JULY 2023/ITC2223/ITC2073/IMF405

PROJECT
2
COURSE : E-COMMERCE
COURSE CODE : ITC2223/ITC2073/IMF405

SUBMISSION DATE : 17th NOVEMBER 2023 (WEEK 14)

1. This project aims to fulfill CLO 3 – (Create an e-commerce website using appropriate
tools.)

2. The weightage allocated for this project is 50% of the total marks.

3. You are required to create an e-commerce website using appropriate tools. Details
question on Page 2.

4. The general format of the written report is as follows:

 Cover page based on ISO format
 Font size: 12
 Font: Times New Roman
 Justified

5. Save your file with your name, Section No, the name of the project, and the subject
code as the file’s name. (Example of the file’s name: Ahmad Albab S1 Project
ITC2223/ITC2073/IMF405)

6. You must submit your project ONLINE through Online Learning Management System
(LMS) by (17th NOVEMBER 2023) before (11.59 PM).
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

QUESTION:

Part A (GROUP)

Business proposal (10%)

You are required to produce a business proposal for your E-Commerce business.

Your proposal MUST include the following guidelines:

 Company name (i.e., SURIA ENTERPRISE, ABC Inc, etc…)
 Company Internet URL address by one of the free web hosting services such
as www.weebly.com or www.wix.com
 Describe the business model for your project :

 Company’s mission
 Business description
- What you will be selling? Products, Services, or Both?
- Is it Business to Business (B2B), Business to Consumer (B2C), or both?
- Where you will be located and why? Will locate the business on a major Internet
backbone such as TM Unifi, Time, etc.? – If not – please explain why.
- What will be your major source of revenue?
**If the site sells products and services, the revenue stream is observable and is
considered “straight forward”.
**If the revenue is produced in another manner, the revenue stream must be clearly
presented. It is assumed the website is a “pro-profit” entity.

- How will you attain distribution?

- How can you make sure that your company exists? If no one knows your website
exists, your company can be put of business sooner or later.
- What will be your competitive advantage? – cost leadership, differentiation, focus, or
something else

 E-Commerce Business process diagram

 Design storyboard in order to present your business ideas.

2 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

Part B (GROUP)

Developing E-Commerce Website (30%)

You are required to develop a website based on your proposal using free web hosting
services such as www.weebly.com or www.wix.com.
The list of the following web page must be INCLUDE in your E-Commerce website.
 Company home page
 Introduction of Company’s Management and Employment page
 Product or service information page
 Product or service order form page
 About us page
 FAQ (frequently asked question) page using the FAQ template
 Contact page (e.g., company address, email, phone number….)
 Product returns policy or service quality guarantee policy page
 Customer feedback page
 Link to other company’s site as an extra service to customers
 Other relevant pages for your website (e.g., security policy, order tracking page by a
delivery company such as Poslaju, J&T, DHL, etc…)

However, you may refer to the web page detail content below as references to build your e-
commerce website.

*********************************************************************************************************

Webpage content as references:

At a minimum, any e-commerce website needs to consist of these elements:
1. Home page
 Your home page should include:
o Logo/Heading
o Navigation links to other pages
o A short introduction/description of your business
o Appropriate images
o A special offer (optional)
o Some recent news about your business (optional)

2. Product (or Services) page(s)

 Your Product Pages should include:
o Pictures, descriptions, order and price information for your products
and/or services.
o Navigation links to other pages, especially home, about us, order and
other product pages.

3 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

o Links to a shopping cart, if appropriate.

3. About Us page
 Your About Us page should include:
o Tag line or slogan: A few words or a brief sentence summarizing
what the organization does. This could be a mission statement or
something similar.
o Tell your story: 1-3 paragraphs that offer a more detail about the
organization's history, goals and main accomplishments.
 These items are recommended for About Us pages, but not required for
this class:
o Fact sheet: A section following the summary that elaborates on its
key points and other essential facts about the organization.
o Detailed information: Subsidiary pages with more depth for people
who want to learn more about the organization.

4. Webform or shopping cart

 Your Web Form/Shopping Cart:
o If you choose to use WooCommerce or an E-commerce Builder a
shopping cart is included, but you don't need to activate it using a
merchant account or credit card
o If you create an HTML site it needs to have a Web form or a shopping
cart, but it does not need to be connected to a merchant account.
 Web forms are pages that have text fields and other clickable
buttons, etc. that can be used to order products. When you
submit the information, it will be sent via email or some other
Common Gateway Interface (CGI) to you, the business
owner/manager.
 if you choose to have a shopping cart and are using Shopify,
an easy option is Shopify Payments. You can even test without
charging a card using test mode. Shopify provides easy-to-
follow instructions to set up and test Shopify Payments.
 PayPal.
 Many of you are already using PayPal. Their account
and shopping cart are free until you have a transaction.
It's also very easy to set up.
PayPal Payment Button Instructions
o If you have a service provider, they can usually provide a shopping
cart service

5. Contact Us Page
 Your Contact Us page should include:
o Address
o Phone#(s)
o Fax#
o Contact form (preferred method) or email
o Note: This information can be fictitious

4 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

6. Privacy Policy/Legal Page

 Your Privacy Policy page should include:
o Privacy Policy: you can visit any of the sites that your textbook refers
to that has one and adapt it for your own use. Change any appropriate
information. Here are a couple excellent models for a privacy
policy: double-click trusted
o Other important resources:
 Better Business Bureau's sample privacy policy
 Shopify privacy policy generator (includes a refund and terms
of service templates)
 Free privacy policy generator
 Optional: Return Policy - if you sell items you will also need a return policy
for legal protection
o Sample return policy

Other Requirements
 Your Web site needs to be on the World Wide Web. You need to publish the website
for presentation and marks purposes. You can unpublished the website after the
presentation of the group project.
 Do a user manual (save as pdf file) and submit it with your website folder @ LMS.

Part C (INDIVIDUAL)

Reflective Report (10%)

QUESTION:

 You are required to answer all of the following questions:

1. Based on the project, what is your roles and responsibility?

2. Address any related issues when you create an e-commerce website.
3. What have you learned from this project?
1. Write a conclusion to summarize your writing.
2. Generate at least FIVE (5) references by using APA style.

 Writing format:
 Font type : Times New Roman
 Font size : 12 (including related titles)

5 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

 Paragraph : 1.5 line spacing and use Justify align

 Page number : bottom of page (center)
 No. of pages : 4 to 8 pages

Due date proposal submission: 04TH SEPTEMBER 2023 (MONDAY)

Presentation date: WEEK 13-14 (06TH NOVEMBER 2023 – 17TH NOVEMBER 2023)

**subject to changes

PROJECT RUBRIC (50%)

ITC2223/ITC2073/IMF405

A. Business Proposal Evaluation – Group (10%)

5 | Excellent
4 | Very Good
3 | Good
2 | Adequate
1 | Poor

Items Mark Marks

s Awarded
Introduction 10
- Company name
- Company internet
URL address
- Business model
- Company’s mission
Business description 30
- B2B or B2C or both
- Location
- Source of revenue
- Distribution
- Exists of company
and sustainability
- Competitive
advantage
- E-commerce
business process
diagram
- Storyboard (business

6 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

idea)
Conclusion 5
References 5
Total / 50
/ 10%

B. E-Commerce Website and Presentation Evaluation - Group (30%)

5 | Outstanding
4 | Good
3 | Satisfactory
2 | Poor
1 | Unsatisfactory

Items Mark Marks

s Awarded
Organization of Content 5
Originality 5
Subject Knowledge 5
Graphical Design 5
Screen Design 5
Creativity 5
Content 5
Log in and log out 5
User Functionality (catalog) 5
Campaign and promotion 5
User Functionality (Order Form) 5
Add to Cart 5
Payment Gateway 5
Shipping Method 5
Admin Functionality (Order) 5
Admin Functionality (Catalog) 5
Admin Functionality (Site Management) 5
Presentation skills 5
Total / 90
/ 30%

7 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

C. Reflective Report – Individual (10%)

3–5
9 – 10 6–8 1–2 Marks
Approachin
Marks/Category Above Meets Below Awarde
g
Expectations Expectations Expectations d
Expectations
The
The
reflection
reflection
attempts to
explains the The The
demonstrate
student’s reflection reflection
thinking
own thinking explains the does not
about
Reflective and student’s address the
learning but
Thinking learning thinking student’s
is vague
processes, as about his/her thinking
and/or
well as own learning and/or
unclear about
implications processes. learning.
the personal
for future
learning
learning.
process.
The
reflection is
an in-depth The
analysis of reflection
the learning The attempts to
The
experience, reflection is analyze the
reflection
the value of an analysis of learning
does not
the derived the learning experience
move beyond
Analysis learning to experience but the value
a description
self or others, and the value of the
of the
and the of the derived learning to
learning
enhancement learning to the student or
experience.
of the self or others. others is
student’s vague and/or
appreciation unclear.
for the
discipline.

8 CONFIDENTIAL
CONFIDENTIAL
JULY 2023/ITC2223/ITC2073/IMF405

The
reflection
The
The attempts to
reflection
reflection articulate
articulates
articulates connections
multiple
connections between this The
connections
between this learning reflection
between this
learning experience does not
learning
Making experience and content articulate any
experience
Connections and content from other connection to
and content
from other courses, past other
from other
courses, past learning learning or
courses, past
learning experiences, experiences.
learning, life
experiences, or personal
experiences
and/or future goals, but the
and/or future
goals. connection is
goals.
vague and/or
unclear.
The writing The writing
was written was written The writing
Quality of The writing
in an in an had little
Writing had no style.
extraordinary interesting style.
style. style.
Total /40
/10%

9 CONFIDENTIAL