June 2012

Sponsorship Proposal

We are

Mission Statement
To catalyze socio-economic change in India through education of underprivileged children

Asha Bangalore
chapter part of both Asha for Education (501(c)3 certified in US) & Asha Trust (80(g) certified in India)

Projects we support How we work

-100% volunteer driven -0% admin overheads* -100% of funds directed to a project*
*except for third party costs

Childrens resource centre & school in CK Palli village, Ananthapur, AP Educational resource centre in a tribal village in Dharmapuri, TN Alternate school for drop-outs from poor families near Bangalore

1. Timbaktu Collective

2. Thulir

3. Sita school

We are a 21 year old organization with 66 chapters worldwide, 15 in India

Team Asha is our team of enthusiastic runners who train together and run several marathons every year to raise funds. In 2011, the 30 member team raised over INR 7 lakhs!

Concept & Objective

A Quiz competition for Corporates and Colleges in and around Bangalore Fundraiser for Asha Bangalore to increase scale of support

Sponsorship Benefits
impact * Brand building * Employee engagement * Engagement with Graduating student pool
* CSR

Sponsorship Avenues
Sponsor * Associate Title Sponsor * Associate Sponsor(s) * Functional sponsor(s)
*Title

Planned Outcomes
~50 Corporate Teams ~100 College teams

Outflow ~Rs 1,60,000

(prize money + venue + branding)

Inflow ~Rs 4,40,000

(Sponsorships + Registrations)

Date June 2012 Venue TBD Time 3:30 - 7:00 PM

Net funds raised ~Rs 2,80,000

Format
General Quiz | Teams of 2 Written prelims Top 5 teams in finals x rounds in the final Lots of audience questions with prizes

Prize Money
First Rs 40,000 Second Rs 20,000 Third Rs 10,000 Fourth Rs 5,000 Fifth Rs 2,000 Sundry Rs 500 x 6 Total Rs 80,000

Registration Fee
Corporate teams - Rs 3,000/College teams - Rs 1,000/mixed teams allowed * Early bird discounts Discounts for >3 teams from * same corporate
* No

Quizmasters
Team Nexus Trio of quizzers well known in KQA circle Has conducted many corporate & KQA quizzes

The funds raised will be used to enhance the support provided to existing Asha Bangalore projects. Sponsors may choose to specifically associate with a particular project

Sponsorship Avenue Sponsorship value (INR) Benefits Rights and memberships (apart from partnership avenue) 2 minute address prior to quiz start and prize distribution by a senior representative Opportunity to have 1-2 questions on the sponsor in finals (as long as no finalist is from that company, in which case itll be asked as an audience question) Overall branding benefits Online publicity Sponsor logo linking to sponsor website on quiz page & registration portal on Asha website Sponsor logo linking to sponsor website on social media Asha Bangalore Facebook page Email Sponsor name and logo in respective locations in all e-mail communication Audio visuals Opportunity to play a 30 sec audio-visual once during the event to reach out to the audience Before every event Physical Branding (Sponsor name, association and logo) Stage backdrop 8 x 6 flex or appropriate size Event posters at venue A3/A2 size 10 nos. Dedicated poster can have an optional sponsor message/tagline as add-on A3 size Event Flex Banner at venue entrance ~8 x 6 Sponsor standees kept at venue entrance and on stage - ~6 A4 answer sheets given to participants On the spot registration physical forms Prize money stationery gift cheque/envelope etc. Publicity material for attracting Corporate and College participation event posters Additional publicity material that sponsor would like to provide Media Coverage Radio Jingle/announcement for event with partner name Event poster in Bangalore edition of a national English daily Quarter page size

Title 1,00,000

Associate Title 50,000

Associate (>=1) 20,000

Yes Yes Very High Large Large Yes Yes Yes Header Header 10 Header Large Header Header Large Header High Yes Large

Yes No High Medium Medium Yes Yes No Header Header 6 Header Medium Header Header Medium Header Medium Yes Medium

No No Medium Small Small No No No Footer Footer 3 Footer No Footer Footer No Footer Low No Small

We also present an opportunity to be the exclusive sponsor for the event for a value of INR 2,00,000. In this case, there will be no associate title or associate sponsors. There shall however be non-conflicting functional sponsors (in-kind) such as snacks, books etc.

For Asha Bangalore: Thushar Kumar +91 98867 00377 thusharkumar@gmail.com

Indicative Event Banner/Poster/Standee
HEADER

Title Partner

&Asha-Bangalore present Asha Paheli 12 in association with

Associate Title Partner

Indicative Sponsor Poster/Standee

BODY

Event Details

Title Partner

Title Partner logo

Partner message/ slogan

FOOTER

Event partners
Associate Partner Associate Partner

Functional partners
Radio Partner Print Partner Hospitality Partner Books Partner