Professional Documents
Culture Documents
MODULE 2
THE NATURE OF AN
ORGANISATION (PART 1)
By the end of this lesson,
you should be able to:
Explain the following concepts:
Vision,
Mission, Values, Policy, SWOT analysis and
SMART Objectives
Explain how policy is formulated in practice and why
Explain the influence that the external environment
could have on the organisation – in a practical
manner
DEFINITIONS OF THE FOLLOWING CONCEPTS:
Vision
It is where the organisation sees itself in the future.
Mission
It defines the purpose – explains “why?” the org. exists.
Values
What the org. believes to be right and wrong – how they handle the people
around them.
Policy
Itis a guideline for the organisation – guides management and workers in
decisions (How the will handle their day-to-day activities.
SWOT Analysis
A business must analyse it’s:
Strengths + Weakness (internal)
Opportunities and Threats (external)
SMART objectives
An organisation’s short-term goals must be S.M.A.R.T. (a short term objective = less
than 3 years)
Specific
Measurable
Achievable
Realistic
Time-related
How is the policy
created (formulated)?
Long and short-term objectives have to be
drawn up by the different levels of
management.
The policy must be communicated in
writing and shared to every employee
(through the company magazine or
newspaper).
When studying a list of items in
the textbook – only study 5 of
the easiest for YOU to remember.
The MAGIC
number is…
For the sake of these PowerPoints, I will only be
focusing on 5 of the items which I think will be
easiest to remember in an exam. However, you
are more than welcome to study any 5 from your
textbook – which you think YOU will be able to
remember.
S.T.E.P. I.P.