2.

Is there a ready and promising market for the business plan for an e-pay service based on or
code payment. Validate by using statistics or scientific evidences;
To determine if there is a ready and promising market for an e-pay service based on QR code
payments, it's essential to look at relevant statistics and scientific evidence to validate the
potential demand and growth of such a service. Here are some key points supported by data and
evidence:

1. **Rise of Digital Payments**: The global trend towards digital payments is on the rise, driven
by factors such as convenience, security, and the proliferation of smartphones. According to
Statista, the global digital payment transaction value is projected to reach over $5.1 trillion by
2022, indicating a growing preference for electronic payment methods.

2. **QR Code Adoption**: QR code payments have gained popularity in various regions
worldwide, particularly in markets like China, where mobile payment platforms such as Alipay
and WeChat Pay have achieved widespread acceptance. According to eMarketer, China is a leader
in mobile proximity payments, with over $41.4 trillion in transaction value in 2020.

3. **Consumer Behavior Shift**: Studies show that consumers are increasingly adopting mobile
payment solutions for their convenience and speed. Research by Forrester highlights that 30% of
global online adults have used their mobile phones to make payments at a physical store,
indicating a growing acceptance of mobile payment technologies.

4. **Merchant Acceptance**: The acceptance of QR code payments by businesses and

merchants is a key driver for the success of e-pay services. Data from Juniper Research suggests
that the number of QR code payment users will exceed 2.2 billion by 2025, indicating a significant
market for businesses to tap into.

5. **Government Support**: Many countries are promoting cashless transactions and digital
payments to drive financial inclusion and reduce the reliance on physical currency. Government
initiatives and regulations supporting digital payments can create a conducive environment for
the adoption of e-pay services based on QR code payments.

6. **Market Opportunity**: The e-commerce market, particularly in emerging economies,

presents a significant opportunity for e-pay service providers. The global e-commerce market is
projected to reach $4.9 trillion by 2021, according to eMarketer, signaling a growing demand for
secure and convenient payment solutions.

By analyzing these statistics and evidence, it is clear that there is a promising market for an e-pay
service based on QR code payments. The increasing adoption of digital payments, the popularity
of QR code technology, shifting consumer behavior, growing merchant acceptance, and
government support all point towards a favorable environment for the success of such a business
plan.