Professional Documents
Culture Documents
The way youth learn about financial matters varies and Results from a 1997 survey conducted by Lewis
is likely to be a combination of intentional and Mandell, an economist, researcher, and Dean of
unintentional strategies by key adults in their lives. Marquette University's business school, reported a
Other contributors to teens' knowledge about money failing grade (< 70% correct) for 12th graders who
include the media (television, radio, magazines, etc.) were asked knowledge questions on topics such as
and conversations with peers. Some authors (McNeal, taxes, retirement, insurance, credit use, inflation and
1992; McNeal & Yeh, 1993) have suggested that budgeting. On average, these high school seniors
Financial Counseling and Planning Volume 13(2), 2002
answered 57% of the questions correctly ("High school purchase, and the relationship between price and
seniors lack financial," 1997). The results from the quantity demanded.
2000 version of this survey suggest that 12th graders'
financial literacy is decreasing. Participants in the 2000 Parental Influence on Teens Money Knowledge
survey, on average, answered 52% of the questions Several authors agree that many life skills, behaviors,
correctly (DuGuay, 2000). That is a 5% drop from the and values can and are taught in the home by
1997 survey. parents--our first teachers ("High school seniors lack
financial" , 1997; Mochis,1985; Pritchard, Myers, &
Teens' knowledge about money and their perceptions Cassidy, 1989). After reviewing literature related to
about what they know appear to be out of balance. The family communication and consumer socialization of
Youth and Money Survey (American Savings children and adolescents, Mochis (1985) suggested that
Education Council, 1999) asked 1000 students between parents can directly and indirectly influence the
the ages of 16-22 about their perceptions of consumer behavior of their children by purposeful
understanding financial matters. Findings indicate that training and reinforcement activities as well as
most students were confident about understanding modeling desirable consumer behavior. A study by
financial matters such as saving, investing, credit and Danes (1994) provided additional support for this
budgeting. Seventy-two percent indicated they statement. Danes studied parental perceptions on the
understood such issues well. financial socialization of children. Danes stated that
parents are primary socialization agents for children
Finally, a 1999 report commissioned by the National and the majority of what is transferred from parent to
Council on Economic Education, gives another view child is not purposeful. She asserted that educational
of teens understanding of money matters. Two-thirds activities for parents of children is best focused on
of high school students got a failing grade on their non-formal settings where parents gather or through the
understanding of the Voluntary National Content mass media. Furthermore, Danes suggested that the
Standards in Economics. However, a majority of the usual recommendation that financial education is most
students understood economic principles that can have appropriate at the high school level fails to recognize
the greatest impact on their lives. The principles the ongoing educational impact that could be occurring
students understood were personal income, comparing at younger ages.
costs and benefits before making a purchase, and the
benefactors in an apartment rental agreement. Findings from a survey by Marshall and Magruder
(1960) supports four beliefs that specific money
Financial Knowledge of Adults education practices of parents will increase children's
Because of life experiences, adults are expected to be knowledge and use of money if they are: a) given many
more knowledgeable about money matters than teens. opportunities to use money, b) have money to spend, c)
A 1990 study of adult financial literacy was sponsored have money to save, and d) their parents are
by the Consumer Federation of America, TRW credit responsible money managers, i.e., parents use
reporting agency (now Experian) and the Educational recommended money management practices. Common
Testing Service. The participants' responses on 13 money education practices by parents that were not
consumer topics suggested there were large gaps in the supported by Marshall and Magruder's findings were:
consumer/financial knowledge of adults. Respondents 1. Children will know more about money if they are
in this study answered fewer than 70% of the questions given an allowance.
correctly in each of the following areas: auto insurance 2. Less of the family's money will be used for
(53%), credit (56%), life insurance (46%) and children's spending money if children are given an
checking/savings (54%) (Consumer Federation of allowance.
America, 1993). 3. Children who are given opportunities to earn more
will know more about money.
Finally, adult respondents in the economic literacy 4. Children will have less knowledge about money if
report by the National Council on Economic Education money is used as a reward or punishment.
(1999), scored poorly overall (57% of correct 5. Children's attitudes about the importance of money
responses). However, like the teens, the adults will mirror their parents' attitudes about money.
understood the economic principles that could have A finding reported in the 2000 financial literacy survey
significant impact on their daily lives, i.e., source of for JumpStart Coalition (Duguay, 2000) also suggests
personal income, considerations when making a that children who receive an allowance may not be the
94 ©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved.
Financial Knowledge of Teens and their Parents
most knowledgeable about money. Twelfth graders Much has been written about the financial knowledge
who received a regular allowance scored worse (49%) of youth or teens. Relatively little has been written
on a 45-minute financial literacy exam than teens who about the financial literacy of parents. This study was
did not receive an allowance (52%). undertaken to answer questions about teens’ and
parents' financial knowledge.
Schnittgrund, Dunsing, and Hapstrom, (1973) studied
money practices using a three generational sample. Purpose and Objectives
Results indicated that parents tended to treat their child The purpose of this study was to determine the
the way they were treated relative to handling money. financial knowledge of high school juniors/seniors who
For example, in households where the parents received participated in a six-week summer program. The
an allowance as a child, their children received or financial knowledge of the teens' parents was also of
would receive an allowance. concern. Objectives of the study were to:
1. Compare the money matters knowledge of teens
In another study of parental efforts to educate their and their parents.
offspring about money, Rettig (1984) found that adult 2. Determine relationships between teens' and parents'
mothers were handling some money matters with their knowledge about money.
own children the same way their parents handled them.
The majority of these adults had not been included in Method
family discussions about money (77%), exposed to The population for the study consisted of a
written family budgets (59%), taught about life or auto convenience sample of 64 high school students,
insurance while at home (67%), or taught financial henceforth teens, who attended a governor's school
recordkeeping (9%) while they were children. program at The Pennsylvania State University in 1993.
However, these women indicated they were teaching Parents of the teens were also studied. The teens
their children some things about money they had not attended an intensive six-week program where
been taught as youth. The majority had explained life academically talented juniors and seniors learned about
and auto insurance (65% and 73%, respectively), and the different areas of food and agricultural sciences.
using written budgets (75%). Financial recordkeeping Teens selected for this program were: recommended
was one area these mothers had not been exposed to as by a high school teacher or counselor, expressed an
youth (9%). Furthermore, only 15% indicated they had interest in the sciences, and had a B+ or better average
provided an opportunity for their children to learn in high school courses completed by the date of
about financial recordkeeping. This suggests that application. During the program, teens attended
mothers were continuing the pattern of not educating classes, workshops, field trips, and participated in a
their children about financial recordkeeping. variety of experiences designed to acquaint them with
the scientific and professional opportunities in food and
Parents are an important information source about agricultural sciences.
money for their teens. In a nationwide survey
conducted for Jumpstart Coalition for Personal A survey instrument was developed to collect data.
Financial Literacy, Mandell found that high school Section I contained items related to demographics,
students learned about money primarily at home details about how money was obtained and spent, types
(nearly 60%), on their own (nearly 30%) and at school of financial assets owned, and formal instruction in
(10%) ("High school seniors lack financial," 1997). A money management. Section II contained 19 multiple
similar finding was reported by the USA Weekend in choice questions which assessed the teens' knowledge
its May 1999 special report on Teens and Money. relative to money management. Items in this section
When asked where they had learned a lot about money were taken from the 1991 nationwide survey conducted
matters, 77% indicated from their parents and 20% said by the Consumer Federation of America and American
schools. Survey respondents were 224 students in Express Travel Related Services (i.e., High School
grades 6-12. Finally, 94% of the respondents in the Student Consumer Knowledge) or were adapted from
1999 Youth and Money Survey (American Savings test items banks included in teachers' guide to personal
Education Council, 1999) said they are likely to use finance textbooks. See Appendix 1 for a list of the
their parents as a source of financial information. For knowledge questions included on the survey.
this study, 1,000 students from ages 6-22 were
interviewed by telephone. Teens received and completed the survey at the
beginning of a regularly scheduled class. Most teens
©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved. 95
Financial Counseling and Planning Volume 13(2), 2002
finished the survey in about 20 minutes. One survey
per household was mailed to parents. A preaddressed,
postage paid return envelope was included. Because of
time constraints, no follow-up was conducted of Table 1
non-responding parents. Parents received a survey that Demographic Profile, Sources of Money and Spending
was very similar to the one completed by the teens. Habits of Teens
Response rates were 95% (61 of 64) for the teens and
Number (N=61) Percent
73% (47 of 64) for their parents. Female 33 54
Male 27 46
Data from teens and parents were analyzed.
Frequencies, means and percentages were used to Allowance Received1
Yes 15 25
summarize and describe participants. A No 45 75
non-parametric technique, phi coefficient was used to
describe relationships between teens' and parents' Allowance Amount1
knowledge about money terms and financial concepts. $10 or less 6 40
$11 to $20 6 40
A phi coefficient is a type of correlation between two $21 to $30 1 7
variables when both are dichotomous or categorical. It $31 or more 2 13
is a measure of association for a 2x2 cross tabulation or
contingency table. Paid Job2
Yes 32 54
No 27 46
Findings
Teens' Profile Hours Worked
The demographic profile of the teens and their earning, 10 or less 15 47
11 to 15 5 16
spending and saving habits are shown in Table 1. A 16 to 20 5 16
majority (33 of 61 or 54%) of the teens were females. 21 to 30 4 13
Although several racial/ethnic groups (African 31 or more 3 9
American, Indian, Asian) were represented, the
Spending Money3
majority of the students were white. One fourth of the Entertainment 16 37
teens (25% or 15 of 60) received an allowance. For Savings 10 23
those receiving an allowance, the weekly amount Clothes 9 21
ranged from $5 to $43 and the weekly average was Other 3 7
Food/snacks 2 5
$16. More than half (32 of 61) of the teens had a paid Car expenses 2 5
job during the previous school year. Nearly half of the Personal care 1 2
teens who had jobs (47% or 15 of 32) worked about 10 1. One missing case.
hours a week. 2. Two missing cases.
3. Eighteen missing cases
In descending order, teens indicated they spent most of
their allowances and earnings on: entertainment (37%),
savings (23%), and clothes (21%). Teens spent little
money on snacks (5%), car expenses (5%), and Teens and parents owned a variety of financial assets.
personal care (2%). Nearly all the teens (87%) and parents (87%) had a
savings account. In addition, U. S. Savings bonds were
In addition to allowances and earnings from part-time owned by more than half of the teens (55%). Almost
jobs, other sources of income for teens were occasional all parents had a checking account (94%) and a credit
money from their parents (79%), as gifts from relatives card (89%). Also 50% of the parents owned U.S.
(77%), from doing chores at home (30%), and for odd Savings Bonds and mutual funds.
jobs done for neighbors (18%) (see Table 2).
96 ©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved.
Financial Knowledge of Teens and their Parents
and parents' knowledge on key financial concepts and
terms. Teens' and parents' responses to 19 money
Table 2 knowledge questions are presented in Table 4. Teens
Teens' Sources of Money and parents were considered knowledgeable if 70% or
more of each group provided the correct answer to a
Source* Number (N=61) Percent
question. Teens and parents were considered
Parents Yes 48 79 unknowledgeable if 69% or fewer answered a question
No 13 21 incorrectly. Generally, 70% accuracy is considered a
passing grade or an acceptable mastery on most exams
Relatives Yes 47 77
No 14 23 in secondary school. Therefore, if 70% or more of the
teens and parents answered a question correctly, they
Doing Chores Yes 18 30 were considered knowledgeable on a financial term or
No 43 70 concept.
Doing odd jobs Yes 11 18
No 50 82 Teens' Knowledge
Teens were knowledgeable about two areas related to
Other Yes 15 25
No 46 75
money and uninformed on others. The two questions
on which the highest number of teens scored correctly
* More than one source of income could be indicated by teens dealt with net income (87%) and endorsing checks
(87%). Although teens were not knowledgeable about
most areas, they scored the lowest on items concerned
Table 3 with liability for unauthorized use of credit cards (3%),
Financial Assets Owned by Teens and Parents finance charges (10%), W-4 forms (18%), the best
ways to lower the cost of auto insurance (22%), and
Teens1 Parents annual percentage rates (28%).
N=58 N=47
F % F %
Asset Parents' Knowledge
Savings account 53 87 41 87 As expected, parents were more knowledgeable than
U.S. Savings Bond 32 55 21 45 their teens on money matters. Seventy percent of them
Other investments 11 18 20 43 responded correctly to all but seven items. Items on
Mutual fund 8 13 22 47
Checking account 7 12 44 94 which parents scored poorly were concerned with:
Credit card 6 10 42 89 finance charges (40%), auto collision coverage (53%),
Individual stock2 -- 17 36 date interest starts accruing on credit card accounts
1. Three missing cases with an outstanding balance when new charges are
2. Not an option on teens' survey
made (54%), liability for unauthorized credit card use
(57%), W-4 forms (63%), annual percentage rates
(64%), and the concept pay-yourself-first (61%) (Table
Parents 4).
Slightly more than one-third (38% or 18 of 47) of the
parents were in the 41-50 age range. All parents were Another objective of the study was to determine the
married. Of the 40 parents who indicated their relationships between the teens' and parents' knowledge
household income range, the majority (25 or 53%) had about money matters. For this objective, data from the
annual household incomes of $50,000 or more. The 47 47 parents and their corresponding teens were
surveys from parents were completed by mothers (21 analyzed. Cross tabulations were used. Phi coefficient,
or 45%), fathers (19 or 40%) and seven (14%) were a non-parametric technique, was used to determine the
completed by both parents (i.e., the responses were a degree of association, i.e., relationship, between the
collaborative effort). The jointly completed responses teens' and parents' knowledge. Davis' (1971)
were included because either parent can share financial conventions were used to describe the strength of the
information with their teen. Also, it is possible that relationships. As shown on Table 5, substantial
other surveys were completed by both parents but not relationships (.50 or higher) were found between teens'
reported because that option did not appear on the and parents' knowledge on three items: inappropriate
survey form. ways to lower auto insurance costs, liability for
unauthorized use of credit cards, and cash advances.
One objective of the study was to compare the teens'
©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved. 97
Financial Counseling and Planning Volume 13(2), 2002
Moderate relationships (between .30 and .49) were students whose parents completed and returned a
found on seven items and eight knowledge items had survey form were included in the analysis.
low relationships (between .10 and .29). All
relationships were negative. The relationships between
the teens' and parents' knowledge were statistically
significant at the .01 level or higher on all but four of
the 19 knowledge items. Relationships were not
statistically significant on items about: endorsing a
check, beginning interest accrual date on credit card
accounts with a balance when new purchases are made,
collision coverage, and the concept of
pay-yourself-first.
Table 4.
Number and Percent of Teens and Parents Responding
Correctly to Money Knowledge Questions
Teens Parents
N=61 N=47
Concept or Area F % F %
Net income 53 87 47 100
Endorsing a check 53 87 48 98
Policyholder 39 64 45 92
Comprehensive automobile 38 62 42 91
insurance
Grace Period 36 60 35 78
Deductible 32 53 45 96
Social security tax 32 53 39 85
Personal identification number 31 51 38 81
Lapsed insurance policy 26 43 36 77
Uninsured motorist coverage 25 42 37 76
Pay-yourself-first 26 42 26 61
Cash advances 23 38 42 87
Collision coverage 23 38 26 53
Beginning accrual date on credit 22 37 25 54
accounts with a balance
Annual percentage rate 17 28 30 64
Inappropriate ways to lower 13 22 40 85
the cost of car insurance
W-4 Form 11 18 29 63
Finance charge 6 10 19 40
Liability for unauthorized use of 2 03 27 57
©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved. 99
Financial Counseling and Planning Volume 13(2), 2002
to participants in this study. All parents who d. discretionary income
responded to the survey were married. In addition, the 3. The IRS form that is used to notify your employer of the number
household income range reported by the parents (25 of of exemptions for which you qualify and that serves as a basis, along
40) was above average ($50,000 or more). with income earned, for calculating your payroll withholding is the
a. W-2 form
b. W-4 form
Even with its precautions, this report is a small step in c. 1040 form
helping those concerned about improving youth and d. exemption certificate
adult financial literacy understand areas of strength and
weaknesses of teens and adults. This report may also 4. When you sign your name on the back of a check that is payable
to you, it is known as
be used to alert parents that they are knowledgeable a. signing the check
about some basic money matters and can educate their b. cashing the check
teens while using events that occur in their daily living. c. endorsing the check
Educators can encourage parents to share with their d. co-signing the check
teens what they do know about money during the 5. The two keys to the use of electronic funds transfer are the debit
course of daily living. By using normal events as card and the
teachable moments, parents can increase the financial a. account number
literacy of their offspring. The impact of a series of at b. credit card
c. personal identification number
home mini lessons over several years could be d. signature card
surprising! For example, when teens are ready to get
a driver's license, this is good time to explain some of 6. The days between the billing date and the due date on a
the basics about auto insurance. If teens are not credit statement are called the
a. closing period
receptive to parents' explanation, schedule an b. default period
appointment with your insurance agent. In fact, have c. grace period
the teen arrange the meeting with your agent. d. interest period
Following up the meeting with printed information
7. The owner of a credit card that is lost or stolen is legally
about auto insurance for the teen to read can reinforce responsible for
the discussions with the agent. Another teachable a. any unauthorized charges
moment might be a casual comment about credit card b. any unauthorized charges until the loss or theft is reported
grace periods and annual percentage rates when c. only the first $50 of any unauthorized charges
d. no unauthorized charges
making purchases with a credit card. Finally educators
can inform parents about national studies of teens 8. Small loans obtained by using a credit card are called
which indicates they are likely to seek parental advice a. purchase loans
about money matters ("High school seniors lack b. withdrawals
c. cash advances
financial," 1997; American Savings Education Council, d. rebates
1999). Even though some teens may give the
impression that they think their parents do not know 9. What the lender charges you in dollars to borrow money is
anything, the studies above indicate they do recognize called
a. the finance charge
the expertise parents have, at least on money issues. b. usury
c. the principal
Appendix d. interest
Money Management Knowledge and Skills
10. The BEST indicator of the cost of a loan is the
Directions: Place a check for the BEST answer to the following a. number of monthly payments
statements. b. monthly payment amount
c. interest rate
1. This fee is collected from employers and employees to support a d. annual percentage rate
federal insurance program for eligible people of different ages
a. Social Security tax 11. If a credit card account has a balance carried over from the
b. State income tax previous month, when will interest charges usually begin on a new
c. Unemployment compensation tax credit purchase?
d. Federal income tax a. on the day of the purchase
b. one month after the date of purchase
2. The amount of money left after taxes are deducted from a c. after a two week grace period
paycheck is called d. after a two month grace period
a. gross income
b. variable expense income 12. Which of the following is NOT a good way to lower the costs of
c. net income your automobile insurance?
100 ©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved.
Financial Knowledge of Teens and their Parents
a. increase the deductible a. property damage liability
b. lower the limits b. collision coverage
c. eliminate the collision coverage for older cars c. comprehensive automobile insurance
d. shop around for lower premiums from other companies d. uninsured motorist
13. Insurance coverage that provides liability and medical benefits 17. An insurance policy that has been terminated due to the
to the insured if involved in an accident caused by someone with policyholder's failure to pay the premium is said to have
insufficient coverage to meet the need a. expired
a. property damage liability b. been paid off
b. collision coverage c. lapsed
c. comprehensive automobile insurance d. entered its grace period
d. uninsured motorist
18. Which term below always applies to the person who pays for a
14. Coverage for thief of an automobile is provided for under this life insurance policy and retains all rights and privileges granted by
part of an automobile the policy, including the right to amend the policy?
a. insurance policy a. beneficiary
b. property damage liability b. policyholder
c. collision coverage c. contingent beneficiary
d. comprehensive automobile insurance d. insured
e. uninsured motorist
19. Pay-Yourself-First
15. Insurance term which refers to the predetermined amount you a. Is an old idea practiced by some adults which means they set
must pay before an aside
a. insurance company will pay toward your loss b. personal spending money as soon as they get paid.
b. claim c. Means that before spending any of your income, you will save
c. deductible some for the future.
d. premium d. Means you should take care of your own personal bills before
e. rider loaning others any money.
e. Is a method of saving for your retirement
16. Portion of the automobile insurance coverage that pays for
repairs of the covered automobile if the repair is not paid for by the
insurance of the person who caused the damage
©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved. 101
Financial Counseling and Planning Volume 13(2), 2002
Past issues:
Financial Counseling and Planning
The Journal of the Association for Financial Counseling and Planning Education
Volume 12 (1), 2001
Personal and Familial Conflicts of Interest in Providing Financial Planning to Friends, Acquaintances and
Relatives 27
Frank C. Bearden
Differences in the Availability of Employer-Provided Fringe Benefits Among the Working Poor, Near-Poor
and Non-Poor 79
Joan C. Koonce and Teresa A. Mauldin
A Cohort Analysis of the Amount in Defined Contribution and Individual Retirement Accounts 89
Sharon A. DeVaney and Tongxiao Catherine Zhang
Book Reviews
Everyone’s Money Book103
reviewed by Farooq Malik
i
. Cathy Faulcon Bowen, Associate Professor, Department of Agricultural and Extension Education, The
Pennsylvania State University, 323 Agricultural Administration, University Park, PA 16802-260. Phone:
814-863-7870. Fax: 814-863-4753. E-mail: cbowen@psu.edu
102 ©2002, Association for Financial Counseling and Planning Education. All rights of reproduction in any form reserved.