ChatGPT is incredible for

marketing.

Follow my step-by-step
marketing strategy and get
amazing output.
Before we start, remember these pro
tips…

You need ChatGPT Plus to get the most

out of these prompts - this allows
ChatGPT to search the web for
research.
Not happy with the output? Tweak the
prompt slightly and try again, or ask it
to improve its answer.
Build on each answer to get more
marketing inspiration!
 STEP 1
Define Marketing Objectives

First, let’s outline exactly what we want to

achieve with our marketing.

PROMPT
"Help me define my primary marketing
objectives for [Your Brand/Product]. Help
me decide key marketing goals for brand
awareness, lead generation, customer
acquisition, and sales growth."
 STEP 2
Identify Your Target Audience

Now lets make sure we are targeting the

right audience.

PROMPT
"Browse the web and conduct keyword
research for [Your Industry/Topic]. List out
high-potential keywords based on search
volume, relevance, and competitio"Define
the ideal target audience for [Your
Product/Service]. Include demographics,
psychographics, and behavioural traits to
ensure our marketing strategy is aligned
with their preferences and needs."
STEP 3
Analyse the Competitive Landscape

Now let’s see what we can learn from the

best.

PROMPT
"Conduct a competitive analysis for [Your
Industry]. Research and identify some of
the top competitors in this industry and
how they are doing well, as well as areas
where my brand can differentiate itself."
 STEP 4
Choose Marketing Channels

Time to identify the best marketing

channels for your audience!

PROMPT
"Select the most effective marketing
channels for reaching [Target Audience
From step 2]. Consider a mix of digital and
traditional channels based on where my
audience is likely to spend their time."
 STEP 5
Develop Your Unique Value Proposition
(UVP)

Let’s make sure we stand out from the

crowd.

PROMPT
"Craft a compelling UVP for [Your
Brand/Product]. Highlight what sets our
offering apart from competitors and why
it's the best choice for your target
audience."
 STEP 6
Content Strategy Development

Use this prompt to plan a content

strategy!

PROMPT
"Plan a content strategy that supports
[Marketing Objectives From Step 1]. Outline
types of content and ideas (blog posts,
videos, infographics) that will engage my
target audience: [Target Audience from step
2]. List the key marketing channels
 STEP 7
Campaign Planning and Execution

Get marketing inspiration with these

content ideas.

PROMPT
"Design some engaging marketing
campaigns for Marketing Channels]. Each
campaign should clearly address my
marketing objectives [Objectives from step
1] and include measurable goals."
 STEP 8
Social Media Strategy

Now, plan your social media strategy!

PROMPT
"Create a detailed social media strategy for
[Your Brand]. Decide on platforms, posting
frequency, content types, and engagement
tactics to build your brand presence and
interact with your audience."
 STEP 9
Email Marketing Strategy

Don’t forget about email marketing too!

PROMPT
"Outline a strategy for building backlinks to
[Your Website]. Research the web to Identify
potential sites for guest posting, industry
forums, and directories that align with your
brand for outreach."
 STEP 10
Performance Measurement and Analytics

Create a system to track your efforts.

PROMPT
"Help me plan a system for tracking and
analysing the performance of my marketing
efforts. Suggest tools to use, the type of data
to track, and social media insights to help
me measure success against my objectives
[objectives from step 1]. Help format this in
table for use in a spreadsheet.”
 STEP 11
Customer Feedback and Adaptation

Get feedback on your marketing efforts!

PROMPT
"Generate a plan to gather customer
feedback on [Your Marketing
Campaigns/Products]. Suggest how to best
implement surveys, social media
interactions, and reviews to understand
customer perceptions and areas for
improvement."
 STEP 12
Marketing Strategy Review and Adjustments

Continue to review and refine based on

data and feedback!

PROMPT
"Review [Summary of strategy] to assess its
effectiveness. Suggest adjustments and
improvements based on performance data
[Data from step 10], market trends, and
customer feedback [feedback from step
11]."
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