INFLUENCER

Pitch Deck
Spring 2022
 Overview 3

Film Synopsis 4

Director’s Statement + Mood Reel 9

Talent / Casting 10

Look / Tone / Feel of the Film 14

Strategy / Positioning 18

Creative Team 24

Spring 2022 Influencer Pitch Deck 2

 Overview
Logline and Genre:
Horror-Dark Comedy-Thriller

A serial killer lures six social media influencers to a “popularity contest,” where they
must do horrible things to themselves to compete for “likes” to survive. Each round,
the influencer with the least amount of “likes” gets eliminated. In this game of “likes or
death,” only the most desperate and depraved will live to play another round.

(The horror structure of “Saw,” with a dark comedic “Get Out” social-satirical twist to it)

Spring 2022 Influencer Pitch Deck 3

 Film Synopsis
Isaac Mayweather calls himself a “social media influencer.” He posts videos of himself working out at the gym, while preaching life
lessons and advice to his followers, in the hopes of one day becoming a paid spokesperson for the biggest fitness company, Fitness
Max. Isaac and his Fiancé, Andrea Taylor are in the midst of hosting their wedding rehearsal, when Isaac receives an invitation from a
“talent agency” he paid to represent him. The invitation is for an event at a mansion in a secluded location, where he will get to meet
high powered executives in the entertainment industry who can give him the exposure he needs to make his influencer dreams come
true. Before attending the event, there are three rules to follow: Rule #1 Do not disclose the address of this event to anyone. Rule #2
Come alone. Under no circumstances are you allowed to bring a guest. Rule #3 The event begins this Friday night at 5pm sharp. Arrive
on time, late guests will not be permitted into the party.

Along with the invitation is a description of the five other “influencers” represented by this phony agency, whom also received this
exclusive invitation:

Owen Dylan- Essentially, a Jake Paul knock off. Flaunting fast cars and pictures of him surrounded by pretty women throughout his
social media pages, Owen is a former Disney child actor-turned Youtuber. He gained his social media fame when he was arrested
smoking weed in the White House bathroom. He streamed the entire thing live on his Youtube channel, launching his new career as a
vlogger and influencer.

Spring 2022 Influencer Pitch Deck 4

 Georgina Del Mar- An extremely attractive woman who happens to have no other talent to offer. She’s never met a photo opportunity
she can turn down. She often stages photo sessions to look like she is casually living her life, capitalizing on social trends, such as
going to a Black Lives Matter rally to stage a photo opp to show how “woke” she is. She is accompanied everywhere by Fernando,
her stepped-on (sometimes literally), personal photographer, who is under the delusional impression that he is her boyfriend. She has
somehow, amassed thousands of followers so far, by doing this.

Reaction Randy- Known for his cartoon-like, rubber facial expressions and wacky catchphrases, Randy has gained thousands of
followers for his “reaction videos,” where he simply just reacts to and gives goofy commentary on other people’s content. He appears
to be bound to a wheel chair and come off as a little odd. Despite his hilarious facial expressions, he is almost incapable of socializing
with other people.

Elmira flowers- A self-renowned “food critic”, Elmira gained her social media followers by doing gross food reviews… in her car.
Reviewing everything from raw, still squirming octopus to ox anus, she’s a hustler, always trying to plug her social media pages and
peddle her merchandise to anyone who will listen.

Susanna Sampson- A MAGA supporting, housewife from the south. Super rich but completely ignorant and oblivious to the outside
world. Susanna flaunts her riches, from her lavish closets full of designer shoes to her Gucci shopping sprees. She gained her fortune
as a result of being a three-time divorcee to wealthy men as well as her own inheritance, where she inherited a ridiculous amount of
money from her father, who was the creator of the red light traffic camera (pretty much the worst invention of all time).

Spring 2022 Influencer Pitch Deck 5

 Isaac is ecstatic about this opportunity, but Andrea is quick to remind him that their wedding rehearsal is the same evening as the
event. Isaac is initially heartbroken that he can’t attend the event, but in a moment of ambitiousness, he decides that he is going to
try and attend both. While out running some pre-rehearsal errands, without telling Andrea, Isaac turns his car around and heads to
the address of the event. The event is at a mansion, isolated in the middle of nowhere, having to go through winding back roads and
security gates to get there. Isaac arrives just on time, right as the other five influencers are getting there as well. Anxious about being
late to the rehearsal, Isaac promises himself that he’s going to get in, make an impression, gain some new contacts and then head
back to the rehearsal.

When Isaac walks in to the event, he finds his name on a card next to a glass of champagne. He picks up the glass and walks into the
event to introduce himself to the other guests and to meet the executives. He finds himself in a room with the other five influencers,
trying to chat and mingle with them, quickly discovering that each one has a worse personality than the last. Nobody seems to care
about anything other than the fact that there is no cell phone service. Isaac attempts to share a moment with them in leading them in
a champagne toast, to celebrate their soon to be newfound fame. They each drink their glass of champagne and begin to complain
that no producers or executives were there to greet them. Complaining leads to arguing and now there is a fight breaking out amongst
the group of influencers, with Isaac trying to play peacemaker. The fight between Georgina and Savanna continues to escalate and
about to reach a boiling point, when Savanna, unprovoked, passes out, mid-sentence, hitting the floor with a thud. Georgina, surprised
but also ignorant, takes credit for winning the fight, thinking that her words had something to do with it. Celebrating with her is
Fernando, who spontaneously, drops to the floor himself. Georgina soon after. Isaac is looking around, watching everyone drop one by
one. He looks at his champagne glass and things get very blurry, very quickly before everything goes dark and he passes out himself.

Spring 2022 Influencer Pitch Deck 6

 They wake up 12 hours later, to find themselves sitting in a half circle around a large screen TV, with a device around their neck. An
animated monkey “memoji” appears on the big screen, looking both friendly and somewhat creepy. The monkey begins to talk,
notifying them that they are about to compete in a “popularity contest.” The contest will be streaming to viewers on the dark web, who
will ultimately determine the contestants’ fate. Each round, they will be forced to inflict some form of horrifying harm to themselves,
while they compete with each other for likes from the viewers. The person with the least amount of likes after each round will be
eliminated until there is one person left, crowning them the winner. There are strict rules to follow as well: If you call out for help or
try to communicate with the viewers at all, you will be immediately disqualified. If you try and leave the premises, you will be instantly
disqualified.

The monkey goes on to say that one person has already broken one of the rules on the invitation. Georgina brought her little
cameraman boyfriend, Fernando, with her and poor Fernando is going to find out the hard way what happens when you break the
rules. “Pop goes the Weasel” music begins to play. As it gets to the “Pop!” part in the song, his head bursts like a watermelon, leaving
everyone in shock and horror, as this sets an example of what happens when the rules are broken, and more importantly, what to
expect at the end of each round for the influencer with the least amount of likes.

Spring 2022 Influencer Pitch Deck 7

 Stranded at the rehearsal alter, Andrea was initially furious, as she assumed that Isaac ditched the rehearsal for the event he was invited
to, but now she’s concerned because he’s been missing all night and his phone is going straight to voicemail. She heads to the police
department to file a missing person’s report. The cops at the front desk are not very sympathetic to her cause. They eventually send
her to a useless deadbeat cop named Rufas Kroll. Rufas has hit rock bottom in his personal life, as his poor life decisions have cost him
his marriage, his car and he woke up today with an eviction notice on his door. Rufas, nursing a hangover, doesn’t appear to be focused
on what Andrea is saying, instead thinking of his own issues. He explains to her that the police have been defunded, and that he is now
the entire missing persons unit, with a list of thousands of people that have filed reports before her. He says that he will add Isaac to his
list, but doesn’t appear much in a hurry to get to it. Shortly after leaving the police station frustrated, Andrea gets a text message from
her cousin with a link to a website, with a text saying doesn’t this looks like Isaac? She clicks the link to find the live broadcast of the
“popularity contest.” She runs back to Rufas to show him, but he claims to have limited resources and nobody else to work with, due to
the defunding and everybody else in his unit retiring. Andrea takes it upon herself to team up with Rufas, to use their limited resources
to find and rescue Isaac before it’s too late.

Spring 2022 Influencer Pitch Deck 8

 My vision for this film is that the audience experiences an elevated, exaggerated parody of the absurd
levels that some of these “influencers” will stoop to in order to gain validation from strangers on social
media.

The following Mood-Reel captures the look, tone, and feel of the film’s aesthetic’s, as well as the vibe of
the characters and emotions that Influencer intends to evoke from it’s audience.

SHALL WE PLAY?

Spring 2022 Influencer Pitch Deck 9

 Talent / Casting
Influencer should have a combination of recognizable star power as well as
some fresh, up and coming talented actors to round off it’s cast. There are
Nine principle roles in this film:

Spring 2022 Influencer Pitch Deck 10

 Isaac Mayweather
Grew up a rich kid, the kind of guy who buys his social media followers. He is a self-
proclaimed social media influencer with dreams of one day starting his own fitness
company. He is engaged to his fiancé, Andrea, who started her own company (not on
social media) and is very successful. The same day of his wedding rehearsal, he receives
a “private invite” to an “exclusive event in the hills” for celebrities and influencers.
Thinking that he will meet the people to help his dream come true, he tries to swing
by the party before heading to his wedding rehearsal. When he arrives at the party, he
drinks the champagne that everyone else drinks, passes out and wakes up to find he
and 5 other influencers trapped in a room, streaming live to viewers on the dark web.
After being presented with “The Popularity Contest,” Isaac has to find it within himself
to outdo all of the other influencers in order to survive.

Talent Choice: Jay Ellis - Type

Andrea (ahn-DREY-a) Taylor

Type-A personality, CEO of her own company. She is in the only logical voice of reason
in this film. She was in the middle of planning her wedding rehearsal when her fiancé,
Isaac goes missing, after deciding to attend an influencer event the same night. After
learning that he is being held hostage and watching him being tortured live on the
dark web, she enlists the help of Detective Rufuas Kroll and leads the search to find her
fiancé.

Talent Choices: Shanola Hampton - Type

Fall 2021 Influencer Pitch Deck 11

 Detective Rufus Kroll
Down on his luck and reaching a low point in his life and career, Detective Kroll is in the
midst of going through a messy divorce after losing his car and soon to be apartment
due to his poor life decisions. He’s defaulting on some of his debts and has gone back
to an substance abuse habit, which has cost him jobs and relationships in the past. The
recent movement to defund the police has limited his resources, inundating him with
cases that he doesn’t have the time or resources to get to when Andrea Taylor comes
to him with a missing person’s case. Too busy to make her a priority, she soon comes
back and shows him the live stream of the murdering and torturing going on. The two
of them will have to work together to try and find the location of this event before Isaac
and all of the influencers are killed.

Talent Choice: Luis Guzman - Type

Owen Dylan
A child Actor-Turned Youtuber, Owen was a Disney channel star when he was younger,
then after years out of the spotlight, he found his second calling as a popular Youtuber.
Since then, he’s been living a lucrative and extreme lifestyle, doing some high-risk,
crazy content for his channel, even getting arrested by the Feds for smoking a joint in
the White House bathroom while streaming it live. He also considers himself a hip-hop
artist, recording singles and releasing videos on his Youtube channel. Most of these
songs have to do with all of the material possessions he owns, pretty but materialistically
shallow women he surrounds himself with and how everyone hates on him.

Talent Choice: Jacob Elordi - Type

Fall 2021 Influencer Pitch Deck 12

Susanna Samson
A MAGA supporting, housewife from the south. Super rich but completely
ignorant and oblivious to the outside world, Susanna loves to flaunt
her riches. From her lavish closets full of designer shoes, to her Gucci
shopping sprees. She gained her fortune as a result of being a three-
time divorcee to wealthy men as well as her own inheritance, where she
inherited a ridiculous amount of money from her father, who was the
creator of the red light traffic camera (pretty much the worst invention
of all time). With all this money, she still does not possess the one thing
she covets, and that’s fame.
Elmira Flowers
A self-renowned food critic, Elmira gained her social media followers by
doing gross food reviews… in her car. Reviewing everything from raw,
still squirming octopus to ox anus, she’s a hustler, always trying to plug
her social media pages and peddle her merchandise to anyone who will
listen.
Talent Choice: Christine Ko - Type

Talent Choice: Missy Pyle - Type

Georgina Del Mar with her lackey Reaction Randy

“photographer” boyfriend, Fernando Known for his rubber facial expressions and wacky expressions, Randy
has gained hundreds of thousands of followers for his “reaction videos,”
where he simply just reacts and gives commentary to other people’s
All style and no substance, Georgina is a very beautiful woman but happens to content or events. He can come off as a little odd, as despite his hilarious
have no talent or brains to go with her good looks. Her video posts indicate that facial expressions, he is almost incapable of socializing with other people.
she is clearly not intelligent but is also preachy and entitled - due to the fact Is he putting on an act or is he really this weird?
that she often receives validation that she thinks she knows what she’s talking
about.. Many of her followers are always agreeing and complementing her on Talent Choices: TBD
her viewpoints, thinking that will lead them to score a date with her one day. She
has zero empathy for others, is completely self-absorbed and travels everywhere
with her own personal photographer, Fernando, who thinks she’s his girlfriend.
Their relationship dynamic is purely one-sided, where he follows her around and
takes pictures of her all day- some examples are posing at a BLM rally, eating
potato chips and spitting them into a bag that he is holding. He calls her babe,
bae, my love but she never acknowledges or reciprocates, just addressing him as
Fernando.

Talent Choice: Vanessa Hudgsin - Type

Fall 2021 Influencer Pitch Deck 13

 Look / Tone / Feel
Distributors are not asking filmmakers to reinvent the wheel. In fact,
distributors don’t like taking gambles on unproven genres anymore. Instead,
they require the content to have a “built in audience.” As a Horror/Dark
Comedy film, Influencer does this by catering to multiple built-in audiences.

Influencer aims to capture the intensely horrifying suspense which the

successful “Saw” films provided, combined with the social parody and satire
the way Oscar winner, “Get Out” made audiences both laugh and cringe with
a touch of Squid Game, just to make you squirm.

Spring 2022 Influencer Pitch Deck 14

 The EVENT HOUSE

Spring 2022 Influencer Pitch Deck 15

 The INFLUENCERS

Spring 2022 Influencer Pitch Deck 16

Spring 2022 Influencer Pitch Deck 17
 Strategy / Positioning
Production Strategy
The key to any commercially successful film is to minimize above the line expenses while maximizing
on screen production value. In this model, keeping costs under control is essential. Ensuring the
project is “in the can” for the right cost can help ensure a lucrative post-production distribution deal.
Delivering the project on time is essential.

Covid-Friendly Production to include

- Minimal Locations: This reduces the production cost on locations and minimizes the risk and the
unknown of filming in multiple locations during or shortly after the pandemic.
- Small Cast: This minimizes production costs on the number of actors in the budget in terms of
having to purchase Covid-19 insurance, as well as minimizing the cost of Covid-19 tests and avoiding
the risks of large gatherings on set.

Spring 2022 Influencer Pitch Deck 18

 Influencer: The Killer and The Franchise:

Any successful horror movie franchise has an iconic killer who’s

physical appearance is unmistakably recognizable to anybody
who’s seen them. Much like the “Saw” franchise, Influencer is
written and designed with a template that can be replicated
again and again in future sequels. The “killer” is represented by
an iconic face much like many successful horror franchises in
the past, in this case, the killer is seen as an animated monkey
face. It looks cute on the outside but the sharp teeth indicate that
maybe it’s not so nice. Much like the “Scream” mask, the Jigsaw
doll riding the tricycle, it can be brought back time and time
again, each film with a different copycat killer pulling the strings.
The formula of interchangeable influencers and different torture
methods can also be successfully replicated throughout the
many foreseeable sequels.

Spring 2022 Influencer Pitch Deck 19

 Viral Marketing Campaign:

The plan is to create actual social media pages for the influencer characters in the film, turning them
into real life “influencers”.

Spring 2022 Influencer Pitch Deck 20

 Embedded Themes:

Social Media Influencers and their influence on society:

Society has recently seen an influx of social media influencers, making it one of the most up and
coming career options for the youth. Such influencers are often engaged in promoting themselves
or brands by posting about it, making videos, or going live. Alarmingly, the stats say social media
influencers have more power on social media than traditional celebrities, such as actors, sports
stars or even politicians. 70 Percent of teenager’s trust influencers, and specifically social media
influencers, more than celebrities or traditional news sources. Six in 10 of these teenagers take on
the advice of their favorite influencer over celebrity advice, and four out of 10 millennials believe
their best influencers understand them better than their own friends and family.

Spring 2022 Influencer Pitch Deck 21

 The Negative Influences Behind The Digital Vail

Many greedy influencers’ are using their influence to make money at the harm of others, they lure
the young people with their sugar-coated lies that the followers might fail to detect until such
influencers get exposed by any means. The truth is that the social media influencers only show the
sides of themselves they want the world to see. They want you to see how beautiful they look after
a breakup, how amazing their recent vacations were, and to show off their clothes that you just can’t
afford. And even then, we must speculate whether the side they’re showing is even true at all, that
it’s not just some fantasy they will go to great lengths to conjure up to fulfill their ego.

The Narcissism Epidemic

If you take a look around, it’s hard not to conclude that narcissism in America is on the rise and out
of control. People spend hours a day on social media posting about themselves and checking out
the posts of their “friends” and influencers/celebrities they follow. They worship celebrities, some of
whom have done little other than engage in relentless self-promotion. And selfies. Let’s not forget
selfies. The self-esteem of our children apparently hinges on them, with teenage girls incessantly
monitoring how they’re received by peers they barely know.

Spring 2022 Influencer Pitch Deck 22

 Horror Franchises : The Numbers

Film Franchise # of Films Total Est. Budget Total Est. Gross

Saw 8 $92 M $979,972,768
The Conjuring 7 $139.5 M $1,923,387,450
Scream 4 $118 M $608,558,434

Horror movies have historically been some of the best return on investments throughout
the history of the movie industry. The loyal, passionate and overabundant horror movie
fan base has made it one of the most profitable genres, attracting large audiences and
lucrative box office revenues for movies that were produced on lower budgets than most
big-budgeted blockbusters. Three of the most recently successful horror movie franchises
are the Saw franchise The Conjuring franchise and the Scream franchise. Squid Game
pulled in a staggering 1.65 BILLION hours of viewing in just 28 days following its premiere -
equivalent to 182,000 years in total, according to Netflix.

Spring 2022 Influencer Pitch Deck 23

 Creative Team
Production Company Overview
NYMA Productions is a start-up film production company seeking venture capital in order to
develop, produce, and commercially exploit an independent motion picture for theatrical release.
Independent films serve a very vital role in the contemporary multi-billion-dollar film market. They
provide an alternative to studio films, and in doing so, have carved out their own audience, and
their own valuable slice of that market, especially foreign.

The creative team behind Influencer is positioned to take advantage of the growing theatrical
commercial domestic, international, internet, independent film and cable markets. The team’s
participation and support is generated from an overall philosophical commonality that include
young, innovative, energetic filmmakers as well as award-winning, seasoned professionals. These
individuals have experienced stretching the production dollar making independent films. In this
regard, we can leverage our contacts in the industry to take advantage of every dollar in our
budget, whether we’re talking about lighting, camera or final editing.

Spring 2022 Influencer Pitch Deck 24

 Andrew Beiner
Writer / Producer / Director
Award-Winning Producer and Director has worked in the film industry since
2013. As producer of the feature film “Jonny’s Sweet Revenge”, the project
took home 10 awards- including Best Producers of a Feature Film, and had
30 nominations, around the world in the international film festival circuit.
Andrew founded NYMA Productions in 2015 after producing his directorial
debut of the acclaimed short film, “Without End: A Fractured Fairytale.”
Featuring a background of 15 years as a child psychologist, Andrew brings
intangible experience and skills to all productions he has been a part of.

Spring 2022 Influencer Pitch Deck 25

 Justin Zurrow
Creative Director / VFX Supervisor
Creative Director and Visual Effects Supervisor, Justin is an Artist and Team
Leader with a Technical approach and Creative background. With almost
20 years of experience in the industry, his career spans Visual Effects, Post
production, 3D Design, AR/VR, Animation, Commercial Advertising and
Feature Film, as well as Broadcast and Experiential Spaces. Justin is also
an educator who shares his passion and experience with his students at
both the School of Visual Arts in NY and Brooklyn College Graduate School
of Cinema. Clients include: Marvel, Google, Samsung, Coca-Cola, Bulgari,
Ford, HP, Dell, HBO, Sony, BBC and Disney.

Spring 2022 Influencer Pitch Deck 26

 Elijah Long
Producer
Elijah Long is a Producer/Writer and Emmy nominated actor. He is the first African American to join the producing ranks of the Rambo franchise’s 30-year
history as Co-Executive Producer with the recently released Rambo V: Last Blood, opening in theaters nationwide September 20, 2019.

After receiving the seal of approval from Sean P Diddy Combs, Long joined forces with Ciroc and Paramount Pictures to executive produce the cross-
branding commercials for Will Packer’s What Men Want. These commercials became Ciroc’s highest streamed commercials to date.

Long was groomed to take the driver’s seat as Executive Producer after being given the opportunity to produce on All Star Weekend, Jamie Foxx’s
directorial debut. He and the Oscar winner worked side by side tailoring a script worthy of a star-studded cast which included Gerard Butler, Robert
Downey, Jr., Eva Longoria, Jeremy Piven and DJ Khaled, to name a few. Long publicly credited Foxx for preparing him for his writing/producing road ahead.
Saying “Foxx, expanded my journey more than I could have imagined.”
He recently returned to the screen and starred in the critically acclaimed, multi-award-winning short film Still Harlem by Lynn Dow, winning the award for
“Best Actor” at the Southern Shorts Film Festival 2019

Long’s journey began in Chicago’s Southside, with a relatively normal family. While traveling the world for the US NAVY, Long found himself wanting to
pursue a career in entertainment. He completed his military tour and headed for New York, acting in Equity stage plays and off Broadway. However, his
heart was set on television and film. Long decided to continue his journey and move to Los Angeles.

He hit the TV circuit landing roles on hit shows including Fox’s Lie to Me with Tim Roth, the critically acclaimed House M.D. starring Hugh Laurie; Nip
Tuck starring Dylan Walsh, Julian McMahon and Joley Richardson; Jericho with Skeet Ulrich and Lennie James; and Lincoln Heights in which Long acted
alongside Chadwick Boseman.

While accruing a host of credits in front of the camera, Long’s interest in physical production grew. During a guest starring role on House M.D. Long found
himself paying more attention to the words on the page. On a quest for knowledge, Long enrolled in UCLA to study the writing and producing aspects of
the business. He pledged to learn all he could about physical production, casting, post, distribution, theatrical, VOD, PPV streaming, and financing.

Long’s first break in the business came when he was cast in a supporting role.in legendary director/producer, John Hughes’ film Newport South sharing
the silver screen with Melissa George, Raymond J. Barry, Michael Shannon and Will Estes. Impressed by Long’s raw talent, Hughes told the young artist
to use his name as a reference to secure an agent. This opportunity was the confidence Long needed to take his career to the next level. With dreams of
success, his journey burned on.

E! Style Network booked Long for the hit show Clean House, where he and the cast earned an EMMY nomination in the “Best Ensemble” category.

Long gave a chilling performance in the award-winning Showtime film, Mississippi Damned directed by Tina Mabry starring Tessa Thompson, and co-
starred with Mekhi Phifer in the romantic comedy, Love Section. He also co-created and executive produced a reality show which chronicles the life of
A-list video director, Taj Stansberry.

Long’s journey continues . . .

Spring 2022 Influencer Pitch Deck 27

 FOR INFORMATION ONLY
This memorandum is a business plan. It is not an offering for sale of any securities of the company. It
is for your confidential use only and may not be reproduced, sold, or redistributed without the prior
approval of NYMA Productions, LLC.

FORWARD LOOKING STATEMENTS DISCLAIMER

Any statements in this business plan that are not historical facts are forward-looking statements
that involve risks and uncertainties; actual results may differ from the forward-looking statements.
Sentences or phrases that use such words as “believes,” “anticipates,” “plans,” “may,” “hopes,” “can,” “will,”
“expects,” “is designed to,” “with the intent,” “potential” and others indicate forward-looking statements,
but their absence does not mean that a statement is not forward-looking. The Company undertakes
no obligation to publicly release the results of any revisions to these forward-looking statements that
may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of
unanticipated events. Everything herein, including assets and persons, is subject to change due to
scheduling availability, interest in project, other commitments or funding.

Spring 2022 Influencer Pitch Deck 28

Contact
Andrew Beiner Elijah Long

+1.914.318.4968 +1.323.907.2448

andrew.beiner@gmail.com elijahlongwow@gmail.com

Thank You!

Spring 2022 Influencer Pitch Deck 29