This document provides a template for researching target markets as part of starting a business. It instructs the user to list at least two target market options and fill in information about each market's channels, position, key demographics, buying habits, and market size/share to help identify the best targets. The template is meant to be filled with existing information and temporary data that can later be replaced with real facts from additional research.
This document provides a template for researching target markets as part of starting a business. It instructs the user to list at least two target market options and fill in information about each market's channels, position, key demographics, buying habits, and market size/share to help identify the best targets. The template is meant to be filled with existing information and temporary data that can later be replaced with real facts from additional research.
This document provides a template for researching target markets as part of starting a business. It instructs the user to list at least two target market options and fill in information about each market's channels, position, key demographics, buying habits, and market size/share to help identify the best targets. The template is meant to be filled with existing information and temporary data that can later be replaced with real facts from additional research.
List your target market options at the top; identify at least two. Start filling in the worksheet with the information that you already have and make up information that you need to complete the worksheet. This temporary information can be changed to real facts with further research.