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OK Birthday 2023 Store Memo
OK Birthday 2023 Store Memo
S TO
CAMPAIGN A3 Bunting
HOW TO ENTER
A1 Product and Price Posters
Leaflet
Owner Letter
2
A1/A2 THEME MOBILES
Make sure that your theme mobile is clearly visible where it is hung.
Place it in a strategic position in the store that many shoppers will see.
Hang your bunting at the entrance of your store or where your ceiling is most visible.
A3 BUNTING
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147082 OK Foods Birthday 2023 RSA & NAM BUNTING A3 FA2.indd 1 2023/07/18 17:18 147082 OK Foods Birthday 2023 RSA & NAM BUNTING A3 FA2.indd 2 2023/07/18 17:20 147082 OK Foods Birthday 2023 RSA & NAM BUNTING A3 FA2.indd 3 2023/07/18 17:21 147082 OK Foods Birthday 2023 RSA & NAM BUNTING A3 FA2.indd 4 2023/07/18 17:23
3
CATEGORY DIVIDERS
(SA/NAM & SWAZI)
Attach the category dividers in aisles where participating
products can be found.
4
PARTICIPATING PRODUCTS MOBILE
RSA: HANG BOTH MOBILES AT THE SAME TIME
RO D U C TS RO D U C TS RO D U C TS RO D U C TS
ATIN G P ATIN G P ATIN G P ATIN G P
PA R TIC IP • Bakers Eet-Sum-Mor
Biscuits Asstd. 200 g
PA R TIC IP PA R TIC IP PA R TIC IP
• Bakers Salticrax
Asstd. 200 g
• Willards Cheese Curls
Maize Snack Asstd.
150 g
• Five Roses Ceylon
Blend Tagless
Teabags 100s
• Frisco Original or
Granules Instant • Nescafé Ricoffy Doypack 800 g
Coffee 750 g • Nestlé Cremora Original Creamer 750 g
• Ellis Brown Creamer • Nestlé Aero or KitKat Chocolate Slab Asstd. 85 g
750 g
• Pepsi Asstd., Mirinda Orange, 7UP or Mountain • Doritos Chips Asstd. 145 g
Dew Citrus Blast Soft Drink PET 2 Litre • Lay’s Chips Asstd. 120 g
• Simba Nik Naks Maize Snack Asstd. 135g
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Co m p e t i t i o n v a l i d f r o m 2 3 A u g u s t – 2 2 O c to b e r 2 02 3 . Ts & C s a p p l y. Va l i d f o r S o u t h A f r i c a o n l y. C o m p e t i t i o n v a l i d f r o m 2 3 A u g u s t – 2 2 O c to b e r 2 02 3 . Ts & C s a p p l y. Va l i d f o r S o u t h A f r i c a o n l y. C o m p e t i t i o n v a l i d f r o m 2 3 A u g u s t – 2 2 O c to b e r 2 02 3 . Ts & C s a p p l y. Va l i d f o r S o u t h A f r i c a o n l y. C o m p e t i t i o n v a l i d f r o m 2 3 A u g u s t – 2 2 O c to b e r 2 02 3 . Ts & C s a p p l y. Va l i d f o r S o u t h A f r i c a o n l y.
146881 OK Foods Birthday 2023 Participating Product Mobile RSA A1 FA.indd 1 2023/08/02 10:29 146881 OK Foods Birthday 2023 Participating Product Mobile RSA A1 FA.indd 2 2023/08/02 10:33 146881 OK Foods Birthday 2023 Participating Product Mobile RSA A1 FA.indd 3 2023/08/02 10:37 146881 OK Foods Birthday 2023 Participating Product Mobile RSA A1 FA.indd 4 2023/08/02 10:41
5
P&P OWNER’S Ts & Cs
POSTER LETTER
This will be loaded on our OK website.
PRODUCT LEAFLET
A4 STACKER We’ll be printing leaflets to highlight the participating products. Please
ensure that you are fully stocked with all the products that are featured
CARD
in the leaflet to avoid disappointing customers.
Great
ANY 4 FOR
Huggies Dry Comfort Disposable Knorr Instant Soup Powder Rama Original Brookes Oros Baby Soft 2 Ply
Nappies Jumbo Pack Asstd. Packet Asstd. 70% Fat Spread Squash Concentrate Asstd. Fresh White Toilet Rolls
savings
PER PACK 50 g 500 g Brick EACH 2 Litre EACH 18’s PER PACK
1699
WIN
STAND A CHANCE TO
6 000 bucks
Fragranced Petroleum Jelly Aqueous Cream 72’s
475 ml EACH 450 ml EACH
50 1199 9 30
Visit www.okfoods.co.za for a
R Boss Adult or
Mature
Dog Food Asstd. Pamper
R Whiskas
Cat Food
Pouches Asstd.
list of participating stores.
Head Office Careline: 021 505 4400
OKSAFO2799
6
DIGITAL ELEMENTS
We will be using all our social media channels to promote this campaign, which includes Facebook,
Instagram and YouTube. We will also have exciting social media competitions to create awareness of this
campaign.
Please feel free to download our OK Birthday TROLLEY DASH banners and posts for your own social
media pages. This can be found on our Social Media Essentials page on TalkingShop.
When posting on Facebook, please also tag our official OK page @OKFDtalks. Feel free to contact us at
marketing@okfd.com if you need your TalkingShop login details.
Facebook Banner
Web Banner
We wish you and your team luck with this campaign! We know you will make a huge success of it. If you
have any questions, feel free to email marketing@okfd.com.