Wendys Global executive to address Franchise Asia Phils 2012

A global executive of Wendys Restaurants will join an elite roster of international business experts who will impart their knowledge on how Filipinos can grow their businesses during the two-day Franchise Asia Philippines 2012 (PAF 12) International Conference at the SMX Convention Center next month. John Pain, managing director and vice president for Asia-Pacific and Europe, Middle East and Africa Regions of Wendys Global Restaurants, will provide pointers on how business performance can be improved just by using the simple principle The Customer is King. Other global business experts who will speak at the July 25-26 PAF 2012 International Conference include Arnaud Frade, regional director, Retail & Shopper/ Digital Strategy, TNS Asia-Pacific, and Jeff Sturgis, president of Franchise System Advisors, USA. Frade will talk on the topic Retail Future Now, while Sturgis will advise conference participants on how they can expand their business internationally during the breakout sessions. Samie Lim, recognized as the Father of Philippine Franchising, will discuss Global Franchising Trends and Developments. Pls delete!!!!! Aside from the plenary sessions where attendees will gain knowledge on fresh global perspectives and latest trends in the franchising industry, the International Conference committee has also reserved a half-day of breakout sessions where a number of educational topics will be discussed. Topics during the breakout sessions are: running a family business, identifying the right location, bringing out the best in your people, brand protection, management and valuation; putting premium in your brand, managing profitability, going international, access to financing, achieving sustainable benefits through supply chain excellence, and exploring career opportunities in franchising. The two-day International Franchise Conference also provides an excellent venue for networking and finding potential partners for possible expansion in Asia. Early bird rates are available to interested Conference attendees up to June 25. The conference is part of the July 25-29 FAP 2012, considered as the largest convergence of key franchise players from the Philippines, the Asia-Pacific region and across the world. The 4-in-1 franchising event also includes the International Franchise Expo from July 27 to 29, the Certified Franchise Executive Program on July 23 and 24, and the Franchise Seminars from July 27 to 29. FAP2012 is supported by the World Franchise Council and the Asia Pacific Franchise Confederation, and copresented by PLDT SME Nation, PLDT Alpha Enterprise and BPI Family Ka-Negosyo together with Caltex, CocaCola, Philippine Seven Corp. (7-Eleven), Magnolia Chicken Station, Hungry Juan, Monterey, Qualiplus, Hungry Juan, Maxs Restaurant, Maxs Corner Bakery, Goldilocks Bakeshop, Seaoil Philippines, Potato Corner, Tea 101, Pepsi Cola, Francorp Philippines, Crystal Clear, Aqua Best, The Generics Pharmacy, PR Gaz Haus, Mister Donut, Meralco, Bibingkinitan, Liloan Pride Liempo, HP (Hewlett-Packard Phils. Corp.), Corporate Pisanti, Ayala Malls, Robinsons Malls, SM Supermalls, Trinoma, ANC, Entrepreneur Philippines, the Philippine Star, Philippine Daily Inquirer, Manila Bulletin, Business Mirror, Panay News, RJ 100, 88DD.Com, Mindgate Systems, AM Cleofe Prints and Go Negosyo. For inquiries, visit www.franchiseasiaphl2012.com.ph and register on-line for special admission rates; or call PFA Secretariat at tel. nos. (02) 6870365 to 67, 09178320731, or e-mail pfa@pfa.org.ph; or call the exhibit management team Global Link MP Events at (02) 750-8588 or e-mailfranchise@globallinkmp.com. ###