Professional Documents
Culture Documents
UNIVERSITY OF ECONOMICS
TOPIC:
ANALYZING INTERNATIONAL BUSINESS VIDEOS ON YOUTUBE
Class: 48K02.1
Group: 1
Da Nang,2024
TABLE OF CONTENTS
I. CONTENT ANALYSIS............................................................................................................
1.Intellectual property (IP)..........................................................................................................
2.Global Supply Chain:...............................................................................................................
3.Trade Dispute...........................................................................................................................
II. THE RELATIONSHIP BETWEEN VIDEO CONTENT AND KNOWLEDGE
LEARNED IN INTERNATIONAL BUSINESS SUBJECT.....................................................
1.Intellectual property (IP)..........................................................................................................
2.Global Supply chain:................................................................................................................
3. Trade Dispute:.........................................................................................................................
4.Analyze content that expands or challenges knowledge learned in the video :.......................
4.1.Opportunities:....................................................................................................................
4.2.Challenges:........................................................................................................................
4.3.Impact on Specific Sectors:..............................................................................................
4.4.Moving Forward:..............................................................................................................
III.DISCUSS..................................................................................................................................
GROUP WRITING REPORT _ 48K02.1_GROUP 1
I. CONTENT ANALYSIS:
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GROUP WRITING REPORT _ 48K02.1_GROUP 1
- Global Supply Chain covers all the steps involved in manufacturing and delivering
a product or service when those steps take place in more than one country.
- The video describes the complex global supply chain for the semiconductor
industry, with different countries specializing in different stages:
+ Design: US, China
+ Manufacturing: Taiwan, South Korea
+ Assembly: China
- This supply chain relies on cooperation between companies in many countries. For
example:
+ ASML: the only company in the world that produces machines to manufacture the
most advanced chips, headquartered in the Netherlands.
+ TSMC: the world's largest chip manufacturer, headquartered in Taiwan.
3. Trade Dispute:
- Trade Dispute is a disagreement between countries about the products they trade
with each other, for example, about import taxes or limits on the number of goods
that can be imported.
- The fierce trade war in the chip industry between the US and China.
+ “Trump says he plans to impose a 10% tariff increase on China.”
+ “In 2018, the Trump administration banned US companies from selling components
to ZTE, a Chinese tech company.”
+ “In 2019, it banned US companies from doing business with China’s biggest tech
company: Huawei and its affiliates. These bans nearly bankrupted ZTE and dealt a
significant blow to Huawei”.
+ “In 2022, the next president, Joe Biden, targeted China’s chip industry more
broadly. First, it banned all US companies from selling advanced chips to China but
it also blocked Chinese design companies from using US made design software and
US made manufacturing equipment….”
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+ “Next, the US passed a law that would invest billions of dollars into its own chip
manufacturing companies…and finalized a deal with Taiwan’s biggest manufacturer
TSMC, to build manufacturing plants in the US”.
- IB: Intellectual property (IP) - property that is the product of intellectual activity.
Can be protected using
+ Patents – exclusive rights for a defined period to the manufacture, use, or sale of
that invention.
+ Copyrights – the exclusive legal rights of authors, composers, playwrights, artists,
and publishers to publish and disperse their work as they see fit.
+ Trademarks – design and names by which merchants or manufacturers designate
and differentiate their products
- Video: Machine makes the most advanced semiconductor chips or microchips
Intellectual property is a part of property ownership. ASML's ownership of the
machine was violated by Zongchang Yu's theft. This act belongs to the category of
individual action. “Yu recruited other ASML engineers to his US company...that
they brought with them stolen information about AMSL's machine… and that it was
all backed by the Chinese government”. And to protect its property rights, the US
has issued drastic bans on China, such as banning US companies from doing
business with China's largest technology company and banning the sale of advanced
chips to China. , banning Chinese design companies from using American-made
design software and manufacturing equipment,....
Explain the importance of IP protection in international business.
Provide effective IP protections to encourage innovation.
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GROUP WRITING REPORT _ 48K02.1_GROUP 1
- IB: The content in the video is linked to the globalization of production - Firms
source goods and services from locations around the globe to capitalize on national
differences in the cost and quality of factors of production like land, labor, energy,
and capital. Companies can lower their overall cost structure or/and improve the
quality or functionality of their product offering
- Video: At first, they only produced in the US, but later, they realized more
development potential such as earning more money, saving more labor costs, ... they
expanded the development market.
Knowledge in IB has been proven by facts in videos such as:
+ “Many chip companies moved their manufacturing and assembly to factories in
Japan, Taiwan, South Korea and Hong Kong where labor was cheaper”. ⇒ Produce
more and spend less.
+ “Because of Moore's Law, advanced chips are substantially better than previous
generations. “ ⇒ Chip quality is increasingly improving.
Explain the risks of depending on a single country for a critical technology
like chips. Provide effective supply chain management strategies to minimize
risk.
3. Trade Dispute:
- IB: Trade Dispute - a disagreement between countries about the products they trade
with each other, for example, about import taxes or limits on the number of goods
that can be imported.
- Video: Video analyzing the negative impact of the US-China trade dispute on the
chip industry of both countries through Donald Trump's actions "Trump said he
plans to increase tariffs on China by 10%". The application of these enhanced tariffs
could lead to increased retail prices of goods from China in the US. This could
increase Americans' consumer costs and reduce their purchasing power, leading to
China being affected by reduced export sales. Besides, rising costs may make the
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2. The opinions and evaluates how video can be applied in international business:
- The video is very useful and suitable for application in both chapter 1 and chapter
2 of the international business course.
+ For chapter 1: Video can help students understand globalization and especially
global supply chains (or globalization of production). The video describes a
complex international supply chain for semiconductor chips. International business
relies on these intricate networks of companies from various countries working
together to produce a final product.
+ For chapter 2: Creating semiconductor chips will help students clearly understand
what intellectual property is. And with the act of copying and stealing intellectual
property rights from China and the bans that the US places on China, it is a way to
help students know about intellectual property violations and actions needed to
protect it.
- The US and China compete to dominate the chip industry, but they also collaborate
with other countries that possess necessary technology or resources. This showcases
the competitive and collaborative aspects of international business.
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