Professional Documents
Culture Documents
field that integrates the study of human psychology with practical business
12 3
applications . The objectives of business psychology are diverse . Here are
some key objectives:
• Design products
• Build better workspaces
• Foster healthy behavior
Some functions of business psychology include: Personnel orientation,
Personnel development, Marketing, Management.
Business psychology, also known as industrial-organizational psychology, focuses on applying
psychological principles and theories to enhance workplace productivity, employee well-being, and
organizational effectiveness. The objectives of business psychology encompass a range of areas aimed
at improving both individual and organizational outcomes. Here are some key objectives:
- **Objective:** Identify and implement effective methods for selecting and recruiting employees.
- **Rationale:** Ensuring that the right people are hired for the right roles improves
job satisfaction, performance, and overall organizational success.
4. **Leadership Development:**
- **Objective:** Understand and enhance factors that contribute to employee motivation and
job satisfaction.
- **Objective:** Analyze and shape organizational culture and climate to align with business goals.
- **Rationale:** A positive and inclusive workplace culture enhances teamwork,
communication, and overall organizational performance.
- **Objective:** Develop strategies to manage workplace stress and promote employee well-being.
8. **Change Management:**
9. **Conflict Resolution:**