. - “a symbol of love, care and health” made by Amina Khasanova & Tatyana Gartman . eIntroduction & brief historical background * Unilever is a multinational corporation with a strong presence in the consumer goods industry, ‘operating in over 190 countries. + brands include Lipton, Dove, Knorr, and Hellmann's * emerged in 1930 through the merger of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie. + The company is known for its commitment to sustainability and corporate social responsibility, making it a prominent leader in the global business landscape| 173,000 empioyces work for Unever \€51 Billion = worldwide sales in 2012 400 vcands sold in 190 counties 2 sition people ‘use Unilever’s products each day wortdvide https: //images.app.goo.gl/VTxdhwvHfLSBBmFRA.Sustainability Initiatives: * Unilever has prioritized sustainability through its Sustainable Living Plan, aiming to reduce its environmental footprint and improve social impact + The company has set ambitious goals, including sourcing 100% of its agricultural raw materials sustainably and halving its environmental impact by 2030. a "+ Unilever has also taken a stand on social issues, promoting _ gender equality and advocating for responsible consumption. ° °Unilever Paul Polman Chief Executive Officer «But growth at any cost is not viable. We have to develop new _ ways of doing business which will increase the positive social benefits arising from Unilever's activities while at the same time reducing our environmental impacts. We want to be a sustainable business in every sense of the word.»“UNILEVER ‘SUSTAINABLE ° LIVING PLAN ‘Small Actions. Big Difference.” |nttps://wrww unilever com /files/92uiSegz/production/9752f12d82b8afa Dbbso7ebo2c47bSdad79580185.paf ‘Unilever PLC, (2023, November 14), Strategy and goals: Climate action. Unilever. https://www.:nilever.com/planet-and- society/climate-action/strategy-and- is%<20puts%20us%6200n%20track energy%20and%20 improving%20energy%20efficiency agoals/s: have spent Over €200 million on ‘commitment to the Climate & Nature Fund by the end of 2022 Knorr is launching §0 projects in collaboration with farmers to reduce and remove greenhouse gas emi is and reduce water consumption. eMarket Performance: Despite the challenges posed by the COVID-19 pandemic, Unilever has shown resilience and adaptability, maintaining its market position and financial performance. ‘The company has leveraged its global presence _ to capture opportunities inemerging markets, while also addressing changing consumer preferences in developed economies.Challenges and Opportunities: o Unilever faces competition from both multinational corporations and local players in various markets, as well as. increasing regulatory and consumer pressure for sustainable business practices + However, the company also has opportunities to expand its presence in growing segments such as plant-based foods and natural personal care products.Conclusion: + Unilever's commitment to sustainability and its global reach make it a significant player in the international business landscape. + Asthe company continues to navigate challenges and capitalize on opportunities, its dedication to sustainable business practices will be a critical factor in its long-term success,of THANK YOU! references: ‘Ayu Akal Yusnidar inti Mohd Jayus. (2023, March 9). Aligning profit with Purpose: A Case “Study of Unilevers sustainable Uving plan. Linkedin. https /wonw linkedin com pulse /algning-proft-purpose-case-study-unilevers-ving-plan- Jnjust-tnt-Thes20planszocompiseszlhee20mainpupose%othreustzoerperata ¢-. 2 -2osocial¥zoinnovation