Social pe,ception: the process through

wlhich we seek to kn10w and understand

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other people.

Social perception is defined as the study of

how we form impressions of and make
inferences about other people.

In order to know about other pe,ople. we

depend on information gained from their
physical appearance, and verbal and
nonverbal Cjommunication
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 e process through which we
• Attribu·t ion: t.h1
seeks to identify the causes of others' behavior
and so gain knowledge of their stable traits
and dispositionsi

• Impression formation: the process through

which we torm impressi'on on others.

• impression management(self-presentation):
efforts by individuals to produce favora1ble first
impressiions on others.
 Nolnverbal communication: The basi c
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channels
Research findings indicates that there are 5
balsic Ch a1nnels
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1. Fa cial expression
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2 .. Eye contact
3. Body movement
4 . Posture
5. Touching
• Micro ex.pression: fleeting facial
expressions lasting only a few tenth of a
seco1
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nd.
• lnterchannel discrepancies: people who
are lying often find it difficult to control all
th ese ch1annels at once~
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• Eye contact: people who are lying often

blink more often and show pupils that are
more dilated than people who are telling
truth.
• Exaggerated facial expressions: people
who are lying sometimes show
exaggerated facial expressions.
 Touch
• Wh 0 does the toiuch
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• The nature of physical contact

• The context in which the touch takes plaice

Depending on such factors touch can suggest

,affection, sexual inter:est, dominance, caring,
or ev·en aggres.sion,
 Gazes and stares
Eyes- "widow of soulH

High level of gazing: liking or friendliness

Avoid eye contact: unfriendly. don't like
us or shy
Staring: a form of eye conlact In which
one person continues to gaze steadily
at anot·h ar regardless of what the
recipient d,oes~
 Body langu,age
Cues provide by the position, posture and
movement of others' bodies and body
parts
It, can revel our emotional s,tate

Aronoff, Woike, a Hyman (1992) research on

body postures
Gestures and move,mient,s also include:s
cultural differences.
Facial expressions: Cues to others
emotions
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' the face is the imag1
e of the soul"-Cicero
( Roman orator. two thousand years ago)

Human feelings and emotions are often

reflecle d in 'the face an d Can be rea d therle
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&.r~
pecr11 c ex press1on.s.
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Modem research also accepts Cicero's

thoughts