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24 COMPUTER MEDIATED COMMUNICATION

The Linguistic Perspectives on Computer Mediated Communication

Larry Dwan Chong


larrychong@hotmail.com
School of Foreign Languages & Tourism
Gyeongju University
Gyeongju, Republic of Korea

Abstract
This paper aims to explore the role of production and perception constraints in computer
mediated communication. I review Lindblom's (1990) theory of phonetic variation and
propose a new model of linguistic production in Computer Mediated Communication. Cyber
citizens use cyber communication as conceptually oral, medially written. The reason to use
chat-mode is that it saves time and space (the principle of least effort); here sound, not
spelling, is the first thing to be considered. With respect to production in the proposed model,
effort is no longer equated with articulatory movement, but rather with the number of
keystrokes involved in typing an utterance. On discussing online, discussants show
paralinguistic actions such as smile, frown, screaming, etc., and they also reduplicate writings,
capitalize all the sentences, and use emoticons; net-communication is headed toward less
grammatical and more telegraphic type. The production of hyper-and hypo-forms such as
reduplication, punctuation and capitalization will vary according to the sender's estimation of
signal-complementary processes and his attempts to compensate for the restricted context. We
discuss online and off line on the issues; why we like cyber communication and how we
classify the phenomena. The more computer mediated communications we use, the more
issues we have to review beyond words and linguistic principles.
Keywords: computer-mediated communication, emoticon, acronym, linguistic
constraints

Introduction
All over the world, the growing verbal interaction with those of text-based
popularity of the internet (web) and the discourse.
increasing familiarity of Computer Communication in IRC consists of
Mediated Communication (CMC) are new typewritten exchanges that take place in
social phenomena. This internet technology real-time among users who are spatially
is, however, often seen as a source of distant. These exchanges are transmitted,
separation between human beings as an received and responded to within a time
obstacle in interpersonal communication. frame formerly thought relevant only to
Internet technologies have given rise to spoken communication. With respect to the
multiple forms of interactive written IRC user community, Reid (1991) notes that
discourse. Synchronous communication members are preselected by external social
systems, such as Internet Relay Chat (IRC), structures and tend to occupy an
allow users to have real-time conversations economically privileged position in their
that combine characteristics of face-to-face society. Users tend to belong to the
1
This article is accepted and will be published in Beyond Words Vol.8 No.1 May 2020.
DOI: https://doi.org/10.33508/bw.v8i1.2366
COMPUTER MEDIATED COMMUNICATION 25

academic and research community and have phonology, whereby phonological patterns
access to computer technology and the are seen as the result of articulatory or
internet. Since they have no prior perceptual factors. The parallel with Internet
knowledge of each other, users interact Written Discourse (IWD) in CMC raises an
anonymously in the knowledge that they are interesting question: to what extent can
in rough equality. patterns of linguistic reduction in IWD be
Studies of the linguistic features of explained in terms of production and
Computer Mediated Communication perception?
suggest similarities with processes that In this paper, we explore the role of
occur in real world communication. For production and perception constraints in the
example, Werry (1996) notes the high IWD register of English. In particular, we
frequency of reduction strategies that address the following questions; what
function to reduce the time and effort modules govern reduction processes in real
necessary to communicate in terms like world speech? What modules govern
“orthographic reduction and omission of reduction processes in IWD?; How do
pronouns, etc. also resembles phonological English IWD users modify linguistic forms
reduction and ellipsis in rapid, informal in accordance with these modules?
speech, rendering chat exchanges This paper first reviews Lindblom's
`speech-like' in their degree of informality (1990) Hypo &Hyper (H & H) Theory of
as well” (1996, p.56). phonetic variation in speech production.
This tendency toward reduction has a Second, Computer Mediated
parallel in contemporary phonological and Communic-ation and Hypo- and
morphological theory. This explanation is Hyper-form of cyber communication is
based on the notion that speech production introduced and simply the H & H theory to
involves reconciling two conflicting CMC production is applied to review the
constraints: minimization of articulatory similarities. We open a stage to discuss it on
effort and maximization of perceptual and off line among CMC researchers and
discrimination (Linblom, 1990; Mohanan, propose a new model of linguistic
1993; Byrd, 1994).These accounts continue production in CMC. We conclude with some
a line of research on phonetic explanation in remarks and implications.
Accounting for Linguistic Variation in Real Speech
A fundamental problem in phonetic Phonetic output is expected to vary along a
theory is that of invariance. Because speech continuum from hypo-speech, or reduced
sounds undergo modification in context, a forms, to hyper-speech, or non-reduced
linguistic category cannot be given a forms. More recently, these production and
constant phonetic definition. Lindblom perception factors have resurfaced as
(1990) proposed a theory to explain formalized constraints in Jun's (1995)
phonetic variation in speech production. Optimality Theoretic account of gradient
According to the H & H theory, speech assimilation.
production is adaptive and involves an This hypothesis reflects Lindblom's
inter-play between production- oriented (1990) characterization of speech
factors and output-oriented constraints. production as the reconciliation of
Speakers tune their performance according conflicting production and perceptual
to communicative and situational demands. factors. Figure 1 gives Lindblom's visual
26 COMPUTER MEDIATED COMMUNICATION

representation of the H & H theory of phonetic variation.

HYPO-FORMS
Weakening Constraint Signal-
Complementary

Preservation Constraint Lexical Access

HYPER-FORMS

Speaker Acoustic Listener

Fig. 1. A model of phonetic variation in speech production


According to the H & H theory, speech the speaker estimates the running
perception involves discrimination among contribution that signal-complementary
items stored in the listener's lexicon. Lexical processes will make on the listener's side
access is a function of the distinctiveness and varies his production accordingly along
(rather than invariance) of the acoustic a continuum of hypo-and hyper-speech
stimulus. Access is facilitated by knowledge forms. The difference between hypo- and
that is not present in the signal, i.e., signal- hyper-forms is illustrated in examples (1):
complementary process. With respect to (1) a. I am not going to wash the car
speech production, Preservation Constraints today.
tend to yield hyper-speech forms, which b. 'm nahgonna wash 'duh car d'day.
ensure perceptibility of the acoustic The utterance in (1a) is situated at the hyper
stimulus. As output constraints diminish, the end of continuum since it involves
Weakening Constraints tend to yield preservation of segmental content, whereas
hypo-speech forms, which involve minimal that in (1b) is a hypo-form involving
articulatory effort. In producing an utterance, articulatory reduction.
The Understanding of CMC Language
CMC Language medium. Here we can combine the
Considering CMC language, the sender definition of CMC language as a language
or receiver can choose to have a printed which is used to communicate in the
page version, but there is no requirement to net-mediated world.
print it in order to read it. Some linguists Perhaps we could even trace back the
have recognized the fact that Computer origin of these jargon words, abbreviations,
Mediated Communication is a hybrid or phonological simplifications. In the
register that resembles both speech and beginning of the 19th century, Morse-code
writing and yet is neither, distinguishing jargon used by radio amateurs and either of
`web speech' as a completely unique mode two codes consisting of variously spaced
of communication over the electronic dots and dashes or long and short sounds
COMPUTER MEDIATED COMMUNICATION 27

used for transmitting messages by audible or b. <John> goodby gonna try and do
visual signals. In the 1930's, Telex ( blended something smart for once.
from teleprinter + exchange) began to c. <Kath> in a bad mood :(
replace the Morse-code system and this (3) Abbreviation / truncation
communication service involves teletype a. <Hari> can you get rid of the auto
machines connected by wire. As the amount kick pls?
of communication has grown in modern b. <Bomber> where r u from?
society, the Facsimile (L. facere, make + c. <bubu> well i gotta go ...cu
simile, like) was developed to transmit and (4) Acronyms
reproduce even graphic matter by means of a. atm at the moment
signals sent through telephone lines in the b. brb be right back
early 1960's. The up-to-date computer c. convo conversation
system allows us to communicate by means d. filfre feel free
of immediate and stored sending and e. irl in real life
receiving messages electronically between f. lol laugh out loud
terminals linked by telephone lines of (5) Emoticons
microwave relays, or hard-wired systems a. :) a smiling face
such as local access networks (LAN). b. :( an unhappy face
Applying the proposed model of real speech c. 8-) someone wearing glasses
to Computer-mediated communication, the d. :-o someone shocked
communication will be between sender and e. :-X someone's lips sealed
receiver instead of speaker and listener. f. :-Q someone smoking
Perception involves parsing the alphabetical g. ;-) someone winking
string into distinctive corresponding lexical h. :-@ someone screaming
items. With respect to production, effort is The forms in (2) involves syntactic
no longer equated with articulatory reduction, while those in (3)-(4) show
movement, but rather with the number of orthographic simplification in comparison to
keystrokes involved in typing an utterance. their standard forms. The emoticons in (5)
Temporal Constraints imposed by IWD represent a symbolic type of reduction in
favor minimal effort strategies in order to that they do not correspond to an explicit
reduce the time and effort necessary to canonical form as do the hypo-forms in
communicate. (2)-(4). Nonetheless, there must be some
Hypo- and Hyper-forms in CMC agreed-upon meaning that IRC users ascribe
The utterances presented in this section to them. The emoticon in (5a), for example,
are taken from study on CMC by Werry can serve as shorthand for a number of
(1996). The examples in (2)-(5) illustrate meanings, depending on the context of use:
hypo-forms, which may be understood as "Do not be offended," "I'm just kidding,"
the result of minimal effort strategies "I'm happy about what you just said," etc.
employed by the sender as a response to The utterances in (6)-(8) contain
temporal constraints. instances of hyper-forms and are thus
(2) Deletion/reduction of subject situated at the opposite end of the reduction
pronouns continuum.
a. <Larry> t pardonee Diva. 8 -) (6) Reduplication to indicate drawn-out
or expressive intonation
28 COMPUTER MEDIATED COMMUNICATION

a. <Lili> Hainan Island? cooolll a. <Larry> sorry, m I late too long?


b. <Larry> baaaaad joke b. <cw7r> YEEEEES, WAITING
lili ...hehehe FOR YOU TOO LOOOONG
c. <Lili> awwwwwwwwww, c. <Larry> I cant less than go
cool :) WOOOOOOOOOW
(7) punctuation to create pauses and The examples in (6)-(8) show how
indicate tempo reduplication, punctuation and capitalization
a. <Keel> what a peculiar name ... yield hyper-forms, all of which involve
cw7r greater time and effort (i.e., keystroke
b. <Larry> hahaha - One of the combinations) on the part of the sender.
question of KEEL - where do They reflect the sender's efforts to
most virgins live compensate for restricted communicative
c. <Keel> Virginia ... hahahaha context via textual recreation of non-verbal
(8) Capitalization reserved for cues such as intonation, tempo and emphatic
expression of emphasis or shouting speech.

Discussion
Discussion online intonation or mimics to put an utterance
When I posted the following question how to understand what I said-frame, the
via e-mail: why cyber citizens love to use as chat community creates something new to
many acronyms as they could, why it occurs serve this function.
all over the sentences, how we could This phenomenon also occurs in text
classify these phenomena, how we can messages sent by smart (mobile) phones.
foretell its future, surprisingly, I received The primary reason is that it saves time and
more than twenty replies from ten countries. space. Ruuskanen (2016) states E-mails in
I describe some of discussions. Mobile phones are charged by time spent
Why cyber citizens love to use typing msgs (messages) which currently
acronyms; we describe chat communication allow only some 150 characters and there
as conceptually oral, medially written. are also lots of iconic usages: `lots' indicates
Schrammel (2016) thinks that using emphases or italics, LOTS indicates
acronyms helps to stay within a shouting, *lots* indicates emphasis or irony,
communication, to hold the attention and so on. These are due to the fact that
because of being able to react real quick. e-mail does not allow italics, etc. and
She further thinks that acronyms serve a originally only allowed capital letters. The
certain expressive function: because of `smileys' like :-) indicate emotion, sarcasm,
spatio-social constraints (first of all not irony, or `don't take me seriously'-it is very
being able to see each other) there is hard to indicate emotion in writing when
something new used to convey more than you are limited as to time and space.
mere information, we can use expressions Anipa (2016) believe the abundant use
like `lol (laugh out loud), rofl (rolling on the of acronyms in cyber communication is very
floor laughing), etc. as some sort of natural, exemplifying what Ferdinand de
contextualization. She also thinks that Saussure (1916) called the principle of least
smileys in a certain use serve a similar effort (later dubbed `Language Economy',
function: because of not being able to use etc.). She thinks humans subconsciously try
COMPUTER MEDIATED COMMUNICATION 29

to find the most economical way of putting therefore it's OK to add emoticons to the
their messages across to the interlocutor. mix. He thinks that often that view is wrong.
This linguistic behavior is reinforced by the Certainly e-mail isn't short-lived as the
speedy nature of human life in general, White House e-mail, the Microsoft anti-trust
particularly in the 20th century. She insists case and numerous other legal cases have
again the written form of language is the shown.
artificial way of representing the natural Zhang (2016) claims that they love to
phenomenon of language; and, obviously, use some acronyms such as BTW, but not as
being artificial, it is far from being perfect, many as they could, because those demand
hence writing is sometimes felt to be an too much effort from the interlocutors when
impediment to natural communication. their English proficiency is low. It seems to
Lotfi (2016) says that the first thing that her that acronyms may trigger the
comes to the mind is that economy must be imagination of the netizens. She thinks that
behind it. But as usual the first impression here the language use is a game. When such
may not be the answer. Most probably the acronyms are used often in talking, it is the
phenomenon does have its roots in economy principle of economy that plays a role here,
considerations telegram - telex - and e-mail and/or, conditioned reaction to the stimulus
users had in the past in order to save the (message to be conveyed in the required
time needed for sending a message and as a phonological form). In such a language
result to reduce the costs. But e-mail users behavior, sound comes first. The written
today must have different reasons for that (typed) words only serve the purpose of
because charges are not that high any more. triggering the phonological representation of
A few minutes ago, an e-mail arrived urging the concepts.
him to answer ASAP (as soon as possible). How we could classify these
In his reply, he mentioned `I couldn't answer phenomena; Even in real language, it is not
ASAPer than this!' Interestingly enough, the easy to classify acronyms. Joosten (2016)
sender of that e-mail was one of those `busy thinks there is a substantial difference
people' who have no time to even capitalize between BTW (<by the way) and R U (<are
their sentences. His impression is that you). BTW is an abbreviation, R U is not,
e-mail has become something like `fast he thinks, or certainly not a normal one.
food' (especially pizzas in Iran) for the What happens with R U is that sounds are
youth: it has connotations of freedom, transmitted to a new graphic form, a new
informality, a rebel against the fixed spelling form (other examples are XTC for
traditions of the business, and an attempt to `ecstasy', U2 for `you too', INXS for `in
avoid clichés. It's even similar to the excess'). Once acronyms are created (e.g.,
function of slangy expressions in CIA, GATT), the sound of the original
communications of freshness and novelty. base-form is of no importance: its letters
McHale (2016) claims that we use that are selected and brought together not
acronyms, speed writing (pls) and sound. For instance, CIA pronounces as
emoticons as a way of compensating for the `see-ai-ei', the ai-sound is not identical to
lack of body English, intonation and other the i-sound in `intelligence' (Central
phenomena that we use in conversation to Intelligence Agency).
more clearly make out point. Cyber citizens Viredaz (2016) states he would not use
view e-mail as both informal and transient the word `acronym' for e.g. BTW, because
30 COMPUTER MEDIATED COMMUNICATION

such an abbreviation is not noun, i.e., it is interesting in the topic is the question how
not syntactically used as a noun. In any case, far you can go with creating new acronyms
the phenomenon involves all sort of and smileys and whether they get
abbreviations, be they proper acronyms acknowledged by the chat community.
(NLP for Natural Language Processing), Where is net talk headed? McHale (2016)
other abbreviations using initials (IMO), states we are not sure today, but we would
rebus (how R U), simplified spellings (such guess the trend is toward less syntax (pro
as hi->high, lo->low, though these are not drop, phrases instead of sentences) and
restricted to the Net). more telegraphic type speech.
Lisecki (2016) refers to the whole Summarizing discussion on line;
phenomenon as an `Abbreviated - talk cyber citizens think chat communication as
mode', simply saying it's a feature supported conceptually oral, medially written: the
on any Unix (and some other systems) that reason to use chat-mode is that it saves time
allows two or more logged-in users to set up and space (the principle of least effort):
a real-time chat. He guesses that one could sound, not letter is the first thing to be
even trace back the origin of these gargon considered: to express paralinguistic actions
(jargon) words, abbreviations, or such as smile, frown, screaming, etc., they
phonological simplifications, to the times of duplicate writings, capitalize all the
the Morse-code jargon used by radio sentences, and use emoticons:
amateurs at the beginning of the century. net-communication is headed toward less
How we can foretell its future; syntax and more telegraphic type.
Barbara (2016) replies what we find really
Discussion off line
One interesting point in CMC is that It is claimed that we may explain the
users do not just reduce written forms all the phenomenon as we take into account two
time instead, when necessary, they duplicate additional factors not present in Lindblom's
writings, capitalize all the sentences, and H & H model. These factors reflect
use emoticons. This means the principle of additional constraints on production and
economy alone cannot fully explain the perception that are imposed by the Internet
phenomenon on line they use. medium. First, Werry (1996) notes the
In computer-mediated communication, rapidity with which communicative
the communication will be between sender exchanges take place on IRC. Typed
and receiver instead of speaker and listener. utterances appear on screen in chronological
Perception involves parsing the alphabetical orders received by the IRC system, making
string into distinctive corresponding lexical impossible the overlaps and interruptions of
items. With respect to production, effort is normal face-to-face verbal communication.
no longer equated with articulatory Disparate strands of conversation are
movement, but rather with the number of juxtaposed, creating an ongoing and
keystrokes involved in typing an utterance. multidimensional text that scrolls up and off
We have seen temporal constraints imposed each person's screen at a fast pace.
by IWD favor minimal effort strategies in Second, Reid (1991) argues that
order to reduce the time and effort necessary communication on IRC takes place in a
to communicate. restricted context. In face-to face interaction,
non-verbal information (smiles, frowns,
COMPUTER MEDIATED COMMUNICATION 31

tones of voice, posture, etc.) provides a communication, it imposes additional


context for interlocutor contributions. Since temporal and contextual constraints that
IRC is a text-based medium, the non-verbal face-to face interaction does not. These
cues are no longer present. Deprived of constraints are expected to have an impact
speech subtleties and non-verbal cues, on reduction processes. Figure 2 presents a
utterances no longer express what they are model of linguistic reduction which
intended to express. Although CMC is incorporates the additional constraints
synchronous like face to face imposed by the IRC medium.

Temporal

Constraints HYPO-FORMS
Less Effort Signal- Complementary Message
Process Comprhension

Restricted context
due to absent
More Effort Lexical Access non-verbal cues

HYPER-FORMS

Sender Alphabetical String Reseiver

Fig. 2 A proposed model of linguistic production in CMC


According to the proposed model, Additionally, the lack of non-verbal cues
perception involves parsing the alphabetical restricts the communicative context,
string into distinctive corresponding lexical creating a potential for miscomprehension
items. As in the H & H model, by the receiver. The sender must
signal-complementary processes are compensate for this restriction by expending
assumed to facilitate this parsing. With more effort to ensure message
respect to production, effort is no longer comprehension. The model predicts that the
equated with articulatory movement, but production of hypo- and hyper-forms will
rather with the number of keystrokes vary according to the sender's estimation of
involved in typing an utterance. Temporal signal-complementary processes and his
Constraints imposed by IWD favor minimal attempts to compensate for the restricted
effort strategies in order to reduce the time context.
and effort necessary to communicate.
Conclusion and Suggestion
The paper has reported that strategies functions to reduce time and effort
communication in IRC consists of necessary to communicate. This tendency
typewritten exchanges that take place in toward reduction has parallel in
real-time among users who are spatially contemporary phonological and
distant. The high frequency of reduction morphological theory.
32 COMPUTER MEDIATED COMMUNICATION

Based on the notion that speech be considered and they also express
production involves reconciling two paralinguistic actions such as smile, frown,
conflicting constraints, we minimize screaming, etc., duplicate writings,
articulatory effort and maximize perceptual capitalize all the sentences, and use
discrimination. As compared to Lindblom's emoticons. We could see cyber
H & H model, effort is no longer equated communication is headed toward less syntax
with articulatory movement, but rather with and more telegraphic type.
the number of keystrokes involved in typing The occurrence of reduced and
an utterance. exaggerated linguistic forms in CMC has
With respect to linguistic register, implications for language research and
Ferguson (1994) states that a acquisition as technology continues to be
communicative situation that recurs integrated into foreign language courses.
regularly in a society will tend over time to The use of synchronous communication
develop identifying markers of linguistic systems in this context will potentially
structure and language use, different from expose L2 learners to input that varies along
the language of other communication the hypo & hyper continuum. This raises
situations. The samples of hypo- and several issues that merit further
hyper-forms examined in this paper investigation, namely; How do we classify
constitute linguistic markers that identify cyber linguistic phenomena in the
CMC as an independent linguistic register. linguistics? How do cyber languages affect
It is by making use of these forms that CMC language acquisition? Are there pedagogical
users are identified as an independent advantages or disadvantages in exposure to
linguistic community. reduced and exaggerated linguistic forms?
It is also claimed that CMC users think How do the temporal and contextual
computer mediated communication as constraints of CMC affect negotiation of
conceptually oral, medially written. The meaning and interaction between and
reason to use chat-mode is that it saves time among language learners? The more
and space (the principle of least effort), but computer mediated communications we use,
today no longer CMC users focus time the more issues we have to review beyond
savings, rather it is a kind of linguistic words and linguistic principles.
culture. Sound, not letter is the first thing to

© Larry Dwan Chong


Larry D. Chong has taught Linguistics, EFL, CALL at Gyeongju University and Western
Illinois University over 30 years. As a founder of ASIA CALL, he has given keynote
speeches for several International Conferences. He has served as an Editor-in-Chief for the
ASIA CALL Journal and as a columnist for the Linguist List.
* I would like to express my great thanks to anonymous reviewers and I am indebted to Prof.
Wuri Soedjatmiko for useful comments.
COMPUTER MEDIATED COMMUNICATION 33

References
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Personal Communications
Ahmad Reza Lotfi, English Department, Azad University, Iran.
Barbara Schrammel, Department of Linguistics Graz, Austria.
Deborah D. Kela Ruuskanen, Leankuja, Vantaa Finland.
Frank Joosten, Department of Linguistics, K. U. Leuven, Belgium.
Kormi Anipa, School of Modern Languages, University of St. Andrews, United Kingdom.
Michal Lisecki, Institute of Slavonic Studies, University of Silesia, Poland.
Michael McHale, MNIS TextWise Labs, USA.
Remy Viredaz, Geneva, Switzerland.
Wenzhong Zhang, Foreign Languages School, Wuhan University, China.
34 COMPUTER MEDIATED COMMUNICATION

Appendix 1. Acronyms
Acronym Meaning
ATM at the moment
ASAP as soon as possible
BRB be right back
BTW by the way
CU L8R see you later
FWIW for what it’s worth
FYI for your information
HTH hope this helps
IMHO in my humble opinion
IMO in my opinion
IOW in other words
IRL in real life
LOL laugh out loud
OIC oh, i see
ROTFL rolling on the floor laughing

Appendix 2. Emoticons : E-Mail Body Language


Face Interpretation Alternative interpretation

:-) Ha ha smile This is supposed to make you laugh

(-: Submitter is left-handed

|-) Hee hee Submitter is asleep (out of boredom)

|-D Ho Ho

:-D Submitter talks too much Wider happy/anticipatory face

:-> Hey, hey; smirk

:-( Hoo hoo; disappointed "That comment makes me sad (or


mad)!"
"Be prepared for trouble!"

:-< Really sad

:-C Really disappointed

:-| Hmmm; contemplation Boring

:-O Uh oh!

:-o Submitter is shocked. Submitter is singing


COMPUTER MEDIATED COMMUNICATION 35

#-p "Oh, nooooo!" (Remember


Mr. Bill??)

:-p Nyah! Nyah! Submitter is sticking tongue out

|-P Yuck!

:-} Submitter has beard Normal smiling face with pretty lips.

:-{ Submitter has mustache.

Submitter wear braces Submitters lips are sealed.


Submitter has been punched in the
mouth!

:-)X Submitter wears bow tie.

:-Q smoker

<:-) Dunce; dumb questions

8-) Submitter wears glasses "I couldn t believe my eyes!"

B-) Submitter wears horn-rimmed A message from Batman


glasses

8-) Submitter with glasses on forehead Submitter is a little girl.

;-) Wink "Take this message with a grain of


salt!"

>:-< Submitter is mad.

:-@ Submitter is screaming

:-8( Condescending stare

:-[ Biting criticism

C Undecided "That comment doesn't phase me."

|-] Grimace "If I close my eyes tight, maybe it will


go away.”

:-U Sarcasm Speaking out of the side of one's mouth

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