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G
TRAININ
Prepare an elevator pitch FOR T H E
EXAM
What is an elevator pitch?
It is a short summary used to describe a person in a quick and concise
way. It is based on the idea of meeting someone in an elevator and Tips
having a couple of seconds to chat. An elevator pitch is an important
How to prepare your elevator pitch
tool for your job search. It’s an effective way of telling a potential
employer and/or contact – such as someone you meet in an elevator – 1. Write it down.

who you are, how you can contribute, and what kind of position you’re
seeking.
Your task
Now use this sample to create your own elevator pitch
and practise it with a partner.
Hi. My name is.......................... . I have
a degree in................ and/or I have.........
years’experience in............................. .
I am currently seeking jobs such as
[name 3-5 job titles, and/or in, name
3-5 industries or companies].
I have experience in......... . In my past work
experience, [example of positive work
experience]. So I am hoping to continue
to [your ideal position].
© Éditions Foucher
2. Keep it short: You want a pitch
that would fit into the average elevator
ride of about 30 seconds to 2 minutes.
In most cases, that means less than
200 words.
3. Clarify your objectives. Identify
what you want to accomplish.
4. Quantify your achievements.
5. Focus on your audience. Think
about what your listener needs and
highlight the benefits you could deliver
to them. State your ability to enhance
quality, save money, or create more
efficient systems by using an example
from your past. Be prepared with more
details in case there are any questions.
6. Highlight your strengths.
Use a positive statement about your
qualifications, focusing on your
strengths, and back it up with an
example. Don’t just say “I’m hard-
working,” but back it up with a specific
story such as, “Throughout my college
career I worked 20 hours a week and
attended school full-time…” From there,
move on to a specific example that
is related to the type of work you are
seeking.
7. Rehearse carefully. Practise while
looking in a mirror or record yourself.
Learn your pitch from memory. You
can’t read it from a piece of paper.
8. Be confident and enthusiastic.
Make eye contact with the person
you’re talking to.

UNIT 2 - RECRUITING TALENT • 27