Course syllabus

Business Research Methodology Class D & E

Semester February-July 2024
Monday Class

Lecturer
Prof. Dr. Y. Sukmawati Sukamuljo
Jl. Perumnas 87 Seturan, Jogjakarta
WA& Line& Telegram:081932003809
E-mail address: sukmawati.sukamulya@uajy.ac.id
sukmawatisukamulja@gmail.com;

This course studies the nature, scope, and significance of business research and
research methodologies. Additionally, the course studies primary and secondary
research methods with applications to specific problems, using qualitative and
quantitative methods for individual investigation and reporting on current
problems within a student's area of interest.
The study of Business Research Methods will be conducted using the text and
selected scholarly sources, as well as in-class lectures. Students are required to
complete a significant research project and submit a report of their findings.
Additionally, students will develop a research proposal as part of a team,
presenting the proposal, as a team, to the class. The overarching goal of the
course is to allow the student to become an informed user of business research
and an active participant as a part of a research team.

Course Objectives
The student will be able to select a research topic, conduct initial research to
develop appropriate problem statements, research questions, and hypotheses so
that an appropriate research method can be selected.
The student will also be able to develop a literature review and a research
methodology based on the selected topic.

The student will be able to conduct critical research as an individual or as a team

member, and critically evaluate previous research in selected topics.
The student will be able to develop a research proposal in which the problem,
purpose, research questions, and hypotheses are clearly defined.
The student will be able to develop an appropriate methodology section including
the proper identification of populations, samples/sample sizes, research
procedures, and statistical methods.

1. Define the research problem

2. Conduct a literature review
3. Identify variables and understand levels of data
4. Develop purpose statements
5. Develop research questions, hypotheses, central questions, and sub questions
6. Understand and identify quantitative and qualitative research designs
7. Identify statistical methods for data analysis
8. Develop research methodologies
9. Use appropriate manuscript writing procedures

Individual Research Proposal

Throughout this course, you will be developing the main elements contained
within an academic research proposal. By the end of the course, you will have
completed an individual research proposal, including the research background,
problem and purpose, research question and/or hypotheses, literature review,
and method. Upon the start of this course, you will need to begin thinking of
finance, marketing, human resources, operations, or strategy area of focus,
within which you will research a problem. As instruction is completed in particular
areas of the research process, you will need to complete those portions of your
individual research proposal (the due date of submission is a week after all
final examination end).
The research proposal will consist of the following sections: introduction,
background, problem, purpose, research questions/central phenomenon/sub
questions, definitions, literature review, previous research and hypotheses
development (if any), method, references, appendixes.

THERE IS NO INCLASS EXAMINATION AND REMEDIAL

CLASS
Textbook
Uma Sekaran and Roger Bougie. 2019. Research Methods for Business: A skill
building approach, 8th ed. John Wiley and Sons, Inc.

Assessment
Journal presentation 15%
Proposal presentation 20%
Research proposal draft (mid-term exam) 20%
In class contribution 15%
Final individual research proposal paper (final exam) 30%
----------------
Total 100%

The students are permitted to follow the examination if their attendance

record is not less than 75%.

Course Outline
Session Topics Chapter

1. Syllabus and Introduction to research methods Ch.1, 2

Feb 19 for business
The scientific approach and alternative
approaches to investigation.
Journal searching for team project purposes
2. The broad problem area and defining the Ch 3
Feb 26 problem statement. Student presentation
Journal presentation: group 1, 2, 3
3. Critical literature reviews. Ch.4
March 4 Journal presentation: group 4, 5, 6, 7 Student Presentation
4. Turnitin & Mendeley Librarian
March 18
5. Theoretical framework and hypothesis Ch. 5
March 25 development Student Presentation
Online Journal presentation: group 8, 9, 10
meeting
6. Elements of research design Ch. 6, 7
Apr 1 Data collection methods: Introduction and Student presentation
 Online interviews
lecturing Journal presentation: group 11, 12, 13
7. Data collection methods: Observation & Data Ch 8, 9
Apr 15 collection methods: Questionnaires Asynchronous
meeting
8. Midterm exam – submit individual research Course site
April 24 proposal draft
9. Experimental designs Ch. 10
May 6 Example of a good thesis Student presentation
Proposal presentation: 1-7
10. Make a video for experimental research
May 13
11. Measurement of variables: Operational Ch. 11
May 20 definition Student presentation
Proposal presentation: 8-15
12. Measurement: Scaling, reliability, validity Ch. 12,13
May 27 Sampling Student Presentation
Proposal presentation: 16-23
13. Quantitative data analysis and Hypothesis Ch. 14, 15
June 3 testing Student presentation
Online Proposal presentation: 24-31
lecturing
14. Qualitative Data Analysis &The Research Ch 16, 17
June 10 Report Student presentation
Online Proposal presentation: 32-39 (D); 32-40 (E)
lecturing
15. Check final proposal with Turnitin and Asynchronous
June 18 Mendeley meeting
16. Final exam-submit the final individual Course site
June 26 research proposal
There are 6 opportunities for online lecturing (could be synchronous or
asynchronous lecturing). In the online lecturing, there are maximum 3 times for
asynchronous meeting.