Danielle Ivanov

352-215-6224 • Gainesville, Florida

ivanovdanielle@gmail.com • https://www.linkedin.com/in/danielle-ivanov/

EDUCATION
University of Florida College of Journalism and Communications Dec. 2021
Bachelor of science in journalism, summa cum laude, with a minor in environmental science.

EXPERIENCE
Communications specialist, UF College of Medicine Jan. 2022 - Present
 Managing flagship social media channels for external and executive communications,
recruitment and education, including copywriting, multimedia content creation,
advertising and analytics. Quadrupled the college's social media following in 2022.
 Collaborating with supervisors, interns, creative services, students, UF employees and
patients to produce e-newsletters, the Florida Physician magazine, UF Health patient
stories, philanthropy and alumni news and positive growth in reputational rankings.
 Coordinating event coverage through creation of print and digital assets, videography,
photography and relationships with local, state and national media and trade publications.
UF and General Assignment Reporter, The Gainesville Sun Dec. 2020 - Jan. 2022
● Curated and reported dailies and enterprise stories about higher education in addition to
local and statewide work on COVID-19 and health, race and inequalities, entertainment,
business and crime for The Sun and Florida's USA Today network.
● Built diverse sourcing for representative coverage in the city, county and state.
● Taught coworkers the basics of data sourcing, analysis, reporting and visualization.
Features Intern, The South Florida Sun Sentinel May 2020 - July 2020
● Created content on living and dying during the coronavirus pandemic, local businesses,
entertainment, parenting, obituaries, high school graduations and the environment.
● Worked with SEO metadata, Tribune Publishing's Arc software and Twitter engagement.
Intern and State Government Reporter, WUFT News May 2019 - May 2020
● Covered state legislation in Tallahassee, such as banning the import of shark fins, and
other noteworthy stories published in the Associated Press and numerous national
publications for Fresh Take Florida.
● Produced online multimedia packages, including source-narrated videos and audio
pieces, short NPR segments and data visualizations to accompany stories.
● Reported impactful local stories from affordable housing struggles to the city's debate
over deadly dog attack and a national Father’s Day jail bailout.
Correspondent, The Gainesville Sun June 2017 - Dec. 2019
● Covered a variety of stories, including a profile of a girl with a rare genetic disorder, non-
ADA compliance, local crime briefs and weather.
Staff Writer, The Independent Florida Alligator June 2018 – May 2019
● Generated weekly feature stories as a campus and metro beats reporter, including anti-
gun violence, student-voting campaigns by Marjory Stoneman Douglas survivors and dog
therapy for students at UF and SFC.
● Reported on campus environmental news, such as combating citrus greening to save
Florida’s orange crop and students supporting sustainable gardening in dorm housing.