A3 Kreditnotes Pvt Ltd

www.kreditnotes.com
India's first goods exchange platform
 Vision & Elevator Pitch
Our goal is to become the most "Discover Kreditnotes: A
prominent, organized, and game-changing platform for
reliable leader in Sustainable effortless buying, selling, and
recommerce for exchanging of used goods. We
both customers simplify selling, guarantee
and brands secure transactions, and
across India promote sustainability. Say
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by 2030“ goodbye to online selling

hassles—Kreditnotes is your
trusted hub for seamless deals
and a thriving community."
 The Problems in the Market
ONLINE FRAUD SURGE COMPLEX SELLING

YOY online fraud in used goods 70% find the selling process
reached Rs. 500M in 2022. cumbersome.

UNORGANIZED MARKET CONSUMPTION BOOM

$19.7B used goods market with only 12% YOY growth raises sustainability
10% organization. concerns.

GLOBAL WASTE CRISIS YOUTH DEMAND

Fashion, electronics, and furniture Gen Z and Millennials (55% of online

contribute to 8.2M tons of waste. shoppers) drive eco-consciousness

(Nielsen, 2021).
 Our Solutions – B2B
Sustainable Focus
Support Make in India and eco-
friendly products.

Nationwide Delivery
Guaranteed Earnings
Ensure logistic services cover all
Offer sellers a consistent income.
of India.

Growing Orders
Marketing Opportunities Expect an increase in order
Enable brands to promote their volumes.
products.

Affiliate Engagement
Foster customer-brand affiliations for enhanced loyalty.
Our Solutions – B2C
✓ Secure Transactions: Zero fraud for peace
of mind.
✓ Effortless Selling: Doorstep service, no
bargaining, easy exchanges.
✓ Sustainable Thrifting: Revive products,
reduce waste through refurbishing.
✓ Versatile Exchange: Swap goods for
services, including travel and bill
payments.
✓ Brand Deals: Exchange with 200+
shopping brands.
✓ Eco-friendly Gifting: Gift sustainably for a
greener approach.
 Our User Experience
User Lists Item:
01 Customers sell on
Kreditnotes.

02 Pickup & Valuation:

Kreditnotes arranges
Wallet Funds: Sales pickup, verifies, and
03 proceeds go to the user's values items.
Kreditnotes wallet.

Multi-Use Wallet: Wallet Versatile Benefits: Enjoy

04 funds for bills, travel, 05 flexible, hassle-free
shopping, and more. transactions.
 Market
MARKET GROWTH OF THE INDIAN RECOMMERCE
Identification INDUSTRY FOR THE LAST 5 YEARS

(in $ Billion)
TAM – $ 29.7 billion 30.00

25.00

SAM - $ 5.91 Billion

20.00

15.00
29.71

24.19

10.00 18.72 19.70

17.03
SOM – $ 591 Million CAGR
22.8% 5.00

0.00
2018 2019 2020 2021 2022

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Source: Research and Markets, MarketsandMarkets, and Technavio
 Business Model
Kreditnotes Offers Barter Deals

Customer Exchanges Old Goods Deals & Services

Fashion & Gifting Deals

Top Brands in Fashion,
Clothing, Accessories etc.
Used
Fashion & Goods
Gifting Holidays &
Holidays & Travel Deals
Travel
Destination Travel &
Holidays
Products

Luxury Products Deals

Daily Needs
All Electronics as Office
10% to 16% Commission Appliance, Home
Bill Pay Deals & Services Appliance etc.
Commission
VENDOR

MERCHANT 2% to 7% Commission Daily Needs Deals

5% to 7% Commission
Brand Affiliate Daily Home Needs, as
Used Good Sold
Groceries, Daily Supplies etc.
10% to 16% Commission
Sell of New & Refurbished Goods
Revenue Streams
➢ Brand Coupons & Discounts: Sellers earn coupons
from affiliated brands.
➢ Commission on Services: Earnings from bill
payments, travel, and more.
➢ Merchant Subscriptions: Monthly and annual
merchant subscriptions.
➢ Affiliate Brand Commission: Commission from brand
partnerships.
➢ Purchase and Sale: Margin from buying and selling
goods.
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➢ Refurbished Goods: Revenue from refurbished
product sales.
➢ Selling New Goods: Earnings from new product sales.
➢ Refurbished Goods from Vendors: Revenue from
vendor-sourced refurbished goods.
 Revenue Streams
Purchase and Sale
Margin from buying and selling
Brand Coupons used goods.
Earn from brand coupons offered
to sellers. B2B
C2B
1 5
Commission on Services 2 6
Commission on bill Selling Refurbished Goods
payments, travel, and Commission on sales of
more. refurbished products.
B2B C2B

Merchant Subscriptions
Monthly and annual Selling New Goods
subscriptions for online
merchants.
B2B C2B Commission from new
product sales.

3 7
4 8
Affiliate Brand Commission Selling Refurbished Goods from Vendors
Commission from brand Commission from vendor-sourced
partnerships.
B2B C2B
 Our Edge Vs. Competitors
Aspect Kreditnotes Quickr OLX Cashify Freeup
B2C (Electronics
Platform Type B2C (Recommerce) B2C (Classifieds) B2C (Classifieds) B2C (Classifieds)
Resale)
Digital India Focus Yes, completely Yes but partial Yes but partial Yes but partial No
Offers exchange with
Exchange with Focused on product Focused on electronics
travel bookings and other Product listings only Product listings only
Services listings resale
services
Thrift Store Yes, positioned as a Not positioned as a Not positioned as a Not positioned as a Not positioned as a
Concept modern thrift store thrift store thrift store thrift store thrift store

Strong emphasis on
Limited sustainability Limited sustainability Limited sustainability Limited sustainability
Sustainability Focus sustainability and eco-
focus focus focus focus
consciousness
Varies by user, less Varies by user, less Varies by user, less Varies by user, less
Offers certified renewed
Quality Assurance emphasis on quality emphasis on quality emphasis on quality emphasis on quality
and refurbished products
assurance assurance assurance assurance
Brand Partners with 200+ top Limited brand Limited brand Limited brand
Not a primary focus
Collaborations brands for exclusive deals integration integration integration
Mobile-Centric
User-friendly mobile app Mobile app available Mobile app available Mobile app available Mobile app available
Approach
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 Go-to-Market Strategy
Digital Outreach: Utilize
targeted online ads and
influencer partnerships 1
for precise customer
engagement. Partnerships &
Referrals: Collaborate
with businesses and
2 implement referral
programs for user
Content & SEO: Develop acquisition.
informative content,
optimizing online 3
presence for trust-
building. Local Engagement:
Tailor marketing to
specific regions,
4 languages, and cultures,
Sustainability connecting through
Advocacy: Align with events and webinars.
sustainability initiatives
and leverage customer
5
testimonials for
credibility.
 Our Planned Roadmap
Launch Platform and Integrate
Brands
Establish the Kreditnotes
marketplace, onboard brands.
Marketing and Brand Collaborations Scale Across India
Implement online and offline Expand to more cities, catering to
marketing, forge brand partnerships. diverse user needs.

1 3 5

2 4 6

Focus on Metropolitan Cities Grow Customer Base Enhance Sustainability

Target major urban markets for Attract and retain users through Initiatives
initial expansion. innovative campaigns. Continue promoting eco-
conscious shopping.

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 Our Projections
Projected Revenue for the next 5 years Projected Profit for the next 5 years

12,00,00,000
1,60,00,00,000

1,40,00,00,000
10,00,00,000

1,20,00,00,000
8,00,00,000

1,00,00,00,000

80,00,00,000 6,00,00,000

60,00,00,000
4,00,00,000

40,00,00,000

2,00,00,000

20,00,00,000

- 0
Year 1 Year 2 Year 3 Year 4 Year 5
Year 1 Year 2 Year 3 Year 4 Year 5

Particulars Year 1 Year 2 Year 3 Year 4 Year 5 Particulars Year 1 Year 2 Year 3 Year 4 Year 5
Amount in
Amount in Rs. 14,77,49,000 35,39,72,800 64,62,52,140 1,03,74,94,940 1,44,51,20,850 Rs. 36,85,516 1,85,71,785 4,31,23,648 7,72,61,432 11,75,79,846

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Funds Required – 4.5 cr
Particulars - Year 1 Amount (in Rs.)

Development of Brand 52,50,000

Capital Expenditure 48,40,000

12%
Operational Expenditure 1,33,40,000 33% 11%
Marketing Expenses 63,10,000

14% 30%
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Working Capital Requirement 1,47,93,000

4,45,33,000

Rounded off 4,50,00,000

Development of Brand Capital Expenditure

Operational Expenditure Marketing Expenses
Working Capital Requirement
 Brains Behind the Business

Tej Prakash I. Ritesh M. Arpita V. Ruchika S.

CGO COO CMO Tech Support
16 Years 15 Years 4 Years 5 Years
Strategy and Growth Operations & Logistics Marketing Technology

Arroon Gawalli
CEO - Founder
12 Years
Operations, Marketing &
Training

Adv. Pooja S. Saurabh R. Bhbargav P. Jaimin P

Legal Support Vendor Management Company Compliance Finances Support
10 Years 6 Years 6 Years 6 Years
Corporate Lawyer Operations CS CA
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Thanks!
Any questions?
You can find me at:
• +91 9967620016
• arroongawalli@gmail.com
• admin@kreditnotes.com

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