A

PROJECT REPORT
ON
SWOT ANALYSIS OF ZOMATO

Submitted to

B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR

in Partial Fulfilment of the Award of the Degree of
BACHELOR IN COMMERCE

Submitted By:
SANJEEV KUMAR
BASKEY

B.Com – 3rd year

College Roll No: BC-21-114
Exam Roll No: 42131114

Under the Guidance of :

DR RANJITA NAYAK
Assistant/Associate Professor, Commerce
B.J.B Autonomous College, Bhubaneswar

DEPARTMENT OF COMMERCE
B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR
 2023-24

DEPARTMENT OF COMMERCE
B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR

CERTIFICATE
This is to certify that the candidate SANJEEV KUMAR BASKEY, bearing
College Roll No.-BC-21-114, Exam Roll No.-42131114, is a bonafide student of
B. Com Final Year for the session 2021-2024 of B.J.B Autonomous College,
Bhubaneswar. The project report titled “SWOT ANALYSIS OF ZOMATO”
is her/his original piece of work and to the best of my knowledge, no other
candidate has submitted the same paper for the award of Bachelor’s Degree in
Commerce under the Department of Commerce, B.J.B Autonomous College,
Bhubaneswar.

Signature of the Guide

DR RANJITA NAYAK
Assistant /Associate Professor, Commerce
B.J.B Autonomous College, Bhubaneswar
Date-___/___/2024

Place-
 DECLARATION

I do hereby declare that the project paper titled “SWOT ANALYSIS OF ZOMATO
” submitted by me to the Department of Commerce, B.J.B
Autonomous College, Bhubaneswar in partial fulfilment of the requirement
for Bachelor's Degree in Commerce is an original piece of work done by me. I
have neither copied nor translated it from others and it has not been submitted
to any other institutions including B.J.B Autonomous College, Bhubaneswar
or published at any time before.

SANJEEV KUMAR BASKEY

Date- College Roll No: BC-21-114

Place- Exam Roll No: 42131114

ACKNOWLEDGEMENT
My project paper entitled “SWOT ANALYSIS OF ZOMATO” would not have
been possible without the cooperation and valuable guidance given by my guide
RANJITA NAYAK , Assistant/ Associate Professor, Department of Commerce, B.J.B
Autonomous College, Bhubaneswar. I take this opportunity to convey my gratitude
and obligation to him.

While preparing this Project paper, I have tried my best to the precise and
objective. Up-to-date data and recent findings of eminent scholars have been
included by drawing on recent issues of learned journals and periodicals. I express
my gratitude to the authorities concerned in this respect.

I acknowledge my thanks to my parents without their cooperation and financial

provisions this project would not have been possible.

SANJEEV KUMAR BASKEY

Date- College Roll No: BC-21-114

Place- Exam Roll No: 42131114
 INDEX OF CONTENTS

CHAPTER 1: INTRODUCTION Page No

1.1- Introduction

1.2- Objective of the study

1.3- Scope of the study

1.4- Methodology of the study

1.5- Limitation of the study

CHAPTER 2: THEORETICAL ASPECTS OF THE STUDY Page No

10-24
2.1- Conceptual Framework

2.2- Company profile

CHAPTER 3: ANALYSIS AND INTERPRETATIONS Page No

CHAPTER 4: FINDINGS, SUGGESTIONS & CONCLUSION Page No

BIBLIOGRAPHY

ANNEXURE