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Videography Shoot Briefing Document
Videography Shoot Briefing Document
Client:
Date:
Location:
Background:
Briefly describe the clients business, the market context, any relevant history, or
previous campaigns.
Objective:
Briefly describe the purpose and goals of the videography shoot. What message or story
are we trying to convey through the video?
Key Stakeholders:
Identify the main individuals involved in the project from both the client's side and the
videography team.
Target Audience:
Describe the demographics, interests, and preferences of the audience who will be
viewing the final video.
Outline the overall concept and theme of the video. Include any specific visual styles,
moods, or narratives that should be conveyed.
Storyboard or Script:
Provide a storyboard or script outlining the sequence of shots, scenes, and dialogue for
the video. This will serve as a guide for capturing the necessary footage.
Specify any props, set dressings, or wardrobe items that will be needed for the shoot.
Coordinate with the client to ensure alignment with the desired aesthetic.
Timeline:
Outline the schedule for the videography shoot, including setup, filming time, breaks,
and teardown. Be sure to factor in any time constraints or deadlines.
Team Roles:
Clarify the roles and responsibilities of each member of the videography team, including
camera operators, directors, sound technicians, editors, and any other crew members.
Technical Requirements:
Detail any specific technical requirements for the shoot, such as camera equipment,
audio recording gear, lighting setups, etc.
Post-Production Guidelines:
Discuss the expectations for post-production work, including editing, sound design,
color grading, and delivery of the final video. Specify any required file formats or delivery
methods.
Budget:
Provide an overview of the budget for the videography shoot, including any expenses for
equipment rental, props, location fees, post-production services, etc.
Approval Process:
Outline the process for reviewing and approving the video throughout the project,
including any rounds of feedback and revisions.
Contact Information:
Provide contact details for key individuals involved in the project, including the client's
representative and members of the videography team.
Additional Notes:
Include any other relevant information or special considerations for the videography
shoot.