CHAPTER 3

THE ORGANIZATION AND CORPORATE CULTURE

LEARNING OBJECTIVES

1 The organizational ecosystem and understanding how general and task environments
affect an organization’s ability to survive and thrive.

2. The strategies that managers use to help organizations adapt to an uncertain

and/or turbulent future environment.

3. Defining corporate culture, providing organizational examples.

4. Interpret organizational symbols, stories, heroes, villains, slogans and

ceremonies and their interrelationships within a corporate culture.

5. The four main types of corporate culture and how corporate culture relates to the
environment.

6. Cultural leadership and explanation of the tools a cultural leader can use to
create a high-performance corporate culture.

For use with Daft, Benson and Henry, Management, 2e, 9781473770799, © Cengage Learning EMEA 1
2020