Professional Documents
Culture Documents
UEH UNIVERSITY
FINAL PROJECT
SUBJECT: Applied Statistics for Business & Economics
TOPIC: FACTORS AFFECTING THE INTENTION TO USE THE DIGITAL
IDENTIFICATION APPLICATION - VNeID AMONG HO CHI MINH CITY STUDENTS
At this moment, we declare that this research paper is the original work of our
research group. All data and results presented in this paper are authentic and have a clear
source. The findings presented in this paper have not been published in any other
research paper.
ABSTRACT
The research analyzes factors affecting the Intention to use the digital
identification application, including Performance expectancy, Social influence, Service
quality, Perceived risk, and Facilitating conditions.
The research group collected 164 valid responses and checked the reliability of the
scales using Cronbach's Alpha, exploratory factor analysis (EFA), and confirmatory
factor analysis (CFA) using SPSS software. The study found that Performance
expectancy has the most substantial impact on the Intention to use VNeID among
students in Ho Chi Minh City. Other factors, such as Social influence, Service quality,
1
and Facilitating conditions, are also influential.
Based on the study's results, recommendations for enhancing the Intention to use
the VNeID application are enhancing the adoption of VNeID, improving usability,
addressing security concerns, promoting benefits, and monitoring user experiences.
1.1 Rationale
The Internet, which has dominated our world by enabling people to lead a more
convenient and fulfilling life, is an essential element of this digital transformation. In
light of that fact, Vietnam is in a favorable condition to launch a digital transformation
campaign. As Minh-Ngoc Nguyen (July 19, 2022), a researcher for the Southeast Asian
region, stated, "Vietnam is among the countries with the most internet users in the Asia
Pacific region. In 2021, out of its population of over 96 million people, internet users
reached approximately 69 million. Internet usage in Vietnam is predominantly mobile-
2
based, thanks to the high smartphone penetration rate. Internet use has become a daily
habit among many Vietnamese people, with multiple purposes including work, study,
entertainment, and more".
Based on this foundation, in addition to the National Population Database and Citizen
Identification Database system, the Ministry of Public Security has built Vietnam's
electronic identification (VNeID) and put the system into operation starting July 18,
2022. VNeID is an application designed to assist people in keeping track of their personal
information by the government and offers a wide range of services, including:
However, only a minor percentage of the population frequently uses the application
despite the benefits and wide dissemination by the government. As of August 31, 2022,
3
the total number of users is estimated to have reached 5.78 million, a modest number that
accounts for only 6% of the total population. According to a report by Airports
Corporation of Vietnam (ACV) and Van Don Airport (July 2023), the average rate of
passengers using VNeID accounts to fly from June to July 2023 is only 0.64%.
For those reasons, the awareness of what factors affect the intention to use the VNeID
application among students in Ho Chi Minh City could help the local authorities to
propose effective strategies to better respond to the needs of its citizens in general and
students in particular, then increase the level of satisfaction and prompt the use of
VNeID. That is why our group chose the research topic: "FACTORS AFFECTING THE
INTENTION TO USE THE DIGITAL IDENTIFICATION APPLICATION - VNeID
AMONG HO CHI MINH CITY STUDENTS."
1.2 Objectives
Create research models to identify factors affecting students' intention to use
digital identification applications (VNeID) in Ho Chi Minh City.
Evaluate those factors and measure their impact level on students' intention to use
VNeID in Ho Chi Minh City.
Propose recommendations for the application creators to encourage students to use
this application.
Based on the objectives, research questions have been formulated by our group:
What factors affect the intention to use the digital identification application
(VNeID) among Ho Chi Minh City students?
To what extent do those factors influence the research subject? Moreover, what is
the most/least influencing factor?
What solutions can effectively influence the students' intention to use VNeID?
4
Qualitative research method:
Our team collected data on influencing factors through 194 survey responses from
students from various universities and colleges in Ho Chi Minh City. Those submitted
forms are then appropriately selected to serve the research's synthesis, analysis,
descriptive statistics, and deduction to evaluate the hypothesized factors. In this
framework, we could offer appropriate recommendations for the local authorities to
increase students' application use frequency.
The research subject of the project is the factors affecting the intention to regularly
use the digital identification application VNeID of students in Ho Chi Minh City.
In theoretical aspect:
I was clarifying the relationship between influencing factors mentioned in the research
model and verifying the mutual interaction between variables of factors.
In practical aspect:
This research outcome is expected to interpret how some factors have affected the
intention to use the digital identification application (VNeID) among Ho Chi Minh City
students. Moreover, based on that, it is possible to deduce a comprehensive
understanding of the use of this application throughout Vietnam.
With a relative understanding of constraints preventing citizens from using VNeID, its
provider and the government would have some recommendations to improve users'
experience. Furthermore, based on positive influencing factors drawn from the research,
they could develop progressive amenities to enhance users' trust and increase the
intention to use.
With limited research time and resources, our team has strived to complete the
research and overcome any shortcomings as best as we could. However, like many other
studies that have come before, the research inevitably has some limitations. Because of
such constraints, we have proposed some suggestions for future research as follows:
The survey should be conducted with a larger sample size to produce more
comprehensive and accurate results.
The survey should be conducted at a larger scale at many universities in other
provinces and cities, especially in places considered to be economic development
centers such as Hanoi, Da Nang,...
Future studies should be more precise and develop more complete models.
6
TABLE OF CONTENTS
Content
s
STATEMENT OF ORIGINALITY....................................................................................................1
ABSTRACT....................................................................................................................................1
1.1 Rationale........................................................................................................................................2
1.2 Objectives......................................................................................................................................4
TABLE OF CONTENTS..................................................................................................................7
LIST OF TABLES...........................................................................................................................9
LIST OF FIGURES........................................................................................................................10
LIST OF ABBREVIATIONS..........................................................................................................10
8
4.4.1 Assumption of Linear regression......................................................................................43
4.5 Results................................................................................................................................................46
CHAPTER 5: CONCLUSION........................................................................................................46
5.1 Contributions......................................................................................................................................47
5.2 Recommedations................................................................................................................................48
5.3.1 Limitations.....................................................................................................................49
5.3.2 Developments.................................................................................................................50
REFERENCES..............................................................................................................................50
APPENDIX...................................................................................................................................52
LIST OF TABLES
9
LIST OF FIGURES
LIST OF ABBREVIATIONS
10
VIF: Variance inflation factor
11
It can be described that the intention to use identification applications among
HCMC students depends on the compatibility, flexibility, and interactive functions of
the application through electronic devices.
The Vietnamese government has been actively promoting the use of digital
identification applications in recent years. In 2020, the government launched the National
Digital Transformation Program to make Vietnam a digitally-enabled nation by 2030.
One of the critical goals of the program is to increase the use of digital identification
applications to 70% of the population by 2025.
The growing demand for online services also drives the growth of digital
identification applications in Vietnam. More and more people are using online services to
access government services, make payments, and shop online. Digital identification
applications are essential for accessing these services securely and conveniently.
12
identification application. The Vietnam Internet Association survey also found that the
use of digital identification applications is proliferating, with the number of users
increasing by 20% in the past year and expected to increase in the future.
A report by the World Bank found that the adoption of digital identification
applications in Vietnam is one of the highest in the world.
13
Figure 1. Technology Acceptance Model (TAM)
1. Attitude towards use: is the mindset around utilizing a system created by the reliability
in terms of perceived usefulness and perceived ease of use
2. Intention to use: The adoption of new technology by users is closely correlated with
their willingness to utilize it.
3. External variables: Variables that have an indirect impact on behavior, such as the
personality traits of the user, the features of the system, and external objective factors.
The theoretical model of UTAUT suggests that the actual use of technology is
determined by behavioral intention. The perceived likelihood of adopting the technology
is dependent on the direct effect of four key constructs, namely performance expectancy,
effort expectancy, social influence, and facilitating conditions. The effect of predictors is
moderated by age, gender, experience and voluntariness of use (Venkatesh et al., 2003).
14
Figure 2. Unified Theory of Acceptance and Use of Technology Model (UTAUT)
15
intentions and under certain circumstances, perceived behavioral control. Behavioral
intentions are determined by a combination of three factors: attitudes toward the
behavior, subjective norms, and perceived behavioral control.
16
Author Method Content of Research
17
Factors Ali The study suggests a positive- The main objective of this study was to
Affecting User Alkhalifah quantitative approach to explain identify and empirically examine the factors
Adoption of (2013) and predict a causal model and affecting user adoption of IdMS (Web-based
Identity validate the results. The research identity management systems). This study
Management instruments were developed and suggests some important factors which
Systems validated using pre-tests and affect users’ behavioral intention to adopt
pilot study. The data collection IdMS including usefulness, ease of use,
was carried out using an online task–technology fit, trusting beliefs, trust in
survey method, with 332 the Internet, information disclosure,
respondents from Facebook and perceived risk and cost.
LinkedIn users. Data analyses
were conducted under structural
equation modelling using the
partial least squares technique.
The adoption Ahmed This study adopted the Unified The purpose of this study was to examine
of E- A.Al- Theory of Acceptance and Use the factors influencing the acceptance and
government Imarah, of Technology (UTAUT) model use of e-government services, specifically,
Services in the Ammar to explore factors that determine to explore the important factor on the
Iraqi Higher Zwain and the adoption of e-government adoption of e-government services in Iraqi
Education Prof. Dr. services in the Iraqi higher- higher education context by using UTAUT
Context Laith Ali education context. Quantitative model. The results reveal that performance
Yousif Al- research in the form of a survey expectancy and effort expectancy determine
Hakim questionnaire was undertaken to academic staff’s behavioral intention.
(2013) meet the aim of the research. In Moreover, facilitating conditions and
the University of Kufa, 430 behavioral intentions determine academic
academic staffs’ were surveyed staff’s use of e-government services.
using a modified version of the
UTAUT model.
Explaining the Timothy Using an extended technology The aim of this study is to examine the
intention to use Teo & acceptance model as a research factors that an influence higher
technology Mingming framework, a sample of 314 education students’ intention to use
among Zhou university students were technology. The results showed that
university (2014) surveyed on their responses to perceived usefulness and attitude toward
students seven constructs hypothesized to computer use were significant determinants
explain their intention to use of the intention to use technology, while
technology. Data were analyzed perceived ease of use influenced intention to
using structural equation use technology through attitude towards
modeling. computer use. Computer self-efficacy and
subjective norm acted as antecedents for
perceived usefulness and attitude towards
computer use, while facilitating conditions
acted as antecedents for perceived ease of
use and attitude towards computer use.
Together these constructs explained 54.7 %
of the variance in students’ intention to use
18
technology.
Understanding Wissal Data are collected through an The key research aim is to reveal the barriers
Acceptance of Ben Arfi, anonymous online survey to eHealth adoption. The literature review
eHealthcare by Imed Ben developed and operated via the reveals clear research gaps, including the
IoT Natives Nasr, web platform Qualtrics. The scarcity of eHealthcare research in general,
and IoT Tatiana target population is French men the lack of a customer perspective, and
Immigrants Khvatova and women aged between 16 finally, the neglect of the influence of
and and 65 years. The questionnaire financial cost and age on acceptance of IoT-
Younes received 268 responses. based healthcare devices. Based on 268
Ben Zaied potential users of IoT-based healthcare
(2020) devices in France, we find that performance
expectancy and effort expectancy are the
key predictors positively influencing
behavioral intention to use IoT for eHealth.
EGOSQ – Anand To develop the quality This study aims at finding the dimensions
Users’ Agrawal instrumentation EGOSQ, a two- and attributes which determine e-governance
Assessment of et al. stage research was designed to. online-service quality (EGOSQ) from the
e-Governance (2007) The first stage was the perspective of users of such services
Online- qualitative research consisting of (Citizens) as one of the major factors that
Services focus groups and in-depth can influence the success of e-governance
interviews, the second stage initiatives depends on citizens’ awareness
comprised of questionnaire level, acceptance level and hopes and fears
survey. The measurement scale about the e-governance.A high quality of
used for this study was online-service quality by government will
developed by combining the ensure high acceptance level and fewer
exploratory and the empirical fears.
studies.
Table 1.1 Previous researches’ review
19
Context
Explaining the
intention to use
technology
among
university
students
Understanding
Acceptance of
eHealthcare by
IoT Natives and
IoT Immigrants
EGOSQ –
Users’
Assessment of
e-Governance
Online-Services
Table 1.2 Accepted variables of previous researches
Out of the nine variables that were accepted in earlier studies, five are used in our
project; four are dropped for the reasons listed below:
Effort expectancy is the level of convenience and usability that people feel when
using a specific information system ( Venkatesh et al., 2003 ). While VNeID is a digital
identification application that is mainly used to replace physical papers to identify
citizens in the digital environment and provide utilities for developing digital citizens,
digital government, and digital society, the users will not have to put much effort when
using the application so there is no need to analyze this variable because the result is
obvious.
Financial cost the amount users must pay when using a specific thing. FC is one of
the removed variables because users can easily download VNeID for free.
Trust is the subjective probability that a person will perform an action that benefits
another person, even in the face of uncertainty and risk (Venkatesh et al., 2003). This
variable is abandoned because VNeID is the application created and developed by the
Ministry of Public Security, so trust-related issues are not a significant concern in the
report
20
Task-technology fit is the extent to which users perceive that the technology can
enable performance on specific tasks (Venkatesh et al., 2003). Since VNeID was
explicitly created to carry out the functions of a digital identification application that
fulfills users' demands, something other than TTF was chosen for the study.
Social influence refers to the degree to which the views of the other relevant
parties influence the person's actions regarding the usage of innovative technologies
(Venkatesh et al., 2003). In this research, social influence refers to the extent to which the
view of peers, families, and relevant parties influence the behavioral intention of the
VNeID users. The proposed hypothesis is:
21
H3: Service Quality has a positive effect on Intention to use VneID
Facilitating conditions refer to the degree to which a person believes that the
existing organizational and technical infrastructure can support the use of technology
(Chan et. al., 2010). In this case, facilitating conditions are the guidance, instructions on
using VNeID, and support from the departments in charge of operating the application.
The proposed hypothesis is:
22
2.5.6 Proposed research model
Performance Expectancy
Social Influence
Intention to
Service Quality
use VNeID
Perceived Risk
Facilitation Conditions
23
CHAPTER 3: RESEARCH METHOD
The research team used two methods to clarify the issues raised by the topic. The
main methods were preliminary qualitative research and quantitative research:
For qualitative research: Through previous research and topics with the same
trend as the research problem, the group built a preliminary scale, then through direct
exchange and discussion with other students and instructors to find out the practicality of
24
the topic. From that, we adjusted and completed suggestions on the questionnaire to
facilitate quantitative research.
For quantitative research: The team mainly used questionnaires to collect data,
obtaining the necessary information to meet the proposed research objectives. After using
qualitative methods, the team built a complete questionnaire with 20 questions based on
the Likert scale. The questionnaire uses a 5-point scale to help surveyed individuals
express the following levels: disagree entirely, disagree, neutral, agree, and completely
agree with each specific statement. After being collected, the data is processed through
SPSS software to test the scale through Cronbach's Alpha reliability coefficient so that
the team can evaluate the scale's reliability and eliminate inappropriate variables. Next,
we analyzed EFA exploratory factors and multivariate regression analysis to determine
the level of impact of each factor. Finally, we evaluated the proposed model and tested
the hypothesis that the team came up with.
This study performs EFA exploratory factor analysis and multivariate regression
analysis. To determine the sample size, based on previous studies, the minimum sample
is subjected to EFA analysis and multivariate regression according to the following
principles:
For EFA exploratory factor analysis, based on Hair, Anderson, Tatham, and
Black’s research in 1998, the minimum sample size is determined by the formula n =
5*m (where m is the number of observed variables). Since this study has a total of 20
observed variables. Accordingly, the minimum sample size will be n=100.
Filtered the data collected from the survey form, eliminated respondents who did
not meet the criteria or belong to the group that our team wanted to survey, and removed
unusual pieces in the research article. After filtering the data, only 164 respondents met
the requirements.
3.5 Sample approach
To ensure the above sample size, we used the online survey tool "Google Forms"
and invited respondents to participate by sharing it with study groups of many UEH
students. In addition, we also approached friends and directly asked them to participate in
the survey.
3.6 Scales of measurement
These measurement scales are constructed on the foundation of previous research
but have been adapted to align with the objective of this research.
1 PE1 Using the system would Using VNeID would make ID Davis et
make it easier to do my job verification and authentication al.
easier. (1989)
26
enhance my effectiveness on my effectiveness in work and
the job. life.
has supported the use of the supported the use of VNeID. (1991)
system.
4 SQ4 XYZ keeps its records VNeID keeps its user records
accurately. accurate.
1 PR1 Using IoT products for Using VNeID for my personal Stone and
my healthcare is risky. information is risky. Gronhaug
2 PR2 I feel that using IoT I feel that using VNeID for my (1993)
products for my personal information would cause adapted
healthcare would cause me a lot of trouble if something by Arfi
me a lot of trouble if went wrong. (2021)
something went wrong.
28
Labe Original Items Adjusted Items Source
l
1 IU1 I intend to use the I intend to use VNeID in the future. Venkatesh et
system in the next al. (2003)
months.
Regarding Cronbach's Alpha coefficient, used to check the reliability of the scale
and eliminate observed variables that do not ensure reliability based on the following
criteria:
Compared to the Cronbach Alpha scale reliability test, which evaluates the
relationship between variables in the same group and the identical factor but does not
consider the relationship between all observed variables in other factors, EFA considers
the relationship between variables in all different groups (factors) to discover observed
variables that load on many factors or observed variables that were initially assigned the
30
wrong factor based on the following criteria:
The variance inflation factor - VIF >3 in the regression analysis results table is
used to check the multicollinearity phenomenon in the model. In addition, we can also
use the Tolerance value because these two values are the inverse of each other (VIF =
1/Tolerance), so we only need to evaluate one of these two values.
Data are collected from many sources to compare and ensure reliability and clear,
specific description (Yoon, 2008). Quantitative data were compiled and analyzed, and
multivariate regression was run to produce results to test hypotheses on SPSS 20
software. Qualitative data were analyzed using the content analysis method.
31
CHAPTER 4: RESEARCH RESULTS
The research group has collected 209 responses, including 11 invalid responses
due to inappropriate response content and five duplicate responses. The number of valid
survey responses after being filtered is 194. The data is then processed using the software
IBM SPSS Statistics 25.0.
Male 68 35.1%
Others 75 38.7%
According to statistics, more than half of the respondents were students from the
32
University of Economics in Ho Chi Minh City, comprising 61.3% of survey participants.
Meanwhile, the number of students from other universities contributed 38.7% to the sum
of participants in the survey.
Installed
Frequency Ratio
VNeID
No 30 15.5%
According to the data collected, the number of respondents who have installed the
digital identification application VNeID comprised 84.5% of the total participants.
Conversely, the number of survey participants who have not installed the VNeID
application comprised 15.5% of the total respondents.
33
Coefficient (Corrected Item - Total Correlation). Cristobal and colleagues (2007) stated
that a good scale is when observed variables have Corrected Item - Total Correlation
values of 0.3 or higher, so any observed variable with a Corrected Item - Total
Correlation coefficient less than 0.3 will be removed.
Corrected Cronbach's
Orde Observed variables Cronbach's
Scale Item-Total Alpha if
r Alpha
Correlation Item Deleted
34
me encouraged me
to use VNeID
VNeID has a
modern,
0.784 0.817
continuously
updated system
If VNeID has a
system error, the
0.862 0.785
error will be fixed
Service promptly
3 0.874
Quality
If I have any
problem while
0.773 0.822
using, VNeID
responds promptly
VNeID accurately
stores user 0.522 0.911
information
35
information
contains risks
Using VNeID to
store personal
information will
0.793 0.774
cause me troubles if
Risk
there is a system
error
Instructions are
available during 0.730 0.766
system registration
Instructions on how
Facilitating
5 to use the system 0.805 0.702 0.845
Conditions
are provided
36
I will use VNeID
application instead
0.870 0.884
of a regular
identification card
I will prioritize
using VNeID
whenever I need to 0.878 0.877
authenticate my
identity in the future
The table shows that the analysis results of Cronbach's Alpha reliability coefficient
for five independent variables and one dependent variable all meet the condition of being
more significant than 0.6, and the total variable correlation coefficient is more significant
than 0.3. Therefore, all variables will continue to be used for EFA exploratory factor
analysis.
After analyzing Cronbach's Alpha reliability coefficient, the scales were evaluated
using the exploratory factor analysis (EFA) method to confirm the reliability and
consistency of independent variables. Conditions for Exploratory Factor Analysis:
The group used the method of Generalized least squares with Promax rotation to
evaluate convergent and discriminant validity.
Six factors have been listed from twenty observed variables; three variables have
been removed to guarantee the scale's convergence and discrimination. Removed
variables are: The government has been helpful in the use of VNeID (SI1); in general, the
society has supported the use of VNeID (SI2); a specific person (or group) is available
for assistance with system difficulties (FC3).
The results of the Exploratory factor analysis are presented in the following table:
1 2 3 4 5 6
1 .965
Using VNeID would make ID
verification and authentication easier
2 .799
Using VNeID would enable me to do
ID verification and authentication
more quickly
3 .728
Using VNeID would enhance my
effectiveness in work and life
38
5 People who influence my behavior .86
think that i should use VNeID 0
6 .856
VNeID has an up-to-date system
7 .999
When VNeID promises to fix a system
error by a certain time, it does so
8 .793
When you have problems, VNeID
resolves them quickly
9 .440
VNeID keeps its user records
accurately
10 .775
Using VNeID for my personal
information is risky
11 .880
I feel that using VNeID for my
personal information would cause me a
lot of trouble if something went wrong
12 .883
Basically, I’m sure I would make a
mistake if I were to use VNeID for my
personal information
39
13 Guidance was available to me in the 1.05
selection of the system 0
14 .597
Specialized instruction concerning the
system was available to me
KMO 0.889
The above figure shows that the tests are reliable, such as:
Based on the research model and results of the EFA, we have extracted six factors
40
from the above figure, these factors are named as:
In the first factor (Performance expectancy), the observed variable "Using VNeID
would make ID verification and authentication easier" has the most significant factor
loading, meaning it contributes the most to form the factor. Similarly, the observed
variable that contributes most to factor 2 (Social influence) is "People who influence my
behavior think that I should use VNeID." The observed variable, "When you have
problems, VNeID resolves them quickly," significantly influences forming factor 3
(Service quality). In factor 4 (Perceived risk), "Basically, I am sure I would make a
mistake if I were to use VNeID for my personal information," which is the observed
variable with the most significant factor loading. The observed variable contributing the
most to the formation of factor 5 (Facilitating conditions) is "Guidance was available to
me in the selection of the system." Moreover, the observed variable contributing the most
to factor 6 (Intention to use) is "I will prioritize using VNeID for ID verification
whenever needed."
In conclusion, the results of EFA illustrate that the measurement scales are
satisfactory and are utilized for regression analysis in the following section.
Regression analysis is used to identify the causal relationship between the dependent
variable, “Intention to use VNeID application,” and independent variables, including
“Performance expectancy,” “Social influence,” “Service quality,” “Perceived risk,” and
“Facilitating conditions.”
42
Service quality .250 .088 .196 2.828 .005 .447 2.239
Hypothesis testing results on the relevance of the model indicate that the
significance (sig.) of the F-test used in the Variance Analysis Table (ANOVA) is less
than 0.05. Thus, the research model fits the data set.
From the Regression analysis result, it is perceivable that with the tolerance of
0.05, the model has five treatment variables that are statistically significant to the
outcome variable “Intention to use VNeID application,” including Performance
expectancy, Social influence, Service quality, Perceived risk, Facilitating conditions.
With these five treatment variables, the research model has explained 65% of the
variation and Intention to use the VNeID application.
To test the assumption of the linear regression between the independent variable
and dependent variable and the constant variance of the residual, our team used a
Scatterplot of Regression Standardized Residual. According to the diagram, the
distribution of percentiles around the 0 point is relatively uniform and tends to form a
straight line; the percentiles range from -3 to 3. Thus, the assumptions of linear regression
and homoscedasticity (homogeneity of variances) were not violated.
45
(Source: SPSS analysis data)
46
Performance Expectancy + .364
+ .249
Social Influence
+ .196
Intention to
Service Quality
- .129 use VNeID
Perceived Risk + .196
Facilitation Conditions
4.5 Results
CHAPTER 5: CONCLUSION
The research was conducted with the aim of understanding the factors that affect
the intention to use the digital identification application “VNeID” among college students
in Ho Chi Minh City. When conducting the study, our research team relied on several
47
theoretical bases such as “Technology Acceptance Model” (TAM), “Unified Theory of
Acceptance and Use of Technology” (UTAUT) and “Theory of Planned Behaviour”
(TPB); and other related theories from previous studies. Afterwards, a research model
and scale of measurement were constructed based on that information. Using the SPSS
25.0 software to analyze the collected data, the research team can better understand the
impact of those factors on users' intention to use VNeID.
The results of the analysis provide significant insights on the factors affecting
users’ behavioral intention to adopt VNeID. Results have shown that “Performance
expectancy”, “Social influence”, “Service quality” and “Facilitating conditions” have a
positive effect on “Intention to use VNeID” whereas “Perceived risk” has a negative
effect. “Performance expectancy” is the variable with the most substantial effect on
“Intention to use VNeID”
5.1 Contributions
The study explores the factors that determine the intention to use VNeID. It
examines how Performance expectancy, Social influence, and other factors impact
individuals' decision to adopt and use the digital identification application. This aspect of
the research contributes to the broader understanding of the social dimension of
technology adoption and highlights the importance of those factors on users' intentions
and behaviors.
In theory, the research successfully introduced two new observed variables to the
“Intention to Use Scale” without violating the reliability and validity of the scale and also
added “Service Quality” which is still not a popular variable in technology-based. All
five independent variables including “Service Quality” were proved to have an effect on
the intention to use VNeID and together they explain 65% of the dependent variable.
Compared to a few previous researches, the it is higher by roughly 3%, which is an
improvement in model and scale developing.
In practice, the findings of this research can give developers, policymakers, and
48
researchers a better understanding and promote the adoption and use of digital
identification applications, which would lead to improved user experiences and the
advancement of digital identity systems and ultimately enhancing the acceptance and
usage of VNeID.
5.2 Recommendations
After evaluating the results of the research, our team has come up with the
following recommendations:
More than half of the respondents of the survey form were from UEH students.
Thus, the research should be extended to students from more universities in Ho Chi Minh
City to balance better the number of students participating in the research between
HCMC universities. Then, this could be a foundation for many related research to access
more target subjects.
The figures show that users respond substantially to the convenience they gain
from the application. VNeID's services have accelerated some life activities and boosted
their work efficiency. This is a good sign of a change from traditional authentication
methods. VNeID application developers could maintain and improve the seamless user
experience by simplifying the process for greater efficiency in users' work and life.
Social influence from individuals, groups, and entities around could also
persuasively shape the attitude of students toward VNeID as well as their intention to use
it. The application developer can encourage usage through government mass media
channels on platforms popular with young people. Moreover, in addition to the urging
from the Ministry of Public Security, they could collaborate with essential organizations,
such as universities, and remind users to encourage their children and relatives to use the
application.
Most students respond slowly to the security issue. However, as this issue
negatively affects the intention to use an application owning users' information, VNeID
developers can build trust in safety for customers in the future. This can be achieved by
blocking suspicious access attempts and regularly reminding users to change their
passwords.
5.3.1 Limitations
Considering the constraints of time and resources for the research on factors
influencing the decision to use VNeID among university students in Ho Chi Minh City, it
is essential to acknowledge that this study has certain limitations. However, these
limitations can serve as a basis for future research endeavors. The limitations of this
research and suggestions for future studies are as follows:
Firstly, the survey was conducted online, and the respondents primarily consisted
of students from the University of Economics and friends, friends of friends, and
acquaintances. This may have resulted in an uneven distribution in the survey sample,
such as a higher percentage of females than males. In addition, the scale's validity is not
consistent enough, resulting in 3 observed variables being removed when running EFA.
As a result, the findings might need to accurately reflect the population of university
students in Ho Chi Minh City. To enhance the generalizability of the results, the research
team suggests that future surveys should consider other sampling methods, such as
50
random sampling, and increase the survey's sample size.
Secondly, the scope of the research focused only on Ho Chi Minh City and
predominantly students from the University of Economics, which limited the scope of the
research model. The research team suggests future surveys be conducted on a larger scale
at multiple universities in different provinces and cities within the country, especially in
economically developed areas such as Hanoi, Da Nang, and others.
5.3.2 Developments
Because of the research team's time constraints, the surveying period was limited
to only two months. The research team suggests that future researchers should conduct
longitudinal studies that track participants' attitudes and behaviors over an extended
period to provide better insight into the factors that impact the decision to use VNeID.
Future research could explore comparative analyses between VNeID and digital
identification systems or platforms like mygovID and ThaID. Comparing VNeID with
alternative options would help identify the unique advantages or disadvantages of VNeID
and help developers improve the design and ease of use of VNeID.
REFERENCES
51
model of UTAUT, perceived risk, and financial cost. Technological Forecasting
and Social Change, 163, 120437.
eBusiness@Newcastle. (n.d.). Unified Theory of Acceptance and Use of
Technology - TheoryHub - Academic theories reviews for research and T&L.
Ellis, B. (2020) Articles - mobile credentials – frictionless everywhere, Parking
Today.
Hà M. (2022, October 12). Việt Nam là một trong những nước sớm ứng dụng định
danh điện tử. Nhịp Sống Kinh Tế Việt Nam & Thế Giới.
Hamzat, S. (n.d.). Influence of Performance Expectancy and Facilitating
Conditions on use of Digital Library by Engineering Lecturers in universities in
South-west, Nigeria. DigitalCommons@University of Nebraska - Lincoln.
Hoàng Trọng, Chu Nguyễn Mộng Ngọc (2008), Phân tích dữ liệu nghiên cứu với
SPSS, NXB Hồng Đức 2008.
Imi. (2023, March 8). Digital Identity Application. Identity Management
Institute®.
Long, P. (2023) Chính thức Dùng Tài Khoản VneID Làm Thủ Tục Khi đi máy bay
Từ hôm nay 2/8, VOV.VN.
Mohammed, I. A. (2021). FACTORS AFFECTING USER ADOPTION OF
IDENTITY MANAGEMENT SYSTEMS: AN EMPIRICAL STUDY. SSRN
Electronic Journal 8(1):104-110.
Nguyễn T. N.-. T. (2022, October 29). Tài khoản định danh điện tử và những lợi
ích mang lại. Báo Pháp Luật Việt Nam Điện Tử.
Parasuraman, A. P., Zeithaml, V. A., & Berry, L. L. (1988). SERVQUAL: A
multiple- Item Scale for measuring consumer perceptions of service quality.
Journal of Retailing.
Samaya Dharmaraj. (2022, March 3). Vietnam Among Countries with Most
Affordable Mobile Internet. OpenGov Asia.
Sarver, V. T. (1983). Ajzen and Fishbein's" theory of reasoned action": A critical
52
assessment.
Silva, P. (2015). Davis' technology acceptance model (TAM)(1989). Information
seeking behavior and technology adoption: Theories and trends, 205-219.
Teo, T., & Zhou, M. (2014). Explaining the Intention to Use Technology among
University Students: A Structural Equation Modeling Approach. Journal of
Computing in Higher Education, 26, 124-142.
Thông, B. T. T. V. T. (n.d.). NEWS. Bộ Thông Tin Và Truyền Thông.
Topic: Internet usage in Vietnam. (2023, December 13). Statista.
TTWTO VCCI - Digital Vietnam: The Path to Tomorrow. (n.d.).
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User
acceptance of information technology: Toward a unified view. MIS quarterly, 425-
478.
What is Effort Expectancy | IGI Global. (n.d.).
Worthington, A. K. (2021, May 30). Technology Acceptance model. Pressbooks.
APPENDIX
1. Questionnaire
Chúng em/mình là nhóm sinh viên đến từ trường Đại học Kinh tế TP.HCM (Đại
học UEH). Hiện nay, nhóm chúng em/mình đang tiến hành nghiên cứu ý định sử dụng
ứng dụng định danh điện tử VNeID của sinh viên tại TP.HCM.
Rất mong mọi người dành ít chút thời gian để hoàn thành khảo sát giúp chúng
em/mình. Những ý kiến của anh/chị và các bạn sẽ là đóng góp quan trọng để tài nghiên
cứu của chúng em/mình trở nên khách quan và hoàn thiện hơn.
Chúng em/mình xin đảm bảo mọi thông tin anh/chị và các bạn cung cấp sẽ được
bảo mật và dùng cho mục đích duy nhất là phục vụ bài nghiên cứu này.
Chúc mọi người một ngày làm việc, học tập hiệu quả!
53
1. Giới tính của bạn là:
Nam
Nữ
UEH
Khác
Có
Không
Sau đây là một số phát biểu về ý định sử dụng ứng dụng định danh điện tử VNeID.
Xin vui lòng cho biết mức độ bạn đồng ý với từng phát biểu sau đây với thang điểm 5:
1 2 3 4 5
Hoàn Khôn Hoàn
Nội dung toàn g Bình Đồng toàn
không đồng thường ý đồng
đồng ý ý ý
Kỳ vọng hiệu quả
Sử dụng VNeID để định danh sẽ dễ
1
dàng hơn.
Sử dụng VNeID để định danh giúp tôi
2
tiết kiệm thời gian hơn.
Sử dụng VNeID giúp tăng hiệu quả
3
cuộc sống và công việc của tôi.
Ảnh hưởng xã hội
1 Chính phủ phổ biến VNeID rộng rãi.
54
2 Người dân ủng hộ sử dụng VNeID.
Những người quan trọng với tôi
3
khuyến khích tôi sử dụng VNeID.
Những người có sức ảnh hưởng tới tôi
4
khuyến khích tôi sử dụng VNeID.
Chất lượng dịch vụ
VNeID có hệ thống hiện đại, cập nhật
1
liên tục.
Khi VNeID có lỗi hệ thống, lỗi sẽ được
2
sửa chữa kịp thời.
Khi tôi gặp vấn đề sử dụng, VNeID
3
giải đáp kịp thời.
VNeID lưu trữ thông tin người dùng
4
chính xác.
Rủi ro cảm nhận
Sử dụng VNeID để lưu trữ thông tin cá
1
nhân mang rủi ro.
Sử dụng VNeID để lưu trữ thông tin cá
2 nhân sẽ gây cho tôi nhiều rắc rối nếu
có lỗi hệ thống.
Tôi sẽ gặp trục trặc sử dụng nếu dùng
3
VNeID để lưu trữ thông tin cá nhân.
Các điều kiện thuận lợi
Có chỉ dẫn đầy đủ trong lúc đăng ký hệ
1
thống.
Hướng dẫn cụ thể cách sử dụng hệ
2
thống được cung cấp đầy đủ.
Có người (hoặc nhóm) hỗ trợ giải
3
quyết khi gặp khi khó khăn sử dụng
Ý định sử dụng VNeID
Tôi có ý định sử dụng VNeID trong
1
thời gian tới.
Tôi sẽ sử dụng ứng dụng VNeID thay
2
cho thẻ định danh thông thường.
Tôi sẽ ưu tiên sử dụng VNeID bất cứ
3 khi nào cần xác thực danh tính trong
thời gian tới.
55
Performance Expectancy Scale:
N %
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.899 3
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance Corrected Item- Alpha if Item
Item Deleted if Item Deleted Total Correlation Deleted
56
Case Processing Summary
N %
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.805 4
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance Corrected Item- Alpha if Item
Item Deleted if Item Deleted Total Correlation Deleted
57
Case Processing Summary
N %
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.874 4
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance Corrected Item- Alpha if Item
Item Deleted if Item Deleted Total Correlation Deleted
58
N %
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.869 3
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance if Corrected Item- Alpha if Item
Item Deleted Item Deleted Total Correlation Deleted
59
N %
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.845 3
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance Corrected Item- Alpha if Item
Item Deleted if Item Deleted Total Correlation Deleted
[Có chỉ dẫn đầy đủ trong lúc 7.35 2.928 .730 .766
đăng ký hệ thống.]
Intention to Use:
N %
60
Excludeda 0 .0
Reliability Statistics
Cronbach's
Alpha N of Items
.929 3
Item-Total Statistics
Cronbach's
Scale Mean if Scale Variance Corrected Item- Alpha if Item
Item Deleted if Item Deleted Total Correlation Deleted
61
df 190
Sig. .000
Rotation Sums of
Squared
Initial Eigenvalues Extraction Sums of Squared Loadings Loadingsa
62
18 .140 .698 98.895
a. When factors are correlated, sums of squared loadings cannot be added to obtain a total variance.
Pattern Matrixa
Factor
1 2 3 4 5 6
[Sử dụng VNeID để định danh giúp tôi tiết kiệm thời .761
gian hơn.]
[Sử dụng VNeID giúp tăng hiệu quả cuộc sống và .743
công việc của tôi.]
[Những người quan trọng với tôi khuyến khích tôi sử 1.063
dụng VNeID.]
[Những người có sức ảnh hưởng tới tôi khuyến khích .701
tôi sử dụng VNeID.]
[Khi VNeID có lỗi hệ thống, lỗi sẽ được sửa chữa kịp 1.002
thời.]
[Khi tôi gặp vấn đề sử dụng, VNeID giải đáp kịp thời.] .850
[VNeID lưu trữ thông tin người dùng chính xác.] .425
[Sử dụng VNeID để lưu trữ thông tin cá nhân mang rủi .748
ro.]
63
[Sử dụng VNeID để lưu trữ thông tin cá nhân sẽ gây .858
cho tôi nhiều rắc rối nếu có lỗi hệ thống.]
[Tôi sẽ gặp trục trặc sử dụng nếu dùng VNeID để lưu .911
trữ thông tin cá nhân.]
[Có người (hoặc nhóm) hỗ trợ giải quyết khi gặp khi
khó khăn sử dụng]
[Tôi sẽ sử dụng ứng dụng VNeID thay cho thẻ định .821
danh thông thường.]
[Tôi sẽ ưu tiên sử dụng VNeID bất cứ khi nào cần xác 1.043
thực danh tính trong thời gian tới.]
Exploratory Factor Analysis after removing “Chính phủ phổ biến VNeID rộng rãi”
(SI1), “Người dân ủng hộ sử dụng VNeID” (SI2) and “Có người (hoặc nhóm) hỗ trợ giải
quyết khi gặp khi khó khăn sử dụng” (FC3)
df 136
Sig. .000
Rotation Sums of
Squared
Initial Eigenvalues Extraction Sums of Squared Loadings Loadingsa
64
1 8.113 47.726 47.726 4.493 26.427 26.427 6.229
a. When factors are correlated, sums of squared loadings cannot be added to obtain a total variance.
Pattern Matrixa
Factor
1 2 3 4 5 6
65
[Sử dụng VNeID để định .799
danh giúp tôi tiết kiệm thời
gian hơn.]
66
[Hướng dẫn cụ thể cách sử .597
dụng hệ thống được cung
cấp đầy đủ.]
Model Summaryb
67
68
69