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Kim 1st For Final
Kim 1st For Final
Page
Kiros Gebresilasse Building Matrials Wholesale Trading
More than the Last five years Kiros G/slasse is engaged in profitable business not one but
more than three business types one is Building Materials wholesale Trading licensed last
year, the second one Building Materials import Trading also the third is on hotel industry
located at Affar region which is run perfectly until the north war unfolds but this obstacle
doesn’t make any negative impact on Mr Kiros G/slasse courage and vision on his personal
goal to be successful in the future based on his unbreakable devotion to his goals he started
Kiros G/slasse Building Materials wholesale Trading and rune it profitably for the last 10
months.
In industry wise Ethiopia in among African most impressive growth performers over the past
decade averaging 10.9% annual growth between 2011 and 2020 with GDP of $63 Billion in
2020 it is ninth largest economy in Africa and the third largest in eastern Africa. Ethiopia
construction market is dominated by foreign contractors. Currently construction sector is
become challenging due to hard currency shortage and policy amendment. The local market
is dominated by small contractors. Overview of the construction sector in Ethiopia The
construction market output in Ethiopia was valued at $42.7 billion in 2020 and is forecasted
to record a decline of more than 4% in 2021. In 2020, construction activities held up
relatively well despite the outbreak of the Corona virus (COVID-19) pandemic with the
authorities encouraged to continue construction works during the crisis. Residential
construction represented the largest sector in 2020 followed by infrastructure, energy &
utilities, commercial industrial, and institutional. The construction industry is projected to
register an annual average growth rate of more than 8% between 2022-2025, supported by
investment in tourism, roads, and industrial park projects. Construction output during the
forecast period will also be supported by energy projects. In August 2021, Ethiopian Electric
Power (EEP) announced plans to build 71 power projects by 2030. Although Ethiopia's
construction industry performed relatively well in 2020 despite COVID- 19 disruption, the
intense political instability and worsening security situation in the northern region of Tigray
will have a major negative impact on economic activity and foreign investment in 2021.
Reflecting these issues, Global Data predicts that construction output will all in 2021. The
poor outlook also reflects a decline in project financing, given concerns surrounding the
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Kiros Gebresilasse Building Matrials Wholesale Trading
completion of projects, exacerbated by a sharp rise in the market. The Kiros G/slasse
Building Materials Import starve to meet thus growing demand in the coming years.
Through the use of superior personal customer attention, great product selection, and
reasonable prices, Kiros G/slasse Building Materials wholesale Trading will capitalize on
this promising opportunity. A location is being secured that offers excellent traffic with a
built-in magnet for urban dwellers. The Building Materials import Trading Sister firms will
help efficiently lay out and plan the store to increase sales and give the customers the
utmost in attention. If we meet the goal of the needed additional 5.5 million working capital
injection Kiros G/slasse Building Materials management and team has a wealth of business,
financial, and mechanical experience that will ensure a great investment and the overall
success of the venture and also fulfil every loan repayment responsibility.
1.1 Objectives
There are four major objectives of this business plan, of which three are immediate and the
fourth is of a longer-term nature.
1. Determine and elaborate the future growth and profitability of the business, also insight
Sister firms’ performance.
2. Develop the strategy to open, manage and grow a profitable Kiros G/slasse Building
Materials wholesale Trading.
3. Establish a firm budget to operate and manage the business from concept to consistent
operation, with good cash flow and consistent profits.
4. Explore potential growth in construction market and exploit sources to have sustainable
income from the business.
1.2 Mission
Kiros G/slasse Building Materials mission is to create a Building Materials hardware store
that is reliable and convenient. A store that offers great service and selection of hardware
and home improvement products in a customer friendly environment.
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Kiros Gebresilasse Building Matrials Wholesale Trading
1.3 Keys to Success
Hardware Industry: The Home Improvement industry has been consistently growing at
a rate of 7% per year for the past decade according to the UN Department of Commerce,
with total Sales of over 23 billion in 2002. While the economy has fluctuated up and
down over the past decade, the growth of the hardware industry has continued to grow
at the same place.
Location: The current location of Kiros G/slasse Building Materials is around Figa which
is a location of lot of construction projects, newly build and on processes of building
family houses and other government projects, this location is a competitive advantage
for us.
Customers: Kiros G/slasse Building Materials will also focus on becoming the hardware
products source for every building and business in city. We will work hard to establish
relationships with property managers and service personnel. There are also plans to set
up a delivery service to the market making it even easier for customers to get the
products they need, when they need them.
Service and Convenience: Service and Convenience are the keys to success in this
business. They are also the strengths of independent hardware stores. The store needs
to be easy to get to and easy to use when the customer walks inside. Our personnel
have experience in high-end client hospitality. This experience will be invaluable in
dealing with customers and clients. We will also keep meticulous records on what
customers are looking for that we do not currently have in stock. As discussed earlier, a
delivery program will be developed to make it easy for customers to receive products
without leaving the work areas and homes.
The start-up costs of Kiros G/slasse Building Materials wholesale Trading, as detailed below,
will consist primarily of inventory, equipment and fixtures. Kiros G/slasse invest cash,
benefits and labor to the startup. If the company will secure a 5.5 million loan to be paid
back on a 4-year amortization. Beside additional working capital needs of the business there
is an amount budgeted for leasehold improvements which is intended to make minor
modifications to the store to prepare it for current business requirement.
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Kiros Gebresilasse Building Matrials Wholesale Trading
Descriptions
Start-up Expenses
Rental 549,130
Salaries 292,869
Other 101,734
Total Start-up Expenses less Retal, Others and salary 837,081
Total Expenses 1,780,816
Start-up Assets
Cash on Hand and at Bank 575,415
Inventory 1,472,708
Other Current Assets 109,276
Long-term Assets 1,725,867
Total Assets 4,932,246
Vision
To be the best-in-class provider of products and solution choices that drive our members'
and our co-op's profitability.
Mission
To provide:
Choices of retail and commercial solutions to drive members' sales and profits
Assortments to support the solutions
Operational excellence in the delivery of products and solutions
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Kiros Gebresilasse Building Matrials Wholesale Trading
Demand and supply gap According to research made by different scholars shows the demand of
construction services general is much higher than supply. Several individual and government
body need to construct different construction project. But due to capacity of contractors and
their small number many constructions project delayed every year. These show that the
demand for construction service is much higher than the available contractor’s number and
their capacity. This research also indicated these gaps will continue for several years due to
increasing of number of population and hard currency shortage. Competitor Analysis There are
many competitors at Addis Ababa city who engage similar trade with our business but we can
say we are better than most of our competitors in many business criteria like location, price,
quality products, capacity, experience and education qualification. We already made
relationship with different government organization.
Ethiopia in among African most impressive growth performers over the past decade averaging
10.9% annual growth between 2011 and 2020 with GDP of 63 billion in 2020 it is ninth largest
economy in Africa and the third largest in eastern Africa. Ethiopia construction market is
dominated by foreign contractors. Currently construction sector is become challenging due to
hard currency shortage and policy amendment. The local market is dominated by small
contractors. Overview of the construction sector in Ethiopia the construction market output in
Ethiopia was valued at 42.7 billion in 2020 and is forecasted to record a decline of more than
4% in 2021. In 2020, construction activities held up relatively well despite the outbreak of the
Corona virus (COVID-19) pandemic with the authorities encouraged to continue construction
works during the crisis. Residential construction represented the largest sector in 2020 followed
by infrastructure, energy & utilities, commercial industrial, and institutional. The construction
industry is projected to register an annual average growth rate of more than 8% between
2022-2025, supported by investment in tourism, roads, and industrial park projects.
Construction output during the forecast period will also be supported by energy projects. In
August 2021, Ethiopian Electric Power (EEP) announced plans to build 71 power projects by
2030. Although Ethiopia's construction industry performed relatively well in 2020 despite
COVID- 19 disruption, the intense political instability and worsening security situation in the
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Kiros Gebresilasse Building Matrials Wholesale Trading
northern region of Tigray will have a major negative impact on economic activity and foreign
investment in 2021. Reflecting these issues, Global Data predicts that construction output will
all in 2021. The poor outlook also reflects a decline in project financing, given concerns
surrounding the completion of projects, exacerbated by a sharp rise in the market.
Kiros G/slasse Building Materials acknowledge marketing programs are second to none in
the industry. They include every tool needed to be successful in the retail hardware
business. They include Power Events, interior and exterior signage, online programs, and
custom circulars.
Marketing Strategies: Kiros G/slasse Building Materials ‘The field marketing strategies
begins with overall understanding of the market to determine the needs and issues for
each store and. We look at the market penetration and awareness in the market. As this
information is gathered, a list of strengths and weaknesses is developed and programs
designed to work on each of the objectives in order to give us a capitative advantage.
Kiros G/slasse Building Materials sales traditional Building Materials hardware’s. These
products include electrical supplies, automotive, hardware, housewares, lawn and garden,
building supplies, paint, plumbing, tools and rental. There are other small services that will
be offered including key cutting, glass cutting, and other small repairs.
Kiros G/slasse Building Materials will work to develop and have the right product mix. The
initial order of inventory has based by take into account the fact that this is an urban store
and the product mix may contain different items than a suburban store should have. Kiros
G/slasse Building Materials will rely on Building Materials' expertise, knowledge, and their
ideas on inventory management in the initial orders and inventory.
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Kiros Gebresilasse Building Matrials Wholesale Trading
3.1 Pricing
Kiros G/slasse Building Materials to deliver the correct pricing for the market. Over all
low cost is the main factors for customers to make purchase at a convenient hardware
store location so we focus on competitive price with low operation cost.
Addis Abeba City Residents: Around city Residents will make up as much as 40% of
the potential business of the store. This is an ever growing and expanding group.
Household Resident income and capacity levels high. There are also major real-estate
projects like the
Property Managers: Every residential building and every commercial building the
Addis city have a property manager that keep the properties in good repair. These
property managers all need supplies and materials that are conveniently available.
Contractors: As stated earlier, there is a lot of new residential units under construction
in the last years and now days. Kiros G/slasse Building Materials will work to become a
reliable supplier to these contractors working in the area. We will also open early in the
morning to help supply and be a convenient source for the contractors who start work
early each day.
Government: Building proper capacity to meet the demand of Govt needs.
Owner 1
About
First Name Kiros
Middle Name G/Selassie
Last Name Hagos
Assets
Total cash in deposit accounts 1,480,450
Value of vehicles 13,928,000
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Kiros Gebresilasse Building Matrials Wholesale Trading
Value of stocks, bonds GIC (outside RRSP)
Value of RRSP's
Total value of other assets (including personal equity in real
estate listed below)
Total Assets (A) 40,165,450
Liabilities
Amount outstanding on your credit cards 4,477,946.277
Current Assets
Cash 1,116,600 1,459,300 1,480,450
Investments
Accounts Receivable 1,076,200 1,443,500 981,400
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Kiros Gebresilasse Building Matrials Wholesale Trading
Inventory 1,460,300 980,600 1,260,000
Paid Expenses 719,870 746,850 694,233
Other
Total Current Assets 4,372,970 4,630,250 4,416,083
Fixed Assets (net of
depreciation)
Land and Buildings 25,000,000 24,875,000 24,631,250
Equipment
Other
Total Net Fixed Assets 25,000,000 24,875,000 24,631,250
Other Assets
Intangible
Long-Term Investments
Other
Total Other Assets
TOTAL ASSETS 29,372,970 29,505,250 29,047,333
LIABILITIES
2021-12-31 2022-12-31 2023-12-31
Current Liabilities
Short-Term Debt
Accounts Payable
Taxes Payable 603,043 747,213 1,204,592
Current Long-Term Debt
Other
Total Current Liabilities 603,043 747,213 1,204,592
Long-Term Liabilities
Long-Term Debt
Owner/Shareholder's Loans
Other
Total Long-Term Liabilities
TOTAL LIABILITIES 603,043 747,213 1,204,592
Equity
7,188,100 7,003,400 6,607,687
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Kiros Gebresilasse Building Matrials Wholesale Trading
EXPENSES
Owner's Salaries
Employee Wages 42,700 44,870 48,600
Accounting and Legal
Advertising and Promotion
Automobile and Travel 132,500 150,600 180,600
Bad Debts
Business Taxes, Fees, Licences 603,043 747,231 1,204,592
Rent 42,150 46,800 52,400
Insurance
Bank Charges
Utilities 76,400 82,400 98,420
Other Office Expenses 5,670 3,730 9,400
Depreciation and 415,000 830,000 1,064,163
Amortization
Other 415,000 415,000 298,413
Total Expenses 1,732,463 2,320,631 2,956,587
NET PROFIT 1,057,552 976,930 1,812,953
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Kiros Gebresilasse Building Matrials Wholesale Trading
We have conducted SWOT analysis to position our business to maximize our strength, to share
the maximum existing opportunity, to work on our weakness, shape our strategy to coup up
the existing challenge at the sector and related.
Strength
Our business is strategically accessible to the customer when we compare to our
competitors
We Provide quality service to our customer we give excellent service to our customers
We try to have updated information about the sector, we control expenses in order to
have reasonable price
The business manages by educated and young entrepreneur, the owner or manager is
university graduates on the specific filled.
The owner has more than 5 years' experience
Opportunity
Given its sizable and population and rapid economic development, the country needs
supplies of construction related service
Given discretionary income of individual and organization high demand for our work. We
are creating business relationship with different investor and government
Weakness
Now a days it is difficult to compute in today business environment if you don't serve
customers properly and shortage of finance hindered us to deliver projects on time
Threat
Our business has plenty of competitors who are strongly affirmed in terms of finance,
these may affect negatively in the future
Shortage of hard currency
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Kiros Gebresilasse Building Matrials Wholesale Trading
More than the Last five years Kiros G/slasse is engaged in profitable business not one but more
than three business types one is Building Materials wholesale Trading licensed last year, the
second one Building Materials import Trading also the third is on hotel industry located at Affar
region which is run perfectly until the north war unfolds but this obstacle doesn’t make any
negative impact on Mr Kiros G/slasse courage and vision on his personal goal to be successful
in the future based on his unbreakable devotion to his goals he started Kiros G/slasse Building
Materials wholesale Trading and rune it profitably for the last 10 months The owner is
managing his business and employed 12 employees.
We are planning to increase our sales by 60%. Our sales for cast are made based on interim
financial statement of the business, all forecast is made based of the past trend of the business
and current situation assessing different study made by different government body.
Projection of Income and Cash Flow Statement
The projected income cash flow statements are expected to show the ability of a business to
serve its debts. To project the income and cash flow statement of this business the following
assumptions are drawn.
The assumptions used for financial analysis purposes are based on the fact that business
Potential and Overall working environment which can be assumed that it is possible to increase
the sales volume and possible to expand the business in accordance with our expansion plan.
The assumptions we used to forecast the financial plan are presented as follows.
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Kiros Gebresilasse Building Matrials Wholesale Trading
Assumptions
The sales projections start in the month of March, 2024, the immediate goal is to
achieve robust sales in the first year. It is thought that double digit percentage total sales
increases can be achieved and maintained throughout the five years of this business plan.
The Break-even Analysis has determined approximate break-even sales as shown below.
There will be a constant monitor on this number in an attempt to lower it. Once again, it is
believed that efficiencies, experience, and knowledge will help in decreasing the break-even
number.
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Kiros Gebresilasse Building Matrials Wholesale Trading
Kiro s G e b re silla se Build ing Ma tre ia ls Who le sa le Tra d ing
PRODUCT NAME VALUE REPRESENTED AS TOTAL COMPANY NAME
DATE COMPLETEDSTART DATE END DATE
Kiro s
SELLING
P G e b re silla se 31/ 07/ 25 31/ 07/ 24 31/ 07/ 25
PRICE
38,815,809.00 Bu ild in g
BREAK-EVEN
X 480.00
UNITS
BREAK-EVEN
S 22,239,768.47
SALES
C o st s o f G o o d s So ld De p re c ia t io n 224,348.65
32,343,267 p e r u n it
G e n e ra l Exp e n se s It e m 3 0.00
2,513,992 p e r u n it
O v e rh e a d 0.00 p e r u n it It e m 4 0.00
BREAK-EVEN
TOTALVARIABLE COST (p e r V
Unit) 34,857,259.00 X TFC / (P – V) 1.00
UNITS
BREAK-EVEN X * P = TFC /
CONTRIBUTION MARGIN (pCM
e r Unit) P–V 3,958,550.00 S 22,239,768.47
SALES CMR
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Kiros Gebresilasse Building Matrials Wholesale Trading
The Profit and Loss statement makes it very clear which areas will need attention. Payroll is
by far the largest expense the company incurs (besides cost of goods sold). Staff will need
to be managed and hours regulated so that hours worked correlate to sales. Emphasis will
be placed on minimizing expenses that do not help generate bottom line.
The company will generate a net positive cash flow in its first year. Repayment of debt is a
significant factor in the amount of cash that gets paid out. short-term debt is on a 4-year
amortization.
Table 4. projected statement of cash flow for the coming five years
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Kiros Gebresilasse Building Matrials Wholesale Trading
2016 cash flow projection
Description (as
Personal income required)
Quarterly net income Annual net income
Total income across all
1,618,135.50 6,472,542.00
sources:
Total income across all sources: 1,618,135.50 6,472,542.00
Description (as
Personal expenses required)
Quarterly net expenses Annual net expenses
Service Charge Expense 451.94 1,807.76
Depreciation 56,087.16 224,348.65
Office Supplies 6,779.69 27,118.77
Payroll Expenses 22,034.10 88,136.39
Loan payment 510,932.03 2,043,728.14
Rent 221,448.90 885,795.60
Salaries and Wages 144,772.75 579,090.98
Taxes and Licenses 600.48 2,401.93
Telephone 9,729.94 38,919.76
Travel 153,834.24 615,336.98
Utilities 18,846.02 75,384.06
Total expenses across all areas: 1,145,517.25 4,582,069.01
Description (as
Personal expenses required)
Quarterly net expenses Annual net expenses
Service Charge Expense 492.61 1,970.46
Depreciation 45,350.35 181,401.41
Office Supplies 7,389.86 29,559.46
Payroll Expenses 24,017.17 96,068.66
Loan payment 483,089.28 1,932,357.12
Rent 241,379.30 965,517.20
Salaries and Wages 157,802.29 631,209.17
Taxes and Licenses 654.53 2,618.10
Telephone 10,605.64 42,422.54
Travel 167,679.33 670,717.30
Utilities 20,542.16 82,168.63
Total expenses across all areas: 1,159,002.51 4,636,010.05
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Kiros Gebresilasse Building Matrials Wholesale Trading
Description (as
Personal expenses required)
Quarterly net expenses Annual net expenses
Accounting and Legal 566.51 2,266.03
Depreciation 38,547.80 154,191.20
Office Supplies 8,498.34 33,993.38
Payroll Expenses 27,619.74 110,478.96
Loan payment 450,360.31 1,801,441.26
Rent 277,586.19 1,110,344.78
Salaries and Wages 181,472.64 725,890.55
Taxes and Licenses 752.70 3,010.82
Telephone 12,196.48 48,785.92
Travel 192,831.23 771,324.90
Utilities 23,623.48 94,493.92
Total expenses across all areas: 1,214,055.43 4,856,221.71
Description (as
Personal expenses required)
Quarterly net expenses Annual net expenses
Accounting and Legal 651.48 2,605.93
Depreciation 38,547.80 154,191.20
Office Supplies 9,773.10 39,092.38
Payroll Expenses 31,762.70 127,050.81
Loan payment 411,887.65 1,647,550.58
Rent 319,224.12 1,276,896.50
Salaries and Wages 208,693.53 834,774.13
Taxes and Licenses 865.61 3,462.44
Telephone 14,025.95 56,103.81
Travel 221,755.91 887,023.64
Utilities 27,167.00 108,668.01
Total expenses across all areas: 1,284,354.85 5,137,419.42
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