Australia 2024 Salary & Hiring Insights

across Leadership, Sales, Presales, Marketing, and Customer Success Roles

www.xtendrecruitment.com.au
 10 Recruitment Insights 2024
Overcoming Hiring Challenges
As the business world evolves in 2024, success
relies on prioritizing digital transformation,
technology expertise, adaptability, and a
customer-centric approach.
1. HUMAN-CENTRIC APPROACH
Balancing Technology and Empathy in Talent
Acquisition
In the era of AI-driven business, companies need to
prioritize empathy and understanding candidates'
career aspirations. Building lasting relationships
requires a balance between the efficiency gained
through digital tools and a genuine connection that
fosters trust and enhances candidate experience.
2. ADVICE FOR COMPANIES HIRING
Engage Candidates with a Compelling Story &
Communicate Trust Effectively
To attract and engage candidates effectively,
companies should craft a compelling narrative that
showcases their mission, values, and culture.
Communicating trust is crucial, as candidates seek
transparency and authenticity in the hiring process.
Prioritizing candidate experience and assessing
their fit for the role, considering minimal upskilling,
can also contribute to successful hiring outcomes.
3. ADVICE FOR CANDIDATES EXPLORING OPPORTUNITIES
Balancing Technology and Empathy in Talent Acquisition
Candidates should approach new opportunities
with caution and conduct thorough due diligence
during the interview process. Researching the
company culture, values, and growth opportunities
is essential to ensure alignment with personal goals.
Additionally, candidates should be prepared for
lengthier recruitment processes and showcase their
adaptability and resilience to stand out in a
competitive job market.
4. REMOTE RECRUITING
Embracing Change in Global Work Dynamics
According to findstack.com's 'Key Remote Work
Statistics in 2023,' an impressive 16% of companies
worldwide have fully embraced remote work. As
countries like South Africa, Colombia, India, and
Indonesia are expected to experience economic
growth and talent surplus, organizations are
tapping into emerging markets to meet their
workforce needs. Remote recruiting has become
the new norm, involving comprehensive evaluation
stages and additional team members. Due
diligence is crucial in remote interviews, and
leveraging technology tools facilitates seamless
communication and collaboration.
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5. HIRING FOR CULTURE MATCH 9. UPSKILLING AND RESKILLING
Building a Strong Team with Aligned Values Investing in Continuous Learning and Growth

Finding candidates who align with the organization's
values, beliefs, and behaviours is crucial for building a
strong team. Hiring for culture fit ensures that new
hires will seamlessly integrate into the company's
work environment and contribute positively to its
overall culture.
6. QUIET HIRING
Filling Gaps without Increasing Headcount
According to LinkedIn Global Talent Trends, companies
that prioritize employee skill enhancement experience
a 15% higher internal mobility rate compared to those
that do not. With the rapid pace of technological
advancements, upskilling and reskilling are essential.
Companies should invest in employee development
programs to foster continuous learning and growth.
Candidates should embrace lifelong learning and
acquire new skills to stay competitive in the job market.

Recognized as a top strategic trend by Gartner, 10. SOCIAL MEDIA INTEGRATION

quiet hiring enables companies to fill gaps without
expanding headcount. By identifying and promoting
employees who are eager to take on additional
responsibilities, organizations cultivate a culture of
internal mobility, resulting in improved employee
retention and strategic growth.
7. MENTAL HEALTH
Increasing Dialogue and Attention to Employee
Well-being
Leveraging Online Platforms for Talent Acquisition
The influence of social media on recruitment
cannot be overstated. Beyond traditional methods,
active engagement on social platforms is crucial for
talent acquisition. Understanding the dynamics of
these channels, deciphering trends, and creating
compelling employer brand narratives contribute to
building a robust online presence and attracting
top-tier talent.

According to Mind Share Partners, confidence in

discussing mental health with senior executives has
dropped from 37% in 2021 to 19% in 2023. Recognizing the
importance of psychological support in the workplace,
there is a growing call for increased dialogue and
attention to mental health.

8. ECO-FRIENDLY WORKSPACES
Prioritizing Sustainability for Enhanced Job Satisfaction

By prioritizing a 'green' approach and creating eco-

friendly workspaces, companies not only benefit the
environment but also enhance job satisfaction,
productivity, and overall engagement and performance.

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 Hiring Top Talent for organizational
success across leadership, sales, presales,
marketing, and customer success roles
LEADERSHIP HIRING INSIGHTS
Unleashing Opportunities in the Digital Era
The recruitment landscape for leadership positions
has experienced transformative shifts, with a
notable demand for C-Level technology roles like
Chief Technology Officer and Chief Information
Security Officer. In addition, both startups and larger
organizations are introducing innovative C-Suite
positions such as Chief Innovation Officer and Chief
Customer Officer.
As the digitalized economy takes centre stage, non-
negotiable requirements now include a deep
understanding of emerging technologies and the
ability to navigate the complexities of a digital
landscape.
CUSTOMER SUCCESS HIRING INSIGHTS
Pioneering the Path to Customer-Centric
Excellence
The last few years emphasized the importance of
roles like Customer Success Manager, Client
Relationship Manager, and Customer Support
Specialist. With a focus on industry-specific
knowledge, technological expertise, and the ability to
drive customer satisfaction and retention, Customer
Success Management (CSM) has transformed into a
powerful business movement.
From preventing churn and retaining customers to
safeguarding a company's reputation, CSM's
remarkable growth rate of 5.6x in the United States
and significant gains worldwide highlights its impact
beyond the SaaS industry, as legacy sectors embrace
CSM to maximize Customer Lifetime Value.
MARKETING HIRING INSIGHTS
Navigating the Evolving Landscape of Marketing Careers
There is an increasing demand for roles such as
Digital Marketing Manager, Content Marketing
Specialist, Social Media Strategist, and Marketing
Automation Specialist. Proficiency in emerging
technologies, data-driven decision-making, and
remote work capabilities are sought after.
PRESALES HIRING INSIGHTS
Fostering Innovation and Performance
According to the latest salary survey, the demand for
skilled presales professionals is on the rise. Organizations
are willing to offer competitive compensation packages
to attract and retain top talent in this field.
When hiring for Presales teams, it is vital to identify
candidates with strong innovation and creativity skills.
In today's competitive and dynamic market, presales
professionals must think outside the box and develop
innovative solutions to meet customer needs. However,
measuring and enhancing performance and impact in
these areas can pose challenges.
Presales teams typically comprise various roles, including
Solutions Architects, Technical Consultants, and Pre-Sales
Engineers. Solutions Architects are responsible for
designing and presenting solutions to potential clients,
while Technical Consultants provide technical expertise
and support throughout the sales process. Pre-Sales
Engineers focus on demonstrating product capabilities
and addressing technical inquiries. By assembling a
diverse team with complementary skills, organizations
can maximize their presales effectiveness and drive
success in customer engagements.
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SALES HIRING INSIGHTS
Embracing Innovation
Sales recruitment has faced challenges due to tech
redundancies and a slowdown in financial sales.
However, there are still ample opportunities for
exceptional sales professionals to thrive.
Sales roles continue to be in high demand across
sectors such as Data & Analytics, Digital, Cyber
Security, SaaS, E-commerce, MarTech, FinTech,
CX, and Cloud Managed Services.
• Business Development Managers (BDMs) are
highly sought after for their ability to drive new
business and build strong client relationships,
often requiring specialized industry experience.
• Sales Managers play a critical role in leading and
motivating teams, with a proven track record of
developing effective sales strategies.
• Account Executives are instrumental in
managing client relationships, requiring
exceptional communication skills and deep
industry knowledge.
• Inside Sales Representatives are essential in the
digital era, responsible for remote prospecting,
lead qualification, and closing deals.
To embrace innovation in sales leadership,
organizations should foster a culture of creativity
and continuous learning within their sales teams.
• Encouraging team members to think outside the
box and experiment with new sales techniques
and technologies can drive innovation.
• Staying updated on industry trends and
leveraging data-driven insights can help identify
opportunities for innovation.
• Empowering sales teams to take calculated risks
and learn from failures is crucial for growth.
• Embracing digital tools and technologies that
enhance sales processes and customer engagement
can provide a competitive advantage.
• Encouraging collaboration and cross-functional
partnerships can foster innovation and effective
problem-solving.
• Leading by example and demonstrating a
willingness to adapt and embrace change is
essential for sales leaders.
Cultivating the right sales leadership in 2024 goes
beyond mere skills; it involves finding individuals
who are adaptable and embody the company's
values, seamlessly integrating into the team's
dynamic. The past year has underscored the need
for problem solvers who can think beyond
conventional methods and wholeheartedly
embrace innovation. By implementing these
strategies, organizations can revitalize their sales
recruitment efforts, unlock new opportunities for
growth, and embrace innovation in the ever-
evolving sales landscape.
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 Australia 2024 Salary & Hiring Insights
across Leadership, Sales, Presales, Marketing, and Customer
Success Roles

LEADERSHIP
ROLE JUNIOR-MID SENIOR

$300k - $500k base

Vice President of Sales
Chief Operating Officer
NA Super plus commissions (60/40) split
$450k - $700k OTE
$300k - $450k base
NA Super plus commissions (60/40) split
$450k - $600k OTE

$220k - $300k base $300k - $380k base

Chief Marketing Officer Super plus commissions (60/40) split Super plus commissions (70/30) split
$300k - $380k OTE $490k - $500k OTE
$250k - $280k base $300k - $450k base
Sales Director Super plus commissions (70/30) split Super plus commissions (60/40) split
$300k - $400k OTE $450k - $600k OTE
$220k - $250k base $260k - $300k base
Sales Manager Super plus commissions (70/30) split Super plus commissions (60/40) split
$300k - $380k OTE $380k - $450k OTE
$220k - $250k base $250k - $300k base
State Manager Super plus commissions (70/30) split Super plus commissions (60/40) split
$300k - $400k OTE $380 - $450k OTE

$150k - $180k base $250k - $300k base

Channel Director Super plus commissions (70/30) split Super plus commissions (60/40) split
$300k - $380k OTE $380 - $450k OTE

CUSTOMER SUCCESS

ROLE JUNIOR-MID SENIOR

$140k - $160k base $180k - $220k base

Customer Success Director
Super plus bonus $10-80k
$130k - $150k base
Customer Success Manager
Super plus bonus $10-30k
Super plus bonus $30-100k
$160k - $200k base
Super plus bonus $20-80k

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 SALES
ROLE JUNIOR-MID SENIOR

$120k - $150k base $220k - $300k base

Business Development
Super plus commissions (50/50) split Super plus commissions (70/30) split
Manager
$220k - $300k OTE $250k - $450k OTE
$130k - $180k base $180k - $250k base
Account Director Super plus commissions (50/50) split Super plus commissions (60/40) split
$250k - $300k OTE $350k - $500k OTE
$100k - $150k base $150k - $200k base
Account Executive Super plus commissions (50/50) split Super plus commissions (60/40) split
$200k - $300k OTE $250k - $350k OTE
$120k - $150k base $150k - $230k base
Client Director Super plus commissions (50/50) split Super plus commissions (60/40) split
$220k - $300k OTE $250k - $450k OTE
Sales Development $40k - $65k base $70k - $90k base
Representative Super plus commissions $5 - 15k Super plus commissions $10 - 50k

PRESALES
ROLE JUNIOR-MID SENIOR

$200k - $230k base $230k - $280k base

Presales Director Super plus commissions (70/30) split Super plus commissions (70/30) split
$220k - $280k OTE $300k - $400k OTE
$180k - $200k base $200k - $260k base
Presales Manager Super plus commissions (70/30) split Super plus commissions (70/30) split,
$220k - $280k OTE $300k - $400 OTE
$150k - $180k base $160k - $220k base
Presales Consultant Super plus commissions (70/30) split Super plus commissions (70/30) split
$230k - $260k OTE $300k - $380k OTE
$150k - $180k base $160k - $220k base
Sales Engineer Super plus commissions (70/30) split Super plus commissions (70/30) split
$230k - $260k OTE $300k - $380k OTE
$150k - $180k base $160k - $220k base
Technical Account Manager Super plus commissions (70/30) split Super plus commissions (70/30) split
$230k - $260k OTE $300k - $380 OTE
$150k - $180k base $160k - $220k base
Product Specialist Super plus commissions (80/20) split Super plus commissions (80/20) split
$200 - $220k OTE $240k - $260k OTE
$150k - $180k base $160k - $220k base
Solutions Consultant Super plus commissions (80/20) split Super plus commissions (80/20) split
$200k - $220k OTE $240k - $260k OTE
 MARKETING AND COMMUNICATIONS
ROLE JUNIOR-MID SENIOR

Head of Marketing $160k - $180k base, super $220k - $240k base, super

Marketing Director $170k - $190k base, super $190k - $250k base, super

Marketing Manager $90k - $110k base, super $140k - $160k base, super

Brand Manager $80k - $90k base, super $110k - $130k base, super

Head of eCommerce $150k - $180k base, super $250k - $270k base, super

eCommerce Manager $90k - $130k base, super $150k - $170k base, super

Digital Marketing Manager $90k - $110k base, super $130k - $150k base, super

Digital Marketing Specialist $70k - $80k base, super $90k - $110k base, super

Campaign Manager $80k - $100k base, super $110k - $130k base, super

CRM Marketing Manager $110k - $130k base, super $140k - $160k base, super

SEO/Optimisation Manager $90k - $110k base, super $120k - $150k base, super

Email Marketing Specialist $70k - $90k base, super $100k - $120k base, super

Head of Content $90k - $110k base, super $130k - $150k base, super

Content Marketing Manager $90k - $100k base, super $120k - $140k base, super

Content Producer $80k - $90k base, super $100 - $130k base, super

Senior Copywriter $90k - $100k base, super $120k - $140k base, super

Copywriter $60k - $70k base, super $90k - $110k base, super

Head of Social $110k - $120k base, super $140k - $160k base, super

Social Media Manager $60k - $70k base, super $90k - $100k base, super

Community Manager $60k - $80k base, super $80k - $100k base, super

Head of PR and Communications $130k - $150k base, super $160k - $180k base, super
PR and Communications Manager $100k - $120k base, super $130k - $150k base, super

Marketing Executive $60k - $70k base, super $85k - $100k base, super

Marketing Assistant $50k - $70k base, super $70k - $90k base, super

Disclaimer: The information provided in this salary report is intended for general reference purposes only and should not be
construed as legal advice. Compensation packages and benefits can vary significantly between companies and are subject to
individual employment agreements, as well as relevant laws and regulations. In addition to the mentioned offerings, companies may
also provide stock options, RSUs, sign-on bonuses, salary guarantees, retention bonuses, education allowances, and enhanced
benefits packages, including health and parental leave.