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Contents
ECONOMETRICS, STATISTICS, AND STRATEGIC MANAGEMENT 8
MATHEMATICAL ECONOMICS 5
Organizational Design 8
Data Analysis for Business, Economics, Strategic Decisions 9
and Policy 5
Bayesian Econometric Methods 5 HUMAN RESOURCE MANAGEMENT 9
Managing Employee Performance and Reward 9
ECONOMICS DEVELOPMENT AND GROWTH 5
Strategic Compensation and
Institutional Economics 5 Talent Management 9
GENERAL ECONOMICS 5 MARKETING 9
A Textbook of Cultural Economics 5 Principles of Integrated Marketing
Communications 9
INTERNATIONAL ECONOMICS 5
An Introduction to International Economics 5 INTERNATIONAL BUSINESS 9
An Introduction to Geographical and International Business 9
Urban Economics 5 International Management Behavior 9
PUBLIC ECONOMICS AND PUBLIC POLICY 5 Management Across Cultures 9
Transnational Management 9
Cost-Benefit Analysis 5
Global Turning Points 10
MACROECONOMICS AND MONETARY
ENTREPRENEURSHIP AND INNOVATION 10
ECONOMICS 5
Digital Innovation and Entrepreneurship 10
Macroeconomics for Business 5
Entrepreneurial Finance 10
The Financial System, Financial Regulation
and Central Bank Policy 6 NATURAL RESOURCE AND
Modeling Monetary Economies 6 ENVIRONMENTAL ECONOMICS 10
ORGANIZATION STUDIES 8
Leading Contemporary Organizations 8
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Higher Education | Economics, Business & Finance
Ninth Edition
International
Business
Michael R. Czinkota,
Ilkka A. Ronkainen
and Suraksha Gupta
Rigorously updated textbook that Martha L. Maznevski This fourth edition has been fully Transnational Management
balances business theory and Extoling mindful global leadership revised and updated to explore offers a uniquely global focus
business practice. Includes new and now including cases, the latest approaches to cross- on strategic development,
cases studies and up-to-date this book imparts competent, cultural management and global organizational capabilities and
examples. sustainable business practices for skill-building. management challenges.
global leaders. September 2019 246 x 189 mm c.452pp May 2018 253 x 177 mm 570pp
August 2021 246 x 189 mm c.550pp
61 b/w illus. 61 colour illus. 978-1-108-43669-4 Paperback
978-1-108-70144-0 Paperback April 2019 247 x 174 mm 424pp
978-1-108-71759-5 Paperback £49.99 / US$70.99 X
c. £49.99 / c. US$64.99 X 45 b/w illus. 13 tables
£39.99 / US$51.99 X
978-1-108-46114-6 Paperback
£39.99 / US$49.99 X
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