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Tasks to be done

New Product Planning - Sales Planning and logic of sales planning.


Budget needed for test the market & how will you test the market.
Store Inventory planning, budget planning, measure of achievement.
Stock Turn
Initial Financial budget requirement and no of instalments
, Bilal Sir
* HOCS - Basement & Semicolon portion
* Ghitorni - Complete Store
* DLF - 1st floor
Business Plan
Hocs - 1000/ Sq ft
warehouse Area requirement
Marketing & Advertisement Budget
Current Sales value per ticket
Current No of Customer
if 11 cr than how many customer needed
Marketing Exp to Foot Fall ratio Calculation
State the reason why customers are not buying from us,
plans to launch product
Po to production time
Product Port folio
Team KPI
Product Range Plan
Product Launch Month Wise
catpital in production
Gross Margin calculation and how to increse

Marketing
E cate
Pointers
Furniture Category Manager - Pradeep
Furniture Product Manager - Vivek
Initial Budget Requirement - 1.25 Cr COGS
No of Installments - 3
Stock turn - 2.5

Marketing & Advertisement Budget - 5% Appox of sales


Plans to launch product - Apr-24
Po to production time - 60-75 days
Product Range Plan - Ready
Gross Margin - 58%
catpital in production - 40 Lkhs
Annual Sale - 11
Cost - 4.62
stock - 1.848
Stock Turn - 2

Division of 11 cr in all locations


overall business plan
capex
Capital Investment(one time)
Hocs - 1500/ Sq ft - 3000 x 2000 = 6000000
Warehouse Area requirement - 10000 Sq feet
Storage cost

Opex
Staff Cost
Transporatation cost
Packaging
Travelling cost
Marketing Budget with detailed plan
Income Amount (INR)
Projected Sales 115000000
Disccount@15% 17250000
Net Sales after Disc. 97750000
Other Income 0
Total Income 97750000

Cost of Goods Sold (COGS) Amount (INR)


Cost of Goods Sold 32583333

Gross Profit 65166667


Operating Expenses Amount (INR)
Marketing and Advertising@5% 1629167
Salaries and Wages (Team) 7000000
Ghitorni Rent (5500Sqft) 5657140
Transportation(3%of COGS) 977500
Travelling Exp 1000000
Packaging charges(8%of COGS) 2606667
Warehouse Handling Charges 1260000
Stock Carying cost 354000
Other Expenses 0
Incentive Scheme (@ 2% on sales) 1955000
Total Operating Expenses 22439473

Net Operating Income = Gross Profit


42727193 65166667
Capital Expense Amount (INR)
Warehouse Expense(10000 sqft)
HOCS Renovation (1000*3000) 3000000
Fixture & fittings 300000
Machinery & tools 200000
Other capital Expense
Total Capital Expenses 3500000

STOCK TURN
Income Amount (INR)
Projected Sales 115000000
Disccount@15% 17250000
Net Sales after Disc. 97750000
Other Income 0
Total Income 97750000

Cost of Goods Sold (COGS) Amount (INR)


Cost of Goods Sold 32583333
Stock Turn 2
Buying Budget 16291667

Ware House Handling Charges


Description Amount (INR)
Salary 1200000
Electricity 60000
- Total Operting Expense
22439473

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