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PANEL DISCUSSION

1. Discuss the factors that make a good communicator. What are the most important factors?
2. Discuss the ways to improve communication in your organization. How do you see business
communication developing in the future?
3. What are advantages and disadvantages of using emails, mobile phones, and conference
callings? Do you agree that face-to-face meetings are the best form of communication in
business? Why?
4. What are some problems companies of Vietnam may face when they enter international
market? Give examples of Vietnamese companies expanding market successfully and
unsuccessfully
5. What are some marketing strategies? What can be the advantages and/or drawbacks of
standardised and adapted marketing? Give examples of standardised and adapted marketing.
6. Discuss reasons people change their jobs. What are your opinions about the job-hopping
trend?
7. Discuss the risks businesses face and ways companies can manage these risks.
8. What are the advantages and disadvantages when you work in the environment of a “long-
hours” culture? What problems concerning behaviors at work might you face in the environment
of a “long-hours” culture? Choose one and present some solutions to it? Give some solutions for
problems
9. Identify internal and external risks businesses face. Choose ONE INDUSTRY in your country
and analyse the types and levels of risk the industry might face?
10. What are possible ways businesses raise finance? What are the advantages and disadvantages
of each?
11. How has customer service changed? What are the reasons for these changes? What are some
pieces of advice for companies that want to improve their customer service nowadays?

INDIVIDUAL QUESTIONS
1. “Think of a good communicator you've met in your life. What impressions did you have on
him/her? What are the main qualities of a good communicator?
2. Are there any ways to improve communication between companies and their customers in the
future?
3. List main forms of communication people can use. Rank them from the best to the worst and
explain why.
4. In what way can you think of to cement or sour relationships?
5. If your organizations want to enter an overseas market, what questions should you consider?
6. What do you find satisfying and frustrating about your work?
7. Companies should be fully involved in the lives of their employees. Do you agree?
8. What do you think will be the main reasons why guests do not return to a hotel?
9. What factors would motivate you to work harder? Which one is the most important?
10. Do you like working for a male or female boss? - Why?
11. What irritates you the most when dealing with customer service departments?

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12, You are an experienced customer care executive. Suggest some ways to improve customer
service for companies.
13. Do you think you will be a good manager in the future? Why? What do you think are the key
qualities for a successful manager today?
14. It's said that customers are never wrong. How true is it in your country?

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