potential script
script within
within certain
certain guidelines).
guidelines).

Prompt
Prompt #42
#42

• Can you provide


Can you provide me
me with
with a
a complete
complete sales
sales copy
copy about
about [product/service]
[product/service] for
for a
a cold
cold call
call to
to a
a potential
potential client,
client,
including
including an
an opening,
opening, presentation,
presentation, overcoming
overcoming objections,
objections, and
and close?
close?

Prompt
Prompt #43
#43

• Can you provide


Can you provide me
me an
an example
example of
of a
a successful
successful pitch
pitch for
for [product/service]
[product/service] to
to a
a [specific
[specific audience]
audience] potential
potential
client?
client?

Prompt
Prompt #44
#44

• Write
Write me
me a a sales
sales cold
cold calling
calling copy
copy by
by presenting
presenting the
the value
value of
of [product/service]
[product/service] to
to [prospective
[prospective customer
customer
name]
name] in
in the
the most
most effective
effective way.
way.
#8. ChatGPT prompts for lead qualification

Lead
Lead qualification
qualification is
is a
a crucial
crucial step
step in
in the
the lead
lead generation
generation process,
process, as
as it
it enables
enables businesses
businesses
to
to concentrate
concentrate their
their efforts
efforts on
on the
the most
most promising
promising leads.
leads. ChatGPT
ChatGPT cancan bebe an
an effective
effective tool
tool
for
for lead
lead qualification
qualification by by engaging
engaging potential
potential leads
leads in
in conversations
conversations and
and gathering
gathering valuable
valuable
insights
insights into
into their
their needs
needs and
and interests.
interests. This
This data
data can
can then
then be
be used
used to
to assess
assess which
which leads
leads
are
are most
most likely
likely to
to convert,
convert, allowing
allowing businesses
businesses toto allocate
allocate their
their resources
resources efficiently
efficiently and
and
focus
focus on
on high-value
high-value prospects.
prospects. ByBy leveraging
leveraging ChatGPT's
ChatGPT's capabilities
capabilities for
for lead
lead qualification,
qualification,
businesses
businesses cancan optimize
optimize their
their sales
sales efforts,
efforts, save
save time
time and
and resources,
resources, and
and increase
increase the
the
likelihood
likelihood of
of closing
closing more
more deals.
deals.

Prompt
Prompt #45
#45

• Create
Create anan automated
automated conversation
conversation {chatboth}
{chatboth} path
path for
for a
a LinkedIn
Linkedln lead
lead generation
generation SaaS
SaaS website.
website. Keep
Keep it
it
friendly
friendly and
and casual.
casual. Include
Include emoji
emoji or
or two
two if
if needed.
needed.

We
We can
can also
also download
download thethe PDF
PDF version
version of
of the
the LinkedIn
Linkedln profile
profile and
and ask
ask GPT
GPT whether
whether this
this
person
person is
is a
a good
good client
client for
for us.

us.
Before
Before this
this step
step you
you should
should get
get all
all data
data from
from еру
epy contact’s
contact's Linkedin
Linkedin profile:

profile:

Im ~ Search
Home
••
••
My Network
e
.J obs

Messaging
JflJ
Notifications

d Follow

MY FOUNDER JOURNEY
■■--■ $10M ARR I

. - ~

SLJ°MMl'T S ~ock GI founder500


1.l. Visit
Visit the
the profile you need
profile you need and
and click
click the
the
Stefan Smulders a ·1st
Currently Scaling my SaaS bootstrapped to $10M ARR I Feat #54 on Latka I FAILED STARTUPS I N PRIVATE - “More”
''More'' button

button
2.
2. Choose
Choose thethe “Save
''Save to
to PDF
PDF option”
Now I RETRY IN PUBLIC I Sharing my mistakes so you can avoid them--> Follow my journey
Eindhoven, North Brabant, Netherlands · Contact info
eBook ··From Zero to Saas Hero·· r!:
option''
7,474 followers · 500+ connections

- • LIA llya Azovtsev - I he lp with SaaS Growth, Noah Green, and 23 other mutual connect ions

4'/ Message

Providing services
Public Speaking
i
I
(e)
H
View in Sales Navigator

Send profile in a message

I I
Show details

d, Save to PDF

~ Give Kudos
#8. ChatGPT prompts for lead qualification

3.
3. Open
Open the
the PDF
PDF you’ve
you've got
got and
and copy
copy all
all text
text

Samenvattin

was maRing ecen money

Bu J cr_ave mo...re

4.
4. Use
Use this
this text
text in
in the
the prompts
prompts

Prompt
Prompt #46
#46

• Hi!
Hi! I'm
I'm sales
sales at
at {Expandi
{Expandi (Linkedin
(Linkedin automation
automation software)}
software)} II think
think about
about reaching
reaching out
out to
to this
this person
person (full
(full Linkedin
Linkedin
description
description isis below),
below), pls
pis gimme
gimme a a score
score (from
(from 0
O to
to 10)
10) how
how likely
likely this
this person
person might
might be
be our
our client
client and
and how
how
should
should we
we approach?
approach? {Profile
{Profile text}
text}

More
More prompts:
prompts:

Prompt
Prompt #47
#47

• Imagine you're qualifying


Imagine you're qualifying leads
leads based
based on
on how
how relevant
relevant they
they are
are to
to my
my solution.
solution. My
My solution
solution is
is a
a LinkedIn
Linked In
automation
automation SaaS
Saas you
you can
can use
use to
to automate
automate Linkedin
Linkedin actions
actions {e.g.
{e.g. sending
sending connection
connection requests,
requests, follow-ups,
follow-ups, and
and
so
so on}.
on}. What
What are
are some
some questions
questions II can
can ask
ask to
to uncover
uncover my
my prospect's
prospect's needs,
needs, pain
pain points,
points, and
and other
other information
information
to
to qualify
qualify whether
whether or
or not
not they're
they're aa relevant
relevant lead?
lead? Give
Give me
me 55 questions
questions as
as examples.
examples.

Prompt
Prompt #48
#48

• You
You are
are aa highly
highly intelligent
intelligent chatbot
chatbot for
for my
my {persona}.
{persona}. Give
Give me 7 questions
me 7 questions II can
can include
include for
for my
my chatbot
chatbot to
to
qualify
qualify leads visiting my
leads visiting my website.
website.

Prompt
Prompt #49
#49

• What
What are
are some
some questions
questions II can
can ask
ask my
my leads
leads for
for {solution}
{solution} to
to qualify
qualify them
them and
and turn
turn them
them into
into paying
paying
customers?
customers?
#9. ChatGPT prompts for closing

Generating
Generating persuasive
persuasive closing
closing scripts

scripts

Prompt
Prompt #50
#50

• Imagine
Imagine I'm
I'm on
on a
a cold
cold call
call with
with the
the owner
owner of
of a
a {marketing
{marketing agency}.
agency}. Create
Create a
a persuasive
persuasive closing
closing script
script II can
can
follow-
follow- don't
don't sound
sound robotic
robotic and
and assume we already
assume we already established
established rapport
rapport and
and a
a prior
prior relationship.
relationship.

More
More prompts:

prompts:

Prompt
Prompt #51
#51

• Imagine
Imagine II had
had a
a back-and-forth
back-and-forth exchange
exchange with
with {persona}
{persona} and
and already
already have
have an
an established
established relationship.
relationship.
Generate
Generate anan email
email to
to book
book a
a call
call with
with the
the prospect.
prospect. Keep
Keep it
it casual
casual and
and friendly.
friendly.

Prompt
Prompt #52
#52

• Imagine you’re aa lawyer


Imagine you're lawyer for
for {persona}
{persona} company.
company. Generate
Generate aa legal,
legal, service
service contract
contract with
with all
all the
the essential
essential
clauses.
clauses. Including:
Including: Description
Description of
of service
service and
and scope
scope of
of work,
work, Compliance
Compliance andand insurance
insurance requirements,
requirements,
Payment
Payment terms,
terms, Confidentiality
Confidentiality agreements,
agreements, Remedies
Remedies and
and dispute
dispute resolution,
resolution, and
and anything
anything else
else needed.
needed.
Indude
lndude a a 30-day
30-day refund
refund policy
policy if
if they're
they're not
not happy
happy with
with the
the service.
service. Use
Use placeholders
placeholders for
for text
text that
that needs
needs to
to be
be
filled
filled in.
in.
#10. Outbound lead generation material

Before
Before wewe move
move onto
onto direct
direct outbound
outbound prompts,
prompts, it’s
it's worth
worth mentioning
mentioning that
that ChatGPT
ChatGPT can
can
help
help with
with outbound
outbound lead
lead generation
generation by
by creating
creating relevant
relevant resources
resources and
and materials
materials you
you can
can
use.

use.

Such
Such as:
as:
Creating
Creating sales
sales proposals.
proposals.

Prompt
Prompt #53#53

• II run
run {a
{a LinkedIn
Linked In marketing
marketing andand outreach
outreach agency}
agency} targeting
targeting {funded
{funded startups}.
startups}. II want you toto create
want you create a
a sales
sales
proposal
proposal focusing
focusing on
on their
their specific
specific needs
needs and
and pain
pain points
points for
for lead
lead generation.
generation. But
But give
give me
me thethe outline
outline first,
first,
don'
don'tt create
create the
the full
full thing.
thing.

Creating
Creating engaging
engaging sales
sales content
content based
based on
on case
case studies,
studies, blog
blog posts,
posts, webinars,
webinars, and
and
quantifiable
quantifiable data.
data.

Prompt
Prompt #54
#54

• We
We helped
helped aa client
client get
get 1,000+
l,000+ attendees
attendees for
for their
their first
first LinkedIn
Linkedln event
event with
with 0
O paid
paid ads.
ads. What
What kind
kind of
of sales
sales
content
content can
can II create
create based
based on
on this
this to
to attract
attract more
more leads?
leads?
#10. Outbound lead generation material

Educating
Educating potential
potential customers
customers about
about your
your product
product or
or services.
services.

Prompt
Prompt #55 #55

• II run
run a{
a{ LinkedIn
Linked In automation
automation SaaS
Saas (called
(called Expandi.io).
Expandi.io). You' re visiting
You're visiting my
my website
website for
for the
the first
first time.
time. What
What are
are
some
some questions you might
questions you might ask
ask the
the customer
customer support
support team
team that
that II can
can prepare
prepare for
for to
to gauge
gauge your
your interest
interest or
or
qualify you as
qualify you as a
a lead?
lead?

Finally,
Finally, we’re
we're approaching
approaching the
the last
last section
section of
of this
this eBook.
eBook.
#11. ChatGPT prompts for retention

Finally, the last stage of a successful outbound lead generation campaign is retention.
Finally, the last stage of a successful outbound lead generation campaign is retention.

Prompt #56
Prompt #56

• Create
Create a
a feedback
feedback formform with
with 7 questions
questions to
to gather
gather feedback
feedback from
from customers
customers inin regards
regards to
to how
how they
they enjoyed
enjoyed
the 7-day, free
the free trial
trial of
of our
our tool.
tool. Use
Use placeholders
placeholders for the
the tool
tool name
name or
or other
other information
information as
as needed.
needed.

More prompts:
More prompts:

Prompt #57
Prompt #57

• The following
following are customer data based
based on how they’ve
they've used
used {solution}.
{solution}. Send a personalized
personalized follow-up email
email
with that info in mind, asking for their thoughts on their experience so far.
with far. Make
Make the tone casual
casual and friendly.
friendly.

Prompt #58
Prompt #58

• Create a feedback form


form for {persona} who’s
who's been
been using {solution} for 3 months
months now. Ask simple yes/no
and then give them
questions and them the option to write a longer answer.

Prompt #59
Prompt #59

• How
How can II improve my user retention
retention strategy for {solution}.

Prompt #60
Prompt #60

• G
Give retention strategy examples for {solution}. My
ive me user retention My objective is to create a strong onboarding
onboarding
trust, and maintain strong customer communication
experience, build trust, communication relationships.
relationships.
Conclusion

•• ' • •
• • • ., • .. ••
#• .,
• ., •
•# • • ~.,. • .,. • •
J •

~· • ~ #
• •

~
• ' •
• • ' •
• • • -- -

Congratulations!
Congratulations! You've
You've made
made it
it to
to the
the end
end of the eBook!

of the eBook!

We
We hope
hope these
these prompts
prompts have
have inspired
inspired you
you and
and given
given some
some great
great ideas
ideas for
for getting
getting the
the
most
most out
out of
of using
using ChatGPT
ChatGPT for
for lead
lead generation.

generation.

As you
As you might
might have
have guessed
guessed byby now,
now, ChatGPT
ChatGPT can
can be
be an
an extremely
extremely powerful
powerful tool
tool for
for
outbound
outbound lead
lead generation. And its
generation. And its uses
uses are
are not
not limited
limited to
to at just content
at just content production.

production.

Instead,
Instead, you
you can
can create
create highly
highly personalized,
personalized, engaging
engaging conversations
conversations with
with real
real customers,
customers,
gather
gather valuable
valuable insights
insights about
about their
their needs
needs and
and preferences,
preferences, and,
and, as
as mentioned
mentioned above,
above,
completely
completely transform
transform your
your Google
Google Sheets
Sheets prospects
prospects list.

list.

But
But remember,
remember, ChatGPT
ChatGPT is just one
is just one piece
piece of
of the
the whole
whole lead
lead generation
generation puzzle.

puzzle.

To truly
To truly succeed, you need
succeed, you need a
a clear
clear strategy,
strategy, well-defined
well-defined goals,
goals, and
and a
a deep
deep understanding
understanding
of
of your
your target
target audience.

audience.

As well
As well as
as the
the right
right tools
tools of
of the
the trade.

trade.

So,
So, as
as a
a parting
parting gift,
gift, when
when it
it comes
comes to
to all
all things
things LinkedIn,
Linkedln, we
we recommend
recommend:

• Grabbing
Grabbing the
the free, 7-day Expandi
free, 7-day Expandi trial
trial.
• Joining The LinkedIn
Joining The Linkedln Outreach
Outreach Family
Family if if you
you have
have any
any questions
questions on
on strategies
strategies
discussed
discussed here
here or
or using
using LinkedIn
Linkedln for
for lead
lead generation.
generation.

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